BIOGRAPHY Nadine worked for a number of international and boutique agencies for clients ranging from dot.com start-ups, international blue chips, well-known national brands and the NSW State Government. An opportunity to build the media and communications function at Wagga Wagga City Council from scratch, proved too great and saw Nadine spend ten years amassing significant communications, media and community engagement experience across portfolios including arts, cultural and social development, construction, service delivery, issues management and quite a few things in between.

PRESENTATION OVERVIEW

Building and leading a multi-disciplinary Marketing and Communications team from scratch

In Local Government the communication requirements can be endless and at the very least, expansive. So how do you navigate nay-sayers, tight budgets and rolling restructures to get to the point of having a multi-disciplinary team that can effectively and efficiently deal with those requirements? Then when you finally have it, how do you get the best out of a team of creatives in the Council environment?

Starting from a one person ‘team’ at a Council that had never before had communications staff, Nadine successfully built and led an award winning team that included media, web, engagement and graphic design skill sets over a period of ten years. In her presentation, Nadine will talk about the roller coaster ride that included jumping on opportunities, learning how to sell outcomes and keeping to a long term plan.

Nadine Crowley Director, Comms&Co

e nadine@commsandco.com.au

Nadine Crowley Comms&Co