MOBILE BANKING APP PENETRATION INDEX · FINANCIAL INSTITUTIONS RESEARCHED IN THE UNITED STATES...

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MOBILE BANKING APP PENETRATION INDEX APP COUNT RESULTS Malauzai Software researched 7,754 financial institutions in the United States within the asset range of $50MM to $15B to identify which banks and credit unions have Consumer, Business Mobile, or Remote Deposit Capture apps–and the vendors they use–on today’s most popular devices. FINANCIAL INSTITUTIONS RESEARCHED IN THE UNITED STATES 7,754 BANKS CREDIT UNIONS 5,433 2,321 2015 Combined Banks Credit Unions 2014 Between 2014 and 2015, there was a 25% growth rate of FIs with Consumer mobile banking apps, a 17% growth rate in credit unions and 29% growth rate in banks. APP COUNT BY DEVICE TYPE APP COUNT BY SEGMENT TYPE 99% of FIs with iPhone apps have Android apps too. 61% of FIs with iPhone apps have iPad apps. 20 Consumer Business Mobile Remote Deposit Capture (RDC) 40 60 80 100 69% 1.8% 1.5% 69% 68% APP COUNT BY U.S. REGIONS Banks: 404 Credit Unions: 390 Market Leading Vendor: Fiserv 15% - 794 TOTAL APPS Banks: 745 Credit Unions: 283 Market Leading Vendor: FIS 19% - 1028 TOTAL APPS WEST SOUTHWEST SOUTHEAST NORTHEAST UPPER MIDWEST Banks: 1143 Credit Unions: 420 Market Leading Vendor: Fiserv 29% - 1563 TOTAL APPS Banks: 467 Credit Unions: 368 Market Leading Vendor: Fiserv 16% - 835 TOTAL APPS Banks: 811 Credit Unions: 309 Market Leading Vendor: Jack Henry 21% - 1120 TOTAL APPS 42% 1 4 3 2 5 APP COUNT BY ASSET SIZE 50.1% 31.7% 12.5% 5.2% 0.4% TIERS BY ASSET SIZE 1 4 2 5 3 Less than $250 million $250 million - $750 million $750 million - $2 billion $2 billion - $10 billion More than $10 billion Malauzai Software, Inc // The Intern Department: • Ashvin Roharia Lisa Senecal Vish Misra Haley Meadows Copyright Malauzai Software, Inc 2015 © RESEARCHERS: The top 10 vendors hold 81% of the total market share. WOW! WOW! 100% of FIs with a Business Mobile app have a Consumer app too. 71% of FIs with a RDC app have a Consumer app. WOW! WOW!

Transcript of MOBILE BANKING APP PENETRATION INDEX · FINANCIAL INSTITUTIONS RESEARCHED IN THE UNITED STATES...

Page 1: MOBILE BANKING APP PENETRATION INDEX · FINANCIAL INSTITUTIONS RESEARCHED IN THE UNITED STATES 7,754 BANKS CREDIT UNIONS 5,433 2,321 2015 Combined Banks 2014 Credit Unions Between

MOBILE BANKING APP PENETRATION INDEX

APP COUNT RESULTS

Malauzai Software researched 7,754 financial institutions in the United States within the asset range of $50MM to $15B to identify which banks and credit unions have Consumer, Business Mobile, or Remote Deposit Capture apps–and the vendors they use–on today’s most popular devices.

FINANCIAL INSTITUTIONSRESEARCHED IN THE

UNITED STATES

7,754 BANKS

CREDIT UNIONS

5,433

2,321

2015CombinedBanksCredit Unions2014

Between 2014 and 2015, there was a 25% growth

rate of FIs with Consumer mobile banking apps, a

17% growth rate in credit unions and 29% growth

rate in banks.

APP COUNT BY DEVICE TYPE APP COUNT BY SEGMENT TYPE

99% of FIs with iPhone apps have Android apps too. 61% of FIs with iPhone apps have iPad apps.

20

Consumer Business Mobile Remote Deposit Capture (RDC)

40

60

80

100

69%

1.8% 1.5%69%68%

APP COUNT BY U.S. REGIONSBanks: 404

Credit Unions: 390Market Leading Vendor: Fiserv

15% - 794 TOTAL APPS

Banks: 745Credit Unions: 283

Market Leading Vendor: FIS

19% - 1028 TOTAL APPS

WEST

SOUTHWEST

SOUTHEAST

NORTHEAST

UPPER MIDWEST Banks: 1143Credit Unions: 420Market Leading Vendor: Fiserv

29% - 1563 TOTAL APPS

Banks: 467Credit Unions: 368Market Leading Vendor: Fiserv

16% - 835 TOTAL APPS

Banks: 811Credit Unions: 309Market Leading Vendor: Jack Henry

21% - 1120 TOTAL APPS

42%

1

4

3

2

5

APP COUNT BY ASSET SIZE

50.1%

31.7%

12.5%

5.2%

0.4%

TIERSBY

ASSETSIZE

1

4

2

5

3

Less than $250 million

$250 million - $750 million

$750 million - $2 billion

$2 billion - $10 billion

More than $10 billion

Malauzai Software, Inc // The Intern Department:•  Ashvin Roharia• Lisa Senecal• Vish Misra• Haley MeadowsCopyright Malauzai Software, Inc 2015 ©

RESEARCHERS:

The top 10 vendors hold 81%

of the total market share.

WOW!

WOW!100% of FIs with a Business Mobile app have a Consumer app too. 71% of FIs with a RDC app have a Consumer app.

WOW!

WOW!