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    COMMUNICATION SKILLS

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    Course Content

    Process of Communication

    Communication in Organization- Nature, Function and Scope

    Management of Written and Oral Communication

    Barriers to Effective Communication

    Report Writing

    Communication Technology and its impact on Office Proceduresand Automation

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    If all my possessions were taken from me with one exception,I would hope to keep my power of communication --- for by it

    I would regain all the rest.

    Daniel Webster, American Journalist

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    What is Communication?

    Communication is the giving and receiving of feedbackbetween individuals and/or groups for the purpose ofexchanging information.

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    Communication is....

    Transactional

    Complex

    Unavoidable

    Continuous

    Learned

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    The Communication Process

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    The Communication Process

    Sender- Factors that determine how

    effective the message of the sender is are:

    the attitude

    communicators symbols

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    Components of Communication Process

    Context

    Physical Environment

    Climate

    Communicator

    Message

    Channel

    Noise Barrier

    Feedback

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    Job Success

    09/22/11

    85%

    15%

    People Skills (whoyou are)

    Technical Skills (whatyou know)

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    Harvard,CarnegieFoundationandStanfordResearchCenterHarvard, Carnegie Foundation and Stanford Research Center

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    Business Communication

    Business communication is the giving and receiving of feedback

    between individuals and/or groups for the purpose of exchanginginformation and altering or enhancing performance.

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    Communication in Organization- Nature,Function and Scope

    Organization-wide communications typically flow in three directions- downward,upward and horizontally.

    Managers are responsible for establishing and maintaining formal channels ofcommunication in these three directions.

    The learning organization emphasizes horizontal communication with peopleconstantly sharing information across departments.

    All businesses must have effective internal and external communication in orderto succeed.

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    Upward and Downward Communication

    Upward Communication

    (interpret)

    Problems and exceptions

    Suggestions for improvement

    Performance reports

    Grievances and disputes

    Financial and accounting information

    Downward Communication

    (influence)

    Implementation of goals, strategies

    Job instructions and rationale

    Procedures and practices

    Performance feedback

    Indoctrination

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    Horizontal Communication (coordination)

    The purpose of horizontal communication is not only to inform butalso to request support and coordinate activities. It falls into oneof the three categories:

    Intradepartmental problem solving

    Interdepartmental coordination

    Change initiatives and improvement

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    Internal Communication

    Day to day exchange of information among employees

    Performance objectives job instructions

    financial data

    customer orders

    inventory data

    production problems and solutions

    employee production reports illustrate the range ofinternalcommunication

    exchanged in the course of doing business.

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    External Communication

    External communication builds goodwill, brings in orders andensures continued existence and growth.

    Day-to- day external communications include sales calls

    product advertisements

    news releases employment notices

    bank transactions and periodic reports to governmental agencies.

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    External Communication

    External communication that has a long range impact includes:

    new product announcements

    plant expansion plans

    contribution to community activities and annual reports

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    Informal Communication Channels

    Management by wanderingabout (MBWA)

    In any organization, both downwardand upward communication is

    enhanced with MBWA. Managers have a chance to describe

    key ideas and values to employeesand in turn learn about the problemsand issues confronting the

    employees.

    Grapevine

    The grapevine is an informal ,

    person-to-person communicationnetwork of employees that isofficially not sanctioned by theorganization.

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    Barriers to Communication

    Individual Barriers Interpersonal Dynamics

    Channels and media

    Semantics

    Perception

    How to overcome Active Listening

    Selection of appropriatechannel

    Knowledge of others perspective

    Openness and Consideration

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    Barriers to Communication

    Organizational Barrier

    Status and power differences

    Departmental needs and goals

    Communication network unsuited totask

    Climate of trust

    Development and use of formalchannels

    Changing organization or groupstructure to fit communication needs

    How to overcome

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    Language Barrier

    Choosing words that are too difficult, too technical can be acommunication barrier.

    Incorrect grammar and poor sentence structure can hinder thereceivers understanding of a spoken or written message.

    Punctuation and spelling errors may create barriers tounderstanding a written message.

    The errors suggest that the person who sent the message eitherdoes not know the basics of the language or is too careless tocorrect the mistakes.

    The sender fails to create a positive impression and could alsolose credibility.

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    Features of Effective Communication

    Simple and correct language

    Active listening

    Questioning skills

    Body language and eye contact

    Posture and gesture

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    The 4 Cs of Effective Communication

    Clear

    Correct

    Complete

    Courteous

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    Verbal and nonverbal Communication

    Verbal communication is an essential part of business and

    when it is executed correctly, good things happen.

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    Written Communication

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    Misconceptions about Writing

    Writing is important in Humanities only.

    Writing is an art. It is a divine gift. Unless you are born with it,you cannot write well.

    Writing a document = giving all required information (i.e. core

    dump).

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    Delivering Relationships

    Write so that your readers enjoy it

    Write the entire letter from the readers point of view

    Be nice

    Be positive Be natural

    Be specific

    Lean heavier on nouns and verbs

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    Stages of Effective Business Writing

    Brainstorm what the communication must include

    Cluster your ideas into topics

    Outline your topics, including subtopics

    Write a rough draft Revise by editing your work

    Proofread carefully

    Produce the final draft

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    Reader Sensitivity

    Be reader friendly

    Emphasize what readers can do instead of what they cannot do.

    State facts, dont assign blame

    Instead of writing, You did not include a check in your recent payment mailing,

    Write: We did not find a check in your recent payment mailing.

    Avoid leading with negative information:

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    Readability

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    Concise Verbs vs. Nominalized Verbs

    Nominalizations are created from verbs by the following wordendings: -ion, -ment, -ance, and -ence.

    Please let us know when we can be of assistance to you.

    Revision: Please let us know when we can assist you.

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    Concise Verbs vs. Nominalized Verbs

    Concise Words

    make an analysis of

    take an action

    make assumptions about

    give assistance to

    make an applicationmake an appearance

    give approval to

    make an announcement

    hold the belief that

    be in a position to

    reach a conclusion about

    give consideration to

    have a discussion of

    Nominalized Words

    C i V b N i li d V b

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    Concise Verbs vs. Nominalized Verbs

    Normalized Verbs Concise Words

    make an analysis of analyze

    take an action act

    make assumptions about assume

    give assistance to assist

    make an application applymake an appearance appear

    give approval to approve

    make an announcement announce

    hold the belief that believe

    be in a position to can

    reach a conclusion about conclude

    give consideration to consider

    have a discussion of discuss

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    Report Writing

    A report is a document that provides detailed information about a subject

    It has a formal style, introduction, body and conclusion.

    It presents information, not argument.

    It is meant to be scanned quickly by the reader. Uses numbered headings and

    subheadings.

    Uses short paragraphs and dot points as applicable

    Uses graphics (tables, graphs, illustrations)

    May need an executive summary. Does not always need references and bibliography.

    Is often followed by recommendations and /or appendices

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    Report Structure

    Title Page

    Table of Contents

    Glossary (list of abbreviations)

    Executive Summary Introduction, Body, Conclusion

    Recommendations

    Acknowledgements

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    General Guidelines

    Title Page:

    The report title which clearly states the purpose of the report.

    Full details of the person (s) for who the report was prepared.

    Full details of the person (s) who prepared the report.

    The date of the presentation of the report

    Table of Contents

    List of headings and appendices

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    General Guidelines

    Abbreviations and Glossary

    If required, you should provide an alphabetical list of abbreviations you

    have used in the report.

    If you have used a lot of technical terms, you should also provide a glossary(list of terms with brief explanations of their meanings)

    Acknowledgements

    This is a short paragraph: thanking any person or organization which may havehelped you in collecting the data or preparing the report.

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    General Guidelines

    Executive Summary

    It is a summary of the report in which you include one sentence or so for

    every section of your report. So you can include:

    Context of research, purpose of report

    Major findings

    Main recommendations

    Introduction

    State the purpose of the report

    Clarify key terms and indicate the scope of the report

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    General Guidelines

    Body

    The content of the body depends on the purpose of the report.

    Method(summarizes what you did and why).Use past tense.

    Findings or results. Use past tense.

    Conclusion

    Sum up the main points of the report. The conclusion should clearly relate to the objectives of your report.

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    Things I need to know

    Who will read my report?

    Why do my readers want my reports?

    What will my readers understand?

    How detailed do my readers need it be?

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    Organizing for Maximum Impact

    Tell your reader how the material is organized

    Write in A-B-C order

    Keep the number of sections to five or fewer

    Include each important piece of information only once and in the right place

    Use Headings

    Add an executive summary if your report is more than eight pages.

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    Report Writing

    Case: Manager asks you for a short report on most common types ofcustomer complaints for the past one year and the causes:

    Audience could be:

    Manager

    Manager and CEO

    Report could be put on intranet for staff

    Report could also be on your website for staff and public

    Therefore, the audience for your report should greatly influence what youwrite or dont write.

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    Report Writing

    Reports can be informative or persuasive or a combination of both.

    Persuasive reports fall into two broad categories: a)problem/solution

    b) feasibility studies.

    Informative reports include employee evaluations, progress reports andminutes of meetings.

    C F l

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    Common Faults

    Too many words

    For e.g.

    This note is to let you know that we are sponsoring a company picnic

    next month in Lincoln Grove. If you need directions, please dont

    hesitate to contact us.

    Revised: This note is to let you know that We are sponsoring a

    company picnic next month in Lincoln Grove. If you need directions,

    pleasedont hesitate to contact us.

    Editi R d d t E i

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    Editing Redundant Expressions

    Advance planning

    At a later date

    Basic fundamentals

    Close scrutiny

    Combine together

    Exact opposites

    Thorough investigation

    On a regular basis My personal opinion

    True facts

    Clichs

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    Clichs

    E.g. Please be advised that at the present time we have no available jobopenings. Thank you for your consideration.

    Revised: Currently we have no job openings. Thank you.

    Other clichs:

    Last but not the least

    Each and every one

    Exercise: As per our telephone conversation, enclosed please find two copies of ouragreement. Please read this information at your earliest possible convenience- but beforeour meeting on Tuesday. After you have an opportunity to review this agreement, please callme. Thank you for your consideration.

    T big d

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    Too many big words

    E.g. Further notification will follow this correspondence.

    Revised: Ill keep you informed.

    IPerspective

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    I Perspective

    Reports will be more effective if you use you more than I.

    E.g.

    Our copier makes the best copies on the market today.

    OR Your copies will be the best youve seen, when you use our copier.

    Avoid Jargon

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    Avoid Jargon

    E.g.Before: The company expanded its medical coverage to include HMOs and

    PPOs.

    Revised: The company expanded its medical coverage to include HealthMaintenance Organization and Preferred Provider Organization.

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    Communication Technology

    Communication: Past to Present

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    Technological Innovation

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    Technological Innovation

    Technological innovation is essential for human development. From the printing press to the computer, people have devised

    tools for facilitating learning and communication.

    Technology is not inherently good or bad, the outcome

    depends on how it is used.

    Role of Information and Communication

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    Technology

    Information and communications technology may bedescribed as the support of the central nervous system of

    complex societies, transmitting and processing information

    and commands among the various parts of such societies.

    Telecommunication is a basic infrastructure necessary for

    economic and social development of a country.

    Impacts of Technology on Communication

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    Impacts of Technology on Communication

    The Change

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    The Change

    One-to-many

    Controlled

    Sender-driven

    Many-to-many

    Uncontrolled

    Receiver-driven

    What has Technology changed?

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    What has Technology changed?

    Immediacy Integration

    AccessCollaboration

    Immediacy - Speed and Reach

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    Immediacy Speed and Reach

    I want it and I want it now

    IntegrationNetworks, Content Management, Technology

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    Networks, Content Management, Technology

    Access

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    Collaboration

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    Blogs, Wikis & Podcasts

    Implications for Communication Strategy

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    p gy

    TheVision

    Immediacy Integration

    Access Collaboration

    Implications for Communication Strategy

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    p gy

    The

    Vision

    Access Employee involvement

    Interactive

    Searchable

    Self help

    Remote access

    Collaboration Leadership communication

    Plans, priorities & performance

    Searchable knowledge directories

    E-learning and knowledge sharing

    Issues and change management

    Integration Common content management

    Common taxonomy

    Audience segmentation

    Personalization

    Opt in capabilities

    Immediacy Customer & employee satisfaction

    Facility maps and service directories

    Services locators

    Referrals and registrations

    Services and courses