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The battle over net neutrality And DP World
Course Code:CSE-602
MIS Case Study
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SHANTO RAHMANBIT-0321
Presented by
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Content What is Internet? Internet Growth Trends Necessity of Emerging New Invention What is Net Neutrality? Roots of Network Neutrality Beginning of the Net Neutrality Economics of Network Neutrality Advantages of net neutrality Disadvantages of net neutrality Interactive Session DP World and SCM
The batle over net Neutrality 3
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What is Internet?
The largest network of networks in the world.
Uses TCP/IP protocols and packet switching .
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How the Internet Works?
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ISP is what connects computer to the internet, which other computers and servers connect to via their ISP. There are several ways to connect to the ISP, which include using a dial-up modem over a phone line, cable, or satellite.
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Internet Growth Trends 1977: 111 hosts on Internet 1981: 213 hosts 1983: 562 hosts 1984: 1,000 hosts 1986: 5,000 hosts 1987: 10,000 hosts 1989: 100,000 hosts 1992: 1,000,000 hosts 2001: 150 – 175 million hosts 2002: over 200 million hosts IN 2010, about 80% of the planet involves to the
Internet
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The batle over net Neutrality 7
Growth of Internet Hosts *Sept. 1969 - Sept. 2002
0
50,000,000
100,000,000
150,000,000
200,000,000
250,000,000
Time Period
No
. o
f H
os
ts
The Internet was not known as "The Internet" until January 1984, at which time there were 1000 hosts that were all converted over to using TCP/IP.
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Necessity of Emerging New Invention
Bit discrimination
Charging Internet users based on the
amount of transmission
capacity they use
Sluggish download speeds and
slow performance
Web growth
Making web communication fast without any
restriction
The batle over net Neutrality 8
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Network Neutrality
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What is Net Neutrality?
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Receiver address
Content
Application
Service
Device
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04/10/2023
Roots of Network Neutrality
Pointed towards the 1887 Act to Regulate
Commerce.
Rail lines were being accused of charging different fees based on the
content of the object
transported.
this law was to regulate the railroad
system.
11
proponents of network neutrality look towards this law as the foundation for network neutrality.
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James Madison-y creates the idea that all content is
created equal.
Internet companies like AT&T cannot give preferential treatment to
content companies
Example• Walmart.c
om cannot get better treatment than Hel-Mart.com
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Beginning of the Net Neutrality
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Increasing Net Speed without any special fees.
All websites should be treated equally, whether they are large corporate services or small personal blogs.
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Purpose of the Net Neutrality
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Net neutrality is a contested topic
The debate is between a group who believe it collaborative networking device and those who believe it should be a commercialized medium.
Challenge for policy makers and regulators is to convert definition into legislative and regulatory frameworks.
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Existing Benefits from Net Neutrality and Open Access
Competition Between Internet Service Providers and Internet Content providers
Risk to Innovation if Net Neutrality Factors are Abandoned
Market Power and the Supply and Demand for Technology and Internet Traffic
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Economics of Network Neutrality
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The batle over net Neutrality 16
Internet Consumer
Some Content Application provider
Who'll be Really Benefited from Net Neutrality Regulation?
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No restrictions of content access on the internet
No Censorship
Dramatically decrease government control over the Internet
Capitalism
No Throttling
Privacy not invaded
Consistent internet access speed for all contents
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Advantages of net neutrality
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Restrictions/Censorship
Anti-Competition
MoneyIncrease in high latency
rate
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Disadvantages of net neutrality
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The Christian Coalition
MoveOn.org
Every major consumer group
The American Library Association
Microsoft
Google and Amazon.
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Supportive organization of net neutrality
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Companies think it is a policy avenue the company is no longer pursuing
do not think that new rules will hurt investment.
They believe it will spur innovation
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Reason for Supporting net neutrality
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Tweet AT & T Comcast
3M Bob Kahn Cisco
Competitive Enterprise Institute
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Greatest Enemies of Net Neutrality
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Interactive Session
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What is network neutrality?
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Case Studies: No restrictions
of any kind on access to content on the Web
No restrictions on downloads or uploads, and no restrictions on communication methods
Access will not be blocked, slowed down, or sped up depending on where that access is based or who owns the access point(s).
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Who’s in favor of net neutrality ? Who’s opposed? Why?
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Case Studies:
MoveOn.org The Christian Coalition
The American Library
Association
Every major consumer group
Google Amazon.com
In Favor
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Who’s Opposed:
Tweet AT & T Comcast
3M Bob Kahn Cisco
Competitive Enterprise Institute
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Case Studies:
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Reason for opposing the net neutrality
Removes the incentive for
network providers
Comcast reported that illegal file
sharing of copyrighted material was
consuming 50 percent of its
network capacity.
The company posits that if network
transmission rates were slower for this
type of content, users would be less likely to download
or access it.
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Case Studies:
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Are you in favor of legislation enforcing network neutrality? Why or why not?
Yes
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Rea
son
Price differentials
Speed
Censorship
Discrimination by carriers
Case Studies:
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• DP World is a market leader in the global marine terminal industry.
• 50 marine terminals across 31 countries
• Expansion to meet future customer needs
• Team of 30,000 staff
• Top 3 Global Operator
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Awards:
2009 Asian Freight & Supply Chain Awards (AFSCA)• Best Global Terminal Operating Company – DP World• Best Seaport in Middle East – Jebel Ali
2008 Annual Supply Chain & Transport Awards (SCATA)• Port Authority and Terminal Operator of the year.
2006 Lloyd’s List “Global Port Operator” of the year
2006 Middle East Logistics Awards
Jebel Ali Best Seaport and Best Container Terminal
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Values» Commitment to people and customers» Profitable global growth» Responsible corporate and personal behaviour» Excellence and innovation
VisionSustainable value through global growth, service and excellence.
MissionA global approach to a local business environment where excellence,
innovation and profitability drive core business philosophy of exceptional customer service.
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Problem Faced by DP World
Inappropriate Tracking of Containers
Less of reliability
Traffic congestion to entry points
Less of security
Containers turnaround
delays introduced
by
lengthy procedures
paper based-logistics.
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Solution behind the Problems using IT
Enhance terminal capacity utilization
Electronic custom release of cargo
Electronic Data Interchange (EDI) reporting
2 way digital radio communications
“e-token” advanced booking system
loading & unloading containers operate on Just-in-time principles
Improve container turnaround
RFID based container tracking system.
RFID technology was an effective way of increasing the efficiency of truck movements
through port access gates.
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CRMService delivery
team
Warehouse 1,2,3….n
Loading company
Port NoVessel noRoute NoCustom
clearanceReceipt
Company website
Customer
Delivery Vehicle Space
Feedback free receipt
Sea freight
FeedbackJob no = close
General Flow
Process
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DP WORLD Advantage
Seamless connectivity possible
Eliminate traffic congestion
Eradicating a number of lengthy procedures
increase productivity at ports
improve customer satisfaction.
Online container tracking facility on the website.Customized train schedules to match Service schedule at the Gateway ports.
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Supply Chain Management(SCM)
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Active RFID tags are placed.
The unique tag ID number on the truck is read by RFID reader
At the gate, optical character recognition (OCR) system identifies different states of container
The system determine timing of the cargo to provide information for efficient pick up & drop off containers.
Finally the driver is given a receipt for the completed transaction.
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How RFID benefits DP World
Smoother + Faster + Effective in delivery of their containers at the terminal gate.
Reduced queues and congestions around gates.
Speed the entry and exits of trucks
Elimination of lengthy paper transaction & manual inspections
Save time, reduce costs and increases revenues.
For example, system can check whether the truck has booking and authority access to enter the port.
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Supply Chain management (SCM)
products are delivered efficiently.
Tracking of physical status
of goods, materials
management, warehouse and transportation
operations
SCM by using Radio
Frequency Identification
(RFID) technology in its
supply chain
Several competing RFID suppliers, global leader company
in active wireless
tracking system is selected.
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Relationship between Net Neutrality and RFID Technology
RFID pose
s
some potentia
l
secu
rity
conce
rns t
o
users
Privacy might become a real issue due to potential for tracking the
movements and activities
Block
unauthorized
reading
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Achievements of Supply Chain Execution (SCE)
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improves customer satisfaction through efficiency & enhancement of customer’s supply chain
Enhancement of customer supply chain are done through (smooth, fast & effective)
providing important information for pick-up & drop off of containers which determine whether truck is on time
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