Moneka Slaughter's Brand Manual

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Enthusiastic, Encouraging, cant stop wont stop till I get enough

description

Student project created for SPAD 301 Sports Marketing Sp 2011 at University of Charleston (WV).

Transcript of Moneka Slaughter's Brand Manual

Page 1: Moneka Slaughter's Brand Manual

Enthusiastic, Encouraging, cant stop wont stop till I get enough

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Descriptions of me

®  I Moneka Slaughter am enthusiastic, clever, outgoing, level-headed, and always willing to learn. Me being enthusiastic and clever gives me the opportunity to think outside of the box and think of different ideas then what would first come to mind.

Unique Selling Proposition

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My colors

®  Colors that describe me are sky blue, black,

®  Sky blue describes me because when ever a job needs to be done the sky is the limit on what I can do to help at all cost.

®  Black describes me because when it comes to learning I am like a black hole I take what I learn in but unlike a black hole I will share it with others.

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My Font

®  I chose this font because it is elegant but seems business like, and that is who I. I like dressing elegant or classy when I have the chance but yet have the serious business appearance.

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What pops in Their heads

Words ®  On time

®  Open-minded

®  Willing

®  Trustworthy

®  Giving

®  Productive

®  Honest

Pictures

®  Nike

®  Heels

®  Business

®  Outdoors

®  Mirrors

®  Welcome

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Features and Benefits

®  Love to do anything hands on

®  Always open to new idea

®  Willing to learn more

®  I get to understand things more.

®  My range of things that I will learn how to do will expand.

®  Throughout life there are lessons to learn and I will try to learn them all.

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Things to Advance and Brand Me

®  Internships

®  Going to culinary school

®  Going to job fairs

®  Keep my loyalty with the people I already know

®  Meet new people in the Atlanta area

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My Hierarchy

My Boss

Michelle Wells (Professor)

College

college

Anne Brackley (Professor)

Margo Slaughter

(Mom)

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Thank You