NESNELERİN ANALİTİGİ: NESNELERİN İNTERNETİNDEKİGERCEK …€¦ · INTERNET OF THİNGS SAS...

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Company Confidential - For Internal Use Only Copyright © 2013, SAS Institute Inc. All rights reserved. NESNELERİN ANALİTİGİ: NESNELERİN İNTERNETİNDEKİ GERCEK DEGER THE VALUE OF ANALYTİCS İN İNTERNET OF THİNGS (İOT) Tuba Islam, SAS Global Technology Practice, Advanced Analytics, UK

Transcript of NESNELERİN ANALİTİGİ: NESNELERİN İNTERNETİNDEKİGERCEK …€¦ · INTERNET OF THİNGS SAS...

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NESNELERİN ANALİTİGİ: NESNELERİN İNTERNETİNDEKİ GERCEK DEGER

THE VALUE OF ANALYTİCS İN İNTERNET OF THİNGS (İOT)

Tuba Islam, SAS Global Technology Practice, Advanced Analytics, UK

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Market potential

of iot in 2025

estimated as

$11 Trillion

Source: McKinsey Global Institute analysis 2014

ECONOMİC İMPACT WHAT CAN İNTERNET OF THİNGS BRİNG TO YOUR BUSİNESS?

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SENSORS EVERYWHERE IT İS HAPPENİNG…

iot provides

big streaming data

for analytics to help

making better

decision in real time

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DATA EVERYWHERE … AND İT İS NOT NEW

Next Generation drilling rigs produce between 7 to 8 terabytes of operational data per day

A twin engine Boeing aircraft produces 10 terabytes of data per 30 minutes of operation – per engine, over 200 terabytes between LA and NYC

Automobiles in the US collect over 1 petabyte of operational data per DAY

Crowd-sourcing via smartphone apps and GPS devices is revolutionizing the way in which traffic information is collated and analyzed

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INTERNET OF THINGS WHAT IS DIFFERENT NOW?

Edge of Network

Operational Apps

Operational Data Store

Databases

CONNECTED Sensor

Readings

Enterprise Data Warehouse

Change in Mindset!

Gateways

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EdgeAnalytics

In-MotionAnalytics

At-RestAnalytics

Network Systems, Surveillance

Monitor equipment on the platform for failures and safety

issues, and take action

Identify fraudulent transactions and be alerted in real-time

Intelligently integrate customerinformation with real-time

streaming data

Strategic Data IntegrationTransactions, Logs, Clickstreams

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INNOVATİVE İDEAS VALUE İS CREATED BY MAKİNG SENSE OF DATA

Connected Devices

Data

Insight

Action

Smart CitySmart Insurance Smart CarSmart Grid

Sensors embedded in road surface

Connected IndividualBluetooth dongle

reading vehicle dataConnected PMUs

Detect weather, predict traffic, sense 911 vehicles

Detect where & how one drives

Predict unsafe conditions & likely

collision

Detect voltage instabilities on

transmission network

Adjust speed limits and shift lane directions to

optimize traffic flow

Offer insurance for actual usage and risk

Slow the vehicle, alert the driver

Trigger corrective actions to maintain grid reliability

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INTERNET OF THİNGS SAS STREAMİNG ANALYTİCS

Capture Data from

Devices

Store Data

AnalyseData

AnalyseData at

the Edge

• Extensive, pre-built data quality routines which correct and normalize data

• Automatically determine data to act on, store, or ignore

• Embed forecasts, predictive models, descriptive and text-based algorithms into event streams

• Native Adapters and connectors

• Directly tap into data streams at source

• Connect to multiple streams across different formats

• Unmatched analytics breadth and depth

• Instantaneous insight into market and customer dynamics

• Investigate new stream trends in depth, and enhance stream models with new learning

• Hadoop and in-memory processing enables to generate value for decisions at scale.

• Cloud analytics help reduce the costs and administrative challenges

Consume Streaming Data Converged data platforms

Manipulate data in-motion

Streaming Analytics

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INTERNET OF THİNGS ACTİONS… HOW ARE THEY DİFFERENT NOW?

Faster

Highly Granular

Greater Precision

Improve organizational agility

Zooming in to unlock value

Efficient processes with improved relevancy

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BUSINESS CHALLENGE

• Detect relevant patterns in patient real-time data to alert critical care

• Monitoring Patient vital statistics from various sensors across different

equipment

• Monitoring Incoming lab results joined with real time sensor data

WITH SAS STREAMING ANALYTICS

• Monitor data to trigger actions based upon detected patterns

• Send messages across email and SMS

• Alert immediately appropriate critical care teams

• Send immediate recommendation to remote patient

PATİENT MANAGEMENT

HEALTHCARE

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TRADER SURVEILLANCE

FİNANCE

Marking the Close: attempting to influence the closing price of a security by executing purchases at the close of normal trading hours.

Front-running: broker buys securities for his own account before buying the same securities for his customer, then sells when the price rises

Restricted Sale: sales of securities that have ownership restrictions.

SAS Event Stream Processing

Event StreamSources/Publishers

Brokers

TradesTrades

Market Feed

Restricted Securities

Venue Trade Windows

Brokers of Interest

Restricted Securities

Venues Trades

Trades of Interest

(join)

Front-running Patterns

(procedural)

Restricted Sales(join)

Marking Open/Close

Patterns(procedural)

Front-Running

Alert

Restricted

Sale Alert

Open/Close

Mark Alert

Trades of Large Size

(filter)

Broker Alerts

(aggregate)

Broker Alerts

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BUSINESS CHALLENGE

Limited sharing of product and warranty information between the three brands: Volvo, Renault, Mack

Anticipating breakdowns and incidents as far upstream as possible, to ensure the maximum availability of the customers' fleets

WITH SAS ANALYTICS “With the widespread use of electronic boxes, we were able to track dozens of indicators while the truck is operating and define alert thresholds to allow us to act proactively –before an incident happens.

In case of an incident, we can take account of all the contextual factors: oil, water, vehicle load and external temperature. We don't analyse an incident in Russia at minus 20 C and another incident in Spain at 40 C in the same way. Analytics can shed light on events where the human eye would not necessarily see a link and helps us prioritize the actions we should take.”

Eric Bélot, Head of Statistical Analysis of Product Quality Data for EMEA

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INTERNET OF THINGS OUR GLOBAL CUSTOMER BASE

SAS integrates data for a single

customer view; provides network

performance analytics; improves

reporting efficiency

SMRT created the Information Fusion Centre in 2013

to be the central repository and hub for internal

business units to draw and visualize data from

internal business units.

With new data, including more passenger

information, mobile lines, Wi-Fi connection

logs and video, SNCF can further improve

service levels and manage train stations in

real time.

Based on SAS®, Volvo analyzes more than 100

parameters to predict the wear on a component,

identify abnormal events and speed up the

diagnostics of incidents affecting a vehicle.

SAS Analytics helps to bring

consumption, weather, population and

economic factor data together to

create accurate consumption

forecasts and create relevant

scenarios.

Greater insights into energy usage

patterns will pinpoint where

energy distribution is not efficient

so Eandis can quickly resolve

issues or recommend investments

that will yield the greatest

improvements to grid efficiency

SAS Analytics is used for

reduction in electricity theft as

one of the major components

of their business case for

rolling out smart meters

Cemig saves hundreds of

thousands of dollars a month

by using analytics to detect

energy theft and technical

failures.

SAS Analytics delivers

predictions of failures and

RiskMap of electricity network

equipment to determine future

investment.

Macys.com – is using analytical

software from SAS to better

understand and enhance its

customers' shopping experience,

while helping to increase the retailer's

overall profitability.

SAS Analytics will help Ford to

improve its customer experience,

connected vehicle, mobility and

connected dealer efforts as well as

other IoT focus areas to improve

overall customer satisfaction

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INTERNET OF CATS!!!

I know where your cat lives

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THANK YOU