MKCF and Beach Marketing - A Partnership Proposal

10
for: Alexandra Lowitt, Marketing Campaigns Manager by: Steve Bishop, Account Director partnership proposal 10.01.14

description

How we can help each other...

Transcript of MKCF and Beach Marketing - A Partnership Proposal

Page 1: MKCF and Beach Marketing - A Partnership Proposal

for: Alexandra Lowitt, Marketing Campaigns Managerby: Steve Bishop, Account Director

partnershipproposal10.01.14

Page 2: MKCF and Beach Marketing - A Partnership Proposal

pg 2beachmarketing.co.uk

We are responding to this design tenderto explore a partnership arrangement withthe Milton Keynes Community Foundation. We are keen to establish our companyfurther in Milton Keynes.

As a key organisation operating within theMilton Keynes business community we seepotential benefits partnering with MKCF.

We know Shahnaz Hussain personally andVanessa Bradley via the NorthamptonCommunity Foundation and have metDanielle Porteus through networking.

For two years we partnered with the NCF and the relationship was beneficial for both parties so we have a proposal:

In return for our in-kind marketing, design and digital services we would look to benefit from some of the following opportunities that MKCF may provide:

• Introductions, networking and access to business connections in MK

• Access to office space in Acorn House

• Promotion of beach within MKCF marketing activity including PR, on website, literature etc

• Possible sponsorship of MKCF marketing initiatives as they arise

• Any other ideas that develop

Page 3: MKCF and Beach Marketing - A Partnership Proposal

our services

websitesmarketing designcreativebranding strategy

exhibitions

web to print

emailers

printseo

direct marketing social mediapr ebrochurespromotionalmerchandise

advertising apps

Beach is a highly creative specialist b2bmarketing, design and digital agencywith all the skills MKCF will ever need.

what we do...

As a full-service agency we can offer the MKCF a number of marketing services including:

We work in partnership with businesses and organisations in the private, public and third sectors in the UK and beyond including professional services, business services, healthcare, manufacturing, construction, security, education, sports & leisure and CHARITY.

Page 4: MKCF and Beach Marketing - A Partnership Proposal

pg 4

Northamptonshire Community Foundation

The most relevant example of our work is for Northamptonshire Community Foundation. For a period of 2 years we operated as their marketing agency on a pro bono basis and were instrumental in helping to develop the Northamptonshire 100 Club which included all branding and collateral. We also developed a number of fundraising campaigns such as Hearts & Minds and Surviving Winter as well as a number of annual reviews.

As part of the partnership, Steve Bishop sat on the grants panel to decide on the distribution of funds to local community groups. Our knowledge of the Community Foundation landscape is detailed as a result and we are fully supportive of the ethos and activities required to help MKCF achieve its objectives.

Reference: Victoria Miles, Chief Executive, NCF.

We have also worked in partnership with Northampton Hope Centre, a charity that tackles homelessness and rebuilds lives. We developed their branding, working on fund raising initiatives such as Black Tie Gala Dinners and the development of propositions for some of their commercial fundraising activities such as Catering.

Steve Bishop sat as a Non-Executive Director and marketing advisor on the board of Hope Enterprises, the commercial arm of the Charity.

Northampton Hope Centre

More information on our charitable work at www.beachmarketing.co.uk/about-us/charity

beachmarketing.co.uk

Page 5: MKCF and Beach Marketing - A Partnership Proposal

pricingstructure

As each project is unique it is difficult togive you our pricing structure in detail.We normally charge our clients per projectand always provide a detailed estimatebased on a brief from the client. The estimatereflects the time it takes to undertake aproject based on our experience andknowledge of similar projects and includesup to 2 sets of authors corrections.

For the record our hourly rate for ourservices is £70.

Our proposal does not include these hourly charges for our design services in return for the proposed partnership.

Where production is outsourced to a third party such as a printer we will act as a print manager, putting the project out to tender and offering the best value tender at cost.

pg 5beachmarketing.co.uk

Page 6: MKCF and Beach Marketing - A Partnership Proposal

Northampton Community FoundationAnnual Review

charities

Page 7: MKCF and Beach Marketing - A Partnership Proposal

The Marine Conservation SocietyExhibition Pop-up

The Hope CentreBranding

The Hope CentreLeaflet

The Hope CentreStationery

The Marine Conservation SocietyExhibition Leaflet

charities

Page 8: MKCF and Beach Marketing - A Partnership Proposal

Sunley Conference CentreFacebook Advertising

Circa InstallationsWebsite

Shires Cookery SchoolEmail Marketing

Office and GeneralCustomer Services App

Brackmills Industrial EstateMonthly Enewsletter

otherindustries

Page 9: MKCF and Beach Marketing - A Partnership Proposal

meetthesenior

team

pg 9beachmarketing.co.uk

Your account will only be managed byour senior management and design team.

Steve Bishop - Account DirectorJane Bishop - Operations DirectorPaul Mellon - Senior Designer

Page 10: MKCF and Beach Marketing - A Partnership Proposal

thanks!!Beach Marketing Ltd | The East Wing, Burlington House, Wellingborough Road, Northampton, NN1 4EUt. 01604 239 837 e. [email protected] w. www.beachmarketing.co.uk

@beachmarketing /beachmarketing /company/beach-marketing-ltd