N UNCOMMON SENSE OF THE CONSUMER SPEED WITHOUT … · N UNCOMMON SENSE OF THE CONSUMER Concept...
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OF THE CONSUMER Concept Quick Predict is a new analytics technology that allows you to test innovations at the rapid pace you need without sacrificing the reliability or quality you expect from Nielsen. Quick Predict uses the same Factors for Success framework and validated methodology as Nielsen's other tools, but automates the process for faster delivery. SPEED WITHOUT COMPROMISE GET RELIABLE INNOVATION TESTING 3X FASTER WITH NIELSEN CONCEPT QUICK PREDICT BENEFITS AT A GLANCE HOW IT WORKS FASTER INNOVATION TESTING Launch timelines are shrinking and you need answers fast. In most cases, Quick Predict allows you to reliably predict your innovations' in-market potential 3X faster. COLLABORATE WITH YOUR TEAM Collaboration is essential for effective innovation. Share your Quick Predict project with your team to centralize communication and streamline feedback. CREATE & ORGANIZE YOUR PROJECT Easily centralize and organize all of your concepts and projects. Work with your Nielsen team to design and customize your concept and survey. EXPLORE YOUR RESULTS Interactive reports make it easier for you to customize and view results the way you want to see them, quickly highlighting the most important insights, metrics, and key follow up steps. HIGH QUALITY RESULTS Unlike other fast testing solutions Quick Predict doesn't skip steps or compromise data quality to deliver results quickly. It uses the same proven methodologies and extensive databases as Nielsen's other tools. Plus you get the expert support of your Nielsen team to guide you along the way. A STREAMLINED EXPERIENCE Keeping track of concept and survey versions and email feedback is a pain. Quick Predict connects to Nielsen's online collaboration platform, Innovation Studio, so your team can collaborate, work more effectively and make decisions faster.
Transcript of N UNCOMMON SENSE OF THE CONSUMER SPEED WITHOUT … · N UNCOMMON SENSE OF THE CONSUMER Concept...
AN UNCOMMON SENSE OF THE CONSUMER
Concept Quick Predict is a new analytics technology that allows you to test innovations at the rapid pace you need without sacrificing the reliability or quality you expect from Nielsen. Quick Predict uses the same Factors for Success framework and validated methodology as Nielsen's other tools, but automates the process for faster delivery.
SPEED WITHOUT COMPROMISEGET RELIABLE INNOVATION TESTING 3X FASTER WITH NIELSEN CONCEPT QUICK PREDICT
B E N E F I T S AT A G L A N C E
H O W I T W O R K S
FASTER INNOVATION TESTINGLaunch timelines are shrinking and you need answers fast. In most cases, Quick Predict allows you to reliably predict your innovations' in-market potential 3X faster.
COLLABORATE WITH YOUR TEAMCollaboration is essential for effective innovation. Share your Quick Predict project with your team to centralize communication and streamline feedback.
CREATE & ORGANIZE YOUR PROJECTEasily centralize and organize all of your concepts and projects. Work with your Nielsen team to design and customize your concept and survey.
EXPLORE YOUR RESULTSInteractive reports make it easier for you to customize and view results the way you want to see them, quickly highlighting the most important insights, metrics, and key follow up steps.
HIGH QUALITY RESULTSUnlike other fast testing solutions Quick Predict doesn't skip steps or compromise data quality to deliver results quickly. It uses the same proven methodologies and extensive databases as Nielsen's other tools. Plus you get the expert support of your Nielsen team to guide you along the way.
A STREAMLINED EXPERIENCEKeeping track of concept and survey versions and email feedback is a pain. Quick Predict connects to Nielsen's online collaboration platform, Innovation Studio, so your team can collaborate, work more effectively and make decisions faster.
Copyright ©2017 The Nielsen Company. Confidential and proprietary.
FACTORS FOR SUCCESSUnderstand your initiative's overall potential
ATTRIBUTE AGREEMENTSGet deeper insight on consumer perceptions
Quick Predict can be used for line extensions, as well as new brands and concepts.
For more information, please contact your local Nielsen representative or the Nordic Innovation Leader, Line Haugaard at [email protected].
FINANCIAL POTENTIALGain insight into financial viability
SURVEY QUESTIONSExplore consumer profiles and responses
STRENGTHS & WATCHOUTSUnderstand consumers' qualitative feedback
CLAIMED SOURCINGLearn how your product fits in with existing brands
K E Y D E L I V E R A B L E SWith Quick Predict you'll receive your deliverables as an interactive report within Nielsen Innovation Studio. Using different filters and views, you can explore your data and customize your findings.
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Pricing starts at €8.000
