Multiscreen Video And Content Delivery, PayTV Evolution And The New Platform Investment Challenge

COPYRIGHT © 2012 ALCATEL-LUCENT. ALL RIGHTS RESERVED.

MULTISCREEN VIDEO AND CONTENT DELIVERY PAYTV EVOLUTION AND THE NEW PLATFORM INVESTMENT CHALLENGE

Derrick Frost, VP Video Integration Services May 23, 2012

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• Live Real-time Linear TV

• Video On Demand and nDVR

• Internet Video & Media

• Cable & Telco Networks

• Managed & Unmanaged IP Networks

• Wireless, Wi-Fi, 3G & 4G Networks

• IP Set-tops & Connected TVs

• PCs and Gaming Devices

• Tablets and Smart phones

Multiscreen Video

• Expand video services and applications to connected devices

• Increase customer loyalty and reduced churn

• Interactive, Open and Flexible

MULTISCREEN VIDEO AND CONTENT DELIVERY

ANY VIDEO OVER ANY NETWORK TO ANY DEVICE AT ANYTIME

Any Device

Any Network

Any Video

Apple

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VIRTUOUS CIRCLE OF VIDEO INNOVATION

GREAT TIME TO BE A CONSUMER

APPLICATIONS

EXPERIENCES

DEVICES MONEY

Consumers expect much more flexibility in

video consumption at the same or lower price

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VIRTUOUS CIRCLE OF VIDEO INNOVATION

GREAT TIME TO BE A CONSUMER

Consumers expect much more flexibility in

video consumption at the same or lower price

Escalating traffic costs $

Web setting user

experience trends $

Every new device is an

operational headache

$

Great time to be a

PayTV provider?

Value of subscription TV

under threat

$

?

APPLICATIONS

EXPERIENCES

DEVICES MONEY

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GREAT TIME TO BE

A PAYTV PROVIDER

Changes are happening

around TV, not to TV itself

Content and high definition picture quality

remain central to the TV proposition √

! CONTENT

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GREAT TIME TO BE

A PAYTV PROVIDER



TV is a primetime service, now even more so as

companion and social apps encourage “live” viewing


remain central to the TV proposition

Massive scaling with performance remain

central to the TV distribution business

√

!

!

√

CONTENT

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GREAT TIME TO BE

A PAYTV PROVIDER



TV is a primetime service, now even more so as

companion and social apps encourage “live” viewing


remain central to the TV proposition

Massive scaling with performance remain

central to the TV distribution business

With the right investments, PayTV providers can

remain the preferred distributors of premium

entertainment content

PayTV providers have content,

subscribers, revenues and

network footprint.

√

!

!

√

CONTENT

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Ultra high capacity

service edge to

deliver personalized,

HDTV or better

entertainment to

many screens with

high concurrency

IP

CAPACITY

SECURE CONTENT

DELIVERY

High performance

streaming of video

content to multiple

devices in a

multitude of formats

while protecting

content rights

USER

EXPERIENCE

Continuous and

agile service

innovation

leveraging massive

content libraries and

complementary web

applications

CONTENT

MANAGEMENT

Expanding catalogs

from a proliferation

of content sources

and formatted for a

multitue of different

data, screen and

resolution

requirements

MULTISCREEN VIDEO CRITICAL

SUCCESS FACTORS

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TOOLS FOR THE BEST

PAYTV PLATFORM

THE BEST SKILLS TO MAKE IT HAPPEN THE BEST NETWORK

Scale, performance and cost

optimization for multicast and

unicast video services delivery

Content Delivery

Network (CDN)

7750 Service Router

1830 Photonic Service Switch

THE BEST PARTNERS

Video Processing,

Packaging and Protection

Video Application

Platforms

Multiscreen

Clients

Apple

Powered by

Integration & Testing

Architecture & Engineering

Deployment, Support & PMO

Video

Integration

Services

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ENHANCING THE

VIDEO SERVICE PROVIDER

VALUE PROPOSITION

at&t

REFERENCE CUSTOMERS

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TIME WARNER CABLE TIER 1 CABLE – MULTIPLE SYSTEMS OPERATOR (MSO)

• TWC TV for iPad® and iPhone®

- Watch top-rated linear TV channels anywhere in the home

• Pay TV extension on PCs, smartphones and game consoles, including Xbox 360 ®

• Highly differentiated services with Quality of Service

• Sophisticated content protection

• Wholesale CDN services to other cable MSOs enabled by multi-tenant capabilities

• Reduce the up-front costs with managed services

Powered by

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4.0M U-Verse TV subscribers

>75% subscribe to triple/quad play

• IPTV • Microsoft Mediaroom, available on X-Box 360

• Total Home DVR • set, manage, and playback recorded shows on any TV

• Remote online & mobile access • schedule DVR recordings, or watch hit TV shows on the

go from any PC or mobile device. Download TV content

on mobile device.

The Network for Video

The Partners to Complement

The Expertise for Video Integration Services

40+ Operators, 7M+ Households, 13M+ TV’s

at&t

ALCATEL-LUCENT VIDEO

SYSTEMS INTEGRATION

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VERIZON FIOS TV TIER 1 INTEGRATED SERVICE PROVIDER • Strategic alliance to deploy Velocix CDN across the

whole of the USA covering all major markets

• Quick service launch – CDN operational within two months

• Build, Operate and Transfer – moving from managed service to a wholly owned and operated service

Powered by

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REFERENCE CUSTOMERS

INDEPENDENT INTERNET SERVICE PROVIDER

Customers can now stream ISKY • New online on demand TV service • Movies, sports highlights and free catch-up viewing

• Leading service provider in New Zealand • Distribution of high quality internet-based video

Nationwide Content Delivery Network for premium, streaming media services • Delivery to PC, mobile and TV • Offer content providers a better delivery platform to

engage and interact with their subscribers

Powered by

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PAYTV EVOLUTION:

THE BEST PLATFORM IS THE ONE THEIR BUSINESS NEEDS

• Offers continuous and rapid service innovation

while preserving their pedigree of premium content & high definition picture quality

• Offers massive delivery scaling and performance

with the flexibility to support multiple services and multiple devices on one cost-effective infrastructure

• Alcatel-Lucent helps PayTV providers make the right investment

the best network for video

the best partners to complement

the best integration skills to make it happen

Multiscreen Video And Content Delivery, PayTV Evolution And The New Platform Investment Challenge

Technology

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