1 2013-11-08 Opportunity Transfer to Thailand Promotion Product List.
Multimedia & Game Software Opportunity in Thailand Technology Promotion Association (Thailand-Japan)...
-
Upload
russell-fleming -
Category
Documents
-
view
219 -
download
2
Transcript of Multimedia & Game Software Opportunity in Thailand Technology Promotion Association (Thailand-Japan)...
Multimedia & Game Software Multimedia & Game Software Opportunity in Thailand Opportunity in Thailand
Technology Promotion Association-(Thailand Japan)
- 1823 2000December
Outline
Objectives Fact & Figure Year 2000 Awarded S
oftware Programs Model of ActivitiesMilestonesDiscussion
Objectives Be an -inter mediary between Thailan
d and Japan Develop human resource in the fields
of multimedia and games Create business opportunity for multi
media and games Alleviate the problem of software lice
nse violation Conserve Thai cultural identity and pr
omote Thai creative ideas
Thailand at a Glance
Population: 62 millionSize: 513 km2
GDP: 134 billion USD Per capita GNP: UUU1949
Exports 12 months: 635. billion USDUUU
number: 126,704 companies total revenue: UU UUU29
total export: 80% of total export -micro SME: > 400,000 companies
Telecommunications Infrastru cture of Thailand
2000Fixed line phones (Jan ) UUUUUUU UUUUU76
121 100. per population
Mobile phones 25. million lines 41 100. per population
(2000) 1million users 16 100. per population -4000, .co.th domains
Market Volume of Computer I ndustry in Thailand
280
100
337
144
389
164
481
186
552
298
994
535
0
100
200
300
400
500
600
700
800
900
1000
Mill
ion
US
$
1992 1993 1994 1995 1996 1999 Year
Hardware
Info. Service
020406080
100
Indonesia Malaysia Philippines Singapore Thailand Vietnam
The Statistic of PC Software Package License Violation (Year 1996)
Source: Software B usiness Alliances
Average = 84%
-Game Industry (PC and PS) 1
Players: 500,000 players (PC and PS)
Environment: - Stand alone (majority) - Multi user on LAN (in Internet Café) - Online(few=>highcost f or i nt er net connect i on; I P
sharing in Internet Café does not support) Popular game:
UUUUUUUU( ) Starcraft (planning)
-Game Industry (PC and PS) 2
Major game distributor: EA (Electronic Arts) Newara -BM Media
Marketing (EA case) 20,000 packages/version (legal version only) 10 games/year - 600 700 / estimated total market size:
UUUUUUUUU420 /
-Game Industry (PC and PS) 3
No legal version for PS because of theprice UUUU2,000 - Pirate version 30 100 baht
Developer: Programmers and CG designers are availa
ble but not sound effect developers
- The Small Scaled Software Development Suppo - rt Project (1 9 9 6 8 ) & The National Softwa - - re Contest (1 9 9 9 2 0 0 0 ) Number of P
r oj ect s by Year13
5
146 23
9
474 52
3
92 125 140
245
389
92 103 16
5
305
85
0
100
200
300
400
500
600
1996 1997 1998 1999 2000 Year
Nu
mb
er
No. Developers
Programs
Approved
- The 2nd National Software Contest Types of Program (Year 2000)
No. of Programs
Teaching tool software
22%
Software for the disabled
4%Utility software20%
Secondary school level
software39%
Game software11%
Thai chess software
4%
(120)
(60)
(11)
(67)
(34)(13)
(305)
2The nd National Software Conte - UUUUUUUUUUU UUUUUUUU U UUUUU&UUU
Development Software (examples) Programming: Visual C++, Borland Pascal 7.0, MS
Visual Basic 6.0 Drawing: DirectX 7.x, Photoshop 5.x, 3D Studio Max
2.x, Borland Delphi 5.0 Client/Server Suit, Brush, PaintDirectX 7.0 SDK, Corel Draw, Macromedia Director 7.0
Database: MS Access
U UUUUUUU UUU U UUUU UUU PC - Windows Platform
Year 2000 Awarded Software Pr - ogram Utility Software
Title: Bangkok map
Brief Description: UUUUUUU U UU U UU
h animation, UUUUUUU UUUUU UU
i l i t y. Developers: Univ
ersity students
Year 2000 Awarded Software Pr - ogram Utility Software
2000Year Awar ded Sof t war e Pr - ogram Game Software
Title: Ramayana Brief Description:
UUUUUU UUUU UUUUUUU UUUUUUUU UUU UUU UU
ponent s, based on T hai Cl assi cal Li t er
at ur e “Ramayana”, UUUUUU UU UUU UUUU UUUUUUUU UUUUUUU
ic planning, literatur e related education,
art impression, etc. Developers: Universi
ty students
2000Year Awar ded Sof t war e Pr - ogram Game Software
2000Year Awarded Soft - ware Program Thai Chess
Title: Thai Chess Software
Brief Description: UUUUUUUU UU UUUUUUUUU UUU
UUUU UUUUU U UUUU U - an self adapt and le arn from its mistake
. Thai original chess Network based gam
U Developers: Univer
sity students
2000Year Awarded Soft - ware Program Thai Chess
UUUUUUU UUUUUUUU UUUUUUU - UU2000 f t war e f or t he Di sabl es
Title: Testing Software fo r The Disables’ Movemen t Development
Brief Description: The software commun
icates and control the hardware for detectin
g arms/legs movemen t (C Program, Microco
ntroller, Assembly) Collected data is analy
sed, processed, and al so displayed with ani
mation graphics. (Del phi Program)
Developers: University students
UUUUUUU UUUUUUUU UUUUUUU - UU2000 f t war e f or t he Di sabl es
2000Year Awarded Software ProUUUU - UUUUUUUU UUUU UUUUU UUU
Title: CNC MachineSoftware
Brief Description: Graphic simulation s
oftware of the motio n of CNC Machine ac
cording to adjustable parameters (cutting
speed, feeding rate, etc.) in NC programs.
2D graphic simulation
Developers: Univers ity students
2000Year Awarded Software ProUUUU - UUUUUUUU UUUU UUUUU UUU
2000Year Awarded Software PrUUUUU - Secondary School Level Software
2000Title: Engine UUUUUUUUUUUU :
Simulation program for a propeller and a plane of which motion is simulated accordingly to the principle of aerodynamics via the
settings of their physical designs (weight, dimensions, etc.) and other parameters (air pressure, friction, initial velocity etc.)
UUUUUUUUU UUUUUU UUUUUUUU:
The Second Software Contest in June 2000
Awarding Ceremony by H.R.H. Princess Maha Chakri Siri ndhorn
Model of Activities
Training
Licenses
Consulting• ideas & trends• market info.
X Company Market
Skillful personnel
Capital
Milestones (tentative)
Initiate a seminar program 12001
Initiate training course(s) 2001
Set up Multimedia Resource Center -2001 2
Discussion