Mobile Marketing [Infographic]
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MobileThe Future of Marketing
Mobile Marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.
There are 6.8 billion people on the planet
Of those people, 4 billion use a mobile phone
Mobile Marketing has quickly become the most integral part of the marketing mix landscape.
Mobile marketing consists of ads that appear on mobile smartphones, tablets, or other mobile devices. Mobile marketing ad formats, customization, and styles can vary, as many social media platforms, websites, and mobile apps offer their own unique and tailored mobile ad options
The average American spends 2.38 hours daily on a mobile device.
868.7hours a year
36.19days a year
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24% Social Networking
Time Spent on a Mobile Device
Mobile Marketing Strategies
App Based Marketing
In-Game Mobile Marketing
Location Based Marketing
Mobile Search Ads
Mobile Display Ads
SMS (Text Offers)
Near Field Communications (NFC)
Mobile Image Ads
of marketers usedmobile technology.
of marketers were using mobile technology.
U.S. mobile ad spending this year will surge 75% to nearly $8 billion.