Miranda Paul

8/11/2019 Miranda Paul

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WELCOME


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RESEARCH METHODOLOGY

FOR

COMERCE


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TOPICS

RESEACH

MEANING AND DEFINITION

OBJECTIVES OF RESEARCH

SIGNIFICANCE OF RESEARCH


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WHY RESEARCH?


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MEANING

Search for knowledge

Systematic method of finding solutions to

problems


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Systematic method consisting of enunciation(stateclearly) the problems, formulating hypothesis,collecting the facts or data, analyzing the facts

and reaching certain conclusions either in theform of solutions or certain generalizations forsame theoretical formulation


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DEFINITION

ROBERT ROSS

Research is essentially an investigation,a

recording and an analysis of evidence for the

purpose of gaining knowledge


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CHARACTERISTICS OF

RESEARCH

1. Research means the discovery of new

knowledge

2. Research is essentially an investigation

3. Research is related with the solution of a

problem


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4.It gives prominence on the development to

generalization of theories or principles that

will help in predicting the future occurrences.

5.It is based on observations or experimental

evidences.


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6.It demands accurate observation or experimentation

7.It involves collection of new data from first handsources and secondary sources

8.The collected data is used for a new purpose9.Expertise is required in research because skill is

required to enquire and gather data, and to understandand analyse data.


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10.Inresearch,the researchers try to find out

answers for unsolved questions.

11.It should be carefully recorded and reported.

12.Patience is required for conducting research.


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OBJECTIVES OF RESEARCH

1. To find out new techniques or generalizationswith old data.

2. To find out generalizations or conclusions

with new data.3. To attempt to arrive at more conclusions from

the same set of data.


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4. To find or resolve the contradictions existing inthe area of study.

5. To gain familiarity with a phenomenon or to

achieve a new insight into it.6.To test a hypothesis of a casual relationship

between variables.


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Sri,Young,Pauline.

1. To explore and understand human behaviourand social life.

2. Toexplore ,analyse and conceptualise social life.

3. To extent, correct or verfy knowledge4. To find explanation for unexplained social

phenomena


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5.To clarify the doubtful and correct the

misconceived facts of social life.

6.To provide new insights into organaised

society and its social structures.


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SIGNIFICANCE OF RESEARCH

1. Helps in solving societal problems

2. Useful to different sections of the society

3. It is helpful to industrial concerns4. It acts as a basis for government policies.


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THANK YOU

Miranda Paul

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