Mobile operators in 2020 - Our 5 Key...
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Transcript of Mobile operators in 2020 - Our 5 Key...
Mobile operators in 2020 - Our 5 Key Beliefs
Telecruise May 7th 2014
Frode Støldal | Chief Technology Officer | Telenor Norway
Monthly growth of mobile data in Telenor Norway’s
network - 13 times from Jan’11 to Jan’14!
2
0%
200%
400%
600%
800%
1000%
1200%
1400%
Exponential growth of data traffic driven by mobile video
9
More frequency bands
Move traffic to 4G/LTE-A/5G
Monetize network capacity
Adaptive protocols
Better compression
Utilize CDN
Enable high LTE penetration
Network-friendly signaling
Avoid limited frequency band support
Mobile
NetworksServices
Devices
Customers
1
Heterogeneous networks will drive seamless mobile
broadband access everywhere
10
2
Source: http://wirelesswire.jp/special/201112/01/article/6.html
Heterogeneous networks will drive seamless mobile
broadband access everywhere
11
Improve handoff mechanisms
Backhaul & power to all cells
Utilize SON
More cloud-based services
More real-time content
Services for internet of things
Network-friendly signaling
WiFi interworking (HotSpot 2.0)
Internet of things
Mobile
NetworksServices
Devices
Customers
2
4G with LTE-A will enable new communication services
(VoLTE etc) and make 2G and 3G obsolete
12
VoLTE
CS Voice (2G/3G)
Handsets without VoLTE
(including inbound roaming)
Other services
based on IMS
2G coverage greater than 4G
coverage
M2M based on 2G
When can
2G and 3G be
terminated ?
3
Time
4G with LTE-A will enable new communication services
(VoLTE etc) and make 2G and 3G obsolete
13
Reimplement basic 2G/3G services on 4G
Build 4G coverage everywhere
Increase mobile core capacity
Reimplement advanced
2G/3G services on 4G
OTT innovation
Inexpensive smartphones to replace feature phones
Support all 4G/LTE-A/5G frequency bands
Mobile
NetworksServices
Devices
Customers
3
15
4G coverage everywhere
Stability & reliability
Scalable SIM and value chains
Industry verticals
Cloud-based services
Low ARPU Business Models
Intelligent devices
Processing power
4G enabled
Mobile
NetworksServices
Devices
Customers
4
M2M and Internet of things will add billions of terminals
Big Data and Quality of Experience analytics will
improve network performance and customer experience
16
Service
providers
&
Network
provider
Analyze big
data about
the operation
Improve
Sell big data
analytics to
advertisers &
others
Traditional approach New approach
5
Big Data and Quality of Experience analytics will
improve network performance and customer experience
5
Customers
Use big data analytics to improve designs
Network-friendly signaling
Devices
Collect and analyze
Utilize SON, SDN, NFV
Mobile
Networks
Enable data collection
Utilize big data analytics to
improve services
Services
5 Key Beliefs
1. Exponential growth of data traffic driven by
mobile video
2. Heterogeneous networks will drive seamless
mobile broadband access everywhere
3. 4G with LTE-A will enable new communication
services (VoLTE etc) and make 2G and 3G
obsolete
4. M2M and Internet of things will add billions of
terminals
5. Big Data and Quality of Experience analytics
will improve network performance and
customer experience
18
50%/yr
2020:
7000 macro sites
+ small cells for
businesses/events/
hot spots
3G until 2020
2G until 2025
Telenor Norway
predictions
Whatever the trends, mobile operators must keep the
customer experience triangle together
19
Mobile
Networks
Services
Devices
Customers