MTECH BRAND GUIDELINES · Keep the brand consistent. Thanks! For your progras ebroidery logo...
Transcript of MTECH BRAND GUIDELINES · Keep the brand consistent. Thanks! For your progras ebroidery logo...
MTECH BRAND GUIDELINESOur mission is to improve the quality of life in the community. Our brand helps us tell that story.
Primary Color Use whenever possible
Mountainland Maroon
Primary Font
Gotham Bold
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz1234567890
Logo Marks
MTECH Logo Presidential Seal
Secondary Colors
Silver Lining Historic Black Snow Cap White
Secondary Fonts
Gotham Medium Gotham Book Gotham Light
Aa Aa Aa
RGB 109 0 32
CMYK 16 100 65 58
HEX 6D0020
PANTONE 188 C
RGB 180 180 186
CMYK 30 24 20 0
HEX B4B4BA
RGB 19 8 9
CMYK 69 69 65 84
HEX 130809
RGB 255 255 255
CMYK 0 0 0 0
HEX FFFFFF
*This font is for external materials only. Contact Marketing for help using this font.
Keep the brand consistent. Thanks!
For your programs embroidery logo contact
the marketing team.
DON’T change the color.Use Mountainland
Maroon when possible.
MTECH ROCKS!
DON’T change the font or add text to the logo
DON’T Put anything close to the logo.
Give it space.DON’T make a pattern
out of the logoDON’T use any form of
the old logos.
0°
DON’T rotate the logo.Keep the logo level.
DON’T stretch the logo.Keep scale correct.
DON’T use just the mountains. Always use the full logo with the M.
Alternative Logo Marks & Use Cases
Questions?
The marketing department is here to help. Email questions or needs to [email protected].
MTECH Vertical & Horizontal
• Primary logo
• Use for all embroidered items
• Use on all documents
• Use this one when in doubt
Presidential Seal
• For use on certificates
• Presidential letterhead
• Watermarking documents
Full Name Vertical & Horizontal
• Use on official documents
• Use for Letterheads
• Use on Envelopes
Please Don’t Please Do