Mobile commerce: an incredible growth with stats and numbers
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Transcript of Mobile commerce: an incredible growth with stats and numbers
Mobile Commerce Growth
Smartphone usage
34% of mobile internet users admit that their smartphone is their primary device for going online
Mobile Commerce Growth
Amazon doubled its mobile sales to $8bn in 2013
Mobile Commerce Growth
According to comScore, mobile commerce spending reached $4.7bn in Q2 2013 with a year-on-year growth rate of 24%
Mobile Commerce Growth
Between Q2 2010 and Q2 2013 mobile commerce spending increased from $0.6bn to $4.7bn
Mobile Commerce Growth
In Q2 2013 m-commerce accounted for 10% of digital sales, of which smartphones make up around 6% while tablets made up 3.5%
Showrooming
Smartphone internet usage in June 2013 totalled 44% of retail internet minutes, up from 17% in June 2010
Mobile Traffic
Mobile traffic increased 40% in Q4 2013 comapred to the same period in 2012. Overall mobile accounted for 35% of online traffic in Q4.
Mobile Sales
Mobile sales reached 16.6% of all online sales, up more than 46% over the same period last year.
Mobile Search
For the first time smartphones and tablets made up more than one-third of total clicks on Google in Q3
Mobile Search
The total spend on tablets and smartphones grew 65.9% year-on-year in Q3 2013 to 28.7% of US search budgets.