By Mohan R

What exactly is Facebook®?

Facebook® is a “social networking website”

Facebook® is a free service that allows you to create an online page to connect with friends, family, or make new friends with anyone anywhere.

On your Facebook® page you can share pictures, personal information , messages, videos , join groups and add applications.

History Facebook® was founded in 2004 by Harvard

student Mark E. Zuckerberg with help from his

roommates Dustin Moskovitz and Chris Hughes.

Facebook® was originally for Harvard students then expanded to other colleges then to anyone over the age of 18, and now currently to anyone 13 years of age or older.

Company Overview:

“Facebook's mission is to give people the power to share and make the world more open and connected.”

Facebook is a privately owned website and social network founded in 2004 by Harvard university students Mark Zuckerberg with his fellow students Eduardo Saverin, Dustin Moskovitz and Chris Hughes. It was operation in the limited area of Harvard in 2004 and become fully accessible in 2006. The main purpose for launching the website was bringing a connection between Harvard students, to know each other more and in better way but now the same purpose is being followed worldwide.

Product

• Facebook has launched number of products including friends, messages, games, groups, photos, links, videos, a marketing space, advertisements, products pages, and a lot more.

• Users can communicate so well with their far off friends by sending them virtual gifts according to the occasion for a minimum price of one dollar. This type of applications are visible on almost every user profile on the occasion like Christmas, Eid, Independence day celebrations, birthdays etc

• Facebook offers social plug-in, graph API, Social Channels, Authentications and the open graph protocols to the web developers.

Price

• People that are lured into Facebook enjoys all services free of cost, while one controversial statement says that this is a virtual cost by means of using personal information of users but this actually is not the case, as one can put as much secrecy and privacy one can.

• Facebook earns most of the revenues by the commercial groups, online events that are organized by the company, advertisements that come on the side of logged on page.

• Facebook being a private company doesn’t opens up its revenue earning units but always welcomes Brand advertising, performances advertising. Virtual goods and Microsoft advertising and has earned up to 1.1 billion dollars from this, according to a rough estimate.

Place

Almost 600 million users are registered with Facebook, being accessed mostly by U.S community.

The network is most popular nowadays as it can be accessed anywhere, in schools, colleges, universities and homes throughout the world.

Facebook has its availability along the globe and Egypt revolution is commendably associated with the promotions provided by Facebook.

Promotion

• Facebook had become partner with Microsoft, Pandora and Yelp according to a planned strategy, and has earned a lot of promotion by taking this step, by increasing user number along with ads promotion on Facebook by different companies (Rosmarin, 2006).

• The website is providing small businesses big blow opportunities to establish and this promotes face usage as well, by their product customers being Facebook users ultimately.

People:Facebook employs about —- people

Process:Systems used for the FB servers, the thousands of applications, games available to the public

Physical Evidence:Nothing per se, but if we are to measure, we can measure the FB site and chat connectivity

Advantages and Disadvantages of Facebook®:

Advantages:

It’s a social network- It’s a great way to keep in touch with friends and also make new friends. You can meet people with your same interest or hobbies, and even connect with people in your same field of study or job.

Facebook® allows you to share information and photos, you can blog about a topic of interest, and you can also connect to other applications like, Twitter or Flickr.

Facebook® allows people to connect, to learn from each other, to discuss issues, viewpoints and share advice. You can also join groups having similar likes and dislikes.

Disadvantages:

Sharing too much private information could become a problem so share only what you are comfortable with sharing. Through your privacy settings you can control what you share.

Fun Facts Facebook® has over 200 million users Over 70% of Facebook® users are outside the

United States The average person has 120 friends on

Facebook®

More than 3.5 billion minutes are spent on Facebook® each day

The fastest growing demographic is those 35 years old and older

Slogan “Facebook® helps you connect and share with the people in your life.”

Thank you