Music Video Timeline

9
History of Music Videos Emma Sugarman

Transcript of Music Video Timeline

Page 1: Music Video Timeline

History of Music Videos

Emma Sugarman

Page 2: Music Video Timeline

1894

Edward B. Marks and Joe Stern hired an electrician called George Thomas alongside a selection of performers in order to promote their song, “The Little Lost Child.”

Using a ‘magic lantern,’ Thomas created a slideshow of still images that were projected on a screen whilst live performers played their music.

“Illustrated song.”

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1902 - 1917 - The Phonoscene

Phonoscene - chronophone sound recording synchronized to a chronograph film. The two combined created a sound film.

Firstly, producers would record the sound. A filmed actor would then lip sync and the two components were then played together synchronously.

Creator - Léon Gaumont 1902 France. Presented - Buckingham Palace 1907. Last Presentation - 1917.

http://www.youtube.com/watch?v=e-VVNO_l5bY

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1926 - 1959 - Talkies, soundies and shorts

In 1926, ‘talkies’ were invented, much similar to the phonoscene. ‘Soundies’ were then created, which were around 3 minute long musical films.

Such clips were played on ‘visual jukeboxes’ often located in restaurants and bars that featured musicians playing as a band, dance sequences.

Produced - New York, Chicago + Hollywood 1940’s - 1950’s.

1958 - Soundies were produced in colour film.

http://www.youtube.com/watch?v=Fq9oHhkkVV0

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1960 - 1973 - Pop Bands

The Animals - House of the Rising Sun - 1964 - created a high quality colour film music video which the band lip synced to on a manmade set. http://www.youtube.com/watch?v=AgANuwSNsok

The Beatles - first feature film in 1964. In 1965 the band made their own promotion clips which they starred in themselves (10 black and white promo vids.)

The Beatles - Strawberry Fields Forever + Penny Lane - 1967 - colour film clips.

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1974 - 1991 - MTV Top of the Pops began playing music videos on TV in the later 1970s.

USA created MTV in 1998 - Video Killed the Radio Star was the first music video ever played - from then on music videos became popular across the nations. http://www.youtube.com/watch?v=W8r-tXRLazs

1983 - Michael Jackson’s Thriller was released.

1985 - MTV released VH1 (Video Hits One) which featured more dated music in order to appeal to a wider target audience.

1988 - Hip Hop hit the music scene when Yo! MTV Raps was created.

MTV began broadcasting 24/7 music television to the public.

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1992 - 2004 - Worldwide

BroadcastingDuring this time MTV sought to widen its market to a global audience thus creating MTV Latin America in 1993 and MTV India in 1996.

In 1995, Michael and Janet Jackson splashed a whopping $7m on ‘Scream,’ which still holds the record for the world’s most expensive music video! http://www.youtube.com/watch?v=0P4A1K4lXDo

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Present Day

Many music videos nowadays are short films in a storyboard fashion with clips of the artist(s) as well. For example, Craig David’s Seven Days tells a complete story of how he relives certain days in order to rectify mistakes he makes when meeting a girl. It is an entire story. http://www.youtube.com/watch?v=ABuWphlnZ1A

With such a wide variety of musical genres nowadays, it can be expected that certain genres follow specific conventions in terms of music videos. For example, R&B and Pop music will usually feature sex and clubs whereas alternative genres are more commonly bands playing all together.

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References

http://en.wikipedia.org/wiki/Music_video

http://www.slideshare.net/naamah/music-vids-history