MISI619InternshipeReportonUnitedBankLimited Www.vustudents

8/3/2019 MISI619InternshipeReportonUnitedBankLimited Www.vustudents

1/26

MBAMIS

www.vustudents.net
http://www.vustudents.net/http://www.vustudents.net/


2/26

United Bank Limited

Internship Report


3/26

Overview

One of the largest banks in Pakistan

Agha Hasan Abedi founded this United bankLtd in November, 7 1959

The government of Pakistan nationalized it in

1971.

In 2002, the Government of Pakistan sold it inan open auction to a consortium of Abu Dhabi

and Bestway Groups

In 2002, it merged its operations in the UK

belonging with the National bank of Pakistan.

Brief introduction of

United Bank Limited


4/26

Product lines

UBL Drive

The UBL Credit Card

VISA Debit CardUBL Wallet

UBL Profit COD

Personal loan

Car financing

Mortgage

Business Finance


5/26


United Bank LimitedBusiness Volume

Share capital 1012 m

Reserves 1806 b

Assets 620 bAdvances 400 b

Market share Rate 9.6%

Deposit 500 b

Earning per share 8.5

Profit before tax 10.6 b

Profit after tax 6.9 b


6/26


United Bank Limited

National Bank of Pakistan

Habib Bank Limited

Allied Bank Limited

MCB Limited

Standard Chartered Bank

The Bank of Punjab

Competitors


7/26

Introduction Of Branch

This Branch is located in machianwala

(1360).

It is 15 km far from district Vehari.

This branch belongs to Sahiwal zone.

It has 9000 account holders.

It deals with accept deposits, remitting offunds, online banking and loan facility.

This branch has a well managed staff.


8/26

Organizational hierarchy

chartPresident

Group Head Investment

Banking

Head Project and Structured

Finance

Head syndication Head Equity and Advisory

Transactor Manager Transactor Transactor Manager Transactor

Transactor/

Research Transactor

Manager

Transactor

Asset Manager

Trustee Function


9/26

Organization Management

Analysis (OMA)

skilled management

workshops to train its employees

manage workshops manually or quarterly basis

management provides better service to customers

lack of employees in UBL so the work presser

increases in each employee.


10/26

Training Program

Filling the Account opening form

Filling of deposit slips

Filling the cheques for customers

Customers guidance

Entry of cheque book


11/26

Structure and Functions of

the MIS Department

Department hierarchy

Manager

Assistance

Technician


12/26


the MIS Department

responsibilities of the department

Bild & maintain the interl networkDevelops applications according to the needs

Proper working of computer system and internet

security

Keep and maintain database according to

demand.


13/26


the MIS Department

functions of the department

Enterprise resource planningProper working of computer system

Choose and develop network design

Maintained of hardware and softwareEmployees training for the usage of

technology


14/26

Critical Analysis

Comparison of organizations strategies

with its vision and mission statementsVision statement

To be a world class bank dedicated to excellence, and

to surpass the highest expectations of our customers

and all other stakeholders.Mission Statement

Excellence

Meeting ever-growing standards

Consistent in our growth

Best in class in any business we initiate

Strive to provide world class service

Your expectations-Our GoalsWow im act on ever encounter


15/26

Critical AnalysisComparison of organizations practices with

the theoretical concepts

Set goals and make strategies to achieve targets

mention in vision and mission statement. Set

goals in various departments and achieves them.

31/ Dec/ 2009 to 31/Dec / 2010

Deposit Department:

will increase from 125.m to 156 m till 2010Advance Department

Will increase from 1.560 to 1.740 m

Profits will increase from 2.537 to 3.290 m


16/26

Organizations Analysis

Strengths:

3rd largest Bank of Pakistan in term

of deposits

well trained personnel Innovation through products

Improved operational efficiency

Weaknesses:

Shortage of system and

employees

work pressure Lack of small infrastructure in

small branches.

Lack of promotion

Opportunities: Innovate the product line

Services that satisfy the customers.

Advertising

Proper orientation of employees

Threats:

advertising campaign

Continuous downfall of the

country economy since the last

few years

SWOT Analysis


17/26

Organizations AnalysisInternal Factor Evaluation Matrix

Internal Strength Weight Rating WeightedScore

1.3rd largest Bank of Pakistan in term of deposits 0.10 4 0.401.1st largest Privatized Bank of Pakistan 0.12 4 0.481.Improved operational efficiency as to its past 0.04 3 0.121.Extensive Branch network 0.08 4 0.321.UBL Product positioning is very effective 0.04 3 0.121.standard of living 0.05 3 0.151.Stands in the list of Profitable bank in stock exchange 0.04 3 0.121.Largest number of corporate deals by any bank is Pakistan 0.08 4 0.321.Attractive Salaries and incentives for employees 0.15 4 0.601.Overseas Branches 0.05 3 0.15Internal WeaknessIn some regions UBLservice is not good as compared to others 0.10 1 0.101.UBL is a step behind in using new technology as compared to other banks 0.04 2 0.081.All branches need orientation for customer dealing. 0.03 2 0.061.Security system in most of the branches is not up to the mark. 0.04 1 0.041.Most of the employees are overload with the work and promotion is also not timely 0.04 1 0.04Total Weighted Score 1 3.1


18/26

Organizations AnalysisExternal Factor Evaluation Matrix

Opportunities Weight Rating Weighted ScoreKeep on giving services that satisfy the customers 0.11 4 0.44Proper orientation of employees in all branches can help them to cope up with foreign

banks

0.12 3 0.36

New technology and modern business processes 0.10 2 0.20Call centre services should be improved to enhance their network 0.15 4 0.60Innovate the product line 0.16 3 0.48Threats

Large and increasing competition 0.10 1 0.10Consistent policy for products 0.05 3 0.15Lack of huge deposits 0.08 2 0.16High operating costs 0.05 2 0.10The future trend is another threat because UBL is offering high markup rates. This

additional price is also a threat for UBL.

0.08 1 0.08

Total Weighted Score 1 2.67


19/26

Organizations AnalysisTOWS Matrix

SO Strategies:

By utilizing internal strengths e.g. good financial position, well

trained and skilled employees and also its internal resources UBL

can get opportunity for external assets.

WO Strategies:UBL have the weakness of lake of staff, it will recruit more skilled

staff to less the work burden and also increase employees abilities.

ST Strategies:

UBL uses this strategy when various banks opening new branchesin order to overcome competitive threats.

WT Strategies:

UBL trained it employees with the modern technology to overcome

the technology effects.


20/26


Competitive Profile Matrix

UBL HBL ABLCritical Success Factors Weight Rating Weighted

Sco

re

Rating WeightedSco

re

Rating WeightedSco

re

Advertising 0.20 3 0.60 2 0.40 4 0.80Product quality 0.15 2 0.30 3 0.45 3 0.45Market share 0.10 4 0.40 2 0.20 2 0.20Competitiveness 0.10 3 0.30 4 0.40 2 0.20Management 0.15 4 0.60 3 0.45 2 0.30Financial position 0.10 3 0.30 2 0.20 3 0.30Customer loyality 0.15 2 0.30 3 0.45 2 0.30Globel expention 0.05 3 0.15 2 0.10 3 0.15Total 1.00 2.95 2.65 2.70


21/26

Organizations AnalysisBCG Growth-Share Matrix

StarsUBL is now in a position of high market share in high growth market. UBL as a star generate large

amounts of cash because it has strong relative market share, but also consume large amounts of cash

because of high growth rate.

Question MarksSome new products having low market share in high growth market because buyers have yet to discover

them. UBL uses marketing strategy to get markets to adopt these products. UBL goal must be to grow

the businces to become a star.

Cash CowsUBL nearly will get high market share in a mature market. Soon UBL will achieve

competitive advantage, when it becomes cash cows then it have high profit margins andgenerate a lot of cash flow.

DogsDogs are with low market share in low growth market. UBL should maintain its market

shares and make more investment to pervent to become dogs.


22/26

Organizations AnalysisPorter Five Forces Matrix

Degree of RivalryThe strength of rival of competing firms e.g. UBL, HBL and ABL is powerful. It is most

likely to be high in these banks because there is a threat of substitute products and existing

power of suppliers and buyers in the market.

Threat of EntryIf same firms say UBL, HBL working and a new bank ABL enters will show the balance

between these three banks competing in the market. It also refers ABL entry may becomethreat or opportunity for any one

The Threat of SubstitutesThe threat of substitute products pose to an industry's profitability depends on the relative

price-to-performance ratios of the different types of products or services.

Buyer PowerThe most important determinants of buyer power are the size and the concentration ofcustomers. The buyers power illustrates customers impact on an industry. When buyer

power is strong, its relationship to UBL becomes closer

Supplier PowerIf UBL have the ability to charge customers different prices in line with differences in the

value created for each of those buyers usually indicates that the market is characterized byhi h su lier ower and at the same time b low bu er ower.


23/26


Asnoff Matrix

Market penetrationUBL uses this strategy to increase its market shares by increasing sales of current

products. UBL achieve it by a combination of competitive pricing strategies, advertising,

sales promotion and more resources dedicated to personal selling.

Market developmentUBL uses this strategy to sell its existing products into new markets. UBL uses different

pricing policies, new product dimensions and develop new distribution channels to

increase sales.

Product developmentUBL uses this strategy by increasing product development and selling it to existing

markets. UBL modified its products to according customers needs and wants and which

are demanded in the existing market

DiversificationUBL adopt diversification strategy, so it takes a clear idea about what it expects to gain

from this strategy and an honest assessment of the risks


24/26

Conclusion

Efficient management

Employees are cooperative.

UBL focus on the customer need and

fulfill it.All the transactions are entered into

computer system. Its an efficiency ofUBL.

I enjoyed my internship in UBL becauseits very helpful to know the real lifeworking environment.


25/26

Recommendations

UBLmust concentrate on the promotion of theirproducts

The Bank has a lot of financing schemes but there isvery little advertisement of these schemes. So Bankshould increase its advertisement.

All the Bank Branches should be getting online toprovide the quality and speedy services to thecustomers and also remain competitive in the market.

UBL must provide the computers to all importantemployees to increase the peace of work.

The branch infrastructure should be up to date.

UBL needs to create good relations with industrialcities.


26/26

Thank You

MISI619InternshipeReportonUnitedBankLimited Www.vustudents

Documents

Transcript of MISI619InternshipeReportonUnitedBankLimited Www.vustudents