NASHRADIO INFO KIT 2017

STATION PROFILEIn East Central Indiana, NASH-FM 102.5 is your leader for country music. A powerhouse with 50,000 watts ofreach, NASH-FM touches 18 counties in two states (Indiana and Ohio). Our core listening areas include Muncie,New Castle, Anderson, Richmond, Noblesville, Marion, Greenfield and more.

As a station celebrating its 70th birthday in 2017, NASH-FM is as loyal to country music as their listeners. We areproud to be the leading country radio station in East Central Indiana and our professional staff is proud to servethe local communities through live, impactful programming seven days a week.

Why advertise with NASH? It’s simple, really. Winning music, combined with a winning signal, makes ourstation an easy to agree upon frequency between all demographics (mother, father, grandparent, child, etc.).

With a great signal comes a large crowd of listeners and therefore a great value for businesses who want toreach their core audience. A staff of skilled marketers, we believe in great schedules that give your businessfrequency and impact in the marketplace. We’re not here to spend your money, we’re here to help you makemore. Let NASH show you the way.

ABOUT NASH

Brand: NASH-FM 102.5

Format: Hit Country

Slogan: #1 for Hit Country

Core Artists: Kenny Chesney, Tim McGraw, Miranda Lambert, Carrie Underwood, Blake Shelton, Luke Bryan, Jason Aldean, Brad Paisley

Typical Listener: Core Audience is the desirable 25-54 year old demographic, with a slight advantage of female versus male listeners. 82% are homeowners and 39% have a household income of at least $50,000

Social Reach: Combining e-mail database, Facebook and Twitter followers allows NASH to reach over 20,000 people outside of the on-air broadcasts

Core Causes: 100 Men Who Cook, Riley Children’s Hospital, Walk MS, Secret Families

COVERAGE THAT COUNTS

Blue Circle Indicates Signal Coverage of NASH FM 102.5 | Red Inner Circle is Sister Station AM 1550 WMDH’s Signal Coverage

NASH MORNINGS NOW

Fun, youthful and down for just about anything – meetColin Matthews and Anna Marie on NASH MorningsNow. On-air weekdays from 6-10 AM, they bring youlive and local content and the latest hit country music.

After the show, you’ll often find these two volunteeringtheir time to local causes or finding fun new adventuresto take on in East Central Indiana.

www.facebook.com/CMatthewsonair/www.facebook.com/AnnaMarieOnAir/

AT WORK WITH MIKE LEES

Mike spends the at work portion of the day on East CentralIndiana’s airwaves. He is a longtime voice on the airwaves inthis region starting his on air career here in the 1980’s. Mikeis a fixture in the community also; serving on several boardsand working with local not for profits to support theirmissions.

www.facebook.com/NASHFM1025

THE DRIVE HOME WITH CHRIS CHASE

Raised in Farmland, Indiana, Chris Chase is no stranger to theairwaves in East Central Indiana. As program director andafternoon drive personality, Chris ensure the quality andintegrity of the station’s on-air sound and product. Inaddition to his role at the station, you’ll often find Chrisinvolved in the community – whether it be on the campus ofBall State helping out with student activities or helping out atlocal charitable events.

www.facebook.com/NASHFM1025