New, but Valuable Players

Jordan Miller, Marketing and Communications InternRonak Chokshi, Ambassador Coordinator Intern

Center for Career Opportunities

NVP:

Tryouts and Warm-Up

How it all started..

Ambassador position

Roles as a student ambassador

Walk-ins

Projects

Building professional skills

The Pitch

Two new internship positions

Application Process

Job DescriptionsAmbassador Coordinator Intern (ACI)

Marketing and Communications Intern (MCI)

Coming off of the Bench

Stepping up to the PlateStudent supervising

students?

Establishing trust and credibility

Executing the Plays

Marketing and Communications Intern

Jordan Miller

1st Base: Social Networking

Created CCO LinkedIn group

Utilized CCO facebook group, twitter

WebsiteStudent of the Week

Link between sites

3rd Base: Strategic Marketing PlanComponents for 2010-2011

S-T-P Marketing Analysis4-year planIdentify potential problemsSolve using 4 P’s

3rd Base: Video ProjectSupervising

Brainstorming and PlanningInformational, interviews, humorous

Gathering Footage (video and photos)

Editing

Publishing

Home Run: Internship Brochure

Problem: “Hello, I heard you can get me an internship?!”Solution: 5 Step Brochure entailing basic steps in the internship search process

Saves time for both parties

Internship Brochure

Layout

Inside Panels

Cover/Back Panels

Student Handbook ContributionsGraphic theme and layout for entire handbookRevised text and content

Job search strategies/company researchNetworking advice and strategiesCareer fair preparation and adviceInterviewing techniquesJob search and academic correspondenceCCO Express informationCareer Search Technology

Graphic Example Student Handbook

Opportunities as MCISupervising/management skillsProject planning and implementationImproved communicationEncouraged to voice ideas and opinionsApproachable and experienced supervisors and staffConstructive feedbackTeamworkOwnership of Projects

Ambassador Coordinator InternRonak Chokshi

Ambassador Program Development New Practices

Leveraging past experiencesSetting vision, mission and goals Giving them increased ownership One-on-one meetingsCommittees Performance EvaluationsAmbassador Program Journey

Organizational Outreach

Leveraging unique backgrounds and experiences

Increasing marketing and outreach:LGBT community Black/Hispanic Cultural Centers Residence Halls Liberal Arts Students Greek community

Candidate Interview Feedback

Implementing a new service for students

Candidate Interview Feedback forms

Information and Process Flow

Confidentiality and Privacy Issues

Administrative Issues: Over 1000 forms

Tracking response and measuring success

Managing is easy…really?

10 Ambassadors with 10 different personalitiesCommunicating effectively Positive reinforcement and constructive feedback Merely “being fair” is not enough! Not assuming but first gathering informationShowing them how, not doing it yourself!! Tuning verbal and non-verbal gestures

Foul Ball!Career Development Conference

Overall conceptAfternoon to evening conference inviting employers to network and present workshops to students, concluding with an Etiquette Dinner

MistakesToo much time organizing detailsPlanning fell throughDid not meet initial deadline

UmpiresSenior Associate Director

Weekly supervision meetings, oversees all project planning and implementation, focused more on communications

Associate Director of Career Development

Less frequent updates, advises marketing or advertising based projects

Ambassador Program Coordinator

Weekly supervision meetings, liaise ambassadors , advice on resolving conflicts and management style

Q & ATake Me Out to the Ball Game!

Jordan Miller, Marketing and Communications Intern miller34@purdue.edu, (479) 685-9470

Ronak Chokshi, Ambassador Coordinator Internrchokshi@purdue.edu, (330) 687-4521