MT460MT460Unit 1 SeminarUnit 1 Seminar

December 8, 2011December 8, 2011

Instructor: Darlene RinghandInstructor: Darlene Ringhand

MT340

McGraw-Hill/Irwin Copyright © 2011 by the McGraw-Hill Companies, Inc. All rights reserved.

Unit 1 T0DO List

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•Review the course Syllabus Review the course Syllabus •Introduce yourselfIntroduce yourself to your fellow students to your fellow students •Watch the videos on SWOT Analysis Watch the videos on SWOT Analysis •Conduct a career-oriented SWOT analysis about Conduct a career-oriented SWOT analysis about yourself yourself •Respond, comment, and participate in the Respond, comment, and participate in the Discussion Question board Discussion Question board •Complete your career-oriented resume Complete your career-oriented resume •Read about your Unit 9 Final Project Read about your Unit 9 Final Project •Attend the Seminar or complete Alternate Attend the Seminar or complete Alternate Assignment Assignment

The Nature and Value of Strategic Management

Questions of Instructor?

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Discussion of Outcomes for This WeekOutcomesAfter completing this unit, you should

be able to: Perform a SWOT analysis. Discuss the results of your own SWOT

analysis.Create a professional resume. Course Outcomes practiced in this unit: MT460- 4: Perform a SWOT analysis.

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Review the Video and InfoField Trip:Kucampus.kaplan.edu Unit 1

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Discussion Board IntroductionsPlease go to the Discussion Board and introduce yourself to your fellow students!

Second Discussion is your Personal SWOT analysis

Discussion Board This WeekPersonal / Career SWOT Analysis A personal SWOT analysis is a reflective look at you, your life,

and in this exercise, your career. It will help you identify where you need to improve, and more importantly allows you to identify your internal strengths that you can capitalize on to seize your opportunities and thwart any external threats.

A template for a personal SWOT analysis for goal setting is available in DocSharing to use. Save it for later to use in creating your resume in the Assignment for this unit.

For this Discussion you will need to: 1. Create a Personal SWOT analysis2. Communicate your outcome list to your fellow student learners.

Discussion Expectations

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Discussion Rubric

All Questions Answered

On Topic and Unique Content

Demonstrates topic analysis

40%

Initial Post by Saturday

Posts 3 different days

Post > 100 words

30%

Organized and logical

No Spelling/grammar errors

Reverences Used & Cited

20%

Respectful & Considerate

Appropriate Language

Professional abbreviations/acronyms

10%

100%

Policy ReviewsPlagiarismLate PolicyExpectations of Students

Expectations from Instructor?

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Questions on the Syllabus?When are Assignments Due?When is Seminar? (Day and

Time)How many times do you post to

the discussion area per week?Where do you go to get help

with your writing assignments?What do you do when you have

questions?

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What is Strategic Management?

The set of decisions and actions that result in The set of decisions and actions that result in the formulation and implementation of plans the formulation and implementation of plans designed to achieve a company’s objectivesdesigned to achieve a company’s objectives

Components of Strategic Management Model

Company MissionExternal AnalysisLong-Term

ObjectivesShort-Term

ObjectivesPolicies Empowering

ActionStrategic Control &

Continuous Improvement

Internal AnalysisStrategic Analysis

& ChoiceGeneric & Grand

StrategiesFunctional TacticsRestructuring,

Reengineering & Refocusing

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It’s a Wrap!

Questions?

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