MM company profile
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Transcript of MM company profile
COMPANY PROFILE
Mquadro Srl - MM - was born in Milan on July 2012 as a different brain trust from people with several attitudes, smart ideas and young thinking.
Italian design, Japanese movement, Mquadro is a multifaceted and versatile brand with a high choice of products adapt to different people, different moods, different attitudes, different styles.
Mquadro is a concept watch launching a new way to wear and live cool accessories.
Glamour, originality and passion for details make the rest.
COMPANY
BRAND
&
The Italian designer, Marco Mavilla, is well aware of this fact, so much so that his creative talent has led to the development of some truly audacious watches that pin everything on style. Following the success of ToyWatch, the watch beloved by worldwide celebrities, its prophet Marco Mavilla, has founded a new fashion brand recognizable in the graphic combination of the two MM, the capital letter of his name. A watch collector and connoisseur, lover of beauty, Marco Mavilla was determined to create a unique collection with a strong personality: “watches where time is only a detail”.
THE DESIGNER Originality always pays.
MARCO MAVILLA
collectionsIt’s time to change. It’s time to discover. It’s time to choose.
PEPITOCOllectionThe new iconic duo face jewel. The model for those who love to make a statement and always do it in style. For all those who have an inner light and want it to bright: on their wrist. An extraordinary jeweled timepiece which hides the time behind a bracelet, the must-have accessory for a sophisticated personality of emphatic tastes, sensitive to fashion and attentive to the finest details: a woman of class who practices the art of seduction and never goes unnoticed, a man who is assertive and non-conventional.
SKULL COLLECTIONPEPITO
has different meanings...PEPITO
today i feel...PEPITO
DIGITONACOllectionA watch that at first sight gives the time optical illusion: a funny graphic that recalls a famous status symbol, but with a digital soul underneath.
black & Whitedigitona
digitona
Bizarre like japanese manga!digitona
from the sunrise to the sunset Always on top of your time.
digitona
is ECLETIC like a chamaleon.digitona
cOMMUNICATIONCONCEPT • WEB • POP MATERIAL • PRESS
Mquadro represents and reflects alternative jewels, different attitude, colourfull esprit.
THE CONCEPTUNCONVENTIONAL TIME
NO TIME for the USUALNO TIME for RULESNO TIME for MISTAKESNO TIME for UNIFORMSNO TIME for LOSERSNO TIME for EXCUSESNO TIME for LIESIt’s MM time!
the website
www.theMMtime.com
pop material
press
Elegant and sophisticated, cool and trendy, glam, shiny, playful, fresh looking, radical and informal, woman and man.
The MM product positioning is in the high level windows coherently with the final target client.
This target includes the best jewelry stores, department stores and fashion boutiques worldwide that will be able to guarantee the trade mark value and the high level brand identity.
TARGET
RETAIL
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WHO IS THE MM FINAL TARGET CLIENT?
LANE CROWFORD Hong Kong EL CORTE INGLÉS Madrid NORDSTROM New York
BETHGE Hamburg
CIAUDANO Montecarlo
L’ECLAIREUR Paris
GIO MORETTI Milan
SELFRIDGES London
ISTINYE PARK Istanbul
events