Modern economics and finance research and development july 25, 2015
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XXV - ,
:
(25.07.2015.)
. - 2015.
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330 65
ISSN: 0869-1325
XXV - : : . -:
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ISSN: 6827-0151
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330
65 ISSN: 0869-1325
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ratingtechup. ru./ - 21.07.2014 4. Cisco Visual Networking Index: Global Mobile Data Traffic Forecast
Update, 2013 2018 [ ] - http://www.cisco.com/ - 1.06. 2014
5. Cisco is leader in Gartner Magic Quadrant 2013 [ ] - http://www.cisco.com/c/dam/en/us/products/collateral/switches/nexus-7000-series-
switches/gartner_leader051313.pdf - 07.05.2015 6. Magic Quadrant for Integrated Systems [ ] -
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IMF 2020 .
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40,5 62,0 56,1 (exp)
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67,6 64,8 63,3 (log)
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46,1 53,5 28,5 (exp)
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* FFA - Far-Food-Area,
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// ., 2015. 145 . 3. http://www.mgimo.ru/files2/p39/165939/7cfb3c347274a63a7f032ef4f7a
9ae92.pdf. 4. http://www.imf.org/external/pubs/ft/weo/2015/01/weodata/weorept.aspx
?sy=2010&ey=2014&scsm=1&ssd=1&sort=country&ds=.&br=1&pr1.x=61&pr1.y=3&c=918%2C964%2C128%2C132%2C112&s=NGDPD&grp=0&a=
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The article studies the modern trends in marketing in the nonprofit sector, as well as the use of the classic tools of marketing in the activities of state and municipal government, in particular the introduction of integrated marketing communications.
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. Keywords: noncommercial marketing, traditional marketing tools, state and
municipal authorities, integrated marketing communications.
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