New Age Marketing
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NEW AGE
3 stories. Ethics. The Future
MARKETING
SEAN SI INTERNET MARKETING CONSULTANT
Specializations: Search Engine Optimization Social Media Marketing Conversion Rate Optimization Search Engine Marketing Analytics Online Reputation Management Inbound Marketing Email Marketing
@SEO_Hacker SEO Hacker School
@SEO_Hacker SEO Hacker School
“I offered my last money to God and told Him that I want to just blog for Him
SEO Hacker School @SEO_Hacker
“I offered my last money to God and told Him that I want to just blog for Him – to glorify Him throughout the internet.”
@SEO_Hacker SEO Hacker School
I bought the
domain name
1 GB worth of hosting
independent WordPress
blog
and started my
1st
@SEO_Hacker SEO Hacker School
I was going through my On-the-Job Training (OJT) when I stumbled upon SEO
@SEO_Hacker SEO Hacker School
I was hired by a young company in Ortigas (which is now out of business, unfortunately)
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I was given the task of SEO trainee – too bad that the SEO manager resigned just a week after I got in – leaving all the SEO work to me
TRAINEE
HELLO I’m a
@SEO_Hacker SEO Hacker School
Blah… blah... blah…
Submit Comment
I had an enormous quota which involved:
@SEO_Hacker SEO Hacker School
Blah… blah... blah…
Submit Comment
I had an enormous quota which involved:
BLOG COMMENTING
@SEO_Hacker SEO Hacker School
Blah… blah... blah…
Submit Comment
I had an enormous quota which involved:
BLOG COMMENTING
FORUM POSTING
@SEO_Hacker SEO Hacker School
Blah… blah... blah…
Submit Comment
I had an enormous quota which involved:
BLOG COMMENTING
FORUM POSTING
ADDING “FRIENDS” (IN 5 SOCIAL NETWORKS)
@SEO_Hacker SEO Hacker School
6AM 12MN and got paid $150 a month for all of it
I worked from
@SEO_Hacker SEO Hacker School
6AM 12MN and got paid $150 a month for all of it
I worked from
*sigh*
@SEO_Hacker SEO Hacker School
In the middle of it all, I was learning more about WHY I was doing things.
@SEO_Hacker SEO Hacker School
Why i had such a huge quota
In the middle of it all, I was learning more about WHY I was doing things.
1
@SEO_Hacker SEO Hacker School
Why i had such a huge quota
Why i had to comment intelligibly on forums
In the middle of it all, I was learning more about WHY I was doing things.
1
2
@SEO_Hacker SEO Hacker School
Why i had such a huge quota
Why i had to comment intelligibly on forums
Why i had to comment intelligibly on blogs
In the middle of it all, I was learning more about WHY I was doing things.
1
2
3
@SEO_Hacker SEO Hacker School
Why i had such a huge quota
Why i had to comment intelligibly on forums
Why i had to comment intelligibly on blogs
Why the links were so important
In the middle of it all, I was learning more about WHY I was doing things.
1
2
3
4
@SEO_Hacker SEO Hacker School
Why i had such a huge quota
Why i had to comment intelligibly on forums
Why i had to comment intelligibly on blogs.
Why the links were so important
In the middle of it all, I was learning more about WHY I was doing things.
1
2
3
4
In all of this, I applied everything to my first blog –
@SEO_Hacker SEO Hacker School
And true enough, some of my tests worked. I got my blog to PR 3 then PR 4. And it’s ranking on a wide scale of keywords even until now.
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SEO Hacker as a website was born April 2010 – just a few months from my college graduation.
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By this time, I was already a bit knowledgeable about SEO because of the strategies I tested out in my God and You blog (h3sean.com).
@SEO_Hacker SEO Hacker School
SEO-Hacker.com (whose name was inspired by a blog I was
following then – lifehacker.com)
I bought
@SEO_Hacker SEO Hacker School
SEO-Hacker.com (whose name was inspired by a blog I was
following then – lifehacker.com)
I bought
and built it as a ‘knowledge-base’ blog
@SEO_Hacker SEO Hacker School
SEO-Hacker.com (whose name was inspired by a blog I was
following then – lifehacker.com)
I bought
and built it as a ‘knowledge-base’ blog
I simply blogged about the new things I was learning about SEO
@SEO_Hacker SEO Hacker School
I was doubly inspired by Copyblogger.com on how they were posting such great copywriting tutorials and helping out a lot of people become better bloggers.
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I worked hard in HP – learning how a services company should provide great services to clients – and the penalty of it if we don’t.
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“I learned to do things in a timely fashion and to work well with a
team.”
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Then someone from our local church invited me to do SEO for him – he was a third party.
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So I went to work – but I was convicted because the website was a gambling website.
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I then asked God if what I was doing was glorifying to Him and I told God that if it wasn’t – He would take it away.
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I went to Hongkong with my dad and I met a girl there whose uncle owned the biggest scuba diving liveaboard fleet in the Philippines.
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She referred me to her uncle and that was my first major contract. I was gutsy enough to pitch the contract at almost $1,000 and the company agreed.
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Today, SEO Hacker has grown beyond expectations and has more than 20 brands under the care of our internet marketing services.
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But the best part is, SEO Hacker has helped numerous up-coming SEO specialists through its blog and online SEO School
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WHAT WE DO (AND HOW WE PROVIDE VALUE TO OTHER COMPANIES)
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CASE STUDY:
Not your normal brick and mortar business.
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history
Amazon was founded in 1994 by Jeff Bezos
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history
Amazon was founded in 1994 by Jeff Bezos
(before Amazon, it was first named as Cadabra)
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history
1995 Amazon.com officially launches and goes live as an online bookstore
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history
1995 Amazon.com officially launches and goes live as an online bookstore
Sells first book 'Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought’
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history
He shipped orders to all 50 states, and to 48 countries
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history
Sales were up to $20,000/week within 2 months
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history
1997 Amazon goes public and begins selling shares at $18 each.
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history
1997
Amazon.com becomes the first Internet retailer to secure one million customers.
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history
2001 4th Quarter profit = $5 million Revenues of more than $1 billion
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history
2007 Amazon unveils the Kindle, a dedicated ebook reader.
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history
2010 Amazon announces that ebook sales have outnumbered hardcover sales for the first time ever
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present
2012 Amazon.com Inc. had revenues of $61.1B
2013 As of the 2nd Quarter of 2013, Amazon had revenues of $15.7B
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AMAZON.COM TRAFFIC:
Global Rank: 7th Visits from USA for April 2013: 131,328,200
@SEO_Hacker SEO Hacker School
AMAZON.COM TRAFFIC:
Global Rank: 7th Visits from USA for April 2013: 131,328,200
@SEO_Hacker SEO Hacker School
AMAZON.COM TRAFFIC:
Global Rank: 7th Visits from USA for April 2013: 131,328,200 TRAFFIC
@SEO_Hacker SEO Hacker School
For almost every book you search for, Amazon will appear in the results.
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/Search En gine Op ti mi zation/ It is the art and science of increasing your rankings with target keywords in search engines such as Yahoo, Google and Bing.
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SEO Hacker is focused in making our clients as the leaders in the search engine results page.
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We want to put them up. We want to help them generate revenue. This is our goal.
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We believe this can be achieved with the best long-term strategies there is:
1 Branding 2 Content Marketing
White-hat SEO 3
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The difference between the GOOD GUYS and the BAD GUYS is not simply our title but our processes and methods.
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IT’S HOW WE DO IT. @SEO_Hacker SEO Hacker School
VS
CONTENT STRATEGY KEYWORD DENSITY
WHITE HAT SEO BLACK HAT SEO
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VS
BRANDING TITLE TAGS
WHITE HAT SEO BLACK HAT SEO
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VS
LINK ASSETS LANDING PAGES
WHITE HAT SEO BLACK HAT SEO
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VS
LINK OUTREACH LINK AUTOMATION
WHITE HAT SEO BLACK HAT SEO
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In SEO you’re not looking for short term quick wins, you’re looking for
long term benefits.
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THE FUTURE OF MARKETING
(AND YOUR PART TO PLAY AS GRADUATING STUDENTS)
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There is a new generation that is in tune with the Internet and advanced technologies.
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Search Engine Optimization is a matter of going into other people’s minds and figuring out the right words your users are going to use.
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You guys are young and there’s a whole world ahead of you.
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MARKETING IS NOT HARD. It’s just a matter of seeing things from other people’s perspective and telling other people how your product/service can solve their problems.
@SEO_Hacker SEO Hacker School
It’s just a matter of seeing things from other people’s perspective and telling other people how your product/service can solve their problems.
MARKETING IS NOT HARD.
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Competition for Traditional Marketing is cut-throat
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CONTACT ME/CHECK OUT:
• [email protected] • http://seo-hacker.org • http://seo-hacker.net
Follow me @SEO_Hacker
Designed by: Angie Reyes
@myra_angelica