Mosaic Idol Scholarship Presentation
Embed Size (px)
Transcript of Mosaic Idol Scholarship Presentation
So you wanna see a little somethin’ more?
Why should LAUREN MEISNERbe Mosaic Idol 2013, you ask?
As a first-time Mosaic employee this summer, I was entrusted with a great deal of responsibility. I have been the voice of the vitaminwater gtv program’s social media in Nova Scotia for the past 3 months.
My role as digital brand ambassador has put me in the driver’s seat both literally and figuratively. And I have not only met all goals and quotas but I have far exceeded them!
My presence on Twitter, Foursquare and Instagram has raised the brand’s social media following by 36% since last summer.
My photos are constantly being posted by the brand’s national Facebook page, Twitter handle and Instagram page.
My digital outreaches, tweets, photos and Foursquare tips are used each week as examples of “great content” on our nation-wide Tumblr page.
I personally designed and executed a photoshoot for the #hydratemyhood bonus challenge campaign.
My photos have been used as promotional pictures on each province’s Twitter handle nation-wide.
So I can talk the talk…
…but can I walk the walk?
vitaminwater_ns’s progress from the month of June
Despite being the second smallest fish in the Mosaic national pond,
is consistently one of the top tweetersshowed the highest follower increase during
the June #hydratemyhood initiativeearned the most retweets in one day during
the June #hydratemyhood
My photos posted as examplesfor other teams to follow…
Still not convinced?
Here’s a look at my photos on vitaminwater’s national social media
my #hydratemyhood photoshoot!
Finally, a little look at my digital outreach initiatives and tips…
Clearly, I’m 150% committed to Mosaic and vitaminwater! In only 3 short months, I’ve made a real difference for both the brand and the consumers who interact with the product. These snapshots are just a fraction of the effort that I’ve put into the vitaminwater gtv program this summer, and I hope this helps you get the sense of how passionate I am about Mosaic and the great work we do.
Thank you for taking the time to review my application for the Mosaic Idol 2013
LAUREN MEISNER #staycolourful