Theater Curtains Animation

Group 1Members:Rajitha KunjanLeo PaulAnila IssacAncy AlexAnjalitreasa ChackoClementShilpa Balasubramanian

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And now we are introducing our new brand......

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Ingredients of our product

About Our ProductNaturalsThe major ingredients of our product are Saffron (Kumkumapoov), Sandalwood (Chandanam), Aloe Vera (kattar Vazha), Turmeric (manjal) and Indian Madder (Manajatti).

Saffron (Kumkumapoov)skin lightening qualitiesradiant and smooth skinThe antifungal content makes it effective for the treatment of acne, blemishes and blackheads.

Sandalwood (Chandanam)Anti-inflammatoryAntisepticAnti-microbialHealing properties

Aloe Vera (kattar Vazha)Good for irritated or inflamed skin.Repairs your skin from the most tender of wounds.Heals to burns and other wounds.It is hydrating, rejuvenating and toning for skin.It moisturizes and softens skin.

Turmeric (manjal)contains Curcumin which is a natural anti-inflammatory compound which reduces skin inflammation, pigmentation and blemishes. antibacterial properties, which help reduce acne. anti-aging properties, which help prevent and improve dry skin and wrinkles.When taken as food, turmeric nourishes the skin and gives it a natural glow.

Indian Madder (Manajatti)treats skin problems such as uneven pigmentation of skin, hyper pigmentation, pimples, scabies, skin allergies, eczema etc.It replaces the dead and bad cells with new cells

Our product Naturls is a transparent cream which can be apply on your face at any time.All the existing products are of white colourBut we only add the extract of the ingredients for the preparation of Naturals.You can go out side even after applying this cream on your faceThe existing products are very sticky whereas ours is non sticky.

PromotionSocial Media ads are very significant now a days (FB, Watsapp, Line, Hike,Etc)Sponsor on femina show/ meet like miss Kerala/ miss India.management meet, Tech fest sample distribution - lucky drawNews Paper Ads Hordings for super markets

Marketing StrategyTube Size: 200 gm for Rs.300Neck size: 10.5 mm (40 gm /press)4-5 usage with one tubeIe, 1 tube / Week / Individual Product is suitable for all skin types and does not create any adverse effectProduct is suitable for all season (winter / Summer)

SwotStrengthsStronger brand image and global presenceFeel of trustWeaknessNot fully integrated with mainstream marketOpportunityRealising the importance of herbal productsInnovative productThreatsNew entrantsShifting consumer loyalties

Brand Identity The Himalaya logo is a visual definition of its brand identity The leaf that forms the crossbar of the letter H evokes the company's focus on herbal healthcare