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DOMESTIC DOMESTIC

EXPORT DOMESTIC

CHINA,

EUROPE

UPHOLSTERY,

COCO

TWINERS

PRODUCTS BALED LOOSE FIBER RETAILING

PRICED LEVEL CHEAP PRICED

MARKET WIDTHCHINA ( NICHE )

EUROPE

LOCAL

(M0C)

TYING,

WEIGHING,

MEASURING

END CONSUMERS BALED COIR LOOSE COIR

DRYING,

SIEVING,

COLLECTING OF

DUST,

DECORTICATING

PhP 9.35 /kg VA =

PhP 6.00/KG

OR38 %

MANUFACTURING

INDUSTRIES

UPHOLSTERY,

COCO TWINERS

N=4

MALE=3

FEMALE=1

S A P H E R L I M M A R K E T I N G

FIBER MAKING

TRANSPORTING,

STORING

PhP 15.60 /kg VA

= PhP 6.25/KG

OR 40 %

BALING

WHOLESALING

C

C

C

C

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PROGRAMS &

PROJECTS

Industry cluster

Program

Industry cluster

Program

Export Pathways

Program

Export Pathways

Program

OTOP / CARP

Export Pathways

Program

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Export Pathways

Program

Export Pathways

Program

OTOP / CARP

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VISION:

MISSION:

GOAL:

1

2

3

Weaknesses

1 Guaranteed excisting martkert

(China)1 Under utilization of Machineries

and Equipment1

2Big Potential Market (Europe)

2Attitude of manpower

2

3 Presence of state of the art of M

&E

3 Commitment not met 3

4Availability of Technology

4 Massive cutting of coco trees 4

5 Pro-client

5 Low replanting rate6

Volume sold increase by 20 % for the product baled coco coir and loose coco fiber

and expand market to Europe in the year 2016. By increasing production capacity

in all stages of the value chain from production to processing.

Penetrate the European Market & expand capacity in all stages of value Chain

Increasing

Potential

STRENGTH

Increase Production Capacity

Expand Markets

O

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