Mobile Gaming Infographic

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Trends in Mobile Gaming [email protected] http://rude.vc @markbivens

Transcript of Mobile Gaming Infographic

Page 1: Mobile Gaming Infographic

Trends in Mobile Gaming

[email protected]

http://rude.vc

@markbivens

Page 2: Mobile Gaming Infographic

DEVELOPMENT COST OF MOBILE GAMES

HTML5 GAMEScost increases slightly

cost increases steeply

CONSOLE GAMEShigh development cost

DEVELOPMENT COST

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Page 3: Mobile Gaming Infographic

MOBILE GAMING

COST OF ACQUISITION OF PAYING USER

COST OF ACQUISITION

PER PAYING USER

TIME

JAPAN

- plateau -

EUROPE & US

- slightly decreasing-

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Page 4: Mobile Gaming Infographic

Mobile Gaming Monetization Potential

- EUROPE - - JAPAN - - U.S.-

ARPPU (Average Revenue Per Paying User)

LTV (Lifetime value)

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Page 5: Mobile Gaming Infographic

Mobile Game

DEVELOPMENT PROCESS

1. Monetization Engine

2. Game Design

3. Game Development

4. Distribution

1 2 3 4 1 2 3 4 5

1. Game Design

2. Development

3. Distribution

4. Monetization

5. Re-development/Re-Design

JAPAN Europe/ U.S.

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