Monetizing Mobile Apps
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Monetizing Mobile Apps Andri Yadi @andri_yadi FOWAB 6/SparxUp Seminar, May 20, 2011 Monetizing Mobile Advertising Era
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In a 15 minutes seminar, using this slide I talked briefly about monetizing mobile apps.
Transcript of Monetizing Mobile Apps
Monetizing Mobile Apps
Andri Yadi @andri_yadi
FOWAB 6/SparxUp Seminar, May 20, 2011
Monetizing Mobile Advertising Era
I won’t bother you with statistics!
About me about.me/andri
A movie freak
Movreak
Build a company & code for food
8 years in mobile development
The History of Mobile Devices
1988 2007 2010 ?
Motorolla 4500x! iPhone! iPad!
Before iPhone! After iPhone!
Smartphone sales to pass computers in 2012 – Morgan Stanley
Tablet sales to match desktop in 2013 – Morgan Stanley
By 2013, mobile phones will overtake PCs as the most common web access device worldwide – Merrill Lynch report
So, you’ve created apps, how to monetize them?
Direct vs. Indirect Monetization
Advertising
O!ers
Referrals
Paid apps
e/m-commerce
Digital goods
Subscriptions
Donations
Premium content/membership
In-app purchase
Going B2B: it’s a huge market
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Why?
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A social mobile app around movies and cinemas
Movreak for all mobile platforms
http://itunes.com/apps/movreak/
Movreak for iOS
Movreak for Symbian^3
Movreak for Windows Phone 7
in initial development in initial development in initial development
in initial development
Monetization
Movreak Premiere (Paid App)
Movreak (Free-mium)
Variants
In-app Ads
Ticketing Goodies
Free-mium
Yes, you can be rich by
doing mobile apps
development!
Pesan Sponsor
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My company do all mobile platforms! If you think you’re awesome, either mobile developer guru or still early learner, send your awesome CV to hrd[at]dycode.com
Learn Mobile Apps Development? Join
iOS: http://www.imadcamp.org
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Nokia Symbian/Qt: http://nice.or.id
