Importance of Mobile App Architecture For Mobile App Development
Mobile app architectural design
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Transcript of Mobile app architectural design
![Page 1: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/1.jpg)
Mobility
Joshua SiowHead of [email protected]
• Mobile app concept & design• Analytic • ESB (API services)
![Page 2: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/2.jpg)
Mobile App - Design
Focusing on,
• Define member personas • Understand & driving consumer behaviour• User experience & design the story• Analytics
![Page 3: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/3.jpg)
Mobile Backen
d+
ESB
API Gateway
DATA AND CONTENT
ANALYTICS
NOTIFICATIONS
Apple Push Notification Service (APNS)
Google Cloud Messaging for Android (GCM)
|Architechture|
NavitaireLoyalty
Mobile Analytic
Data WH+ML
DatabaseStorage
![Page 4: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/4.jpg)
Instance sign-up and auto sign-in to your mobile
Federate identities and provide secure access to resources
|Sign-up, Sign-in|
Login with H/P number
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Collect, analyse, and visualize mobile app data
Build Data-Driven Decision Making solution • Retrospective• Inquisitive• And, predictive applications
|Mobile App Data
![Page 6: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/6.jpg)
Analyse historical trends in the mobile app
Engagement & Monetization
Behaviour
Retention
|Analyze Mobile App Data - Retrospective
![Page 7: Mobile app architectural design](https://reader036.fdocuments.us/reader036/viewer/2022062503/588b0f181a28abdf3b8b6985/html5/thumbnails/7.jpg)
Discover untapped user behaviour
Insight of• Engagement & usage• Member• Place• transactions
|Analyze Mobile App Data - Inquisitive
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Anticipate user behaviour
Personalized experiences for users
Find patterns in the app’s data for predictions
|Analyze Mobile App Data - Predictive
Train model
Evaluate & optimize
Retrieve predictions
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App events
BIG Mobile App
Retrospective +
Inquisitive
Predictive analytics
Navitaire
Member
Predictions/recommendations
Data WH+ML
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ESB – The Strategic Value of API
Today, a firm without application program interfaces (APIs) that allow software programs to interact with each other is like the internet without the World Wide Web.
There're over 15,000 APIs offered by firms today
Revenue through APIs• Expedia.com generates 90%• eBay.com generates 60%• Salesforce.com generates 50%
Uber’s API Affiliate Program Now Pays Developers in Cash
Bitcoin The Future Of API Monetization
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Thank You