MobCon DH 2015 - Brandon Rowberry - raising-capital

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1 Why entrepreneurs fail to raise capital and how not to be one of them @brandonrowberry

Transcript of MobCon DH 2015 - Brandon Rowberry - raising-capital

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Why entrepreneurs fail to raise capital and how not to be one of them

@brandonrowberry

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Preparation

FAIL

“...nice MVP”(Minimum Viable Product)

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Preparation

1.Business Plan a. Summary, Video, Team, Assumptions

2. Proof and Partnershipsa. Contracts, Results, Marketing, Movement

3. Family & Team Commitment

4. Due Diligence Readya. Corp docs, Financials, Cap, Agreements, JVs

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Don’t stand out FAIL

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Stand Out

Entrepreneurs > Investors….but lots of

capital for the right businesses.

Your unique pitch, story, solution, domain

You stand out by moving forwarda. Investors can’t stand a business that doesn’t

move forward

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Leadership Dedication FAIL

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Leadership Dedication

Time, Money, IP:

a. How much are you willing to invest:

“We bet on You & the team...the

business is second or third”

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Edge with Investors FAIL

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Edge with Investors

Understand the investing cycle

Target the right type of investor

Have realistic assumptions on time/capital

Appreciate what the Investor brings

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Preparation

Stand Out

Leadership

Edge

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Lets Practice

@brandonrowberry

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Practice

Pitch

Building

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Who am I and

what’s the

company?

Brandon Rowberry, Managing Partner of Maverick Capital

Partners: Education & Training company for those raising growth

capital.

The Problem #1 Most Entrepreneurs are unsuccessful at raising the capital

needed to grow their business. They are very unprepared for the

long, confusing and time consuming process.

#2 Investors waste a lot of time/money working with unprepared

business owners

The solution Prepare entrepreneurs/business owners to raise capital and

successfully connect with investors.

The industry/market SmallMed Business Capital Raising: $50B (in U.S.)

The ask The company needs $1Million to launch our platform

Example of how to develop an elevator pitch

Step #1: Get the elements in there

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Step #2: Take the elements and put into a few sentences

Hi Susan: It’s Brandon Rowberry, Managing Partner of Maverick. We have a unique

company preparing entrepreneurs to raise growth capital and enables investors to not

waste so much time on deal-flow due diligence. We need $1Million dollars to scale our

proven model across the U.S….you don’t happen to have $1Million do you? ;)

Step #3 Polish the final Pitch

“Hi, Susan: It’s Brandon Rowberry, Managing Partner of Maverick. We have a rapidly

growing company that prepares entrepreneurs for the capital raising battle, saves

investors hundreds of hours in wasted due diligence time, and creates a deal-flow

machine. The demand for our services is growing so quickly that we don’t have capacity

to meet it. We need $1Million dollars in growth capital to scale to meet the demand just

in the U.S. Do you have $1Million dollars burning a hole in your pocket??”