NCR Digital Banking Lifecycle Marketing Program · 2020. 3. 24. · so you can always stay in...

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For more information, visit ncr.com or contact your relationship manager. NCR Digital Banking Lifecycle Marketing Program Make the most of your digital products. Reach more customers with complementary digital marketing that boosts adoption and profit. Marketing driven results 1 Participants have 58 percent higher Bill Pay acquisition vs. peers not participating in marketing programs. Increased mobile adoption: Mobile App: 9 percent lift SMS: 35 percent lift With NCR, you can easily deliver targeted offers through online and mobile banking, and beyond. By promoting meaningful offers at the right time, in the right channel, you’ll encourage customers to adopt features that drive loyalty, retention and efficiency for your business. Best of all, the Digital Banking Lifecycle Marketing program is free for NCR clients. Program benefits Maximize marketing We’ll manage your digital marketing campaigns so you can focus on what matters most — your customers. Educate staff Engage and empower your staff with training and readiness materials to build advocacy for your digital solutions. Increase engagement Drive loyalty and engagement by delivering relevant content and consistent marketing messages across both digital and traditional channels. 1 Results measured over those Financial Institutions not participating in marketing. Kimondo, Denis. Marketing Learnings Update, March 2016.

Transcript of NCR Digital Banking Lifecycle Marketing Program · 2020. 3. 24. · so you can always stay in...

Page 1: NCR Digital Banking Lifecycle Marketing Program · 2020. 3. 24. · so you can always stay in control of your finances. Activate Now Purchase Rewards 4 New Offers | More Coffee Roasters

For more information, visit ncr.com or contact your relationship manager.

NCR Digital Banking Lifecycle Marketing Program

Make the most of your digital products. Reach more customers with complementary digital marketing that boosts adoption and profit.

Marketing driven results1

Participants have 58 percent

higher Bill Pay acquisition

vs. peers not participating

in marketing programs.

Increased mobile adoption:

Mobile App: 9 percent lift

SMS: 35 percent lift

With NCR, you can easily deliver targeted offers through online and mobile banking, and beyond. By promoting meaningful offers at the right time, in the right channel, you’ll encourage customers to adopt features that drive loyalty, retention and efficiency for your business. Best of all, the Digital Banking Lifecycle Marketing program is free for NCR clients.

Program benefits

Maximize marketingWe’ll manage your digital marketing campaigns so you can focus on what matters most — your customers.

Educate staff Engage and empower your staff with training and readiness materials to build advocacy for your digital solutions.

Increase engagement Drive loyalty and engagement by delivering relevant content and consistent marketing messages across both digital and traditional channels.

1 Results measured over those Financial Institutions not participating in marketing. Kimondo, Denis. Marketing Learnings Update, March 2016.

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Value for financial institution

Increase efficiency Moving to one, holistic lifecycle program with two 5–6 month campaigns per year decreases the number of times you need to review, approve, register and educate your staff.

Drive revenueCross-sell promotion of products such as Money Management, P2P payments, eBills, Purchase Rewards and alerts position you as the go-to financial institution when customers are looking to expand their banking portfolio.

Advantage for customers

Deliver meaningful interactionsEasily pinpoint your customers’ needs based on products they use and promote new features that deepen relationships. Messaging is positioned to be informational — encouraging self-discovery.

Improved onboardingThe program focuses on, but is not limited to, the first 90 days of the relationship when the customer is most likely to discover and adopt more of your products.

Why NCR?

NCR is a leading global technology company that brings unexpected value to every interaction between customers and businesses. #1 globally in ATM software and powering 5 of the 10 highest-rated banking apps, our digital-first solutions run the entire bank, enabling secure, meaningful, “always on” experiences for FIs and their customers.

NCR is headquartered in Atlanta, Georgia, with over 30,000 employees and does business in 180 countries. NCR is a trademark of NCR Corporation in the United States and other countries.

NCR continually improves products as new technologies and components become available. NCR, therefore, reserves the right to change specifications without prior notice.

All features, functions and operations described herein may not be marketed by NCR in all parts of the world. Consult your NCR representative or NCR office for the latest information.

All brand and product names appearing in this document are trademarks, registered trademarks or service marks of their respective holders.

© 2019 NCR Corporation Patents Pending ncr.com

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Checking Account *0026Current $3,316.72Available $3,316.72Quick Peek

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Featured: Alerts New! | Money Management

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Last Login: February 18, 2019Sign up for Online Statements Today

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Coffee RoastersEarn 10% Cash Back

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