MPISCC Intercom May/June 2014

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Designed and Edited by Alvalyn Lundgren | Alvalyn Creative VOLUME 109 | May/June 2014

INTERCOM

CONTINUED ON PAGE 2

A storm has been brewing ever since MPI’s e-mail announcement on December 18, 2013, in an

e-mail sent to current holders of the prestigious Certificate in Meeting Management (CMM), that it had part-nered with the Global Business Travel Association (GBTA) to create a new CMM Designation Program.

The new program — touted as an evolution of the elite, long-revered origi-nal program — was ultimately viewed by the CMM community, (938 strong world-wide) as an abolishment. Reactions were sharp, swift and unfavorable, with the consensus that MPI had devalued the program and sold out to GBTA. This belief was further substantiated when, on January 27, 2014, GBTA members who held the now-defunct GBTA Stra-tegic Meetings Management Certificate (SMMC) were notified in an e-mail from Daphne Bryant, Executive Director of the GBTA Foundation, that they were be-ing awarded the CMM designation as a replacement.

Five days prior to that announcement, 56 CMMs participated in a conference call scheduled by MPI less than 24 hours prior to the call (although the call had originally been requested of MPI execu-tive leadership by the CMM community on January 9), and no mention was made of awarding SMMC designees with a CMM designation they did not earn. The call, was led by MPI President and CEO Paul Van Deventer. Cindy D’Aoust, MPI’s Chief Operating Officer; Daphne Brant of GBTA, and Amanda Cecil, PhD, CMP, Undergraduate Program Director & Asso-ciate Professor, Department of Tourism, Conventions and Event Management at Indiana University School of Physi-cal Education & Tourism Management and also the chair of the task force for redesigning the CMM program also took part in the call. They pro-vided a brief overview of the pro-cess for redesigning the program, addressed concerns that had been shared to date, and took operator-assist-ed questions from participants.

One of the questions asked was with regard to the task force and how many CMMs participated on it. The answer was four. The call was not recorded and notes requested that day have not yet been provided.

Following the call, the CMM community intensified its persistent urging of MPI to reconsider many of the proposed pro-gram changes. Van Deventer addressed the uproar in a video message to CMM designees and MPI members on January 29, admitting that MPI “made some er-rors in how we communicated and rolled out the changes to the CMM Designa-tion”. As a result of continued reaction, MPI scheduled open forum calls for Feb-ruary 13 and 14, and subsequent CMM Advisory Forum Webinars/Calls on Feb-ruary 20 and 21.

With a vested interest in maintaining the integrity of the original CMM Program, and not content to wait for MPI to de-cide its fate, the CMM community leapt

THE FUTURE OF MPI’S

By Stephanie Starr, CMM, CMP | namast[E]vents

ADVOCACY

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Meeting Professionals International | Southern California Chapter

MPISCC Officers & Directors 2013-2014

PresidentDavid Anderson, CMP

Eventive Group 562-438-4834

President ElectBeverly Laing, CMP, CTC

Russell Harris Event Group818-760-6779

Immediate Past PresidentLarissa Schultz, CMP, MHA

LJS Meeting Strategies310-519-0795

Vice President of Communications Paulette E. Fontanez, CMP

PIHRA310-416-1210 x811

Vice President of Education/ProgramsAmy Zelinsky, CMP

A to Z Special Events818-646-3445

Vice President of FinanceMariles Krok, CMP

Los Angeles Tourism & Convention Board424-731-7781

Vice President of Leadership DevelopmentNicole Newman

SearchWide951-640-3745

Vice President of MembershipJoe Marcy, CMP

Westin Long Beach310-748-3075

Directors

Member Care Jane Mato, CMP

Hilton Waikoloa Village310-523-3896

Strategic Sponsorship Geraldine Gatehouse

IMEX America760-519-3227

Professional Development Shelley Grey, CMP

Trust Company of the West213-244-0579

Monthly Programs Russell Harris, CMP

Russell Harris Event Group818-760-6779

Public Relations and MediaMeredith Delfosse

Crown Plaza Hotel Beverly Hills310-651-3251

Special Education Joe MartinBDI Events

323-692-0802

Special Events Bryan Quinan, CMP

Milken Institute310-570-4638

Member Recruitment Akemi Shapiro

Crowne Plaza Ventura Beach 805-652-5118

Fundraising and Strategic Sponsorship Jason Soporito

Plan-it Interactive310-642-0929

Marketing, Publications and Advertising Emily Swan

House of Blues Sunset Strip323-848-5151

Awards and Recognition DeShawn Wynn, CMP

Wynning Touch Event Design323-691-2005

Executive DirectorDebbie Hawkins, CAE, CMP

805-449-9111

CMM continued from page 1

http://meetingsnet.com/educationcertification/cmm-speaks-out-gold-standard-lowest-common-denominator; www.meetingsfocus.com/MeetingFocusBlog/TabId/330/PostId/161/mpi-sells-out-cmm-program-to-gbta.aspx

into action, and, working with a statis-tician, produced a survey that was sent to current CMMs on February. Over 170 CMMs from 10 countries, (roughly 20% of the 938 CMMs worldwide) responded. The survey results showed several clear, actionable items upon which the majority agreed. Of those who responded:

• 95% disagreed with the reduced experiential requirements

• Only 5% agreed with the decision to award CMM credentials to those who earned the now-defunct Strategic Meetings Management Certificate (SMMC).

• 89% believe that the program should be taught by industry experts

• 88% were not in favor of the changes outlined by MPI

• 82% agreed that the proposed changes create a new program that should not use the CMM moniker

• 77% believe that the changes devalue the CMM designation

• 62% were not in favor of using CMM as a stand-alone trademark in lieu of an acronym

A petition based on the survey went live on iPetitions.com on February 24, and over the course of eight days garnered 411 e-signatures, 89 shy of the intended goal of 500. However, CMMs turned up the heat on MPI once again on March 5 when submitting the petition results to executive leadership, urging them to:

• Retain the 10-year experience requirement for eligibility

•. Rescind the honorary CMM credentials awarded to SMMC designees in January 2014;

•. Restore the original CMM program explanation on www.mpiweb.org,

•. If the first two changes cannot be incorporated then it was requested that the new MPI/GBTA program use a moniker other than “CMM”.

A letter from MPI President and CEO Paul Van Deventer was emailed to the MPI community on April 4. Turn to page 20 to read it.

COMPARISON OF THE OLD AND NEW CMM PROGRAMSWWW.MPIWEB.ORG

CMM DESIGNATION PROGRAM

Offered jointly by GBTA and MPI.

Designed for both meeting and travel professionals.

No application; participants self-select based on eligibility requirements.

Participation in 3.5 day onsite business education program, webinars and a one-day meeting or travel-focused boot camp.

Must develop an independent business case assessment.

CERTIFICATE IN MEETING MANAGEMENT PROGRAM

Offered by MPI.

Designed for meeting professionals only.

Application with criteria for acceptance.

Participation in 5.5 day onsite education program focused on meeting management.

Must receive passing scores on both an online essay examination and a newly created business plan.

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INTERCOM | Volume 109 May/June 2014

PRESIDENT’S MESSAGE

Is it just me or does time seem to be passing by faster

and faster? I can hardly believe we are already over three

months into 2014, let alone nine months into this board

term. If there were a way to slow down time I would definitely

take advantage of that tool, but for now we must forge ahead

at this velocity.

These nine months have proven to be incredibly fruitful and

productive for our chapter. In February we gathered together

as an industry at our annual State of the Industry program.

Members from five local industry chapters, SITE, ISES, PCMA,

HSMAI and MPI, joined forces for a fun and energetic meet-

ing at the Le Meridien Delfina Santa Monica. It felt great

to see so many friends and colleagues all in one place. The

tri-chapter EdCon, produced by MPI Orange County, San

Diego MPI and our home chapter inevitably created the same

buzz, collaboration and reunions.

In January we were exposed to a wealth of technology by

industry-renowned expert James Spellos. And in March we

were reminded by Naomi Angel, Esq. that risk management

and mitigation are not only paramount to our safety and

success as planning professionals, but that we are all

responsible for ensuring that when bad things happen we

are ready. Both programs proved the old adage, “The more

I learn, the less I know.” In both cases I would say that I’m

glad I was there to hear what I didn’t know, so the real

learning could begin.

Spring and summer are both chock-full of learning and net-

working opportunities. In May we will dive into the ever-

important topic of ethics with knowledgeable and person-

able Terri Breining, CMP, CMM. In June our chapter will pro-

duce an industry golf tournament. We will also gather to

celebrate the year’s volunteer leaders and chapter accom-

plishments at the annual installation and awards event.

Peppered in among these events is the fantastic Basics and

Beyond three-part program, our wildly successful After Five

with MPI events, as well as, the CMP study group, and much,

much more.

Amid all these events, our chapter volunteers are working

hard to keep you informed with industry advocacy messages

that help you understand your value as a meeting profes-

sional. And our membership team has created some amazing

video and digital pieces to bring more planners and suppliers

into our industry family.

Personally, it feels great to be a part of a chapter with such

momentum and energy. Maybe that is what is making me

feel like time is moving in hyper-drive; all this, AND, our jobs

and personal lives. I wouldn’t change anything about all this

activity and excitement. MPI gives me purpose and challenges

me to do more, know more, and be more.

Rise to the occasion and take full advantage of your

membership. Applying and paying membership dues was only

the first step. Being a part of the chapter is a journey, not a

destination. Let’s travel this road together, for the betterment

of us all.

At your service,

David Anderson, CMP

Being Momentous Gaining Momentum By David Anderson, CMP | The Eventive Group 2013-2014 MPISCC President

and

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FOR MPISCC MEMBERS

Insider T ps

Renew Today! Check Out These Membership Renewal Incentives!

Renew your MPI membership in May or June and you’ll be entered into a drawing for one of THREE great prizes – Winner’s Choice!

• 50% off registration to WEC 2014 in Minneapolis (Aug 2-5) or to EMEC 2015 (Feb) in Poland

• 2 complimentary tickets to RENDEZVOUS 2014 (Aug 4) at WEC

• Complimentary CMP Study Kit (a $312 value) May renewal only

• 6 month extended membership June renewal only

Don’t Forget Your CEUs

CMPs can receive education credits by attending MPISCC monthly programs. Besides learning a lot and forging new connections, the information you receive is valuable to your certification. Get details about recertification via the MPISCC web site at:http: / /mpiscc.org /education-events / cmp-information/

MPI Foundation Membership Scholarships

Disney Destinations is sponsoring full-ride one-year scholarships for first-time members. Read more on page 17 and spread the word.

Get More When You Give

Your MPISCC Board of Directors needs your help. We cannot do what we do without our amazing volunteers. Through giving your time and talents, you can make deep connections, build leadership skills and become more confident and knowledg-able about the meetings industry. Talk with a Board member about how you can

2014MONTHxMONTH MAY

Ethics: A Discussion in Shades of GrayMay 13, 2014 | 11:00 -2:00 pm | The Skirball CenterMonthly networking & program JUNE

MPISCC Golf Tournament and Wellness Day Co-hosted by American GolfJune 2, 2014 | All Day | Los Coyotes Country Club | Buena Park

Meeting Planning Basics and Beyond IIIJune 4, 2014 | 9:30 am-4:00 pm | Hyatt Regency Century Plaza

MPISCC Installation and Awards GalaJune 12, 2014 | 5:30-10:30 pm | The Hollywood Roosevelt Hotel JULY

Backstage at the LA2015 World GamesJuly 8, 2014 | 11:00-2:00 pm | Location TBA Monthly networking & program AUGUST

MPISCC Members Only BashAugust 12 | 6:00-9:00 pm | Sofitel Los Angeles at Beverly Hills SEPTEMBER

Branding & LeadershipSeptember 9, 2014 | 11:00-2:00 pm | The Garland Monthly networking & program OCTOBER

Weekend Educational SummitOctober 3-5, 2014 | Omni Resorts Rancho Las Palmas

NOVEMBER

MPISCC Annual FundraiserTo Be Announced

DECEMBER

Holiday EventDecember 9, 2014 | The Milken Institute

Keep your eyes posted for MPISCC program and event details via your email inbox or on our website at www.mpiscc.org.

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I was talking with a prospective client who asked if we did ‘green meetings.’ I of course, said we did, but I wanted to

expand on that concept. What we were more interested in was sustainability rather than a word like green.

Green has become a catch-all for some recycling here and there, and perhaps soy ink printed programs. Sadly, I think that’s where many of our clients still are. But the events industry as we know, has moved on. Green meetings was 1.0, sustainability is 2.0, and corporate social responsibility is finally taking all of this to the next level.

With sustainability, we look for a long-term strategy to keep both the interests of the event industry (and all that entails) in balance with the interests of people, planet and profit. Thankfully, most companies understand that this is where the world is headed, and that ironically the way to get to the biggest bottom line is not to start with that as the goal. Only by working in tune with resources (be they natural or human) can we actually get what we need.

Working with sustainable thinking at the forefront of planning is an exciting prospect. We had one client who really pushed us to figure out innovative solu-tions to some of the ‘normal’ things that happen at an event, like food waste. At one hotel, we were able to convince them to begin a composting program, and by doing so, increased their bottom line. Selling the compost to a pig farm

nearby led to a positive income stream for them, and positive PR for our client.

Some events go even farther. If you’ve heard of the Sustainable Brands confer-ence, you’ll know the lengths they go to, in order to have a ‘zero waste’ event. The metrics from the conference truly live out their brand, and of course, it wouldn’t make sense if it didn’t.

And now there is corporate social responsibility, akin to the green move-ment ‘buzz word.’ While I’ve read some articles about doing ‘good’ at events, this concept is about so much more.

Corporate social responsibility, when done well, blends corporate interests with complimentary social interests

and finds they fuse intuitively. A perfect example is the campaign by Dawn detergent to help clean wildlife polluted by oil spills. Of course promoting their involvement helps their corporate ‘halo’ but it is also serving a social good. Now, to parse terms, this is cause marketing, but it can also be seen as a program that could have come out of their corporate social responsibility program. And taking

it further, they’ve likely donated, created events to help with clean-up, and incentivized employees to participate..

Two other campaigns which highlight this intuitive blend are Tide’s Loads of Hope – semi-trucks with washing ma-chines that pull into disaster areas, and Levis’ water reduction commitment in creating their deep dyed jeans, and the associated consumer campaign to reduce number of washings.

This type of seamless blend of corporate and social interest is what we should be looking to replicate at the event. If Tide was a client, how could Loads of Hope be brought into the event or the com-munity? That might be an easy one, but

even something like a tech client could be combined with Code for America and a hack-athon held to create community engagement tech tools.

When I read about the GSA event in Las Vegas, which was so maligned in the press (I think you probably remember the one) it made me angry for a number of reasons. Of course, it was egregious in its

INDUSTRY INSIGHTS

GOING DEEP with Corporate Social ResponsibilityBy Heather Mason | President, A Caspian Production

Corporate social responsibility, when done well, blends corporate interests with complimentary social interests

and finds they fuse intuitively.

CONTINUED ON PAGE 6

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DESIGN & EDITORIAL

Managing Editor/Design DirectorAlvalyn LundgrenAlvalyn [email protected] EditorPaulette E. Fontanez, CMPContributorsCorbin BallBrian BouchelleGeraldine GatehouseRon HavensShang HurAlvalyn LundgrenHeather MasonBrad NeumanKirsty SpraggonStephanie StarrPhotographer Alvalyn Lundgren

INTERCOM is published six times a year by Meeting Professionals International–Southern California Chapter, a nonprofit professional association of meeting planners and suppliers. ©2014

Article contributions and editorial guidelines requests should be sent to Alvalyn Lundgren, Managing Editor, at [email protected].

Advertising Information www.mpiscc.org/marketplace/ advertising-kit/

www.mpiscc.org275 East Hillcrest Drive, Suite 215

Thousand Oaks, CA 91360Phone: 805-449-9111

Fax: 805-557-1133

MPISCC MISSION STATEMENTMPISCC will be recognized as the leading local

membership community that is committed to shaping and defining the meetings and

event industry in Southern California.

INDUSTRY INSIGHTS continued

site visits, excess, etc. But the one thing I keyed into wasn’t the overall disregard for budget or taxpayer dollars. It was on was the fact that they spent some silly amount of money on a bike-building ex-ercise. Not the cost, but the fact that the bike-building has NOTHING to do with the GSA and what it or its employees can offer the world. It demonstrated a com-plete lack of understanding of what cor-porate social responsibility is, and came from a huge government agency.

Thankfully, I know that many of us in the industry are better than that. And I’m excited about how we are going to change events — every event — to be one that in some small way changes the world. Because they have to. Every company needs to realize that they must become more responsible, more sustain-able and more socially conscious. And isn’t that exciting?

COMING ATTRACTIONS

MPISCC Monthly Program May 13, 2014

Ethics A Discussion in Shades of Gray withTerri Breining, CMP, CMM, Principal, Breining Group LLC

Each of us deasl with ethical dilemmas from time to time. This program focuses on the personal elements of making decisions that are appropriate for us personally and professionally. This thought provoking and highly interactive session will include discussion on some of the ethical dilemmas inherent in the meeting industry, and we will explore the tools available for use when faced with tough decisions, both in business and in everyday life. After participating in this session, you will be able to:

• Use specific decision-making tools when faced with an ethical dilemma

• Identify elements involved with ethical questions

Terri Breining is a business facilitator, trainer, coach, and consultant with a special emphasis on the meet-ing industry. Terri has been in the meeting planning industry for more than three decades, and has pro-ducing meetings and conducted training around the globe.

Prior to the Breining Group, Terri was the founder and president of Concepts Worldwide, a meeting manage-ment firm headquartered in San Diego. She has served for many years as adjunct faculty for various university programs, is a sought after speaker, presenting edu-cational workshops for a variety of business entities, and co-authored a book with Jack Phillips, entitled Return on Investment in Meetings and Events. She served MPI as the Chairwoman of the International Board of Directors in 2003-04, and she been included several times on the list of “Most Influential People in the Meeting Industry” by Meeting News Magazine. She was inducted into the Convention Industry Council’s Hall of Leaders for 2010.

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PROGRAM HIGHLIGHTS

Over 300 meeting pros representing five industry associations convened in Santa Monica for MPISCC’s State of the Industry luncheon. Members of SITE

(Society of Incentive and Travel Executives), ISES (Inter- national Special Events Society), PCMA (Professional Convention Management Association) and HSMAI (Hospitality Sales and Marketing Association International) joined MPISCC for Trends in the Meeting Industry.

The program was hosted by Le Meridien Delfina Hotel and co-sponsored by the hotel and the Santa Monica CVB. Following a lively pool-side meet-and-greet, everyone moved to the bright penthouse ballroom to enjoy lunch, coastline views and an engaging presentation.

The featured speaker, Edward E. Scannell, CMP, CSP, had everyone interacting across their tables at several points in his presentation, thus implemented one of the trends he covered in his presentation. Mr. Scannell, Director of the Center for Professional Development and Training in Scottsdale, AZ, served as Vice Chair of the MPI Foundation and Dean of the MPI Institute Program. He is a recipient of MPI’s highest award, International Planner of the Year. A highly-sought speaker at industry events and retreats, Mr. Scannell has authored or co-authored 20 books, plus numerous articles on creativity, communications, management, meeting planning and team building. In short, he is just the person to discuss the latest industry game-changers. These are some of the salient points of his talk:

We understand current trends and predict future tides by studying the past. Understanding the times gives us the ability to create memorable experiences for people, and provides us with the ability to respond to changes in a positive way.

The meetings industry represents over $263,000,000,000.00 spent per year, 1.7 million jobs and 1.8 million meetings. Our

industry is a people-oriented business. We create experiences and environments where people come to receive positive, uplifting messages and leave recharged and encouraged.

WHY DO PEOPLE ATTEND MEETINGS?

For facts. We want usable, relevant information and timely facts and tips. While we can easily get information on our own, meetings provide a specific environment for learning.

For friends. Camaraderie is a huge incentive for getting together. Being able to share insights about the information presented to us helps us process and assimilate it quickly, and create new ideas.

For fun. Memories are made and relationships are strength-ened through common experiences as activities we can enjoy together. People remember how you made them feel.

As long as people desire to meet face to face, receive edu-cation and training, and have the opportunity to get away for a few days in a relaxed and pleasant atmosphere, we will continue to create amazing experiences for them.

THE CURRENT STATE OF OUR INDUSTRY

Public perception of the meetings industry has been adversely affected by media coverage of outrageous spending and shenanigans by government agencies and corporations.

Generational differences are obvious. Attitudes and sophistication levels of younger generations are strikingly different from those of the more mature. Millenials may be technologically experience and more cause-related, but mature folk have more savvy and life experience. Varied interactions are required, resulting in the need for customized content and delivery systems to fit the generations, but that coalesce into a single meeting experience.

Trends in the Meeting IndustryThe State of the Industry is in Good HandsBy Alvalyn Lundgren | Alvalyn Creative

CONTINUED ON PAGE 8

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The cost of travel is rising. Airlines are streamlining, cutting out shorter and less profitable routes in order to reduce their costs. This results in fewer and fuller flights. Flight cancella-tions, unusual weather patterns, and security concerns, have a direct effect on meeting and event attendance.

TRENDS WE’RE NOTICING

We are challenged to work with lower budgets. Cautious spending on the part of companies and organizations contrasts with the rising costs of producing meetings, including venues, services, lodging and travel.

Downsizing is probably the biggest direct threat to meet-ing planners at the moment, but meeting attendance and the quantity of meetings being produced is not predicted to change over the next few years.

We will see more localization in meetings, meaning there will be more regional rather than national or international gatherings. Related to localization, meetings will be smaller in scope, but more strategically managed.

There will more implementation of customized content, focused on the individual.

Meetings will become more participatory, with increased face to face and technology-driven interaction.

In the lodging Industry we can expect an increase in room rates and fees for services. Mobile reservation and check-in systems will become commonplace.

Sustainability ideas include using recycle bins, ride-sharing from meetings to local attractions, sharing notes via screens and devices rather than paper, and locally sourced food.

People remember how you made them feel.

As his presentation concluded, Mr. Scannell walked among the tables, encouraged discussion and invited people to share what trends they’re noticing or implementing. The comments shared included:

The creation of new, unique meeting experiences

Shorter booking times indicate an overall indecisiveness on the part of people waiting until the last minute to decide to attend. This is likely a reflection of the changing land-scape of families, single parent concerns, entrepreneur-ship, telecommuting and layoffs.

The integration of social media and apps into the meeting experience. This is not only Facebook, Twitter and Insta-gram but creating apps that are specific for an event.

Some have noticed meetings are targeting smaller groups

Many presenters are asking for specific locations, environ-ments or experiences.

Overall, good things are happening. The future of our industry is in our hands, and they are great hands.

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March 18th’s topic – Risk Management in Uncertain Times – was a timely one, given all the geo-political upheavals taking place across the globe. Certainly

everyone involved in the meetings and events industry needs to become educated about steps to take when crises erupt.

Naomi Angel, our speaker, is an association industry attorney with a long list of impressive credentials. Her back-ground and experience with our industry made her ideally suited to help her audience understand some of the critical issues to address and vital steps to take when faced with unforeseen and potentially dangerous situations.

Planning is an imperative, and Naomi helped us gain the insights and tools needed to be able to develop an effective and tangible response plan.

Some of the issues that arise can be ameliorated in advance by understanding how to manage and mitigate risk. This is a major key to business success, critical in our day-to-day operations. Appropriate, well thought out site selection and contract negotiations can help cut down risks, and a well- developed on-site crisis management plan is key to avoiding pitfalls. Here are a few of the points she covered.

Naomi presented us with an example of a major unfore-seen emergency with the question: What would you do if your group was on Malaysia Airlines Flight 370? Obviously this is a rare and very extreme situation but — what would you do? My immediate thought when she asked, in addi-tion to all the other urgent questions regarding family and legalities, was how you would deal with the huge amount of work that would be involved, given that a lot of companies have back to back programs and minimal staff, and how would the inevitable up front costs be borne.

A good contract would be vital in a situation like this, and Naomi pointed out that contract verbiage needs to reflect the

needs of the event and not simply include boilerplate. Naomi also stressed how important it is to have a business continu-ity plan to make sure that a company can continue operating while dealing with any type of problem that would threaten the smooth day-to-day operations.

She pointed out that there are new types of major crises that arise, such as data breaches. These cause not only great fiscal damage and lead to identity theft, but they threaten

RISK

Management IN UNCERTAIN TIMES

by Geraldine Gatehouse | IMEX America

PROGRAM HIGHLIGHTS

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It’s important to have a business continuity plan to ensure that a company can continue operating while dealing with any type of problem that would threaten its day-to-day operations.

reputations and have the potential to destroy the financial stability of the company in question.

Most of the major disruptions today come from data issues, such as the recent mas-sive Target breach. With the speed of communication available through social media sites such as Twitter and Face-book, reputational crises are a common result. At times like this, it is vital to have one person who speaks for the compa-ny, and for everyone in that company to understand the policy, and know who the person is. Depending on the size of the company, a PR firm may be called in to issue statements and press releases, as well as being the spokesperson for the company.

Another important point is insurance. Many companies asked to be added as an additional insured on a supplier’s policy. One of the main reasons this is requested

is that an additional insured always know if insurance is in force, and that the policy hasn’t lapsed in between the time the contract was signed and any time after-wards.

There was much more in this interesting talk, and I left with a much better under-standing and awareness of how critical risk management is to business success, as well as the steps to be taken to imple-ment solutions.

About the Speaker: Naomi Angel, Esq., Partner, How & Hutton, Ltd., serves as General Counsel to national and interna-tional meetings industry associations and societies. She is a frequent speaker for MPI and its chapters, ASAE and its affiliates, PCMA, SGMP, ISES, SITE, and others. For full credentials or to contact her, visit: www.howehutton.com

Join your MPISCC friends

for friendly conversation at a

location near you.

AFTERFIVE

WITHMPI

After Five gatherings arescheduled every quarter at locations throughout

Southern California and Nevada.

Watch your email for details

about upcoming conversations.

Appropriate, well thought out site selection and

contract negotiations can help cut down risks, and

a well-developed onsite crisis management plan

is key to avoiding pitfalls.

RISK continued

INTERCOM | Volume 109 January/February 2014

Ever wonder how the members of your chapter’s Board of Directors are selected? Who are these people? How are they chosen? Where do they come from? Well, I recently

took advantage of the opportunity to find out. As a long-time chapter member, I volunteered to be on the Board of Directors Nomination Committee for the 2014–2015 Board.

It was an interesting, informative process which began with mass communication being sent out to the full chapter membership asking for volunteers who were interested in actively participating in board leadership to apply for various positions. All MPISCC members in good standing were given equal opportunity to apply, until early January 2014. Applicants were asked to submit written answers to a series of application questions and obtain statements of endorse-ment from employers or other reference sources. Then, the Nomination Committee reviewed the completed applications to evaluate potential candidates.

The applications were divided among committee members who worked in teams of two to conduct telephone inter-views with the individual candidates. This was done to get a personal feel and understanding of whom the candidates are, their motivations for being on the board, what they hope to contribute to their requested position, and what their future aspirations may be. These conversations provided valuable information to help committee members evaluate the candidates and recommend the best candidates for the various positions. Then on February 5, the committee held an all-day Slate Meeting at the Pacific Palms Resort in the City of Industry to review, discuss and recommend by consensus the candi-dates for the various positions on the 2014-2015 Board of Directors. We are quite lucky, and honored as well, to know that we have much to look forward to with Beverly Laing at the presidential helm, and with the fine support of such an illustrious and dedicated board! Congratulations to them all!

I truly enjoyed the experience of serving on the committee this year, as one who has greatly wanted to participate, but not been as available to contribute to the chapter as I would

like. I learned a lot from the experience. It was very interest-ing and greatly interactive — one of many activities that I can very much recommend to anyone in the chapter that didn’t take a lot of time and energy but made a big impact. Remem-ber folks, your membership is so valuable, and what you get out of MPISCC is directly related to what you put in! And the rewards are great! Contact any of the board members to find out how you can contribute. Give it try! You’ll be more than glad you did! I sure am!

Our 2014/15 Board of Directors

We want to highly congratulate and sincerely thank the slate of newly elected 2014-2015 board members for graciously stepping up to lead our chapter:

Beverly Laing President

Mariles Krok President-Elect

David Anderson Immediate Past President

Amy Zelinsky VP, Finance

Nicole Newman VP, Education

Joe Marcy VP, Leadership Development

Christine Hartman VP, Membership

Laura Bergersen VP, Communications

Joe Martin Director, Fundraising & Advertising

Shang Hur Director, Strategic Sponsorship

Michelle Thornton Director, Special Events

Carlos Murillo Director, Monthly Programs

Bryan Quinan Director, Professional Development

Mai Hogan Director, Special Education Projects

Shelley Grey Director, Awards & Recognition

Michelle Conant Director, Member Recruitment

Akemi Shapiro Director, Member Care

Meredith Delfosse Director, Public Relations & Media

Jane Mato Director, Marketing & Publications

It Takes A Village…and a Few Dedicated Volunteers! Here’s to the 2014-2015 MPISCC Board of Directors!By Ron Havens, MBA, CMP

CHAPTER LEADERSHIP

11

SEE ISTALLATION ON PAGE 21

12


PHOTO GALLERY

March NetworkingMarch 18th was a beautiful sunny day and we were fortunate to be hosted by the Courtyard by Marriott, Los Angeles/ Sherman Oaks. The hotel’s rooftop terrace, with its virtually 360˚ view— including the Santa Monica Mountains and Sepulveda Pass—was the perfect place to meet and network with old and new industry colleagues. The generous and welcoming hospitality, good service, food and beverage were all greatly appreciated and added to the relaxed ambiance.

Inside, as the program got underway, three MPISCC members were recognized as “Shining Stars” for their volunteer efforts: Whitney Wilson (The Eventive Group), Serena Villamor (BASE Entertainment) and Mai Hogan (Luxor Hotel & Casino). Congratulations!

Courtyard by Marriott Los Angeles/Sherman Oaks provided the luncheon and meeting space; AGF Media Services handled audio-visual and staging, and GBS Linens and Town and Country Event Rentals provided the spring-themed table linens and chargers, respectively.

13


INDUSTRY TRENDS

(800) 648-2124 venturacountywest.com/meetings

Cool has many meanings in VenturaCountyWest. Our nearly perfect

year-round weather is just the beginning. We have meeting rooms large

and small, hundreds of guest rooms for every budget, and dozens of

hotels staffed with meeting experts to help.

And when the meetings are over, there are trails to hike and whales to

watch, wines to taste, surf to surf and shops to shop.

Meet cool - meet in VenturaCountyWest.

Meet in

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Consistent and fast Wi-Fi for any device at any time and place, is being pushed front and center when it comes to creating a successful event or meeting.

Current estimates have it that Wi-Fi devices now exceed the world’s population and 90% of tablets are Wi-Fi only. Also, major mobile providers are discontinuing unlimited data plans ,thus causing a greater need for Wi-Fi.

There really is no such thing as truly free Wi-Fi when it comes to creating a successful event. Take a look at some of the real “costs” when it comes to “free” Wi-Fi:

Event and conference attendees expect to have the same level of Internet access as they do at home or the office Keep in mind that the level of access is not free at home or the office, and the technical challenge of providing Internet ac-cess to a family or office is entirely different than for an event which might have hundreds of attendees.

Free Wi-Fi does not mean unlimited Wi-Fi. Access speed is often restricted and many hotels limit the use of demand-ing connections such as video streaming. And because many hotel networks are too antiquated to handle multiple devices in each room some places impose on charge per device.

Wi-Fi presented as free is usually open and unsecured which means information sent over the connection will not necessarily remain private. In other words, free connections are not safe connections. Nothing can ruin your event faster than attendees having their critical information exposed.

Free Wi-Fi signals are not always strong enough to main-tain the connection and there is nothing more maddening for a speaker than having their signal cut off during a presenta-tion or for an attendee to lose their signal when sending an important file.

Free Wi-Fi means you can’t expect much technical assistance from the staff if you do have an issue because they are not trained in this. This is true in a coffee house and in a large hotel. Even those employees designated to help out with technology are usually not able to deal with anything

but the simplest of problems because their time is spread out among many duties. Which means, if you do have an issue during the middle of your meeting or event, you may be left scrambling to find a solution which may never come.

Yes, we like to get something that is free. But next time you plan for a meeting or event, keep in mind the true cost of free Wi-Fi.

©2014. Corbin Ball, CMP, CSP, focuses on meetings and events technology. He can be contacted through his web site: Corbin Ball Associates: www.corbinball.com, or on Twitter: @corbinball

No longer do a few people come with a laptop or the occasional smartphone. In our tech-driv-en information age, we expect to have smartphone access to all our goodies, laptop and tablet Internet access whenever we want it, and sometimes, all of those at the same time.

The True Cost of Free Wi-FiConsistent, Fast Wi-Fi Is a Front and Center NecessityBy Corbin Ball, CMP, CSP | Corbin Ball Associates


14

COMMUNITY OUTREACH

SHAKENNOTSTIRREDMac-n-Cheese/Chili Contest benefitting the Los AngelesRonald McDonald HouseBy Shang Hur | Helms Briscoe

The Los Angeles Ronald McDonald House (LARMH) is one of the main

charities sponsored by MPISCC. In addition to participating in the annual “Walk for Kids” that is held every April, the Community Outreach Committee decided to take it up a notch this year and host one of their “Meals of Love” dinners at the house in the form of a Mac-n-Cheese/Chili contest.

This St. Patrick’s Day dinner at the Ronald McDonald House was probably like no other for many of us who were there.

The experience of feeding the families of these children undergoing serious medical treatments was very moving. Seeing the smiles on their faces gave us the impression that they were not only grateful but that they welcomed the reprieve from the long, despairing hours in the hospital.

One of the main highlights of the evening was the “Mock-tail Bar” created by Executive Chef Kevin Harry from the LA Hotel Downtown (soon-to-be Hyatt Regency Hotel), who

supplied the fruit and juices, along with his shaker, to create a fun bar experience for the kids. Libby Zahary, Director of Sales & Marketing, acted as his bar help, and donned a yellow mustache that was required of all the judges of the event.

Meredith Delfosse, of the Crowne Plaza Beverly Hills, helped coordinate a great game activity for the families, and the winning family received some great prizes including a GoPro Camera donated by Jeff Sekido at Disney.

We enjoyed some amazing chili, includ-ing a delicious organic variety made by Christine Hartman of Ice Hat Creative and a chef creation delivered by Michelle Baird from the Hilton Garden Inn Marina del Rey, which actually won the chili contest. The winning entry of the Mac-n-Cheese contest was brought by Renee Tao.

Winnie Tayzon with the Westin Bonaventure, Haley Powers of Insiteful Meetings and Danielle Lafayette also helped make the event a successful experience for all involved.

15


Los Angeles :: Malibu :: Orange County :: Beverly Hills :: Inland Empire :: Santa Barbara

ContemporaryCatering.com310.558.8190

Something Sacred is at Stake at Every Event

What has

MPIDone forYOU?Share your story, and you’ll be entered into a monthly drawing for cool stuff.

Go to our homepage at:www.mpiscc.org, click onthe form link, complete the form and send it in.

MPI has offered and helped me complete the following:

• I got jobs

• I got business both as a supplier and planner with MPI contacts

• I got lifelong friendships

• I got exemplary education

• I got contacts to hire for programs

• I got specific tools for handling staff and time management

• I learned how to run MPISCC as a business by being on the board—

skills which I used also in my Insiteful Meetings business

• I feel like I “belong” with like minded people

• I got to attend an International MPI Conference with the Gary Rosenberg Scholarship

• I got to study for and pass the CMP exam on the Gary Rosenberg Scholarship

• With my CMP designation, I get to teach at Cal State Long Beach, and I have taught at UCLA as well.

• I have been honored with awards and recognition

• I have had the opportunity to “give back” by facilitating CMP study classes for 5 years

Haley Powers | Insiteful Meetings

16


No matter how great a relationship is, at some stage you hit a bump in the road. Whether it’s with a partner, family

member, a colleague or a client, ever one can relate to how difficult it can be to have tough but necessary conversations.

In our personal relationships, we reluctantly have these conversations because we know they are necessary to maintain a healthy relationship. However, when it comes to business relationships we can often shy away from them. It can seem easier to simply spend less time with that person, and even withdraw to avoid the situation altogether.

I have had to have some really difficult discussion with family, friends and clients. I am so grateful that I had the courage to be vulnerable with them, as in my experience when you are willing to take the risk, it deepens the relationship and takes it to a whole other level of connection. When we are open and honest enough to share how we are feeling, it can clear the air and build trust in a way that few things can.

Let’s look at some of the types of tough conversations that can come up with clients:

• You are negotiating a deal and have to be the bearer of news they will not be pleased with, for example the price is not what they are expecting

• There is an issue with a client and obvious tension in the relationship

• Something has gone wrong and the client is distressed

In the first scenario when we have to share bad news with a client, an empathetic person can make the mistake of trying to soften the news or ‘rescue’ the client. This doesn’t help be-cause your goal is to assist the client to accept the situation as it is. They need the facts and have a right to be aware so they can make an educated decision.

I recently studied with a leading non-verbal communication expert, Michael Grinder, and one of his tactics is that, when sharing negative news, you distance yourself from it by having a third point to make reference to. This might be a piece of paper, contract or offer. So when you discuss the negative news you look at the reference, making a wall of separation-between you and the client. This communicates non-verbally

that this ‘news’ is not attached to you. You are talking about that issue over there. For years, when presenting offers as a real estate agent, I used this technique and found it to be very powerful. It can also be used when discussing performance reviews with a staff member.

When we experience obvious tension with a client, what can we do? Honesty really is the best policy. Speak from your heart and clear the air. If something has gone wrong, talk about it. Let them know that you sense that something is not right. In my experience, tension is the reult of a miscommunication and, once we speak openly and hon-estly about it, things cleare up and the relationship continues on tension-free.

When things go wrong we can tend to hide out behind our computer or e-mails, but the most important thing is to get face to face as soon as possible. You need to be able to sense each others genuineness, and it is very difficult to empathize with an e-mail or perceive its tone accurately.

Becoming good at difficult communication takes a willingness to let go of anger and of your position. You need to accept that you may not be right and be open to the other’s perspec-tive. As the Dalai Lama says, “When you lose, don’t lose the lesson.”

Use these techniques during tough conversations:

• Have empathy and try to put your self in their shoes

• Let go of your ego and be open to learning from the situation

• Don’t take feedback personally or as criticism see it as opportunity to grow.

• Come from a place where you are genuinely interested in the other person’s well-being

• Stay calm

Kirsty Spraggon, speaker, coach and author, is known for her expertise in building relationships that assist you in building your sales, networks and connections for life and business success. For more info go to www.kirstyspraggon.com.au

TOUGH CONVERSATIONSDoing What’s Necessary to Maintain Healthy RelationshipsBy Kirsty Spraggon | kirsty.tv

LEADERSHIP PERSPECTIVES

17


LET US HANDLE THIS.

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DISNEY DESTINATIONS TO AWARD MPI MEMBERSHIP SCHOLARSHIPSBrian Bouchelle | National Assistant Sales Director, Disney Destinations

EDUCATION

Disney Destinations has made it possible for MPI to sponsor new memberships for a select number of meeting professionals. Through its generous donation to the MPI Foundation, Disney Destinations is committed to elevating the stature and successful future of the meetings industry.

Award recipients will gain full membership privileges to MPI, including access to national events and local chapter monthly meetings, leadership and committee involvement, industry tools, and peer-to-peer networking with professional colleagues who share similar challenges.

This one-year sponsorship through Disney Destinations will open doors and experiences that will undoubtedly enrich recipients’ professional careers and help them deliver strategic value and quantifiable impact to their organizations.

The Disney Destinations scholarship is for people joining MPI for the first time. Applications are available now: http://www.mpiweb.org/foundation/DisneyDestinationsScholar-shipProgram

EDUCATION

SAVE THE DATE!

MPISCC Weekend Educational SummitOctober 3-5, 2014

18


web app is an application accessed through a device’s browser and is limited by the

functionality of the mobile browser. In contrast, a native app is downloaded onto the device, loading all pages/ documents when the app is installed, thus eliminating the need for a network to view content.

Hybrid apps offer the best of both worlds. They combine the power of native apps with the ease of web apps. Using HTML5 technology, the app works on all devices and offline. Attendees only need to visit the event app URL once and all the data is automatically saved to their device. If the user is accessing the app while there is no connection available, push notifications and updates will be sent to the device once a connec-tion is reestablished. And, because it’s not a native app, there are no third party approval processes to slow you down. All have pros and cons, and simply devel-oping one without clearly defining your goals can be inefficient and costly.

To begin, identify why you want an app and your audience’s expectations. What are you trying to accomplish? Is your intent to reduce your carbon foot-print? Are you seeking convenience? Do you want to push announcements or allow attendees to create personal agendas?

As you evaluate your needs, consider these factors:

Data connection: All apps should include an offline mode, meaning no data connection is needed once the

application is installed or saved within the browser. However, for updates or push notifications, the apps require some data connection. If a connection is not avail-able onsite, a hybrid or native app would be more stable on most phones.

User experience: Because hybrid and native apps are downloaded, many prefer its faster, smoother access to informa-tion such as speaker bios and agendas. For polling, audience response and sur-vey tools, they also provide a better user experience. If there is no signal when taking surveys, for instance, both hybrid and native apps hold the data and send it when there is a connection.

Community involvement: Developers of hybrid and native apps have made great strides in social interaction by allowing push technology to be used within the apps. For example, many developers now embed the use of the device’s camera within the app to post pictures more efficiently than web apps.

Cost: While hybrid and web-based apps are typically faster to deploy and less expensive, the newest technology for these options have made it possible to develop apps that offer many of the same experiences as native apps. So if you do not require advanced program-ming, it is likely the best way to go. Native apps tend to cost more because they require custom coding of features, use of the device hardware and GPS.

Design elements: The beauty of apps in today’s market is that look and feel, branding, menu/navigation and sponsorship options can all be custom-

ized and function similarly no matter the app platforms.

Content: Both static content and dynamic content, such as registration, can be formatted for hybrid, web- based and native apps. Attendees’ needs and planner recommendations should determine the app content. At a minimum, most audiences expect agen-da/speaker information and meeting room maps.

Audience demographics: Knowing your audience is crucial when deciding on what app to deploy. If you are in an industry that relies heavily on tablets or iPads, your audience is probably most fa-miliar with native apps. If this is the case, hybrid apps can be a great option to offer a native app experience with-out the custom programming cost. In contrast, if your audience is a late adopt-er to mobile devices, using a browser to view the content is likely preferred.

Next steps

Once you’ve reviewed these key considerations, the next step is to consult with a team of experts who will help you determine whether a hybrid, web or native app is best for you.

© 2013. Brad Neuman of metroConnec-tions is the Director of Attend-eSource® Technologies, a web-based solution for online registration and custom-built event websites. He and his team build more than 600 custom conference and meeting websites annually. Follow him on Twitter: @EventTechGeek.

TECHNOLOGY

App AptitudeChoosing the Best App for Your Conference or Event

By Brad Neuman | metroConnections

Websites designed for mobile devices are popular ways to share information with attendees. However, understanding the differences between, native, web-based and hybrid mobile

apps is essential in choosing the right technology for your event or conference.

A

19


COMING ATTRACTION

MPISCCGolf Tournament & Wellness DayCo-Hosted by American Golf

JUNE 2, 2014LOS COYOTES COUNTRY CLUBBuena Park, CA

Activities start at 10:00 AM and include lunch and dinnerGolf Tournament and Non-Golfer education and wellness events throughout the day. Mark your calendar now!

For sponsorship opportunites, please contactJason Soporito: [email protected] or Beverly Laing: [email protected]

MEMBERSHIP

left to right: Carl Christman, The Magic Castle; Justin Hays, The Kavinoky Law Firm; Audra Wilson, Roy’s Pasadena; Lauren Butler, UCSB; Michael Yamada, Roy’s Pasadena; Danielle Johanson, Hyatt Regency Valencia; Beverly Laing, MPISCC President-Elect; and Jane Mato, MPISCC Director of Member Care

Member OrientationMarch 2014

20


April 4, 2014

Dear MPI Community,

The bedrock of MPI is our members and chapters, so when you raised concerns with planned updates to the CMM Program, we said that we would listen to your input and if your sugges-tions result in a stronger program, we would make appropriate adjustments. Over the past six weeks we have received a great deal of constructive feedback through extensive community outreach.

After aggregating, analyzing and synthesizing your feedback, we found a number of consis-tent recommendations, which if implemented, would strengthen the CMM Program going forward. After reviewing the recommended changes with our partner, GBTA, together we have agreed to revise the CMM Program as follows:

BrandingThe program will retain the Certificate in Meeting Management name and may also be refer-enced by the CMM acronym.

EligibilityThe criteria for participation in the CMM Program have been revised as follows to better align with the Meeting and Business Event Competency Standards (MBECS). Each candidate will be evaluated through a comprehensive application process with documented panel review against the following criteria.

• Minimum of 7–10 years of professional experience in the meeting and event or business travel industry

• Minimum of 3–5 years of management experience with two years of profit and loss responsibility

• Personal statement and letter of recommendation from professional colleague or supervisor

AssessmentEach future CMM Program participant will be required to develop a business case in which they must apply the course materials learned. The business case should reflect real situations, address current challenges that need to be resolved and be actionable – meaning the partici-pant must have responsibility and influence over the challenges’ outcome. Each participant’s business case will be evaluated and scored against a pre-established standard of performance or rubric by CMM Program faculty.

DesignationProfessionals that achieved the Certificate in Meeting Management from MPI prior to 2014 will retain the CMM designation, which is now supported by both MPI and GBTA. GBTA will communicate directly to individuals that achieved the comparable GBTA certificate regarding parameters for using the CMM designation.

In addition, MPI will reissue new certificates to existing CMM designees with the correct Certificate in Meeting Management branding. More details will be shared in the near future about how and when the new certificates will be provided.

On behalf of MPI and GBTA, thank you for your interest in the CMM Program. We recognize that it is your contributions, energy and support that are the foundation of MPI and, as such, we will always listen to your input and value your voice.

Again, thank you for your interest in this prestigious program, your passion for this industry and your support of MPI. We appreciate the feedback you have shared and believe these changes will strengthen the CMM Program going forward.

Sincerely,

Paul Van DeventerPresident and CEO | Meeting Professionals International

ADVOCACY

CMMA Letter to theMPI Communityfrom

Paul Van DeventerPresident and CEOMeeting Professionals International

21


Thursday, June 12, 20145:30-10:30 pmThe Hollywood Roosevelt Hotel7000 Hollywood BoulevardHollywood, CA

SOUTHERN CALIFORNIA CHAPTER

INSTALLATIONand Gala

We’re getting together as a chapter to celebrate the successes of the 2013/2014 year, recognize and award our top industry professionals, install our incoming leaders, and connect with fellow MPI members!

Celebrate the night away as we award our chapter Planner and Supplier of the Year, as well as find out who receives the coveted Chapter Leader of the Year Award. Expect some great surprises and a lot of flare! Join us for what is to be a spectacular evening, reunite with your industry connections and possibly create new ones, in hip Hollywood.

Interested in being a sponsor? Please connect with Larissa Schultz, CMP at [email protected] for sponsorship opportunities.

Volunteer Reception5:30 pm–6:30 pm

Past President's Reception (by invitation)6:00 PM–7:00 PM

Strategic Partners Reception (by invitation)6:30 PM–7:15 PM

Welcome Reception6:30 PM–7:30 PM

Awards Ceremony7:30 PM–8:15 PM

Dinner8:15 pm–9:30 pm

After Party9:30 pm–10:30 pm

Cocktail Attire

The Hollywood Roosevelt is offering a special room rate of $239/night, plus taxes. (Must book by Thursday, May 23 by calling the Reservations Department at 323-466-7000 or toll free at 800-950-7667. Ask for the “MPI Presidents Installation” rate. Registration fees:

$65 member$85 non-member$95 at the door

COMING ATTRACTION

22


WELCOME TO OUR NEW MEMBERS

Christine Azzato Student [email protected]

Michael Barron The LINE Hotel Los Angeles [email protected]

Tonia Barron Student [email protected]

Kathy Boyd Independent Planner [email protected]

Carl Christman The Magic Castle [email protected]

Eliza Cadavona Classic Party Rentals [email protected]

Ana Crouch SAGE Publications [email protected]

Gerard Daguio Encore Productions [email protected]

Vivian Delharo Hilton Woodland Hills [email protected]

Danny Fisk The Event Team [email protected]

Jamie Garcia Go West Creative Group [email protected]

Catherine Gibson Omni Los Angeles Hotel [email protected]

Brendan Gillespie LA Auto Show [email protected]

Dana Graham SAGE Publications [email protected]

Danielle Johanson Hyatt Regency Valencia [email protected]

Niki Jones Dave and Busters [email protected]

Sidika Karagulle Student [email protected]

Stacey Kauhaahaa Embassy Suites Anaheim [email protected]

Cassandra Layton Student [email protected]

Kris Lugo Unified Grocers, Inc. [email protected]

Jenny Magistrado Hilton Long Beach & Executive Meeting Center [email protected]

Heather Mason A Caspian Production, Inc [email protected]

Hyacinth Nier The LINE Hotel [email protected]

Tina Novakovich Intercontinental Hotel Chicago Magnificent Mile [email protected]

Holly O’Hair Moss Inc [email protected]

Jerel Ondoy Student [email protected]

Savilla Pitt RAND Corporation [email protected]

Stacy Potter Loyola Marymount University [email protected]

Julienne Reta Hotel Irvine Jamboree Center [email protected]

Janis Ross Travel Lane County [email protected]

Patricia Sikkeland Student [email protected]

Cammy Wang Student [email protected]

Casey Witherspoon Montage Laguna Beach [email protected]

Tristan Wood Standard Hotel Downtown LA [email protected]

MPISCC

MEMBERS SPEAK OUT

View the video on the www.mpiscc.org

home page

23


STRATEGIC PARTNERS

�

Thank You

IN THIS ISSUE

The Future of MPI’s CMM Program 1President’s Message 3Insider Tips 4MonthxMonth Calendar 5Industry Trends: Going Deep With CSR 5Trends in the Meeting Industry 7Risk Management in Uncertain Times 9Leadership: It Takes A Village 11Photo Album March Networking 12

Industry Trends: The True Cost of Free Wi-Fi 13Shaken Not Stirred 14Leadership: Tough Conversations 16MPI Membership Scholarships 17Tech Trends: App Attitude 18A Letter to the MPI Community 20New Members 22Our Strategic Partners 23 IN

TERC

OM

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275 East Hillcrest Drive, Suite 215Thousand Oaks, CA 91360

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MPISCC Intercom May/June 2014

Documents

Transcript of MPISCC Intercom May/June 2014