Networking - Nice You Have 3000 Friends, I have 30 Relevant Connections

Networking Nice You have 3000 Friends… But I have 30 Relevant Connec:ons Presenter: Eva Hukshorn

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1.  EFactor is a Smart Network that matches entrepreneurs with the very people who can help them grow

2.  Finding Business Partners: from partners to investors, from coaches to customers

3.   Largest Entrepreneurial Network in the World with 1mio members in 185 countries

4.  An online community Offering you a network, knowledge, events, and every business resources you need to succeed @ discount!

5.   GO Online, fix your personal profile & company profile and get MATCHED!

It’s not about connecPons -‐ it’s about the right ones…

Eva Hukshorn: An introduc:on

•  Work Experience -  Current: Partner EFactor

Board of Advisory: TreFoil Energy / CleanDrinks / Global Thinkers / ShowLinq

Coach Startup: Bootcamp Amsterdam / New Venture McKinsey -  2009 – 2010: Dutch Bou:que – Marktlink Mergers & Acquisi:ons, Amsterdam -  2007 – 2009: Royal Bank of Scotland – Corporate Finance, Amsterdam -  2004 – 2009: ABN AMRO – Corporate Finance New York, Amsterdam -  2003 – 2004: Accenture – Consul:ng London, Amsterdam

•  EducaPon -  1997 – 2002: MSc Economics, Finance – University of Groningen, the Netherlands -  2003: Interna:onal & Asian Studies – Na:onal Sun Yat-‐Sen University, Taiwan -  2009 – 2011: Cer:fied Management Accoun:ng (CMA) – Ins:tute of Management Accountants

(IMA), United States -  2009 – 2011: Colloquium General & Modern Art – Academy for History of Art, the Netherlands -  2012: Interna:onal Financial Report Standards (DipIFR) – Associa:on of Chartered Cer:fied

Accountants (ACCA), United Kingdom

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FUNDING TUESDAY, EVERY TUESDAY

So what can you expect from us each Funding Tuesday?

1.   Webinars on EFactor on Finance & Funding related topics in the EVENT Sec:on

2.  Blogs & interviews with informal investors and funded entrepreneurs with :ps & tricks in the BLOGS sec:on under NOW

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3.  Finance & Funding related ar:cles on NOW feed

4.  In the Finance & Funding GROUP on our website you will find Q&As of the webinars under NETWORK

5.  In the KNOWLEDGE base you will find more and more presenta:ons on Finance & Funding related topics, including the webinar presenta:ons

6.  And if you become a VIP MEMBER you will personally be supported on your Finance & Funding related ques:ons

Webinar Program Overview 2012

June 19: Business Plan Wri:ng -‐ A Roadmap to Success July 3: Pitching & Presenta:on -‐ 3 Minutes, 1 Impression July 17: Strategy -‐ A Vision for the Future, A Strategy for Geing There July 31: Budge:ng & Forecas:ng -‐ Predic:ng the Outcome Aug 14: Working Capital -‐ An Unknown Key to Success Aug. 28: Capital Management -‐ Playing with Risk Sept 11.: Funding & Investments -‐ Some Sources are More Equal then Others Sept. 25: Valua:on -‐ Art or Science Oct 9: Exit Strategy -‐ Nice to Have or Need to Have? Oct. 23: Bootstrapping -‐ An Alterna:ve Answer to Funding Nov 6: Crowdfunding -‐ The Power of Friends, Family and Fools Nov. 20: Networking -‐ Nice You have 3000 Friends, I have 30 Relevant ConnecPons Dec. 4: Marke:ng & (Social) Media -‐ Noise or Value? Dec. 11: No Sales, No Glory Dec. 18: Most Common Mistakes of Entrepreneurs

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“Networking is building and maintaining relaPonships on the basis of mutual trust and respect, for the long term”

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Networking, what is it?

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The Network Factor: the key to success

•  No life long job guarantees

•  Change of demography working popula:on

•  Personal rela:onships

•  Time-‐to-‐market

•  Local Knowledge

•  Financing and M&A

•  Buffer in bad :mes

IMPORTANT FOR BOTH ENTREPRENEURS & HIGH PROFILE PROFESSIONALS

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Types of network circles

1 Family

2 Shared experiences

3 Sports & Hobby’s

4 Work

5 Spiritual & Religious

6 Poli:cal

7 Geographic

8 Demographic

Side advantage: diverse network makes you more creaPve!

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Building a network: start early, be consistent

ü  Time consuming

ü  Be sincere, be yourself

ü  Mutual interests

ü  No sales, just future goals

ü  Start young & maintain

ü  Overcome cultural & ages differences

ü  Rules

ü  Prepare

ü  Administrate

ü  Follow-‐up within 48 hours

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ü  Time consuming

ü  Be sincere, be yourself

ü  Mutual interests

ü  No sales, just future goals

ü  Start young & maintain

ü  Overcome cultural & ages differences

ü  Rules

ü  Prepare

ü  Administrate

ü  Follow-‐up

ü  Business network events

ü  EFactor events, seminars, workshops

ü  Conference

ü  Coincidental mee:ngs

ü  Networks of others

ü  Clubs

ü  Rotary, Lion Clubs, Sports

ü  Industry related organiza:ons

ü  Networking abroad & interna:onal

influence

Building a network: places to be

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1 Be interested

2 What can you do for them

3 Story behind speaker

4 Real life examples

5 Notes when home

6 Small promises

7 Keep promises

8 Reward

Building a network: how to “click”

ConnecPng is not about “knowing” each other but about the “click”

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Maintenance: substance over form

•  Maintenance => DISCIPLINE

•  Technology => MEMORY

•  Handing over your network => CAREFULL

WHO FREQUENCY HOW

Friends, Family & Fools Regular Personal & online

Good business relaPons 1-‐2x a year Personal

Acquaintances 2-‐3x a year Online

Event Maintenance New P / Q Image Acceptation Partners

Art ++ + ++ ++ ++ ++

Music ++ - - ++ ++ ++

Tennis + + ++ + = o

Soccer -- -- -- - = --

Golf ++ + + + = --

Chess + ++ ++ + ++ --

Racing + + -- - + --

Cooking ++ ++ + ++ + o

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Maintenance: organize your own events

Organizing your own events could be very effecPve

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E-‐Networking: it is just a tool, no end game

•  Email

•  Search machines

•  Phone / VOIP •  Chat

•  Blackberry’s / Smartphones

•  CRM vs Linkedin/EFactor

•  Social communi:es

E-‐NETWORKING TOOLS •  Technology AND Communica:on

•  Global network support

•  No online sustainability without offline support

•  TECHNOLOGY MAKES THE WORLD SMALLER, BUT THE DISTANCE BETWEEN PEOPLE BIGGER

Impressing without words

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SMILE


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SMILE EYES


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SMILE EYES POSTURE


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SMILE EYES POSTURE ATTITUDE


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HANDS


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HANDS VOICE


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HANDS VOICE DRESS


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HANDS VOICE DRESS ASSESSORIZES

•  Invest & research

•  Come early, leave late

•  First impressions

•  Bring something to the table

•  Do what you promise

•  Maintain

•  Think about the following:

-  Clothing

-  Restaurants

-  Auer dinner

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E:queves: it’s the livle things that maver

•  An extra dimension

•  Every culture is different:

-  Research

-  Local people to assist

•  Be aware of poli:cal systems

•  Religion

•  Local personal networks

•  Reputa:on checks are ok

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Culture: be global, act local

RESPECT WITHOUT JUDGEMENT

C2 x F x √T = Cl

•  C = Chemistry •  F = Fun •  T = Time •  Cl = Click

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Remember:

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A book on networking: The N-‐Factor

•  Wriven by founders of EFactor Adrie Reinders & Marion Freijsen

•  BUILD A NETWORK WHEN YOU DON’T NEED IT SO THAT IT IS THERE WHEN YOU DO NEED IT

•  USD 20 @ Amazon.com

Webinar Program Overview 2012

June 19: Business Plan Wri:ng -‐ A Roadmap to Success July 3: Pitching & Presenta:on -‐ 3 Minutes, 1 Impression July 17: Strategy -‐ A Vision for the Future, A Strategy for Geing There July 31: Budge:ng & Forecas:ng -‐ Predic:ng the Outcome Aug 14: Working Capital -‐ An Unknown Key to Success Aug. 28: Capital Management -‐ Playing with Risk Sept 11.: Funding & Investments -‐ Some Sources are More Equal then Others Sept. 25: Valua:on -‐ Art or Science Oct 9: Exit Strategy -‐ Nice to Have or Need to Have? Oct. 23: Bootstrapping -‐ An Alterna:ve Answer to Funding Nov 6: Crowdfunding -‐ The Power of Friends, Family and Fools Nov. 20: Networking -‐ Nice You have 3000 Friends, I have 30 Relevant Connec:ons Dec. 4: MarkePng & (Social) Media -‐ Noise or Value? Dec. 11: No Sales, No Glory Dec. 18: Most Common Mistakes of Entrepreneurs 27

BECOME A VIP MEMBER WITHIN 1 WEEK AND GET YOUR PLAN CHECKED!

SPECIAL OFFER, ONLY USD 12!

1.   FREE checking of final dran business plan 2.   FREE discussion on next steps and how & where to find funding in your

region 3.   FREE to ask addiPonal quesPon related to funding & investment related

topics 4.   FREE documentaPon of all webinars so far, presentaPons + notes! 5.   FREE downloads on relevant entrepreneurial topics 6.   EXTRA discounts on all our products on our website 7.   Send me an email on: www.efactor.com/hukshorn 8.   Follow me on: www.efactor.com/hukshorn

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HTTP://WWW.EFACTOR.COM/VIP

Thank you!

This document was prepared and wriren by Eva Hukshorn. Several people and organizaPons

have inspired her to write this presentaPon, amongst which are, but not limited to the

Founders of EFactor, ABN AMRO/RBS, University of Groningen, InsPtute for Management

Accountants, Aurium Prince

Networking - Nice You Have 3000 Friends, I have 30 Relevant Connections

Business

Transcript of Networking - Nice You Have 3000 Friends, I have 30 Relevant Connections