MEDIA KIT 2021

Why Maritime Journal?

Maritime Journal is the multimedia magazine for the European Commercial Marine industry. Available in print, online and as a weekly e-Newsletter, Maritime Journal’s valued content focuses on vessel operations and projects, both inshore and off shore, including ports and harbours. From operations managers and superintendents to harbour masters, Maritime Journal is relied upon by marine professionals for news and information to help them do their jobs and run their businesses more eff ectively.

Maritime Journal in PrintMaritime Journal is the fl agship publication of Mercator Media. With a strong focus on workboats and industry, 98% of our readers describe the contents as informative and 92% would recommend Maritime Journal to a colleague. Maritime Journal is the media partner of Seawork, the largest commercial marine exhibition in Europe.

Maritime Journal OnlineMaritimejournal.com is a key source of the latest industry news with new content added every day. As a marketing platform, it can help your business stay ‘front of mind’ for an average of over 29,800 visitors a month. It is an eff ective way to make an impact and drive traffi c to your website.

Maritime Journal Email Marketing Maritime Journal e-Newsletter is a summary of the top news stories and is sent every week directly to the inboxes of over 38,100 key decision-makers. Each issue has one exclusive sponsorship opportunity, off ering an extremely eff ective way for businesses to communicate announcements, events, product launches and brand messaging.

Promote your business to the right audience, in the right place and at the right time.

Seawork is working together with our other commercial marine brands to provide the perfect platform to showcase your latest business capabilities to an unrivalled audience of commercial marine professionals.

COMMERCIAL MARINE...COVERED

The monthly magazine for the European Commercial Marine industry. In print, online and weekly e-Newsletter.

Europe’s largest annual commercial marine and workboat exhibition and conference.

Europe’s leading exhibition showcasing the latest equipment and solutions for marine, coastal and other challenging civil engineering projects.

Maritime Journal Magazine

Print

6,900magazines circulated

20,700readers

Digital

42,300magazines circulated

18.5%open rate

96%of readers rate MJ ‘good to excellent'

Audience

Maritime Journal’s audience come from across the commercial maritime spectrum, from decision makers such as company directors and commercial marine vessel owners, to charterers and operators, marine commercial equipment sales staff and crewmen on workboats. They regularly digest content via Maritime Journal’s print magazine, online at maritimejournal.com and via email newsletters and job bulletins – presenting clients with multiple channels to off er business marketing messages to buyers.

Maritime Journal Online

91%Describe the contents as Good-Excellent

20,700Average users per month

45,000Page views per month

Maritime Journal Email Marketing

89%Describe the contents as Good-Excellent

38,100Inboxes weekly

17%Opening rate

Audience

What do readers think of Maritime Journal?

Tried | Tested | Trusted

Adding value to your campaigns– Reach over 49,900 people across our social media channels

The Maritime Journal twitter account has over 36,700 engaged followers who regularly boost our content, with a reach of 54,000 impressions. Updated daily, the Maritime Journal Twitter account is a hub for those looking to keep up to date with the latest and breaking news.

The Maritime Journal Facebook account is updated weekly and boasts an audience of over 7,900, with a page reach of over 18,200 unique impressions.

The Maritime Journal LinkedIn group has over 3,700 members and off ers a great platform for sharing industry best practice and updates with other businesses in the European commercial marine industry sector.

‘Infl uences purchasing decisions’

'Finds it informative'

'are decision makers'

'Would recommend to a colleague'

98%87% 92%82%

Our Audience

Over 80%of our audience are

CEOs, Directors or Managers

Magazine FeaturesMaritime Journal’s features give clients the opportunity to place their brand and product messages alongside relevant, relatable content, increasing exposure to their target audience.

Features that appear in every issue include; News, Vessel & Equipment News, Vessel Launch, Tugs & Towing, Hydrographic Survey, Marine Civils, Contract Awards, Marine Renewables, Works in Progress, Shipshot

JANUARYPower & Propulsion; Deck Equipment & Lifting Gear; Vessel Repair & Maintenance; Tugs, Towing & Salvage; Dredging; Security; Marine Renewables EXTRASMM – 2-5 February, Hamburg

FEBRUARYPort, Harbour & Marine Construction; Diving & Underwater Services; Pollution Control; Ship & Boatbuilding; Safety Survival & Training; Monitoring, Control & Autonomy

MARCHSeawork 2021 Preview; Insurance, Legal & Finance; Navaids; Navigation & Communication; Hydrographic Survey EXTRA; Security

APRILMarine Renewables EXTRA; Tugs, Towing & Salvage; Deck Equipment & Lifting Gear; Power & Propulsion; Dredging; Vessel Repair & Maintenance; Monitoring, Control & Autonomy Ocean Business – 13-15 April, SouthamptonCoastlink – 21-22 April, Antwerp

MAYDiving & Underwater Services; Pollution Control; Port, Harbour & Marine Construction; Ship & Boatbuilding; Hydrographic Survey EXTRA; Safety, Survival & Training Norshipping – 1-4 June, Oslo

JUNEFull feature schedule: Power & Propulsion; Deck Equipment & Lifting Gear; Vessel Repair & Maintenance; Tugs, Towing & Salvage; Dredging; Port, Harbour & Marine Construction; Ship & Boatbuilding; Diving & Underwater Services; Pollution Control; Monitoring, Control & Autonomy; Safety, Survival & Training; Insurance, Legal & Finance; Navaids; Navigation & Communication; SecuritySeawork – 15-17 June, Southampton Marine & Civil Engineering Expo – 15-17June, Southampton

JULYTugs, Towing & Salvage; Deck Equipment & Lifting Gear; Power & Propulsion; Dredging; Monitoring, Control & Autonomy; Ship & Boatbuilding

AUGUSTSeawork 2021 Review; Diving & Underwater Services; Port, Harbour & Marine Construction; Safety, Survival & Training; Hydrographic Survey EXTRAOff shore Europe – 7-10 September, Aberdeen

SEPTEMBERMarine Renewables EXTRA; Insurance, Legal & Finance; Navaids; Navigation & Communication; Security; Vessel Repair & Maintenance

OCTOBERFull feature schedule: Power & Propulsion; Deck Equipment & Lifting Gear; Vessel Repair & Maintenance; Tugs, Towing & Salvage; Dredging; Port, Harbour & Marine Construction; Ship & Boatbuilding; Diving & Underwater Services; Pollution Control; Monitoring, Control & Autonomy; Safety, Survival & Training; Insurance, Legal & Finance; Navaids; Navigation & Communication; Security Europort – 2-5 November, Rotterdam

NOVEMBERDiving & Underwater Services; Pollution Control; Port, Harbour & Marine Construction; Ship & Boatbuilding; Hydrographic Survey EXTRA; Safety, Survival & TrainingMETS – 16-18 November, AmsterdamIWBS – 1-3 December, New Orleans

DECEMBERMarine Renewables EXTRA; Insurance, Legal & Finance; Navaids; Navigation & Communication; Security; Vessel Repair & MaintenanceMaritime Journal 2022 wall planner

‘Maritime Journal Magazine, Website and E-News has given us the opportunity to ensure targeted exposure of our products and development over the European market. Baltic Workboats is a fairly young, fast growing company and advertising with Maritime Journal has increased our visibility within the market, whilst providing a service that continues to deliver excellent results.’

Jüri Taal, Baltic Workboats AS

‘Maritime Journal consistently delivers, the best, most accurate news, in the most timely fashion. Quality information, delivered soonest. We always get a great response from both editorial features and advertising.’

Nicholas WarrenDirector, SMS Group

‘Marine and Towage Services Group consider advertising in Maritime Journal as an essential elemeant in our company’s continued growth.’

Marine and Towage Services

Testimonials

‘Overall a well-balanced journal covering a wide and quickly changing industry. And a good read...’

Robert Scarrott, CEO, Scarrott Marine

‘Maritime Journal has to be the “Go To” site for anyone in the European Commercial Maritime sector.’

David Okey, Director,Excalibur Marine Limited

‘MJ is the best source of information that I’ve found for the segment of the industry it covers. Keep up the good work!’

Ted Fagerburg, Director, International Operations, Hyundai SeasAll

‘A really useful journal for all things commercial maritime and small craft.’

David Pollitt, Capability Development Manager, OSI Maritime Systems

The Maritime Journal website is a top information resource for the European commercial marine industry industries, with the relaunch of Maritimejournal.com providing a whole range of new routes to market for clients.

The new design, delivering over 45,000 pageviews to over 20,700 unique visitors per month, provides advertisers the opportunity to serve content directly in amongst the editorial via our new ‘tile’ website format.

MARINE RENEWABLES

LATEST JOBSVESSEL BUILD & MAINTENANCE

FEATURED NEWS

TOPNEWS

Online Display

Advertising Options

Left MPU - Double

Left MPU - Single

Left MPU - Single

Jobs

Horizontal Banner

Horizontal Banner

Advertising Tile

Advertising Tile

Sitewide Takeover

Horizontal Banner

Advertising Tile

Double Skyscraper

Right MPU

Premium Jobs

Run of Site

Home Page Only

Run of Site

Run of Site

Run of Site(excl. Home Page)

Recruitment Section

Left MPU

Dropdown Flyout

Leaderboard

Home Page Only £980pcm 370x340 px

£500pcm 370x370 px

£600pcm 1500x180 px

£1375pcm 1680x180 px

£1375pcm 120x800 px

£760pcm 370x340 px

£790pcm 1680x180 px

Sitewide Takeover £2850pcm

£150pw/£460pcm 1120x437px

Leaderboard

Advertising Options

Email Marketing eNewsletter Sponsorship

Specifi cation on request

£1,200eNewsletter Sponsorship

NEWSLETTER

From:

To:

Sponsored by

Sponsored by

NEWSLETTER

Sponsor Banner

Sponsor Banner

Sponsor Message

Sponsor Banner

Sponsor Banner

Sponsor Message

The Maritime Journal eNewsletter is sent to over 38,100 commercial marine professionals.

What’s IncludedSolus sponsorship of a Maritime Journal e-Newsletter, including top banner, hyperlinks to a URL of the client’s choice and a sponsored message.

Our eNewsletter receives an average click-through rate of 3.2%, above the industry average of 3.1%

A free artwork service is available upon request.

*Source Campaign Monitor 2020 Benchmarks

Advertising Options

Email Marketing eCast

Specifi cation on request£2295

Your contentto our list

eCast Service

A Maritime Journal eCast is a blank slate for your content. We can send a select number of client branded emails direct to the Maritime Journal database of over 38,100 commercial marine professionals.

This enables your business to access a highly targeted audience using our email system and e-marketing expertise.

Our eCasts gain an industry beating open rate of 19% (+1.1% above industry average) and a click-through rate of 5.9% (+2.8% above industry average).

We can help with design and response testing.

Sponsor Banner

Sponsor Banner

Sponsor Message

Your Content

Our Audience

*Source Campaign Monitor 2020 Benchmarks

Specifi cation on request£2850pcm

Front Page/News

Native Advertising

Article

Advertising Options

Native Advertising gives clients the opportunity to create and curate their own content to sit alongside Maritime Journal’s editorial, ensuring it is eff ectively distributed and seen by the widest audience.

The Native Advertising article is signposted within the relevant editorial category on the home page of Maritime Journal and links dynamically to a custom designed page built in collaboration with clients, which can include text, pictures and video. This ensures the client’s message is delivered in a way that is in content, enduring and clear, proven by our average engagement rate of 3 mintes.

The article is also listed under the relevant news tab and is archived and searchable on the website in perpetuity.

If clients have a Premium Database presence then the article willalso be displayed on their Premium Database listing.

Header with video/image

Web links

Images

Videos

Banner Ad

Footer

Social Media Links

Native Advertising

Advertising Options

The Maritime Journal Industry Database is a trusted reference source for buyers and specifi es wanting to fi nd commercial marine products and services. Our Industry Database receives over 5,555 pageviews per month, with an average time on the page of 01:38 minutes.

A listing on the industry Database provides opportunities for clients to demonstrate their business competencies. New features for premium entries include the ability to add the latest PR, include marketing information, pictures and video illustrative of client’s competencies and latest achievements, as well as displaying social media links.

Improved search functionality will ensure clients’ entries are an enduring investment that will help their business be seen.

Company description

Category headings

IN PRINT

Social media links

Downloadable PDF’s

Image gallery

Video showreel

Sponsored keywords

Your company logo

Company description

Post latest news

Website and email links

Category headings

Address/contact information

ONLINE

TYPEIndustry Database Standard

Industry Database Premium

Industry Database Premium Press Release

Address/contact information

Data listing online & Print for 12 months £1040 pa

Data listing online & Print for 12 months £1460 pa

Industry Database Premium with Press Release service

£2460 pa

PREMIUMSTANDARDFREE

l

l

l

l

l

l

l

l

l

l

10

30 words

1

1

30 words

l

1

30 words

l

l

200 words

10

l

l

1

5

2

3

RATE

Header Image CompanyLogo

Company Summary with Video

Company Info

Multimedia Gallery

Map Link

Industry Database

Specifi cation on request

£3,600Digital Cover

Wrap

Get your brand seen by 42,300 industry professionals with our new Digital Cover Wraps.

By using Digital Cover Wraps, you can get your brand's message seen by 42,300 Maritime Journal readers. The Digital Cover Wrap is a solus sponsored top and bottom banner and a 40-word sponsored message, as well as a link to your website.

Digital Cover Wraps off er everything you need to reach your audience, increase traffi c to your website and generate leads.

5 Our digital copies land in over 42,300 inboxes each month

5 Over 80% of our recipients are in senior management positions

5 Our digital copies receive an averageopen rate of 19.3%

5 Our Digital cover wraps generate a CTR of twice the industry standard

Advertising Options

READ YOUR COPY NOW

MARITIMEJOURNALINSIGHT FOR THE EUROPEANCOMMERCIAL MARINE BUSINESS

YOUR ADVERT WILL APPEAR HERE

Digital Cover Wraps

Advertising Options

Specifi cation on request£1100pcm

Home Page Only

Sponsored Editorial

Sponsored Editorial gives clients the opportunity for their brand to be directly associated with any of the Maritime Journal online news categories.

This allows clients to run a simple strapline and logo alongside the industry category of their choice, with direct links to their website when their logo is clicked.

AQUACULTURE SPONSORED BY YOUR COMPANY

REGIONAL FOCUS

Sponsored Editorial

Let Maritime Journal help you fi nd the best candidate for your business with our Premium Jobs package, helping you to place your role in front of our database of industry professionals.

Delivered directly to the inboxes of over 20,200 subscribed commercial marine professionals via our Maritime Journal Jobs Bulletin email, your position will also feature prominently on the Maritime Journal website and will benefi t from priority in-site search results, placing your vacancy in front of a further online audience of over 20,700 each month.

Depending on the premium jobs package you choose, your vacancy will be listed in either one or two of our jobs bulletin emails and will be featured online for either 2 or 4 weeks.

Advertising Options

Specifi cation on request£150 pw1 bulletin

JobsBulletin

Specifi cation on request£460 pcm2 bulletins

JobsBulletin

JOBS

JOB TITLE

xx/xx/xxxx

LOGO

JOB TITLE

xx/xx/xxxx

LOGO

JOB TITLE

xx/xx/xxxx

LOGO

LOGO

JOB TITLE

xx/xx/xxxx

LOGO

JOB TITLE

xx/xx/xxxx

LOGO

JOB TITLE

xx/xx/xxxx

PREMIUM JOBS

GO TO MORE JOBS

MORE JOBS

Premium Jobs

Advertising Options

Specifi cation on request£1110pcm

Premium Press Release

As a premium service, Maritime Journal are able to handle and promote all clients’ press releases through the dedicated press release page featured prominently on Maritime Journal’s home page.

Clients simply need to send their press release through to a dedicated email address and Maritime Journal will do the rest.

A page will be dedicated to each press release, along with a carousel of up to 5 images and social media links. Each press release page links back to the client’s Industry Database listing.

PremiumPress Release

Advertising Options

1 Month 3 Months 6 Months 12 MonthsPrint Online

Display Package

Display Package

Display Package

Display Package

Full Page

DPS

Quarter Page

Half Page

Left/Right MPU

Leaderboard/Double Skyscraper

Tile (Any zone)

Right MPU/Banner

£4495 £4045 £3820 £2880

£2175 £1960 £1850 £1740

£1470 £1325 £1250 £1180

£810 £730 £690 £650

Premium

Display Package Covers Article footer £3895 £2815 £2655 £2500

Display Package Eighth Page Tile (Any zone) £440 £400 £375 £350

Display Package Shipshotw/ Editorial Leaderboard/Banner £2250

£3505 £3310 £3120

£1800£2025 £1915

1 Month 3 Months 6 Months 12 MonthsPrint Online

Display Package

Display Package

Display Package

Display Package

Full Page

DPS

Quarter Page

Half Page

Left/Right MPU

Leaderboard/Double Skyscraper

Tile (Any zone)

Right MPU/Banner

£4495 £4045 £3820 £2880

£2175 £1960 £1850 £1740

£1470 £1325 £1250 £1180

£810 £730 £690 £650

Premium

Display Package Covers Article footer £3895 £2815 £2655 £2500

Display Package Eighth Page Tile (Any zone) £440 £400 £375 £350

Display Package Shipshotw/ Editorial Leaderboard/Banner £2250

£3505 £3310 £3120

£1800£2025 £1915

Maritime Journal is a long established brand relied upon by its customers throughout the European Commercial Marine business for incisive and up to the minute news and information. Its valued content focusses on vessel operations and inshore, off shore projects around the coast, ports and harbours. Maritime Journal serves all commercial marine professionals from operations managers and superintendents through to harbour masters and technical directors.

Maritime Journal off ers display advertising packages across both print and online to suit a range of budgets, allowing clients to maximise their message visibility across multiple channels.

Reach the total audience

Print Specifi cations Online Specifi cations

We wish to reproduce your images to the highest possible standard. When supplying scans or digital photography, we recommend that images are captured with a minimum resolution of 300dpi. These should be sent to us in jpeg or TIFF format. We cannot be held responsible for the quality of pictures that are supplied digitally.

Most computer monitors only have an eff ective resolution of around 72dpi. A satisfactory display on screen does not mean satisfactory magazine reproduction as more than three times this resolution is needed when lithographic printing is used.

PREPARING FILES TO SENDWe usually receive artwork by email if the fi le size doesn’t exceed 8MB. When fi les are too large to send view e-mail, we can download your artwork directly from a link.

FILE TYPESPrint ready PDFs should be made in CMYK (cyan, magenta, yellow and black) using PDFx1a profi le. The PDFx1a profi le can be found when exporting to PDF or when distilling a Postscript fi le using Acrobat Distiller.The PDFx1a profi le contains a series of well defi ned subsets that protects the integrity of the fonts and colours contained therein.

• � Fonts will be properly embedded into the fi le• � All colour data must be greyscale, CMYK or named spot colours• � The fi le cannot contain RGB, LAB data• � Encryption cannot be used.

EMJ fi les from Illustrator are acceptable CS2-CS5 (Creative Suite 5), with text save to outlines/pathsor supply all fonts and hi-resolution Photoshop fi les (300dpi) usually saved in JPG, TIFF, MJD or EMJ formats.

While our production department will do everything they can to ensure that your advertising is processed as error-free as possible, we cannot take responsibility for the colour reproduction of any PDFs containing RGB pictures and logos.

GIF, animated GIF, JPEG, PNGFlash Files should be avoided as they do not render on Apple devices.If a Flash File is the only format available, you must supply the fi le with an embedded tracking code & a GIF or JPEG.Flash Files will not be accepted for mobile usage, please supply a static image.An active website URL must be supplied for the advertisement to link to a Directory entry.Supplied rich media in advertisements is subject to our approval.

File sizeFiles that are too big slow website loading times for visitors to the site. Supplied material that exceeds the maximum fi le size indicated by more than 20% will be returned to the originator for revision.The maximum fi le size is 40KB.The maximum animation length is 15 seconds.

Production Lead TimeClient supplied material is required 3 business days in advance of being shown.

Company Industry Database add-onsPDFs, 40KB per item. Max 10 sec loading time.AV/Video content is served via YouTube. Recommended duration is max. 30 seconds. Max fi le size 250KB. Either:1. Via your own YouTube account - please supply us with the video code. 2. Via Mercator Media’s YouTube account - please supply us with a video fi le (MPEG4 with MP3 audio for best results).

Our site incorporates ‘responsive’ designs. It can detect the device on which it is being displayed, whether desktop PC, tablet or mobile, and render with the size, layout and resolution that makes it easiest-to-read.

It is very important that the size of online advertisement fi les match industry standards. The accepted current industry standard is set by the Interactive Advertising Bureau. The IAB Ad Unit Guidelines are intended for marketers, agencies and media companies for use in the creating, planning, buying and selling of interactive marketing and advertising. This standard is applied by nearly every media company in the world. The following guidelines apply to material created by Mercator or supplied by clients or agencies.

Mechanical Data

1500x180pxHorizontal

Banner

370x370pxTile

370x340pxRight MPU

370x340pxLeft MPU

120x800pxWide Skyscraper

1680x180pxLeaderboard

Cover

DPS

Full Page

Half Page

Quarter Page

Eighth Page

Eighth Page Banner

210 x 297*

420 x 297*

210 x 297*

90 x 276 186 x 136

90 x 136 186 x 66

90 x 66

186 x 32

Vertical Horizontal

*3mm bleed on all edges

Contact

Maritime Journal is produced by Mercator Media Limited, a B2B media company based in Fareham, Hampshire, UK. Established in 1989, Mercator Media Ltd is a niche publishing company that knows how to create and disseminate the vital content that moves markets.

Registered in England. Company Number 2427909Registered offi ce address: Spinnaker House, Waterside Gardens, Fareham, United Kingdom. PO16 8SD

Tel: +44 1329 825335Web: maritimejournal.com

Mercator Media LimitedSpinnaker House Waterside Gardens

Fareham Hampshire PO16 8SDUK

MARITIMEJOURNALINSIGHT FOR THE EUROPEANCOMMERCIAL MARINE BUSINESS

Rebecca Jeff reyNews Reporter Emailrjeff rey@mercatormedia.com

Anne-Marie Causer News Editor Emailacauser@mercatormedia.com

Simone Tai Sales Executive Emailstai@mercatormedia.com

Bianca Brathwaite Sales Executive Emailbbrathwaite@mercatormedia.com

Jake FrithEditor Emailjfrith@mercatormedia.com

Louise ClarkeHead of Sales Emaillclarke@mercatormedia.com

Lizzie Monk Sales Executive Emaillmonk@boatingbusiness.com

Chris Oakley-White Sales Executive Emailcoakleywhite@mercatormedia.com

Arrate LanderaSales Executive Emailalandera@mercatormedia.com