NationalTrackingPoll#190752 July23-31,2019 … · 2020. 5. 1. · NationalTrackingPoll#190752...

National Tracking Poll #190752July 23-31, 2019

Crosstabulation Results

Methodology:This poll was conducted from July 23-31, 2019, among a national sample of 2153 NFL Fans. The interviewswere conducted online and the data were weighted to approximate a target sample of NFL Fans based onage, race/ethnicity, gender, educational attainment, and region. Results from the full survey have a marginof error of plus or minus 2 percentage points.

Table Index

1 Table EPL1: In general, would you describe yourself as an avid soccer fan, a casual soccer fan or not afan at all? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

2 Table EPL2: Which of the following is your favorite men’s U.S. professional sports league to follow? . . 7

3 Table EPL3: Which of the following is your favorite European professional soccer league to follow? . . . 11

4 Table EPL4: Which of the following teams is your favorite to follow in the English Premier League? . . 15

5 Table EPL5: And about how long have you been following your favorite English Premier League team? 18

6 Summary Statistics of Survey Respondent Demographics . . . . . . . . . . . . . . . . . . . . . . 22

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National Tracking Poll #190752, July, 2019

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Table EPL1

Crosstabulation Results by Respondent Demographics

Table EPL1: In general, would you describe yourself as an avid soccer fan, a casual soccer fan or not a fan at all?Demographic Avid soccer fan Casual soccer fan Not a fan at all Total N

Adults 6% (125) 33% (719) 61% (1309) 2153Gender: Male 8% (94) 34% (422) 58% (711) 1227Gender: Female 3% (31) 32% (297) 65% (598) 926Age: 18-29 6% (21) 38% (139) 56% (205) 365Age: 30-44 9% (52) 34% (191) 57% (323) 566Age: 45-54 6% (25) 32% (123) 62% (240) 388Age: 55-64 4% (18) 32% (130) 63% (257) 405Age: 65+ 2% (9) 32% (136) 66% (284) 428Generation Z: 18-22 3% (4) 39% (51) 58% (76) 131Millennial: Age 23-38 9% (51) 34% (202) 57% (340) 593Generation X: Age 39-54 7% (43) 33% (199) 59% (353) 595Boomers: Age 55-73 3% (25) 32% (232) 65% (474) 731PID: Dem (no lean) 8% (70) 39% (321) 53% (433) 823PID: Ind (no lean) 2% (14) 32% (198) 66% (406) 617PID: Rep (no lean) 6% (41) 28% (200) 66% (470) 712PID/Gender: DemMen 12% (53) 40% (174) 48% (205) 432PID/Gender: DemWomen 4% (17) 37% (147) 58% (228) 392PID/Gender: Ind Men 3% (10) 36% (135) 62% (234) 379PID/Gender: Ind Women 2% (4) 26% (63) 72% (172) 238PID/Gender: Rep Men 8% (31) 27% (113) 65% (272) 416PID/Gender: Rep Women 3% (10) 30% (88) 67% (198) 296Ideo: Liberal (1-3) 7% (45) 39% (247) 54% (340) 633Ideo: Moderate (4) 6% (32) 34% (185) 60% (323) 539Ideo: Conservative (5-7) 6% (44) 32% (254) 62% (487) 784Educ: < College 5% (83) 30% (457) 64% (971) 1511Educ: Bachelors degree 6% (27) 40% (176) 54% (236) 439Educ: Post-grad 8% (16) 42% (86) 50% (101) 202

Continued on next page

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Morning ConsultTable EPL1


Adults 6% (125) 33% (719) 61% (1309) 2153Income: Under 50k 6% (79) 29% (357) 64% (776) 1212Income: 50k-100k 4% (28) 39% (257) 57% (373) 658Income: 100k+ 7% (19) 37% (105) 56% (159) 283Ethnicity: White 5% (86) 32% (547) 63% (1070) 1703Ethnicity: Hispanic 23% (65) 39% (111) 39% (111) 287Ethnicity: Afr. Am. 4% (12) 39% (112) 57% (161) 284Ethnicity: Other 17% (28) 36% (60) 47% (77) 165All Christian 7% (73) 36% (370) 56% (573) 1016All Non-Christian 16% (11) 33% (22) 50% (33) 65Atheist 1% (1) 36% (36) 63% (63) 100Agnostic/Nothing in particular 4% (41) 30% (292) 66% (639) 972Religious Non-Protestant/Catholic 15% (12) 32% (27) 53% (44) 84Evangelical 7% (40) 35% (206) 59% (347) 593Non-Evangelical 6% (51) 34% (279) 59% (481) 812Community: Urban 9% (50) 36% (201) 55% (309) 559Community: Suburban 6% (61) 34% (355) 60% (630) 1046Community: Rural 3% (14) 30% (163) 68% (370) 547Employ: Private Sector 7% (50) 39% (283) 54% (398) 731Employ: Government 8% (10) 33% (43) 59% (75) 128Employ: Self-Employed 8% (13) 35% (56) 57% (94) 164Employ: Homemaker 2% (3) 24% (33) 74% (101) 136Employ: Student — (0) 43% (28) 57% (38) 67Employ: Retired 5% (25) 29% (150) 66% (339) 514Employ: Unemployed 4% (7) 26% (54) 70% (147) 209Employ: Other 8% (17) 35% (72) 57% (115) 204Military HH: Yes 5% (19) 36% (125) 59% (204) 347Military HH: No 6% (106) 33% (594) 61% (1105) 1806RD/WT: Right Direction 5% (48) 31% (276) 64% (565) 889RD/WT: Wrong Track 6% (77) 35% (443) 59% (743) 1264Trump Job Approve 5% (45) 29% (269) 66% (607) 921Trump Job Disapprove 7% (77) 37% (436) 56% (657) 1170



5

Table EPL1


Adults 6% (125) 33% (719) 61% (1309) 2153Trump Job Strongly Approve 6% (27) 27% (126) 68% (320) 473Trump Job Somewhat Approve 4% (18) 32% (143) 64% (286) 448Trump Job Somewhat Disapprove 5% (12) 41% (106) 55% (142) 260Trump Job Strongly Disapprove 7% (65) 36% (330) 57% (515) 909Favorable of Trump 5% (41) 29% (259) 66% (583) 883Unfavorable of Trump 7% (77) 37% (436) 56% (657) 1169Very Favorable of Trump 6% (32) 27% (139) 67% (345) 516Somewhat Favorable of Trump 3% (10) 33% (120) 65% (238) 367Somewhat Unfavorable of Trump 5% (12) 41% (89) 54% (117) 218Very Unfavorable of Trump 7% (65) 36% (347) 57% (539) 951#1 Issue: Economy 6% (33) 31% (163) 63% (328) 523#1 Issue: Security 4% (18) 34% (150) 62% (275) 443#1 Issue: Health Care 8% (33) 33% (134) 59% (245) 412#1 Issue: Medicare / Social Security 5% (16) 28% (95) 67% (227) 337#1 Issue: Women’s Issues 9% (12) 38% (53) 52% (72) 137#1 Issue: Education 8% (10) 44% (55) 48% (59) 124#1 Issue: Energy 2% (2) 44% (46) 54% (57) 105#1 Issue: Other 3% (2) 33% (24) 64% (46) 722018 House Vote: Democrat 8% (66) 40% (330) 52% (435) 8302018 House Vote: Republican 6% (40) 30% (215) 65% (465) 7212018 House Vote: Someone else 3% (2) 36% (26) 60% (43) 722016 Vote: Hillary Clinton 9% (63) 39% (288) 52% (384) 7352016 Vote: Donald Trump 4% (29) 30% (210) 66% (457) 6972016 Vote: Other 4% (7) 35% (56) 60% (96) 1592016 Vote: Didn’t Vote 5% (26) 29% (165) 66% (372) 562Voted in 2014: Yes 7% (90) 35% (478) 58% (794) 1362Voted in 2014: No 4% (36) 30% (241) 65% (515) 7912012 Vote: Barack Obama 8% (74) 38% (357) 54% (506) 9382012 Vote: Mitt Romney 5% (23) 30% (151) 66% (334) 5092012 Vote: Other 3% (2) 35% (22) 62% (40) 642012 Vote: Didn’t Vote 4% (25) 29% (188) 67% (428) 642


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Adults 6% (125) 33% (719) 61% (1309) 21534-Region: Northeast 6% (20) 28% (102) 66% (243) 3664-Region: Midwest 5% (23) 33% (146) 61% (268) 4364-Region: South 5% (47) 34% (291) 61% (524) 8624-Region: West 7% (36) 37% (180) 56% (273) 489190741 4% (26) 33% (225) 63% (423) 674190743 6% (43) 33% (237) 61% (431) 711190752 7% (56) 33% (257) 59% (455) 768Avid soccer fan 100% (125) — (0) — (0) 125Casual soccer fan — (0) 100% (719) — (0) 719Not a fan at all — (0) — (0) 100% (1309) 1309National Football League (NFL) 6% (125) 33% (719) 61% (1309) 2153English Premier League (EPL) 24% (70) 70% (208) 6% (19) 296Spanish Primera Division (La Liga) 37% (21) 59% (34) 4% (2) 58Italian Serie A 26% (6) 50% (11) 24% (5) 23German Bundesliga 19% (4) 62% (13) 19% (4) 21French Ligue 1 21% (3) 69% (10) 10% (1) 14I don’t follow any of these leagues (European) 1% (21) 25% (443) 73% (1277) 1741Recent fans 19% (42) 73% (160) 7% (16) 218Long-term fans 42% (50) 56% (67) 3% (3) 121White Non-Hispanic 3% (47) 32% (488) 65% (1000) 1534Black Non-Hispanic 3% (6) 36% (89) 61% (150) 245Other Non-Hispanic 8% (7) 36% (31) 56% (48) 86Note: Row proportions may total to larger than one-hundred percent due to rounding. For more information visit MorningConsultIntelligence.com.

https://morningconsultintelligence.com


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Table EPL2

Table EPL2: Which of the following is your favorite men’s U.S. professional sports league to follow?Demographic National Football League (NFL) Total N

Adults 100% (2153) 2153Gender: Male 100% (1227) 1227Gender: Female 100% (926) 926Age: 18-29 100% (365) 365Age: 30-44 100% (566) 566Age: 45-54 100% (388) 388Age: 55-64 100% (405) 405Age: 65+ 100% (428) 428Generation Z: 18-22 100% (131) 131Millennial: Age 23-38 100% (593) 593Generation X: Age 39-54 100% (595) 595Boomers: Age 55-73 100% (731) 731PID: Dem (no lean) 100% (823) 823PID: Ind (no lean) 100% (617) 617PID: Rep (no lean) 100% (712) 712PID/Gender: DemMen 100% (432) 432PID/Gender: DemWomen 100% (392) 392PID/Gender: Ind Men 100% (379) 379PID/Gender: Ind Women 100% (238) 238PID/Gender: Rep Men 100% (416) 416PID/Gender: Rep Women 100% (296) 296Ideo: Liberal (1-3) 100% (633) 633Ideo: Moderate (4) 100% (539) 539Ideo: Conservative (5-7) 100% (784) 784Educ: < College 100% (1511) 1511Educ: Bachelors degree 100% (439) 439Educ: Post-grad 100% (202) 202Income: Under 50k 100% (1212) 1212Income: 50k-100k 100% (658) 658Income: 100k+ 100% (283) 283Ethnicity: White 100% (1703) 1703


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Adults 100% (2153) 2153Ethnicity: Hispanic 100% (287) 287Ethnicity: Afr. Am. 100% (284) 284Ethnicity: Other 100% (165) 165All Christian 100% (1016) 1016All Non-Christian 100% (65) 65Atheist 100% (100) 100Agnostic/Nothing in particular 100% (972) 972Religious Non-Protestant/Catholic 100% (84) 84Evangelical 100% (593) 593Non-Evangelical 100% (812) 812Community: Urban 100% (559) 559Community: Suburban 100% (1046) 1046Community: Rural 100% (547) 547Employ: Private Sector 100% (731) 731Employ: Government 100% (128) 128Employ: Self-Employed 100% (164) 164Employ: Homemaker 100% (136) 136Employ: Student 100% (67) 67Employ: Retired 100% (514) 514Employ: Unemployed 100% (209) 209Employ: Other 100% (204) 204Military HH: Yes 100% (347) 347Military HH: No 100% (1806) 1806RD/WT: Right Direction 100% (889) 889RD/WT: Wrong Track 100% (1264) 1264Trump Job Approve 100% (921) 921Trump Job Disapprove 100% (1170) 1170Trump Job Strongly Approve 100% (473) 473Trump Job Somewhat Approve 100% (448) 448Trump Job Somewhat Disapprove 100% (260) 260Trump Job Strongly Disapprove 100% (909) 909



9

Table EPL2


Adults 100% (2153) 2153Favorable of Trump 100% (883) 883Unfavorable of Trump 100% (1169) 1169Very Favorable of Trump 100% (516) 516Somewhat Favorable of Trump 100% (367) 367Somewhat Unfavorable of Trump 100% (218) 218Very Unfavorable of Trump 100% (951) 951#1 Issue: Economy 100% (523) 523#1 Issue: Security 100% (443) 443#1 Issue: Health Care 100% (412) 412#1 Issue: Medicare / Social Security 100% (337) 337#1 Issue: Women’s Issues 100% (137) 137#1 Issue: Education 100% (124) 124#1 Issue: Energy 100% (105) 105#1 Issue: Other 100% (72) 722018 House Vote: Democrat 100% (830) 8302018 House Vote: Republican 100% (721) 7212018 House Vote: Someone else 100% (72) 722016 Vote: Hillary Clinton 100% (735) 7352016 Vote: Donald Trump 100% (697) 6972016 Vote: Other 100% (159) 1592016 Vote: Didn’t Vote 100% (562) 562Voted in 2014: Yes 100% (1362) 1362Voted in 2014: No 100% (791) 7912012 Vote: Barack Obama 100% (938) 9382012 Vote: Mitt Romney 100% (509) 5092012 Vote: Other 100% (64) 642012 Vote: Didn’t Vote 100% (642) 6424-Region: Northeast 100% (366) 3664-Region: Midwest 100% (436) 4364-Region: South 100% (862) 8624-Region: West 100% (489) 489


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Adults 100% (2153) 2153190741 100% (674) 674190743 100% (711) 711190752 100% (768) 768Avid soccer fan 100% (125) 125Casual soccer fan 100% (719) 719Not a fan at all 100% (1309) 1309National Football League (NFL) 100% (2153) 2153English Premier League (EPL) 100% (296) 296Spanish Primera Division (La Liga) 100% (58) 58Italian Serie A 100% (23) 23German Bundesliga 100% (21) 21French Ligue 1 100% (14) 14I don’t follow any of these leagues (European) 100% (1741) 1741Recent fans 100% (218) 218Long-term fans 100% (121) 121White Non-Hispanic 100% (1534) 1534Black Non-Hispanic 100% (245) 245Other Non-Hispanic 100% (86) 86Note: Row proportions may total to larger than one-hundred percent due to rounding. For more information visit MorningConsultIntelligence.com.



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Table EPL3

Table EPL3: Which of the following is your favorite European professional soccer league to follow?

Demographic

EnglishPremier

League (EPL)

SpanishPrimera

Division (LaLiga)

Italian SerieA

GermanBundesliga

French Ligue1

I don’t followany of theseleagues Total N

Adults 14% (296) 3% (58) 1% (23) 1% (21) 1% (14) 81% (1741) 2153Gender: Male 18% (220) 3% (42) 1% (12) 1% (15) 1% (9) 76% (930) 1227Gender: Female 8% (76) 2% (16) 1% (11) 1% (6) 1% (6) 88% (811) 926Age: 18-29 16% (59) 3% (12) 2% (6) 2% (9) 2% (6) 75% (274) 365Age: 30-44 17% (94) 5% (26) 2% (10) 1% (3) 1% (6) 75% (427) 566Age: 45-54 17% (66) 3% (11) 1% (5) 1% (3) — (0) 78% (303) 388Age: 55-64 11% (43) — (1) 1% (2) 1% (4) — (2) 87% (352) 405Age: 65+ 8% (35) 1% (6) — (0) — (1) — (1) 90% (385) 428Generation Z: 18-22 13% (17) 3% (4) 2% (3) 4% (5) 1% (1) 78% (102) 131Millennial: Age 23-38 18% (104) 4% (23) 2% (11) 1% (6) 2% (9) 74% (440) 593Generation X: Age 39-54 16% (97) 4% (24) 1% (7) 1% (5) — (1) 78% (461) 595Boomers: Age 55-73 9% (68) 1% (7) — (2) 1% (6) — (3) 88% (646) 731PID: Dem (no lean) 17% (141) 4% (32) 1% (7) 1% (11) 1% (6) 76% (627) 823PID: Ind (no lean) 11% (70) 2% (15) 2% (10) 1% (5) 1% (3) 83% (515) 617PID: Rep (no lean) 12% (85) 2% (11) 1% (6) 1% (5) 1% (6) 84% (600) 712PID/Gender: DemMen 23% (100) 5% (22) 1% (4) 2% (10) 1% (4) 68% (293) 432PID/Gender: DemWomen 11% (42) 2% (10) 1% (3) — (1) — (2) 85% (334) 392PID/Gender: Ind Men 14% (55) 3% (11) 1% (5) 1% (3) 1% (2) 80% (303) 379PID/Gender: Ind Women 6% (15) 2% (4) 2% (5) 1% (2) — (1) 89% (211) 238PID/Gender: Rep Men 16% (65) 2% (9) 1% (4) 1% (3) 1% (3) 80% (333) 416PID/Gender: Rep Women 7% (20) 1% (2) 1% (2) 1% (2) 1% (3) 90% (266) 296Ideo: Liberal (1-3) 18% (112) 5% (32) 1% (9) 2% (10) 1% (7) 73% (462) 633Ideo: Moderate (4) 14% (74) 2% (12) 1% (4) — (2) 1% (3) 82% (445) 539Ideo: Conservative (5-7) 12% (97) 2% (12) 1% (6) 1% (9) 1% (4) 83% (655) 784Educ: < College 12% (177) 3% (41) 1% (12) 1% (11) — (6) 84% (1266) 1511Educ: Bachelors degree 19% (81) 3% (13) 1% (5) 1% (6) 2% (7) 74% (326) 439Educ: Post-grad 19% (38) 2% (4) 3% (6) 2% (4) 1% (1) 73% (148) 202


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Demographic

EnglishPremier

League (EPL)

SpanishPrimera

Division (LaLiga)

Italian SerieA

GermanBundesliga

French Ligue1


Adults 14% (296) 3% (58) 1% (23) 1% (21) 1% (14) 81% (1741) 2153Income: Under 50k 12% (151) 3% (35) 1% (10) — (5) — (5) 83% (1006) 1212Income: 50k-100k 15% (96) 3% (23) 1% (9) 1% (9) 1% (10) 78% (512) 658Income: 100k+ 17% (49) — (0) 1% (4) 3% (7) — (0) 79% (223) 283Ethnicity: White 13% (214) 2% (32) 1% (17) 1% (15) — (6) 83% (1420) 1703Ethnicity: Hispanic 21% (59) 15% (42) 1% (4) 2% (6) 2% (6) 59% (171) 287Ethnicity: Afr. Am. 16% (46) 4% (12) 1% (4) 1% (2) 1% (4) 76% (216) 284Ethnicity: Other 22% (36) 8% (14) 1% (2) 3% (4) 3% (4) 63% (104) 165All Christian 13% (131) 3% (35) 1% (13) 1% (8) 1% (6) 81% (823) 1016All Non-Christian 34% (22) 2% (1) — (0) 4% (3) 2% (2) 58% (38) 65Atheist 18% (18) — (0) 1% (1) 2% (2) 2% (2) 78% (77) 100Agnostic/Nothing in particular 13% (125) 2% (21) 1% (9) 1% (8) 1% (5) 83% (803) 972Religious Non-Protestant/Catholic 32% (27) 1% (1) 1% (1) 3% (3) 3% (2) 60% (50) 84Evangelical 13% (74) 4% (26) 2% (10) — (3) 1% (4) 80% (475) 593Non-Evangelical 12% (96) 2% (20) 1% (6) 1% (8) — (2) 84% (679) 812Community: Urban 17% (98) 4% (24) 1% (3) 2% (9) 1% (8) 75% (418) 559Community: Suburban 15% (159) 2% (26) 1% (11) 1% (11) — (3) 80% (836) 1046Community: Rural 7% (40) 2% (8) 1% (8) — (1) 1% (3) 89% (487) 547Employ: Private Sector 19% (140) 3% (23) 2% (12) 2% (14) 1% (7) 73% (536) 731Employ: Government 15% (20) 3% (4) 2% (2) — (0) 1% (1) 79% (101) 128Employ: Self-Employed 20% (32) 1% (2) 1% (1) — (1) — (0) 78% (128) 164Employ: Homemaker 8% (11) — (0) 2% (3) — (1) 1% (2) 88% (121) 136Employ: Student 7% (5) 1% (1) 2% (1) 3% (2) 3% (2) 83% (56) 67Employ: Retired 9% (47) 1% (6) — (1) 1% (3) — (1) 89% (458) 514Employ: Unemployed 11% (23) 3% (6) 1% (2) — (1) — (0) 84% (176) 209Employ: Other 9% (18) 8% (17) — (1) — (0) 1% (2) 81% (166) 204Military HH: Yes 13% (44) 1% (5) 1% (3) 1% (2) — (1) 84% (292) 347Military HH: No 14% (252) 3% (53) 1% (20) 1% (19) 1% (13) 80% (1449) 1806RD/WT: Right Direction 13% (118) 1% (13) 2% (14) 1% (8) 1% (7) 82% (730) 889RD/WT: Wrong Track 14% (178) 4% (45) 1% (8) 1% (13) 1% (7) 80% (1011) 1264



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Table EPL3


Demographic

EnglishPremier

League (EPL)

SpanishPrimera

Division (LaLiga)

Italian SerieA

GermanBundesliga

French Ligue1


Adults 14% (296) 3% (58) 1% (23) 1% (21) 1% (14) 81% (1741) 2153Trump Job Approve 12% (113) 1% (9) 2% (15) 1% (8) 1% (7) 84% (769) 921Trump Job Disapprove 16% (183) 4% (47) 1% (7) 1% (13) 1% (7) 78% (912) 1170Trump Job Strongly Approve 11% (54) — (2) 1% (6) 1% (3) 1% (4) 85% (404) 473Trump Job Somewhat Approve 13% (59) 2% (7) 2% (9) 1% (4) 1% (3) 82% (366) 448Trump Job Somewhat Disapprove 17% (45) 4% (10) 1% (2) 1% (4) — (1) 76% (199) 260Trump Job Strongly Disapprove 15% (137) 4% (38) 1% (5) 1% (9) 1% (6) 78% (713) 909Favorable of Trump 12% (109) 1% (10) 1% (11) 1% (6) 1% (8) 84% (740) 883Unfavorable of Trump 16% (184) 4% (45) 1% (8) 1% (15) 1% (7) 78% (911) 1169Very Favorable of Trump 11% (58) 1% (8) 1% (7) 1% (3) 1% (7) 84% (434) 516Somewhat Favorable of Trump 14% (51) 1% (2) 1% (4) 1% (3) — (1) 83% (306) 367Somewhat Unfavorable of Trump 17% (37) 4% (9) 1% (2) 3% (7) — (0) 75% (163) 218Very Unfavorable of Trump 15% (147) 4% (36) 1% (6) 1% (8) 1% (7) 79% (747) 951#1 Issue: Economy 17% (91) 4% (20) 1% (6) 1% (6) 1% (5) 76% (396) 523#1 Issue: Security 13% (58) 2% (8) 2% (8) 1% (2) 1% (3) 82% (363) 443#1 Issue: Health Care 17% (72) 1% (6) — (2) — (2) 1% (2) 80% (328) 412#1 Issue: Medicare / Social Security 7% (25) 1% (5) — (0) 1% (4) — (1) 90% (303) 337#1 Issue: Women’s Issues 14% (20) 2% (2) 1% (1) 2% (3) 1% (1) 80% (110) 137#1 Issue: Education 13% (16) 13% (16) 1% (2) 1% (1) — (0) 72% (90) 124#1 Issue: Energy 13% (14) 2% (2) 1% (1) 2% (3) 1% (1) 81% (85) 105#1 Issue: Other 2% (1) — (0) 4% (3) 1% (1) 1% (1) 92% (66) 722018 House Vote: Democrat 18% (150) 3% (28) — (4) 1% (10) 1% (7) 76% (630) 8302018 House Vote: Republican 13% (92) 1% (10) 1% (11) 1% (5) 1% (4) 83% (599) 7212018 House Vote: Someone else 5% (4) 11% (8) 1% (1) — (0) — (0) 82% (59) 722016 Vote: Hillary Clinton 18% (132) 4% (33) — (3) 1% (11) 1% (4) 75% (552) 7352016 Vote: Donald Trump 12% (87) — (3) 1% (8) 1% (5) 1% (7) 84% (587) 6972016 Vote: Other 10% (16) 5% (8) 1% (2) 1% (2) — (1) 82% (131) 1592016 Vote: Didn’t Vote 11% (62) 3% (14) 2% (10) 1% (3) — (3) 84% (471) 562Voted in 2014: Yes 14% (192) 3% (42) 1% (10) 1% (15) 1% (8) 80% (1095) 1362Voted in 2014: No 13% (104) 2% (16) 2% (13) 1% (6) 1% (6) 82% (646) 791


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Demographic

EnglishPremier

League (EPL)

SpanishPrimera

Division (LaLiga)

Italian SerieA

GermanBundesliga

French Ligue1


Adults 14% (296) 3% (58) 1% (23) 1% (21) 1% (14) 81% (1741) 21532012 Vote: Barack Obama 16% (146) 4% (42) 1% (7) 1% (11) 1% (7) 77% (724) 9382012 Vote: Mitt Romney 13% (67) 1% (3) 1% (4) — (2) 1% (4) 84% (428) 5092012 Vote: Other 8% (5) 3% (2) 1% (1) 1% (1) — (0) 87% (55) 642012 Vote: Didn’t Vote 12% (78) 2% (11) 2% (11) 1% (7) — (3) 83% (533) 6424-Region: Northeast 15% (56) 1% (5) 1% (5) 1% (4) 1% (4) 80% (292) 3664-Region: Midwest 14% (61) 2% (7) — (1) 1% (4) 1% (3) 83% (360) 4364-Region: South 13% (111) 3% (24) 1% (11) 1% (7) 1% (7) 81% (702) 8624-Region: West 14% (68) 4% (21) 1% (6) 1% (6) — (1) 79% (387) 489190741 11% (77) 3% (18) 1% (9) 1% (7) 1% (4) 83% (559) 674190743 13% (90) 3% (22) 1% (7) 1% (5) — (3) 82% (585) 711190752 17% (130) 2% (18) 1% (6) 1% (9) 1% (8) 78% (597) 768Avid soccer fan 56% (70) 17% (21) 5% (6) 3% (4) 2% (3) 17% (21) 125Casual soccer fan 29% (208) 5% (34) 2% (11) 2% (13) 1% (10) 62% (443) 719Not a fan at all 1% (19) — (2) — (5) — (4) — (1) 98% (1277) 1309National Football League (NFL) 14% (296) 3% (58) 1% (23) 1% (21) 1% (14) 81% (1741) 2153English Premier League (EPL) 100% (296) — (0) — (0) — (0) — (0) — (0) 296Spanish Primera Division (La Liga) — (0) 100% (58) — (0) — (0) — (0) — (0) 58Italian Serie A — (0) — (0) 100% (23) — (0) — (0) — (0) 23German Bundesliga — (0) — (0) — (0) 100% (21) — (0) — (0) 21French Ligue 1 — (0) — (0) — (0) — (0) 100% (14) — (0) 14I don’t follow any of these leagues (European) — (0) — (0) — (0) — (0) — (0) 100% (1741) 1741Recent fans 74% (161) 11% (24) 6% (13) 4% (9) 5% (10) — (0) 218Long-term fans 73% (88) 15% (19) 1% (1) 8% (10) 2% (3) — (0) 121White Non-Hispanic 12% (181) 1% (9) 1% (14) 1% (15) — (6) 85% (1309) 1534Black Non-Hispanic 15% (36) 2% (6) 2% (4) — (0) 1% (2) 81% (198) 245Other Non-Hispanic 22% (19) — (0) 1% (1) 1% (1) 1% (1) 74% (64) 86Note: Row proportions may total to larger than one-hundred percent due to rounding. For more information visit MorningConsultIntelligence.com.



15

Table EPL4

Table EPL4: Which of the following teams is your favorite to follow in the English Premier League?

Demographic Arsenal

Brighton&

HoveAl-bion Burnley Chelsea

CrystalPalace Everton

LeicesterCity Liverpool

ManchesterCity

ManchesterUnited

NewcastleUnited

NorwichCity

SheffieldUnited Southampton

TottenhamHot-spur Watford

WestHamUnited

WolverhamptonWan-derers

Don’tknow/ Noopin-ion Total N

Adults 4% (16) 1% (5) 1% (6) 5% (22) 1% (4) 1% (3) 1% (4) 16% (66) 9% (38) 36% (148) 2% (10) 1% (5) 1% (2) 1% (3) 2% (10) 2% (6) 1% (4) 1% (6) 14% (56) 412Gender: Male 4% (13) 1% (3) — (1) 5% (16) 1% (2) 1% (3) 1% (4) 17% (51) 8% (23) 37% (109) 3% (9) 1% (4) — (1) 1% (2) 3% (9) 2% (6) 1% (4) 1% (2) 12% (36) 297Gender: Female 2% (3) 1% (1) 4% (5) 6% (6) 1% (1) — (0) — (0) 13% (14) 13% (15) 34% (39) 1% (2) 1% (2) 2% (2) 1% (1) 1% (1) — (1) — (0) 3% (3) 17% (20) 114Age: 18-29 5% (4) 3% (3) 1% (1) 7% (6) — (0) — (0) 3% (2) 22% (20) 5% (5) 24% (22) 4% (3) 3% (3) — (0) 1% (1) 2% (2) 3% (3) 2% (2) 3% (3) 13% (12) 91Age: 30-44 3% (4) 1% (1) — (1) 5% (7) 1% (1) — (0) 1% (1) 16% (22) 10% (14) 39% (54) 2% (3) 1% (1) — (1) 1% (1) 2% (3) 3% (3) 2% (2) 2% (3) 12% (16) 139Age: 45-54 3% (2) — (0) 5% (4) 8% (7) 1% (1) 4% (3) — (0) 10% (8) 13% (11) 42% (36) 1% (1) — (0) 1% (1) 1% (1) 2% (2) — (0) — (0) — (0) 10% (9) 85Age: 55-64 3% (2) — (0) — (0) — (0) — (0) — (0) — (0) 17% (9) 12% (6) 36% (19) 5% (3) 3% (2) 2% (1) — (0) 4% (2) — (0) — (0) — (0) 17% (9) 53Age: 65+ 7% (3) 2% (1) — (0) 3% (1) 4% (2) — (0) — (0) 14% (6) 5% (2) 38% (16) 1% (1) — (0) — (0) — (0) 3% (1) — (0) — (0) — (0) 22% (10) 43Generation Z: 18-22 5% (2) — (0) — (0) 8% (2) — (0) — (0) — (0) 5% (1) 2% (1) 33% (10) — (0) 5% (1) — (0) — (0) — (0) — (0) 5% (2) 5% (1) 32% (9) 29Millennial: Age 23-38 4% (6) 2% (4) 1% (1) 4% (6) 1% (1) — (0) 3% (4) 19% (29) 8% (12) 32% (50) 4% (6) 2% (2) — (1) 1% (2) 3% (5) 4% (6) 1% (2) 2% (4) 8% (13) 153Generation X: Age 39-54 2% (3) — (0) 3% (4) 9% (12) 1% (1) 2% (3) — (0) 15% (20) 13% (17) 40% (53) 1% (1) — (0) 1% (1) 1% (1) 2% (2) — (0) — (0) — (1) 11% (15) 133Boomers: Age 55-73 4% (3) 1% (1) — (0) 2% (1) 2% (2) — (0) — (0) 16% (14) 10% (9) 34% (29) 4% (3) 2% (2) 1% (1) — (0) 3% (3) — (0) — (0) — (0) 20% (17) 85PID: Dem (no lean) 4% (8) — (1) 2% (4) 6% (11) 1% (2) 1% (2) 1% (1) 19% (37) 8% (15) 31% (61) 2% (4) 1% (1) — (0) 1% (2) 2% (5) 2% (5) 2% (4) 2% (4) 15% (29) 197PID: Ind (no lean) 4% (4) 3% (3) 1% (1) 5% (5) — (0) 1% (1) 2% (2) 9% (9) 7% (8) 36% (37) 4% (4) — (0) 2% (2) 1% (1) 5% (5) 1% (1) — (0) — (0) 19% (19) 103PID: Rep (no lean) 4% (4) 1% (1) — (1) 5% (6) 1% (2) — (0) — (0) 17% (19) 14% (15) 44% (50) 2% (2) 4% (4) — (0) — (0) — (0) — (1) — (0) 1% (1) 6% (7) 112PID/Gender: DemMen 5% (7) 1% (1) — (0) 6% (8) 1% (1) 1% (2) 1% (1) 20% (28) 5% (7) 33% (46) 2% (3) 1% (1) — (0) 1% (2) 3% (4) 3% (5) 3% (4) 2% (2) 13% (17) 139PID/Gender: DemWomen 1% (1) — (0) 7% (4) 6% (3) 2% (1) — (0) — (0) 17% (10) 14% (8) 25% (14) 3% (2) — (0) — (0) — (0) 1% (1) — (0) — (0) 3% (2) 21% (12) 58PID/Gender: Ind Men 2% (2) 2% (2) 1% (1) 3% (2) — (0) 2% (1) 3% (2) 9% (7) 7% (5) 38% (29) 5% (4) — (0) 1% (1) — (0) 6% (5) 1% (1) — (0) — (0) 19% (15) 76PID/Gender: Ind Women 8% (2) 5% (1) — (0) 11% (3) — (0) — (0) — (0) 7% (2) 9% (2) 32% (9) — (0) — (0) 7% (2) 3% (1) — (0) — (0) — (0) — (0) 17% (5) 27PID/Gender: Rep Men 5% (4) 1% (1) — (0) 7% (6) 2% (2) — (0) — (0) 20% (16) 14% (11) 41% (34) 3% (2) 3% (2) — (0) — (0) — (0) — (0) — (0) — (0) 5% (4) 83PID/Gender: Rep Women — (0) — (0) 2% (1) — (0) — (0) — (0) — (0) 10% (3) 13% (4) 53% (16) — (0) 5% (2) — (0) — (0) — (0) 2% (1) — (0) 4% (1) 10% (3) 29Ideo: Liberal (1-3) 4% (7) — (1) 1% (2) 4% (7) 1% (2) 2% (3) 2% (3) 18% (32) 5% (9) 32% (55) 3% (4) 1% (1) — (0) 1% (2) 5% (8) 1% (3) 1% (2) 2% (3) 16% (27) 170Ideo: Moderate (4) 2% (2) 3% (3) — (0) 8% (7) 1% (1) — (0) 1% (1) 16% (15) 8% (8) 37% (34) 2% (2) — (0) 1% (1) 1% (1) 1% (1) 2% (1) — (0) 1% (1) 18% (17) 94Ideo: Conservative (5-7) 5% (6) 1% (1) 3% (3) 5% (7) 1% (2) — (0) — (0) 14% (19) 14% (19) 40% (52) 3% (4) 3% (4) 1% (1) — (0) 1% (1) 2% (2) — (0) 2% (2) 6% (8) 130Educ: < College 2% (4) 1% (3) 2% (5) 4% (10) 1% (2) 1% (3) 1% (3) 15% (37) 10% (23) 37% (90) 3% (7) 1% (3) — (1) — (1) 2% (6) — (1) 1% (2) 1% (3) 17% (42) 245Educ: Bachelors degree 6% (6) 1% (2) 1% (1) 9% (10) 1% (1) — (0) — (0) 16% (18) 9% (10) 38% (43) 1% (1) 1% (2) 2% (2) 2% (2) 2% (2) 1% (1) 2% (2) 2% (2) 7% (8) 113Educ: Post-grad 10% (5) — (0) — (0) 5% (3) 1% (1) — (0) 1% (1) 18% (10) 8% (4) 26% (14) 5% (3) 1% (1) — (0) — (0) 3% (2) 9% (5) — (0) — (0) 12% (6) 54Income: Under 50k 3% (7) 1% (2) 2% (5) 5% (11) — (0) 2% (3) 2% (3) 18% (37) 7% (14) 33% (68) 2% (5) 2% (4) 1% (1) — (1) 1% (2) — (1) — (0) 1% (2) 19% (40) 205Income: 50k-100k 5% (7) — (1) — (1) 5% (7) 2% (3) — (0) — (1) 15% (21) 9% (13) 39% (58) 3% (5) 1% (1) — (1) 1% (1) 5% (8) — (1) 2% (2) 2% (4) 9% (13) 146Income: 100k+ 3% (2) 3% (2) — (0) 8% (5) 1% (1) — (0) — (0) 12% (7) 17% (10) 36% (22) 1% (1) — (0) 1% (1) 1% (1) — (0) 8% (5) 3% (2) — (0) 5% (3) 60Ethnicity: White 3% (9) 1% (3) — (1) 7% (20) 1% (3) — (0) 1% (2) 17% (47) 11% (30) 34% (97) 3% (9) 1% (4) 1% (2) 1% (3) 3% (9) 1% (3) 1% (2) — (1) 14% (38) 283Ethnicity: Hispanic 3% (4) 1% (2) 2% (3) 4% (4) — (0) 1% (1) — (0) 19% (22) 3% (3) 41% (47) 2% (2) 1% (2) — (0) — (0) 2% (2) 4% (5) 2% (2) 2% (2) 13% (15) 117Ethnicity: Afr. Am. 5% (4) 2% (1) — (0) 1% (1) 1% (1) 3% (2) 2% (2) 16% (11) 8% (5) 34% (23) — (0) — (0) — (0) — (0) 1% (1) 5% (3) 3% (2) 7% (5) 11% (7) 68Ethnicity: Other 4% (3) 1% (1) 8% (5) 2% (1) — (0) 2% (1) — (0) 12% (8) 4% (3) 44% (27) 3% (2) 3% (2) — (0) — (0) — (0) — (0) — (0) — (0) 16% (10) 61All Christian 5% (9) — (0) 1% (1) 6% (12) 2% (3) 1% (1) 1% (2) 19% (37) 9% (18) 37% (72) 2% (3) — (1) 1% (2) 1% (1) — (1) 1% (3) 1% (2) 2% (3) 11% (21) 193All Non-Christian — (0) 12% (3) — (0) — (0) — (0) — (0) — (0) 6% (2) 18% (5) 17% (5) — (0) 6% (2) — (0) — (0) 14% (4) 8% (2) 6% (2) — (0) 14% (4) 28Atheist 7% (2) — (0) — (0) — (0) — (0) — (0) — (0) 16% (4) 4% (1) 40% (9) — (0) — (0) — (0) — (0) 9% (2) 7% (1) — (0) — (0) 17% (4) 22Agnostic/Nothing in particular 3% (5) 1% (1) 2% (4) 6% (10) — (1) 1% (2) 1% (2) 14% (23) 9% (14) 37% (62) 4% (7) 2% (3) — (1) 1% (1) 2% (3) — (0) — (0) 2% (3) 16% (27) 169Religious Non-Protestant/Catholic — (0) 10% (3) — (0) — (0) — (0) — (0) 4% (1) 14% (5) 15% (5) 18% (6) — (0) 5% (2) — (0) — (0) 11% (4) 7% (2) 5% (2) — (0) 12% (4) 34Evangelical 4% (5) — (0) 2% (3) 5% (6) 1% (1) 3% (3) — (0) 22% (26) 5% (6) 39% (46) 2% (2) 1% (1) 1% (1) 1% (1) — (1) 2% (3) 2% (2) 4% (4) 6% (7) 118Non-Evangelical 5% (7) — (0) 2% (3) 5% (7) 2% (3) — (0) 1% (1) 16% (21) 12% (15) 37% (48) 2% (3) — (0) 1% (1) — (1) 1% (1) — (0) — (0) 1% (1) 17% (22) 132


16



Demographic Arsenal

Brighton&




ManchesterCity

ManchesterUnited

NewcastleUnited

NorwichCity



WestHamUnited



Adults 4% (16) 1% (5) 1% (6) 5% (22) 1% (4) 1% (3) 1% (4) 16% (66) 9% (38) 36% (148) 2% (10) 1% (5) 1% (2) 1% (3) 2% (10) 2% (6) 1% (4) 1% (6) 14% (56) 412Community: Urban 5% (7) — (0) 2% (3) 4% (5) 1% (1) — (0) — (0) 19% (27) 8% (12) 40% (56) 1% (1) 2% (2) — (0) 1% (1) 2% (3) 2% (2) — (0) 1% (2) 14% (20) 141Community: Suburban 4% (9) 2% (5) 1% (1) 7% (14) 1% (2) 1% (2) 1% (2) 14% (30) 10% (21) 36% (76) 3% (6) 1% (3) 1% (2) — (1) 1% (2) — (1) — (0) 2% (4) 14% (30) 210Community: Rural — (0) — (0) 2% (1) 5% (3) 2% (1) 2% (1) 3% (2) 15% (9) 9% (5) 26% (16) 5% (3) — (0) 1% (1) 1% (1) 8% (5) 5% (3) 6% (4) — (0) 9% (6) 60Employ: Private Sector 5% (9) — (1) 1% (2) 4% (9) — (0) 1% (1) 1% (2) 14% (27) 14% (28) 39% (75) 3% (6) — (1) — (1) 1% (3) 2% (4) 3% (5) 1% (2) 2% (3) 8% (16) 196Employ: Government — (0) — (0) — (0) 7% (2) — (0) — (0) — (0) 30% (8) — (0) 39% (11) 3% (1) — (0) 4% (1) — (0) — (0) — (0) — (0) 2% (1) 15% (4) 27Employ: Self-Employed 2% (1) 5% (2) — (0) 4% (1) 5% (2) — (0) — (0) 36% (13) 2% (1) 34% (12) 4% (1) — (0) — (0) — (0) 2% (1) — (0) — (0) — (0) 7% (3) 36Employ: Homemaker — (0) — (0) — (0) 13% (2) 4% (1) — (0) — (0) 16% (3) 10% (2) 27% (4) — (0) — (0) 4% (1) — (0) 13% (2) — (0) — (0) — (0) 13% (2) 16Employ: Student 14% (2) — (0) — (0) — (0) — (0) — (0) — (0) 35% (4) — (0) 24% (3) — (0) 13% (1) — (0) — (0) — (0) — (0) — (0) — (0) 14% (2) 11Employ: Retired 7% (4) 1% (1) 5% (3) 1% (1) 3% (2) — (0) — (0) 11% (6) 8% (4) 33% (18) 4% (2) 3% (2) — (0) — (0) 4% (2) — (0) — (0) — (0) 20% (12) 57Employ: Unemployed — (0) — (0) — (0) 20% (6) — (0) — (0) 5% (2) — (0) 5% (2) 13% (4) — (0) — (0) — (0) — (0) 3% (1) 3% (1) 5% (2) 4% (1) 42% (14) 32Employ: Other — (0) 3% (1) 2% (1) 4% (1) — (0) 5% (2) — (0) 13% (5) 4% (1) 53% (20) — (0) 4% (2) — (0) — (0) — (0) — (0) — (0) 2% (1) 11% (4) 38Military HH: Yes 8% (4) 2% (1) 3% (1) 1% (1) — (0) — (0) — (0) 7% (4) 7% (4) 53% (29) 1% (1) — (0) — (0) 2% (1) 7% (4) 2% (1) 3% (2) — (0) 5% (3) 55Military HH: No 3% (12) 1% (4) 1% (4) 6% (22) 1% (4) 1% (3) 1% (4) 17% (62) 10% (34) 33% (118) 3% (10) 2% (5) 1% (2) — (1) 2% (6) 1% (5) 1% (2) 2% (6) 15% (53) 357RD/WT: Right Direction 4% (6) 2% (3) 3% (4) 5% (8) — (0) 2% (3) 1% (2) 14% (22) 12% (19) 34% (54) 3% (5) 2% (3) — (0) — (1) 2% (4) 3% (5) 1% (2) — (1) 12% (19) 160RD/WT: Wrong Track 4% (10) 1% (1) 1% (1) 6% (14) 1% (4) — (0) 1% (2) 17% (43) 7% (19) 37% (94) 2% (5) 1% (2) 1% (2) 1% (2) 2% (6) 1% (1) 1% (2) 2% (5) 15% (37) 252Trump Job Approve 3% (5) 2% (3) 4% (6) 6% (9) — (0) 2% (3) — (0) 14% (21) 13% (19) 35% (53) 2% (4) 2% (3) 1% (2) — (1) 1% (2) 3% (5) 2% (2) — (1) 8% (13) 151Trump Job Disapprove 4% (11) 1% (1) — (0) 5% (13) 1% (4) — (0) 1% (4) 16% (42) 7% (19) 37% (95) 3% (6) 1% (2) — (1) 1% (2) 3% (8) 1% (1) 1% (2) 2% (5) 16% (42) 258Trump Job Strongly Approve 3% (2) 1% (1) 3% (2) 5% (4) — (0) — (0) — (0) 20% (14) 17% (11) 31% (22) 5% (3) 5% (3) 1% (1) — (0) — (0) 3% (2) — (0) 1% (1) 6% (4) 69Trump Job Somewhat Approve 4% (3) 3% (3) 4% (4) 7% (6) — (0) 4% (3) — (0) 9% (7) 9% (8) 38% (31) 1% (1) — (0) 1% (1) 1% (1) 2% (2) 3% (3) 3% (2) — (0) 11% (9) 82Trump Job Somewhat Disapprove 4% (2) — (0) — (0) 9% (5) 1% (1) — (0) 1% (1) 15% (9) 7% (4) 37% (23) 2% (1) — (0) 1% (1) 1% (1) — (0) 1% (1) 3% (2) 2% (1) 16% (10) 62Trump Job Strongly Disapprove 4% (8) 1% (1) — (0) 4% (7) 1% (3) — (0) 2% (3) 17% (33) 7% (15) 37% (72) 3% (5) 1% (2) — (0) 1% (1) 4% (8) — (1) — (0) 2% (4) 16% (32) 196Favorable of Trump 3% (4) 2% (3) — (1) 7% (10) — (0) 2% (3) — (0) 14% (20) 14% (20) 33% (48) 2% (3) 2% (3) 1% (2) — (1) 2% (3) 2% (2) 2% (2) — (1) 13% (18) 144Unfavorable of Trump 4% (12) 1% (1) 2% (5) 5% (12) 1% (4) — (0) 1% (4) 17% (45) 7% (18) 37% (95) 3% (6) 1% (2) — (1) 1% (2) 3% (7) 1% (1) 1% (2) 2% (5) 14% (36) 259Very Favorable of Trump 1% (1) 2% (2) 1% (1) 3% (3) — (0) — (0) — (0) 18% (15) 15% (12) 32% (26) 4% (3) 4% (3) 1% (1) — (0) 1% (1) 3% (2) 3% (2) 1% (1) 13% (10) 82Somewhat Favorable of Trump 5% (3) 3% (2) — (0) 11% (7) — (0) 5% (3) — (0) 8% (5) 13% (8) 35% (22) — (0) — (0) 2% (1) 1% (1) 3% (2) — (0) — (0) — (0) 13% (8) 61Somewhat Unfavorable of Trump 6% (3) — (0) 7% (4) 7% (4) 2% (1) — (0) 1% (1) 18% (10) 1% (1) 35% (19) 2% (1) — (0) — (0) 1% (1) 1% (1) 1% (1) 3% (2) — (0) 14% (8) 55Very Unfavorable of Trump 4% (8) 1% (1) 1% (1) 4% (8) 1% (3) — (0) 2% (3) 17% (35) 9% (17) 37% (76) 3% (5) 1% (2) — (1) 1% (1) 3% (6) — (1) — (0) 2% (5) 14% (29) 204#1 Issue: Economy 3% (4) 2% (2) — (1) 9% (11) 1% (1) — (0) 1% (2) 10% (13) 11% (14) 42% (53) 1% (1) 2% (2) — (0) — (0) 1% (1) 1% (1) 1% (2) — (1) 14% (18) 127#1 Issue: Security 6% (5) 1% (1) — (0) 3% (2) — (0) 2% (1) — (0) 20% (16) 13% (10) 30% (24) 4% (3) 2% (2) 1% (1) 1% (1) 2% (2) 3% (3) — (0) — (0) 11% (9) 80#1 Issue: Health Care — (0) 2% (2) — (0) 3% (3) 3% (2) 2% (2) 3% (2) 21% (17) 10% (9) 33% (27) 1% (1) — (0) — (0) — (0) 3% (2) — (0) 3% (2) 5% (4) 12% (10) 83#1 Issue: Medicare / Social Security 5% (2) — (0) — (0) — (0) — (0) — (0) — (0) 25% (9) 5% (2) 39% (14) — (0) — (0) — (0) — (0) 2% (1) 6% (2) — (0) — (0) 17% (6) 34#1 Issue: Women’s Issues 9% (2) — (0) — (0) 7% (2) 2% (1) — (0) — (0) 21% (6) 9% (2) 35% (10) 2% (1) — (0) — (0) — (0) 7% (2) — (0) — (0) 2% (1) 6% (2) 28#1 Issue: Education — (0) — (0) 11% (4) 2% (1) — (0) — (0) — (0) 15% (5) — (0) 42% (14) 9% (3) — (0) — (0) 2% (1) — (0) — (0) — (0) — (0) 21% (7) 34#1 Issue: Energy — (0) — (0) 7% (1) 20% (4) — (0) — (0) — (0) — (0) 3% (1) 22% (4) 7% (1) 7% (1) 7% (1) 6% (1) 8% (2) — (0) — (0) — (0) 12% (3) 20#1 Issue: Other 40% (2) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 26% (2) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 34% (2) 62018 House Vote: Democrat 4% (9) — (1) 1% (1) 4% (9) 1% (3) 1% (2) 1% (1) 19% (37) 6% (11) 34% (69) 3% (5) — (1) — (1) 1% (2) 3% (6) 2% (3) 2% (4) 2% (4) 16% (32) 2002018 House Vote: Republican 4% (5) 1% (1) 1% (1) 7% (8) — (0) — (0) — (0) 15% (18) 14% (17) 39% (47) 4% (5) 3% (3) 1% (2) 1% (1) 3% (3) 3% (3) — (0) 1% (1) 5% (6) 1212018 House Vote: Someone else — (0) — (0) — (0) — (0) — (0) — (0) — (0) 19% (2) 6% (1) 60% (8) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 15% (2) 132016 Vote: Hillary Clinton 5% (9) 1% (2) 1% (1) 5% (8) 2% (3) 1% (2) 1% (1) 20% (37) 5% (9) 30% (55) 2% (4) — (1) 1% (2) 1% (2) 3% (5) 1% (2) 1% (2) 2% (4) 18% (32) 1832016 Vote: Donald Trump 5% (5) 1% (1) — (1) 7% (7) — (0) — (0) — (0) 14% (15) 16% (18) 40% (44) 4% (5) 3% (3) — (0) 1% (1) 1% (1) — (1) — (0) 1% (1) 6% (7) 1092016 Vote: Other — (0) — (0) — (0) — (0) — (0) — (0) — (0) 8% (2) 9% (2) 61% (17) 3% (1) — (0) — (0) — (0) 7% (2) 3% (1) — (0) 2% (1) 6% (2) 282016 Vote: Didn’t Vote 2% (1) 2% (2) 4% (4) 7% (7) 1% (1) 2% (1) 3% (2) 12% (11) 9% (8) 34% (31) — (0) 2% (1) 1% (1) — (0) 2% (2) 3% (3) 2% (2) — (0) 16% (15) 92Voted in 2014: Yes 5% (13) 1% (3) 1% (2) 4% (10) — (1) 1% (2) 1% (1) 17% (46) 9% (25) 37% (100) 4% (10) 1% (4) — (0) 1% (2) 2% (6) 1% (3) 1% (2) 2% (5) 12% (32) 267Voted in 2014: No 2% (3) 1% (2) 3% (4) 8% (12) 2% (2) 1% (1) 2% (2) 14% (20) 9% (13) 33% (48) — (0) 1% (1) 2% (2) — (1) 3% (4) 2% (3) 1% (2) — (1) 16% (24) 145



17

Table EPL4


Demographic Arsenal

Brighton&




ManchesterCity

ManchesterUnited

NewcastleUnited

NorwichCity



WestHamUnited



Adults 4% (16) 1% (5) 1% (6) 5% (22) 1% (4) 1% (3) 1% (4) 16% (66) 9% (38) 36% (148) 2% (10) 1% (5) 1% (2) 1% (3) 2% (10) 2% (6) 1% (4) 1% (6) 14% (56) 4122012 Vote: Barack Obama 3% (6) 1% (2) 1% (1) 5% (12) 1% (1) 1% (1) 2% (4) 18% (38) 8% (16) 35% (75) 3% (5) — (1) — (1) 1% (2) 3% (7) 1% (3) 1% (2) 2% (4) 15% (31) 2142012 Vote: Mitt Romney 6% (5) 1% (1) 1% (1) 4% (3) — (0) — (0) — (0) 14% (12) 17% (14) 41% (33) 5% (4) 4% (3) — (0) — (0) — (0) 1% (1) — (0) 1% (1) 5% (4) 812012 Vote: Other — (0) — (0) — (0) — (0) — (0) — (0) — (0) 8% (1) — (0) 74% (6) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 18% (1) 82012 Vote: Didn’t Vote 4% (5) 1% (1) 3% (4) 7% (7) 2% (2) 2% (2) — (0) 14% (15) 7% (8) 31% (34) 1% (1) 1% (1) 2% (2) 1% (1) 3% (3) 2% (3) 1% (2) 1% (1) 17% (19) 1094-Region: Northeast 4% (3) 2% (1) 4% (3) 7% (5) — (0) — (0) 1% (1) 15% (11) 13% (10) 26% (19) 3% (2) 2% (1) 1% (1) 1% (1) 1% (1) — (0) 3% (2) 3% (2) 13% (10) 744-Region: Midwest — (0) 3% (2) — (0) 7% (5) 3% (2) 2% (1) — (0) 16% (12) 14% (11) 33% (25) 1% (1) — (0) — (0) — (0) 1% (1) — (0) 2% (2) — (0) 18% (13) 764-Region: South 6% (9) 1% (1) 1% (1) 6% (10) 1% (1) 1% (2) 2% (3) 13% (20) 8% (12) 38% (61) 4% (7) 2% (4) — (1) — (1) 2% (3) 2% (4) — (0) 2% (3) 12% (19) 1604-Region: West 4% (4) — (0) 2% (2) 2% (2) — (0) — (0) — (0) 22% (22) 5% (6) 42% (42) 1% (1) — (0) 1% (1) 1% (1) 5% (5) 2% (3) — (0) 1% (1) 13% (13) 102190741 5% (6) — (0) 1% (1) 7% (8) — (0) — (0) — (0) 15% (18) 9% (10) 35% (40) 4% (4) 3% (3) 1% (1) — (0) 3% (3) 4% (5) 1% (2) — (1) 12% (14) 115190743 5% (6) 2% (3) 3% (4) 3% (4) 1% (2) 3% (3) 2% (3) 17% (22) 8% (10) 32% (41) 2% (3) 2% (2) — (0) 2% (2) 2% (2) — (1) — (0) 3% (4) 12% (16) 126190752 2% (4) 1% (2) — (1) 6% (10) 1% (2) — (0) — (1) 15% (26) 11% (18) 39% (67) 2% (3) — (0) 1% (1) — (1) 2% (4) 1% (1) 1% (2) 1% (1) 16% (26) 170Avid soccer fan 4% (4) 2% (2) 3% (3) 2% (2) — (0) — (0) 1% (1) 21% (22) 7% (7) 39% (40) 1% (2) 2% (2) — (0) — (0) 3% (3) 5% (5) — (0) 1% (1) 9% (10) 104Casual soccer fan 3% (9) — (1) 1% (1) 7% (18) 1% (4) 1% (3) 1% (2) 13% (37) 11% (31) 37% (102) 2% (7) 1% (2) 1% (2) 1% (2) 2% (6) 1% (1) 1% (4) 2% (5) 14% (39) 276Not a fan at all 6% (2) 5% (2) 3% (1) 6% (2) — (0) — (0) 2% (1) 22% (7) — (0) 15% (5) 7% (2) 4% (1) 2% (1) 3% (1) 2% (1) — (0) — (0) — (0) 23% (7) 32National Football League (NFL) 4% (16) 1% (5) 1% (6) 5% (22) 1% (4) 1% (3) 1% (4) 16% (66) 9% (38) 36% (148) 2% (10) 1% (5) 1% (2) 1% (3) 2% (10) 2% (6) 1% (4) 1% (6) 14% (56) 412English Premier League (EPL) 4% (12) 1% (3) 2% (6) 6% (18) 1% (4) 1% (3) 1% (1) 16% (49) 10% (31) 35% (105) 3% (8) 1% (2) 1% (2) — (0) 3% (8) 1% (1) 1% (2) 2% (5) 12% (36) 296Spanish Primera Division (La Liga) — (0) 2% (1) — (0) — (0) — (0) — (0) — (0) 16% (9) 5% (3) 49% (28) 3% (2) — (0) — (0) 3% (2) 2% (1) — (0) — (0) — (0) 20% (11) 58Italian Serie A 10% (2) — (0) — (0) — (0) — (0) — (0) 10% (2) 19% (4) 9% (2) 14% (3) — (0) — (0) 3% (1) — (0) — (0) 11% (3) — (0) — (0) 23% (5) 23German Bundesliga 8% (2) — (0) — (0) 15% (3) — (0) — (0) — (0) 9% (2) — (0) 43% (9) — (0) — (0) — (0) 4% (1) 3% (1) 10% (2) — (0) — (0) 7% (2) 21French Ligue 1 — (0) — (0) — (0) 4% (1) — (0) — (0) — (0) 10% (1) 15% (2) 17% (2) — (0) 26% (4) — (0) — (0) — (0) — (0) 16% (2) 4% (1) 9% (1) 14I don’t follow any of these leagues (European) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 0Recent fans 3% (6) 1% (2) 3% (6) 7% (15) 1% (1) 2% (3) 2% (4) 14% (31) 12% (25) 44% (97) 3% (5) 2% (4) 1% (2) 1% (3) 2% (5) 2% (4) — (0) 3% (6) — (0) 218Long-term fans 7% (9) 2% (2) — (0) 6% (7) 2% (2) — (0) — (0) 24% (29) 10% (13) 35% (43) 3% (4) 1% (2) — (0) — (0) 4% (5) 2% (2) 2% (2) — (0) — (0) 121White Non-Hispanic 3% (7) — (1) — (1) 7% (16) 1% (3) — (0) 1% (2) 13% (30) 13% (28) 35% (80) 3% (7) 2% (4) 1% (2) 1% (3) 3% (7) — (1) 1% (2) — (1) 14% (31) 225Black Non-Hispanic 8% (4) 3% (1) — (0) 2% (1) 1% (1) 4% (2) 3% (2) 19% (9) 8% (4) 28% (13) — (0) — (0) — (0) — (0) 1% (1) 2% (1) — (0) 5% (3) 16% (7) 48Other Non-Hispanic 4% (1) 3% (1) 9% (2) 5% (1) — (0) — (0) — (0) 20% (4) 12% (3) 31% (7) 8% (2) — (0) — (0) — (0) — (0) — (0) — (0) — (0) 9% (2) 22

Note: Row proportions may total to larger than one-hundred percent due to rounding. For more information visit MorningConsultIntelligence.com.


18


Table EPL5: And about how long have you been following your favorite English Premier League team?

DemographicLess than 2

years to 5 years to 10 years 10 to 15 years15 or more

yearsDon’t know /No opinion Total N

Adults 31% (109) 31% (109) 17% (62) 7% (23) 10% (36) 5% (17) 356Gender: Male 25% (66) 30% (77) 20% (52) 9% (23) 12% (31) 5% (12) 261Gender: Female 45% (42) 33% (32) 10% (10) — (0) 6% (6) 6% (5) 95Age: 18-29 31% (25) 36% (28) 13% (10) 11% (9) 3% (2) 6% (5) 79Age: 30-44 27% (33) 28% (35) 27% (33) 5% (6) 8% (10) 5% (6) 123Age: 45-54 39% (30) 34% (26) 13% (10) 2% (2) 11% (9) 1% (1) 77Age: 55-64 21% (9) 24% (11) 13% (6) 12% (5) 21% (9) 9% (4) 44Age: 65+ 35% (12) 29% (10) 10% (3) 5% (2) 19% (6) 3% (1) 33Generation Z: 18-22 23% (5) 34% (7) 12% (2) 24% (5) — (0) 8% (2) 20Millennial: Age 23-38 28% (39) 33% (47) 21% (30) 5% (8) 6% (9) 6% (8) 140Generation X: Age 39-54 38% (44) 30% (35) 18% (21) 3% (4) 10% (12) 2% (2) 118Boomers: Age 55-73 26% (18) 24% (17) 13% (9) 8% (5) 22% (15) 7% (5) 68PID: Dem (no lean) 32% (53) 29% (49) 21% (35) 4% (7) 10% (17) 4% (7) 167PID: Ind (no lean) 34% (28) 30% (25) 16% (13) 9% (8) 6% (5) 5% (4) 83PID: Rep (no lean) 26% (27) 34% (36) 13% (14) 8% (9) 13% (14) 6% (6) 105PID/Gender: DemMen 25% (30) 29% (35) 23% (28) 6% (7) 13% (16) 4% (5) 121PID/Gender: DemWomen 51% (23) 29% (13) 16% (7) — (0) 2% (1) 3% (1) 46PID/Gender: Ind Men 31% (19) 30% (19) 18% (11) 12% (8) 3% (2) 5% (3) 61PID/Gender: Ind Women 40% (9) 28% (6) 11% (3) — (0) 15% (3) 6% (1) 22PID/Gender: Rep Men 22% (17) 30% (24) 17% (14) 11% (9) 16% (12) 4% (4) 79PID/Gender: Rep Women 39% (10) 46% (12) — (0) — (0) 5% (1) 10% (3) 26Ideo: Liberal (1-3) 32% (46) 30% (42) 24% (34) 4% (6) 10% (14) 1% (1) 144Ideo: Moderate (4) 33% (26) 36% (28) 12% (9) 4% (3) 8% (6) 7% (5) 78Ideo: Conservative (5-7) 29% (35) 30% (37) 15% (18) 12% (14) 11% (13) 4% (5) 122Educ: < College 36% (74) 27% (55) 16% (32) 5% (9) 10% (20) 7% (14) 204Educ: Bachelors degree 21% (22) 36% (38) 21% (22) 10% (10) 11% (11) 2% (2) 105Educ: Post-grad 28% (13) 33% (16) 17% (8) 8% (4) 10% (5) 3% (2) 47Income: Under 50k 35% (57) 33% (55) 15% (25) 5% (8) 9% (15) 3% (5) 166Income: 50k-100k 34% (45) 26% (35) 19% (26) 7% (9) 9% (12) 5% (7) 133Income: 100k+ 12% (7) 34% (19) 20% (11) 10% (6) 16% (9) 9% (5) 57



19

Table EPL5





Adults 31% (109) 31% (109) 17% (62) 7% (23) 10% (36) 5% (17) 356Ethnicity: White 30% (73) 33% (80) 17% (41) 6% (15) 10% (24) 5% (12) 245Ethnicity: Hispanic 29% (29) 21% (22) 24% (24) 8% (8) 16% (16) 2% (2) 101Ethnicity: Afr. Am. 33% (20) 25% (15) 19% (11) 11% (7) 4% (2) 9% (5) 61Ethnicity: Other 32% (16) 28% (14) 18% (9) 3% (2) 19% (10) — (0) 51All Christian 33% (56) 31% (54) 17% (28) 8% (13) 6% (11) 5% (9) 172All Non-Christian 16% (4) 31% (7) 18% (4) 7% (2) 19% (5) 9% (2) 24Atheist 22% (4) 28% (5) 31% (6) 9% (2) 10% (2) — (0) 19Agnostic/Nothing in particular 32% (45) 30% (42) 17% (23) 5% (6) 13% (19) 4% (6) 142Religious Non-Protestant/Catholic 20% (6) 28% (8) 14% (4) 6% (2) 18% (5) 15% (4) 30Evangelical 33% (37) 35% (39) 19% (21) 5% (6) 2% (2) 6% (6) 111Non-Evangelical 32% (35) 31% (34) 17% (19) 7% (8) 8% (9) 4% (5) 110Community: Urban 35% (42) 29% (35) 19% (23) 6% (7) 8% (10) 4% (4) 121Community: Suburban 30% (54) 30% (54) 16% (28) 9% (16) 12% (21) 4% (8) 180Community: Rural 24% (13) 36% (20) 21% (11) 2% (1) 9% (5) 9% (5) 55Employ: Private Sector 23% (42) 38% (67) 21% (38) 6% (10) 10% (17) 3% (6) 179Employ: Government 22% (5) 47% (11) 3% (1) 17% (4) 8% (2) 4% (1) 23Employ: Self-Employed 36% (12) 16% (5) 31% (10) 9% (3) 3% (1) 5% (2) 33Employ: Homemaker 29% (4) 19% (3) 15% (2) — (0) 19% (3) 18% (3) 14Employ: Student 55% (5) 13% (1) 15% (1) 17% (2) — (0) — (0) 10Employ: Retired 32% (14) 23% (10) 11% (5) 6% (3) 23% (10) 4% (2) 45Employ: Unemployed 61% (11) 25% (5) 5% (1) — (0) — (0) 8% (2) 19Employ: Other 45% (15) 20% (7) 11% (4) 5% (2) 10% (3) 10% (3) 34Military HH: Yes 33% (17) 30% (16) 9% (5) 14% (7) 10% (5) 4% (2) 52Military HH: No 30% (91) 31% (93) 19% (57) 5% (16) 10% (31) 5% (15) 304RD/WT: Right Direction 28% (39) 30% (43) 19% (27) 7% (11) 9% (13) 6% (9) 141RD/WT: Wrong Track 32% (70) 31% (66) 16% (35) 6% (13) 11% (23) 4% (9) 215Trump Job Approve 31% (42) 31% (42) 16% (22) 8% (11) 10% (14) 5% (7) 138Trump Job Disapprove 30% (66) 31% (66) 19% (40) 6% (12) 10% (22) 4% (9) 215


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Adults 31% (109) 31% (109) 17% (62) 7% (23) 10% (36) 5% (17) 356Trump Job Strongly Approve 32% (21) 22% (15) 14% (9) 10% (6) 14% (9) 8% (5) 65Trump Job Somewhat Approve 30% (22) 38% (28) 17% (12) 7% (5) 7% (5) 2% (2) 73Trump Job Somewhat Disapprove 23% (12) 25% (13) 24% (13) 4% (2) 10% (5) 14% (7) 52Trump Job Strongly Disapprove 33% (54) 33% (54) 17% (28) 6% (10) 10% (17) 1% (2) 164Favorable of Trump 26% (33) 31% (39) 16% (21) 9% (11) 12% (15) 5% (7) 125Unfavorable of Trump 34% (75) 30% (66) 19% (41) 4% (9) 10% (21) 5% (10) 222Very Favorable of Trump 25% (18) 26% (18) 15% (11) 10% (7) 17% (12) 7% (5) 72Somewhat Favorable of Trump 27% (15) 39% (21) 18% (10) 8% (4) 5% (3) 3% (2) 54Somewhat Unfavorable of Trump 32% (15) 20% (9) 21% (10) 6% (3) 9% (4) 12% (6) 47Very Unfavorable of Trump 34% (60) 32% (57) 18% (31) 3% (6) 10% (17) 3% (5) 175#1 Issue: Economy 31% (34) 32% (34) 18% (20) 3% (3) 14% (15) 2% (3) 109#1 Issue: Security 29% (20) 29% (21) 19% (13) 11% (8) 2% (2) 10% (7) 71#1 Issue: Health Care 32% (23) 35% (25) 21% (16) 4% (3) 6% (4) 2% (2) 73#1 Issue: Medicare / Social Security 24% (7) 27% (8) 11% (3) 7% (2) 26% (8) 4% (1) 28#1 Issue: Women’s Issues 26% (7) 26% (7) 20% (5) 10% (2) 13% (3) 5% (1) 26#1 Issue: Education 40% (11) 32% (9) 7% (2) 15% (4) 4% (1) 3% (1) 27#1 Issue: Energy 37% (7) 26% (5) 14% (2) 5% (1) 15% (3) 3% (1) 18#1 Issue: Other 22% (1) 24% (1) — (0) — (0) — (0) 54% (2) 42018 House Vote: Democrat 32% (54) 31% (52) 19% (32) 4% (7) 11% (19) 3% (5) 1682018 House Vote: Republican 25% (29) 35% (40) 16% (19) 8% (10) 13% (15) 3% (4) 1162018 House Vote: Someone else 55% (6) 16% (2) — (0) — (0) — (0) 29% (3) 112016 Vote: Hillary Clinton 32% (49) 31% (47) 18% (28) 5% (7) 11% (16) 3% (4) 1502016 Vote: Donald Trump 27% (28) 35% (36) 12% (12) 9% (9) 13% (13) 4% (4) 1022016 Vote: Other 41% (11) 19% (5) 14% (4) — (0) 13% (4) 12% (3) 272016 Vote: Didn’t Vote 28% (21) 28% (21) 24% (18) 9% (7) 4% (3) 7% (6) 77Voted in 2014: Yes 30% (71) 30% (69) 19% (44) 6% (15) 11% (25) 4% (10) 235Voted in 2014: No 31% (38) 33% (40) 14% (17) 7% (8) 9% (11) 6% (7) 1212012 Vote: Barack Obama 31% (57) 30% (54) 21% (39) 6% (12) 10% (18) 2% (3) 1822012 Vote: Mitt Romney 29% (22) 30% (23) 14% (11) 8% (6) 12% (9) 6% (5) 772012 Vote: Other 19% (1) 32% (2) — (0) — (0) — (0) 49% (3) 72012 Vote: Didn’t Vote 32% (29) 32% (29) 14% (12) 6% (5) 10% (9) 6% (6) 90



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Table EPL5





Adults 31% (109) 31% (109) 17% (62) 7% (23) 10% (36) 5% (17) 3564-Region: Northeast 30% (19) 37% (24) 18% (11) 4% (3) 8% (5) 3% (2) 644-Region: Midwest 42% (26) 29% (18) 12% (7) 3% (2) 9% (6) 5% (3) 634-Region: South 28% (40) 35% (49) 16% (22) 7% (10) 9% (13) 5% (8) 1414-Region: West 26% (23) 20% (18) 24% (21) 10% (9) 14% (13) 5% (5) 89190741 33% (33) 33% (33) 15% (15) 5% (5) 9% (9) 6% (6) 101190743 31% (35) 25% (27) 19% (21) 5% (6) 14% (16) 5% (6) 111190752 28% (41) 34% (49) 18% (26) 8% (12) 8% (11) 4% (5) 144Avid soccer fan 18% (17) 26% (25) 23% (22) 11% (10) 19% (18) 2% (2) 95Casual soccer fan 34% (81) 33% (78) 16% (38) 5% (12) 8% (18) 4% (10) 237Not a fan at all 41% (10) 26% (6) 7% (2) 7% (2) — (0) 20% (5) 24National Football League (NFL) 31% (109) 31% (109) 17% (62) 7% (23) 10% (36) 5% (17) 356English Premier League (EPL) 29% (76) 33% (85) 17% (44) 6% (16) 11% (28) 4% (11) 260Spanish Primera Division (La Liga) 39% (18) 14% (6) 24% (11) 10% (5) 7% (3) 7% (3) 46Italian Serie A 36% (6) 39% (7) — (0) — (0) 8% (1) 16% (3) 17German Bundesliga 13% (2) 33% (6) 18% (3) 13% (2) 20% (4) 3% (1) 20French Ligue 1 47% (6) 31% (4) 22% (3) — (0) — (0) — (0) 13I don’t follow any of these leagues (European) — (0) — (0) — (0) — (0) — (0) — (0) 0Recent fans 50% (109) 50% (109) — (0) — (0) — (0) — (0) 218Long-term fans — (0) — (0) 51% (62) 19% (23) 30% (36) — (0) 121White Non-Hispanic 30% (59) 37% (72) 14% (27) 6% (11) 8% (15) 5% (10) 194Black Non-Hispanic 41% (16) 26% (11) 11% (4) 8% (3) — (0) 14% (5) 40Other Non-Hispanic 23% (5) 23% (5) 31% (6) — (0) 24% (5) — (0) 20Note: Row proportions may total to larger than one-hundred percent due to rounding. For more information visit MorningConsultIntelligence.com.


Morning ConsultRespondent Demographics Summary

Respondent Demographics Summary

Summary Statistics of Survey Respondent DemographicsDemographic Group Frequency Percentage

xdemAll Adults 2153 100%

xdemGender Gender: Male 1227 57%Gender: Female 926 43%

N 2153

age5 Age: 18-29 365 17%Age: 30-44 566 26%Age: 45-54 388 18%Age: 55-64 405 19%Age: 65+ 428 20%

N 2153

demAgeGeneration Generation Z: 18-22 131 6%Millennial: Age 23-38 593 28%

Generation X: Age 39-54 595 28%Boomers: Age 55-73 731 34%

N 2050

xpid3 PID: Dem (no lean) 823 38%PID: Ind (no lean) 617 29%PID: Rep (no lean) 712 33%

N 2153

xpidGender PID/Gender: DemMen 432 20%PID/Gender: DemWomen 392 18%

PID/Gender: Ind Men 379 18%PID/Gender: Ind Women 238 11%

PID/Gender: Rep Men 416 19%PID/Gender: Rep Women 296 14%

N 2153

xdemIdeo3 Ideo: Liberal (1-3) 633 29%Ideo: Moderate (4) 539 25%

Ideo: Conservative (5-7) 784 36%N 1956

xeduc3 Educ: < College 1511 70%Educ: Bachelors degree 439 20%

Educ: Post-grad 202 9%N 2153


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National Tracking Poll #190752, July, 2019Respondent Demographics Summary


xdemInc3 Income: Under 50k 1212 56%Income: 50k-100k 658 31%

Income: 100k+ 283 13%N 2153

xdemWhite Ethnicity: White 1703 79%

xdemHispBin Ethnicity: Hispanic 287 13%

demBlackBin Ethnicity: Afr. Am. 284 13%

demRaceOther Ethnicity: Other 165 8%

xdemReligion All Christian 1016 47%All Non-Christian 65 3%

Atheist 100 5%Agnostic/Nothing in particular 972 45%

N 2153

xdemReligOther Religious Non-Protestant/Catholic 84 4%

xdemEvang Evangelical 593 28%Non-Evangelical 812 38%

N 1404

xdemUsr Community: Urban 559 26%Community: Suburban 1046 49%

Community: Rural 547 25%N 2153

xdemEmploy Employ: Private Sector 731 34%Employ: Government 128 6%

Employ: Self-Employed 164 8%Employ: Homemaker 136 6%

Employ: Student 67 3%Employ: Retired 514 24%

Employ: Unemployed 209 10%Employ: Other 204 9%

N 2153

xdemMilHH1 Military HH: Yes 347 16%Military HH: No 1806 84%

N 2153

xnr1 RD/WT: Right Direction 889 41%RD/WT: Wrong Track 1264 59%

N 2153


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Morning ConsultRespondent Demographics Summary


Trump_Approve Trump Job Approve 921 43%Trump Job Disapprove 1170 54%

N 2090

Trump_Approve2 Trump Job Strongly Approve 473 22%Trump Job Somewhat Approve 448 21%

Trump Job Somewhat Disapprove 260 12%Trump Job Strongly Disapprove 909 42%

N 2090

Trump_Fav Favorable of Trump 883 41%Unfavorable of Trump 1169 54%

N 2053

Trump_Fav_FULL Very Favorable of Trump 516 24%Somewhat Favorable of Trump 367 17%

Somewhat Unfavorable of Trump 218 10%Very Unfavorable of Trump 951 44%

N 2053

xnr3 #1 Issue: Economy 523 24%#1 Issue: Security 443 21%

#1 Issue: Health Care 412 19%#1 Issue: Medicare / Social Security 337 16%

#1 Issue: Women’s Issues 137 6%#1 Issue: Education 124 6%

#1 Issue: Energy 105 5%#1 Issue: Other 72 3%

N 2153

xsubVote18O 2018 House Vote: Democrat 830 39%2018 House Vote: Republican 721 33%

2018 House Vote: Someone else 72 3%N 1623

xsubVote16O 2016 Vote: Hillary Clinton 735 34%2016 Vote: Donald Trump 697 32%

2016 Vote: Other 159 7%2016 Vote: Didn’t Vote 562 26%

N 2153

xsubVote14O Voted in 2014: Yes 1362 63%Voted in 2014: No 791 37%

N 2153


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National Tracking Poll #190752, July, 2019Respondent Demographics Summary


xsubVote12O 2012 Vote: Barack Obama 938 44%2012 Vote: Mitt Romney 509 24%

2012 Vote: Other 64 3%2012 Vote: Didn’t Vote 642 30%

N 2152

xreg4 4-Region: Northeast 366 17%4-Region: Midwest 436 20%

4-Region: South 862 40%4-Region: West 489 23%

N 2153

poll 190741 674 31%190743 711 33%190752 768 36%

N 2153

EPLdem1 Avid soccer fan 125 6%Casual soccer fan 719 33%

Not a fan at all 1309 61%N 2153

EPLdem2 National Football League (NFL) 2153 100%

EPLdem3 English Premier League (EPL) 296 14%Spanish Primera Division (La Liga) 58 3%

Italian Serie A 23 1%German Bundesliga 21 1%

French Ligue 1 14 1%I don’t follow any of these leagues (European) 1741 81%

N 2153

EPLdem4 Recent fans 218 10%

EPLdem5 Long-term fans 121 6%

xdemRaceNH White Non-Hispanic 1534 71%Black Non-Hispanic 245 11%Other Non-Hispanic 86 4%

N 1866

Note: Group proportions may total to larger than one-hundred percent due to rounding. All statistics are calcu-lated with demographic post-stratification weights applied.

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