Motivations for the All-IT Media Facility

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Motivations for the All-IT Media Facility Al Kovalick Media Systems Consulting Feb 20, 2014

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Motivations for the All-IT Media Facility. Al Kovalick Media Systems Consulting Feb 20, 2014. Migration Patterns. Traditional AV. Cloud-grade private/public. Traditional IT. Six Undeniable Technical Trends. Moore’s Observation. 4TB. Transistor on Chip Density Growth 2x/2Yr. - PowerPoint PPT Presentation

Transcript of Motivations for the All-IT Media Facility

Page 1: Motivations for  the All-IT  Media Facility

Motivations for the All-IT Media Facility

Al KovalickMedia Systems Consulting

Feb 20, 2014

Page 2: Motivations for  the All-IT  Media Facility

Traditional AV

Traditional IT

Cloud-grade

private/public

Migration Patterns

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Six Undeniable Technical Trends

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Disc Storage Capacity Growth ~60%/Yr

Transistor on Chip Density Growth 2x/2Yr

4TB

Wikipedia

Moore’s Observation

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Metcalf’s Law- Connectivity (160K)

• Everything is virtualized• On-demand resources• Scale, agility• Persistent storage• Speed of deployment• Proven ROI in the enterprise

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SaaS, Web Apps

“Software is dead” – Marc Benioff

Web Apps (SaaS or captive) are the future of the UI. Any location, browser based, not installed; Gmail…

Desktop Virtualization has a share too.

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Ethernet Celebrated its 40th anniversary in May of 2013

@2017 – 400 Gb/s Ethernet,1Tb/s in 2024 ~300 3G SDI links will fit into one 1 Tb link

Switches/Routers $21B in 2013 (IDC, 2013)

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Leveraging the Trends

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Facility Core and Edge Views

Core Facility IT

Edge; AV consoles, capture/display devices, I/O legacy, SDI

Edge becomes smaller and more IT friendlyover time.

Hybrid AV+ITfor many years.

S/M/L/XL, fixed, mobile

Cloudresources

Core IT Infrastructure

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But, is Ethernet/IP up to the streaming challenge?

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Lossless QoS, low delay Mammoth rates (HD, UHD, 4K, 8K) Point to multipoint Sync’d Frame switched …?

Packetized AV Streaming ?

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Three Methods to Packet Stitch AV Streams

1. Source Timed control method• Not as SDI switching. Frame accurate effect

2. Switched Timed control method• As SDI switching, stream switch during VBI. Frame accurate

3. Destination Timed control method• Not as SDI switching. Destination assists in “splicing” two streams.

Frame accurate effect.

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A

B

X C

Source Timed; - UDP Port ID- Multicast Groups- Other ways

Switch Timed; - VBI line switch (~SDI) - Controller or switch timed- SDN methods

A→B

A→BA→B

To all nodes

Destination Timed; 1. Receive A2. Receive A + B (2x) 3. Switch A to B4. Receive B

A B

A→B

Videoat C

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Codecs Reduce the 4K/8K Burden

• Visually lossless (6:1)• Very low latency; few lines• “cheap and simple”• Frame switchable

Raw Video10b 4:2:2UHD/4K/8K

Video Codec

Ethernet

10G

1G

Form SDI Rate w/codecUHD/60 12G 2G8K/60 48G 8G

Form SDI Rate w/codecHD/60 3G .5G

CHEAP!

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Progress from JTF-Networked Media• JTF received 136 User Stories

• I want to losslessly stream AV using Ethernet…because…

• Distilled to ~16 Super User Stories

• Received technology from 27 companies/groups (RFT)

• Published Final Summary Report in December 2013 (117 pages)

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Path to the Interoperable All-IT Facility• Demand “no proprietary, no closed solutions”; IT COTS • Standardize “SDI Payload over L2/L3” (2022-6)• Standardize frame accurate switch method(s)• Select audio over L2/L3 method (AES 67, AVB?) • Define best practices for network path QoS (loss, delay)• Leverage all things IT/Cloud; cloud first, ask why not.