National AFV Day Odyssey 2006

DOE/Clean Cities Web Cast

July 26, 2006 Al Ebron, Judy Moore & Julie Whiteman

www.nationalafvdayodyssey.org

Agenda

• NAFTC Introduction• Odyssey Overview• Odyssey “teaser” Video• 2006 Event Status• Conducting a Local Event• NAFTC Support• Questions

National Alternative Fuels Training Consortium (NAFTC)

Introduction

•Headquartered at

West Virginia University

•27 National Training Centers

•70+ Affiliate and Associate Members

“To improve air quality and decrease U.S. dependence on foreign oil by promoting, supporting, and expanding the use of advanced technology vehicles and alternative fuel vehicles.”

Mission Statement

• Curriculum Development• Competency-based Training• Consumer Education & Outreach

About Alternative Fuel Vehicles and Advanced Technology Vehicles

The NAFTC Provides

• The Only Nationwide AFV Training Organization

• Standardized Curriculum• Industry Experts• Latest Technologies

• A national alternative fuel vehicle (AFV) and advanced technology vehicle public awareness event held on one day, October 12, 2006, in multiple locations nationwide.

• All sites will meet the same goals and objectives, yet tailor each individual event to sustain the local needs and characteristics of the target audience.

• This nationwide, one-day event will be an informative and exciting presentation of the powerful impact made in choosing to use an AFV or advanced technology vehicle.

What is Odyssey?

• 2002 Event– Held at 51 sites in 31 states with over 17,000

in attendance.

• 2004 Event– Held at 54 sites in 34 states and two

Canadian Provinces with almost 25,000 in attendance and reaching over 24 million individuals through media coverage.

Dinner for

Clean Cities Coordinators –

Held During Clean Cities Conference in Phoenix!

Sites

47 Sites at Present

+ 4 Just Waiting on LOA

+ 6 Interested

= 57

Goal = 75

2006 Event Status

New Odyssey Web Site

National Kickoff Site

• Considering several options– DOT

– Orlando

• Will decide in next two or three weeks

Sponsor/Partners

• OEM Sponsorship Pending

(DaimlerChrysler, Honda, Toyota & GM)• Industry support (trade associations, etc.)• US DOE Supporting• US EPA Supporting• US DOT Supporting• US GSA Supporting• NAFTC, West Virginia University• US DOE Clean Cities Coalitions

Local Site Event Logistics – Fundamentals of Odyssey

• Benefits of Hosting• Being an Official Site / NAFTC Deliverables • Who to target with your local event• Unique Ideas for 2006 Events

Conducting a Local Event

Benefits of Hosting

• Showcases your program at the national level• Enhances your funding opportunities• Odyssey meets goals of your ongoing advanced-

technology vehicle/clean air projects• Increases exposure of your advanced-technology

vehicle programs to potential sponsors, other decision-makers, potential clients, and colleagues

• Promotes local support for national energy initiatives and environmental objectives

Being an Official Site

• Sign and return Letter of Agreement• Conduct an event on or around October 12, 2006

dedicated to promoting the use of alternative fuel and advanced technology vehicles

• Document event with pictures, video, etc. & send to NAFTC

• Return participant surveys and site coordinator evaluations to NAFTC by October 31, 2006.

All You Have to Do is:

Choosing Your Target Audience

• Civic-Minded Organizations and Individuals

• Decision Makers

• Technicians

• Students

• Fleet Owners

• Automotive Workforce

• State and Federal agencies

• Health and Environmental Organizations

• Car Dealerships

• Fire Departments and other regulatory agencies

• OEMs

• Fuel suppliers

• Educators

Unique Ideas for 2006 Events

• Orlando, Florida – Combining efforts to host large-scale event involving Universal Studios, various fleet operators, etc.

• Schenectady Museum, NY – Unveiling of alternative fuel display. Will be bussing in students from local schools to learn about alternative fuels.

• Germany – Concert benefiting the alternative fuels movement.

• Statewide ride-and-drives, alternative fuel vehicle displays, information fairs, etc.

NAFTC Support

• Site Coordinators Notebook– Everything you need to conduct an event:

- Activity suggestions and ideas- Sample press releases, PSA’s, media alerts, etc.- Agenda aids

• Graphics and Templates CD- Electronic Version of Odyssey Logo and Slogan

(in various formats) - Customizable promotional materials such as

banner art, posters, agendas, thank you letters, media new releases and more!

NAFTC Support Continued…

• Provide national promotion and create national media campaign • Develop and supply materials to participating sites• Recruit and coordinate national organizations to provide support

and/or materials for local site events• Provide national Web site that recognizes all participating sites

individually and highlights their events• Compile and distribute a national evaluation report to key

industry leaders, Congress, national sponsors, coordinators, and others.

• Provide each participating site individual feedback and appropriate national recognition

Questions?

Contact Information

Julie WhitemanJulie.Whiteman@mail.wvu.edu

Judy MooreJudy.Moore@mail.wvu.edu

Al EbronAl.Ebron@mail.wvu.edu

Contact Information

National Alternative Fuels Training Consortium

Ridgeview Business Park1100 Frederick LaneMorgantown, WV 26508(304) 293-7882(304) 293-6944 fax

www.nationalafvdayodyssey.org www.naftc.wvu.edu