N eAstlé W aGters Nolrtah Amnericac e 2016 · bottled water brands, varieties, and distribution...
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At A Glance 2016 Nestlé Waters North America Nestlé in 1866, Nestlé S.A. is celebrating its 150th anniversary and is the leading food and beverage company in the world, with more than 339,000 employees worldwide. Consumers know Nestlé best for its respected brands, including Nestlé ® chocolate, Nescafé ® coffee, Gerber ® Foods, Stouffer’s ® and Lean Cuisine ® frozen foods and Purina ® pet products. Nestlé is positioned to be the world’s leading nutrition, health and wellness company. Nestlé is the largest private funder of health and nutrition research globally. Its desire to provide consumers with “the very best” food throughout their lives is reflected in the famous Nestlé logo depicting a mother bird feeding her young in the nest. As part of Nestlé, we have the corporate resources to expertly provide exceptional, high-quality bottled water and ready-to-drink tea products. This strong and solid backing has helped support our U.S. business as well as our goals for the future. Our Business Nestlé Waters North America is unique in the beverage industry because of its unrivaled portfolio of outstanding bottled water brands, varieties, and distribution methods. We are satisfying every consumer preference for water - mineral, sparkling, flavored or still - which helps people choose water during the course of their day. Balance is important, too, and our ready-to-drink teas offer a full range of options and flavors from organic to diet to unsweetened. For Four Decades Nestlé Waters North America Inc.’s history began in 1976 with just one brand, Perrier ® Sparkling Natural Mineral Water. Today we are the third largest non-alcoholic beverage company in the U.S. by volume and offer 11 bottled water brands and three ready-to-drink tea brands to our discerning and loyal consumers. Our affiliate, Nestlé Waters Canada, offers five bottled water to its Canadian consumers. Our Commitments Creating shared value is brought to life every day by our team of 8,500 employees and demonstrated by our positive work culture and high-quality products. Our commitment to create shared value is documented in our third public report, Creating Shared Value, published in 2016 and posted on the company’s website at www.nestlewatersnorthamerica.com. Our Nestlé Family Nestlé Waters North America (NWNA) reports to Nestlé Waters, which is based in Paris, France and is the world’s leading bottled water company: Percent of World Market Share.....11.3* Number of Brands.............................50 *Number of Production Facilities......93 Number of Producing Countries.......33 Number of Employees................ 31,740 *estimated Nestlé Waters is part of the Nestlé S.A. family of companies, headquartered in Vevey, Switzerland. Founded by Henri The Healthy Hydration CompanyTM
Transcript of N eAstlé W aGters Nolrtah Amnericac e 2016 · bottled water brands, varieties, and distribution...
At A Glance 2016Nestlé Waters North America
Nestlé in 1866, Nestlé S.A. is celebratingits 150th anniversary and is the leadingfood and beverage company in the world, with more than 339,000employees worldwide. Consumers knowNestlé best for its respected brands,including Nestlé® chocolate, Nescafé®coffee, Gerber® Foods, Stouffer’s® andLean Cuisine® frozen foods and Purina®pet products.
Nestlé is positioned to be the world’sleading nutrition, health and wellnesscompany. Nestlé is the largest privatefunder of health and nutrition researchglobally. Its desire to provideconsumers with “the very best” foodthroughout their lives is reflected in thefamous Nestlé logo depicting a motherbird feeding her young in the nest.
As part of Nestlé, we have thecorporate resources to expertly provideexceptional, high-quality bottled waterand ready-to-drink tea products. Thisstrong and solid backing has helpedsupport our U.S. business as well as ourgoals for the future.
Our BusinessNestlé Waters North America is uniquein the beverage industry because of itsunrivaled portfolio of outstandingbottled water brands, varieties, anddistribution methods. We are satisfyingevery consumer preference for water -mineral, sparkling, flavored or still -which helps people choose waterduring the course of their day.Balance is important, too, and ourready-to-drink teas offer a full range of options and flavors from organic to diet to unsweetened.
For Four DecadesNestlé Waters North America Inc.’shistory began in 1976 with just onebrand, Perrier® Sparkling NaturalMineral Water. Today we are the thirdlargest non-alcoholic beveragecompany in the U.S. by volume andoffer 11 bottled water brands and three ready-to-drink tea brands to our discerning and loyal consumers. Our affiliate, Nestlé Waters Canada,offers five bottled water to its Canadianconsumers.
Our CommitmentsCreating shared value is brought to life every day by our team of 8,500employees and demonstrated by ourpositive work culture and high-qualityproducts.
Our commitment to create shared valueis documented in our third public report,Creating Shared Value, published in 2016and posted on the company’s website at www.nestlewatersnorthamerica.com.
Our Nestlé FamilyNestlé Waters North America (NWNA)reports to Nestlé Waters, which isbased in Paris, France and is theworld’s leading bottled water company:
Percent of World Market Share.....11.3*Number of Brands.............................50*Number of Production Facilities......93Number of Producing Countries.......33Number of Employees................31,740*estimated
Nestlé Waters is part of the NestléS.A. family of companies, headquarteredin Vevey, Switzerland. Founded by Henri
The Healthy Hydration CompanyTM
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Sales (net)...........................$4.28 billionMarket Share ($)..............37.3 percent Employees……….............………7,500Bottling Facilities.................………..30
Consumers Have Shifted TheirBeverage Consumption
Water used by NWNA: 0.004 percentof total North American renewablefresh water withdrawn annually.
Our BrandsNestlé Waters North America bottlesor distributes 14 well-known bottledwater and ready-to drink tea brandsin the U.S. Natural spring waterbrands like Arrowhead®, Deer Park®,Ice Mountain®, Ozarka®, PolandSpring® and Zephyrhills® are fromnatural spring sources, have their owndistinctive character and taste, aresold regionally and are leaders intheir distribution areas. Our resource® natural spring water isavailable nationally. Our purifieddrinking water, Nestlé® Pure Life®,goes through a multi-step qualityprocess and is the number onebottled water brand in the U.S. BothNestlé Pure Life and the resource®brand have national distribution.Popular imported bottled waterbrands are Acqua Panna®, Perrier®and S.Pellegrino®. Sweet Leaf® Tea,Nestea® Iced Tea and Tradewinds®
Tea are also part of the company’sbeverage portfolio. In Canada, ouraffiliate Nestlé Waters Canadabottles or distributes five bottledwater and ready to drink tea brands,including its Montclair® spring waterbrand.
Our well-known brands are easilyaccessible. In many areas
throughout the UnitedStates, consumers canhave our productsdelivered directly to theirhomes or offices. And ourbeverages are widelyavailable at grocery stores, restaurants andconvenience stores, atstadiums, airports andschool cafeterias.
To suit versatile needs,we provide package sizesranging from single-serveplastic bottles to one-
gallon jugs to five-gallon containers. Our brands meet all federal
regulatory standards. By law, FDAtesting standards for bottled water mustbe as protective of public health asEPA’s standards for municipal supplies.For contaminants such as lead andcoliform, federal standards for bottledwater are even stronger.
Bottled Water Customer Profile: • All Ages • People pursuing active lifestyles • 74 percent of U.S. households purchased single-serve bottles
Our IndustryAmericans are seeking to improvetheir well-being. As the nation isstruggling against high rates ofobesity and diabetes, the availabilityof healthful, calorie-free packagedbeverages is more important thanever. Bottled water is a simplerefresher, free of calories,sweeteners and additives. Peoplepurchase one billion servings ofpackaged beverages a day! When
they choose bottled water, they arechoosing water as healthy hydration– a refreshing, calorie-free packagedbeverage choice which has thelightest environmental footprintamong packaged beverages.
• As of 2016,bottled water outsells sugared soft drinks in supermarkets in more than 21 major U.S. grocery markets. To fully appreciate its popularity,compare the 2015 sales volumetrends of bottled water with other beverage categories:
2015 U.S. Annual BeverageVolume Sales**
Soft Drinks: #1
Bottled Water: #2
Beer: #3
Coffee #4
Milk: #5
Fruit Beverages #6
• In 2015, per capita consumptionof bottled water was 36.1 gallons.
• Bottled water wholesale dollar sales in 2015 were $14.3 billion in the U.S. Total volume was 11.6 billion gallons**
**Source: Beverage Marketing Corporation
Printed on recycled paper
-1.0%
+6.6%
+1.4%
Category & 2015 RankPercent of
Volume Growth
Nestlé Waters North America900 Long Ridge Road, Building 2
Stamford, CT 06902
Phone: (203) 531-4100www.nestlewatersnorthamerica.com
Twitter: @nestlewatersna
+0.3%
© 2016 Nestlé Waters North America Inc.
Updated 2016 for 2015 results.
-2.3%
-2.3%
(less RTD)
Total U.S. Share of Stomach of Packaged Beverages2003 2015
CSD27.9%
BottledWater11.8% Alcoholic
Beverages13.5%
Milk 9.8%
Coffee11.3%
Fruit Drinks 10.1%
Teas 4.6%
CSD 20.5%
Energy 1%
BottledWater18.8% Alcoholic
Beverages12.7%
Coffee10.8%
Teas7.7%
FruitDrinks 5%
A Human Consumes 192 Gallons of Beverages a YearThis number has been static over timeSource: Beverage Marketing
Milk9.1%
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