Mini EU-Rent Business Model - KnowGravity EU-Rent BU.pdf · Mini EU-Rent BU.DOC Markus Schacher 1...

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Mini EU-Rent BU.DOC Markus Schacher 1

Mini EU-Rent

Business Model

State: operational

Model Version: 0

Date: 23.06.2008

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Table of Contents

1 INTRODUCTION 5

1.1 Scope 5

2 BUSINESS MOTIVATION MODEL 6

2.1 Motivation Model 62.1.1 Airport strategy 62.1.2 Balanced Scorecard 92.1.3 Car management 142.1.4 Competition at airports 152.1.5 Pricing strategy 19

3 VOCABULARY AND FACT DIAGRAMS 22

3.1 Rental Vocabulary 223.1.1 Overview 223.1.2 Special Roles 41

3.2 Car Logistics 493.2.1 Car Logistics 49

3.3 Pricing 533.3.1 Pricing 53

3.4 Promotion Discount 603.4.1 Promotion Discounts 60

4 RULE SKETCHES 68

4.1 Rule Sets 684.1.1 Rule Sketch 68

5 RULE MAPS 69

5.1 Rule Sets 695.1.1 Rule Map 69

6 STRUCTURAL RULES 74

6.1 Rental Vocabulary 74

6.2 Sales 74

6.3 Pricing 756.3.1 Fact Diagrams of Ruleset Pricing 756.3.2 Rules of Ruleset Pricing 75

6.4 Promotion Discount 766.4.1 Fact Diagrams of Ruleset Promotion Discount 77

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6.4.2 Rules of Ruleset Promotion Discount 77

7 OPERATIVE RULES 79

7.1 Car Logistics 797.1.1 Fact Diagrams of Ruleset Car Logistics 797.1.2 Rules of Ruleset Car Logistics 79

7.2 Sales 80

8 DECISION TABLES 82

8.1 Pricing 828.1.1 DT01: Volume Discount 82

9 BUSINESS PROCESSES 83

9.1 Business Processes 839.1.1 check customer 839.1.2 create rental contract 849.1.3 walk-in rental 859.1.4 advance reservation 88

10 ORGANIZATION STRUCTURE 96

10.1 Organization 9610.1.1 Organization Structure 96

11 GEOGRAPHICAL DISTRIBUTION 101

11.1 Sites 10111.1.1 Site Map 101

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List of Figures

FIGURE 1 - AIRPORT STRATEGY (MOTIVATION DIAGRAM) 6FIGURE 2 - BALANCED SCORECARD (MOTIVATION DIAGRAM) 10FIGURE 3 - CAR MANAGEMENT (MOTIVATION DIAGRAM) 14FIGURE 4 - COMPETITION AT AIRPORTS (MOTIVATION DIAGRAM) 16FIGURE 5 - PRICING STRATEGY (MOTIVATION DIAGRAM) 19FIGURE 6 - OVERVIEW (FACT DIAGRAM) 22FIGURE 7 - SPECIAL ROLES (FACT DIAGRAM) 41FIGURE 8 - CAR LOGISTICS (FACT DIAGRAM) 49FIGURE 9 - PRICING (FACT DIAGRAM) 53FIGURE 10 - PROMOTION DISCOUNTS (FACT DIAGRAM) 60FIGURE 11 - RULE SKETCH (RULE SKETCH) 68FIGURE 12 - RULE MAP (RULE MAP) 70FIGURE 13 - PRICING (FACT DIAGRAM) 75FIGURE 14 - PROMOTION DISCOUNTS (FACT DIAGRAM) 77FIGURE 15 - CAR LOGISTICS (FACT DIAGRAM) 79FIGURE 16 - CHECK CUSTOMER (BUSINESS PROCESS DIAGRAM) 83FIGURE 17 - CREATE RENTAL CONTRACT (BUSINESS PROCESS DIAGRAM) 84FIGURE 18 - WALK-IN RENTAL (BUSINESS PROCESS DIAGRAM) 85FIGURE 19 - ADVANCE RESERVATION (BUSINESS PROCESS DIAGRAM) 89FIGURE 20 - ORGANIZATION STRUCTURE (ORGANIZATION STRUCTURE) 96FIGURE 21 - SITE MAP (SITE MAP) 101

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1 IntroductionThis is an example case study illustrating most of the important concepts implemented in KnowEnterprise.

1.1 ScopeThis is the business model of the Mini EU-Rent case study. It covers the entire business model of EU-Rent, including:

Motivation Model Rental Vocabulary Rule Sets Process Model

The entire business model is modeled from the perspective of two communities: UK EU-Rent Employees (active) and Swiss EU-Rent Employees.

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2 Business Motivation Model

2.1 Motivation ModelThis contains all motivation elements of the Mini EU-Rent case study.

2.1.1 Airport strategyThis diagram represents the rationale for our Airport focus strategy.

Airport strategy

«Goal»Service availability

«Potential Impact»{impact type = Risk}

Loosing customers

«Objective»{criterion = percent of car requests fulfilled.}

{timeframe = End of this year}

Car availability

«Mission»

Our Mission

«Objective»{timeframe = End of next year}

Customer

«Goal»

Customer expectation

«Assessment»{assessment type = threat}

Assessment of budget airlines

sales

«Strategy»

Airport focus

«Influencer»{influencer source = external}{influencer type = competitor}

Budget airlines

«Vision»

Our Vision

walk-in rental

«assesses effect on»

«quantifies»

«part of»

«part of»

«causes employment of»

«quantifies»

«amplifies»

«judges»

«identifies»

«made by»

«planned by means of»

«makes operative»

«realizes»

Type: Motivation Diagram Last Changed By: Ms / 16.06.2008

Figure 1 - Airport strategy (Motivation Diagram)

2.1.1.1 VisionThis section describes the vision of diagramm "Airport strategy".Our Visiondescription Be the car rental brand of choice for business in the countries in which

we operate.CATWOE customer individuals and companiesCATWOE actor EU-Rent branchesCATWOE transformation provide cars for rentalCATWOE owner EU-Rent shareholdersCATWOE environment laws in countries in which we operateowner EU-Rentstatus operationalamplified by goal Long rentals, Customer expectationmade operative by mission Our Mission

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community-specific terms - "Unsere Vision" (Swiss EU-Rent Employees)- "Our Vision" (UK EU-Rent Employees)

2.1.1.2 MissionThis section describes the mission of diagramm "Airport strategy".Our Missiondescription Provide car rental service across Europe and North America for both

business and personal customers.owner EU-Rentstatus operationalmakes vision operative Our Visionplanned by means of strategy

Airport focus, Car purchase & disposal

community-specific terms - "Unsere Mission" (Swiss EU-Rent Employees)- "Our Mission" (UK EU-Rent Employees)

2.1.1.3 GoalsThis section describes the goals of diagramm "Airport strategy".Customer expectationdescription To have vehicles available for rental when and where customers

expect them.priority highowner EU-Rentstatus operationalamplifies vision Our Visioncomposed of goal Service availabilityquantified by objective Customercommunity-specific terms - "Kundenerwartungen" (Swiss EU-Rent Employees)

- "Customer expectation" (UK EU-Rent Employees)

Service availabilitydescription To have vehicles available for rental when and where customers

expect them.priority highowner EU-Rentstatus operationalpart of goal Customer expectationquantified by objective Car availabilityconsidered in assessment Assessment of budget airlinescommunity-specific terms - "Service availability" (UK EU-Rent Employees)

- "Service-Verfügbarkeit" (Swiss EU-Rent Employees)

2.1.1.4 ObjectivesThis section describes the objectives of diagramm "Airport strategy".Car availabilitydescription During 4th quarter of current year, 98% of customers who ask to rent a

car get one.priority mediumcriterion percent of car requests fulfilled.timeframe End of this year

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target value 98actual value 90percent achieved -33%last update 11.05.2007 09:50:17owner EU-Rentstatus operationalquantifies goal Service availabilitypart of objective Customercommunity-specific terms - "Fahrzeugverfügbarkeit" (Swiss EU-Rent Employees)

- "Car availability" (UK EU-Rent Employees)

Customerdescription This represents the "customer" perspective of the Balanced Scorecard.priority mediumtimeframe End of next yearpercent achieved 24%last update 14.05.2007 18:08:09owner EU-Rentstatus operationalquantifies goal Customer expectationcomposed of objective Customer retention, Car availabilitypart of objective Total scorecommunity-specific terms - "Kundenzufriedenheit" (Swiss EU-Rent Employees)

- "Customer" (UK EU-Rent Employees)

2.1.1.5 InfluencersThis section describes the influencers of diagramm "Airport strategy".Budget airlinesdescription Budget airlines offering low-cost, short-haul flights, often to secondary

airports.influencer source externalinfluencer type competitorowner EU-Rentstatus operationaljudged by assessment Assessment of budget airlinescommunity-specific terms - "Billig-Airlines" (Swiss EU-Rent Employees)

- "Budget airlines" (UK EU-Rent Employees)

2.1.1.6 AssessmentsThis section describes the assessments of diagramm "Airport strategy".Assessment of budget airlinesdescription Budget airlines provide low-cost flights to major cities, but using

secondary airports where EU-Rent does not have branches.assessment type threatmotivation Assessment 'Assessment of budget airlines' is...

... motivated by the analysis of the following Influencers: - Budget airlines [competitor] ... affecting the following Desired Results: - Service availability

owner EU-Rentstatus operationaljudges influencer Budget airlines

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assesses effect on desired result

Service availability

causes employment of means

Airport focus

identifies potential impact Loosing customersmade by organization unit salescommunity-specific terms - "Einschätzung von Billig-Airlines" (Swiss EU-Rent Employees)

- "Assessment of budget airlines" (UK EU-Rent Employees)

2.1.1.7 Potential ImpactsThis section describes the potential impacts of diagramm "Airport strategy".Loosing customersdescription We loose our existing customers that switch from regular to budget

airlines.impact type Riskowner EU-Rentstatus operationalsignificant to assessment Assessment of budget airlinescommunity-specific terms - "Kundenabwanderung" (Swiss EU-Rent Employees)

- "Loosing customers" (UK EU-Rent Employees)

2.1.1.8 StrategiesThis section describes the strategies of diagramm "Airport strategy".Airport focusdescription Operate nation-wide in each country of operation, focusing on major

airports, competing head-to-head, on-airport, with other premium car rental companies.

owner EU-Rentstatus operationala component of the planfor mission

Our Mission

assessed in Assessment of budget airlinesrealized by business process

walk-in rental

community-specific terms - "Flughafenfokus" (Swiss EU-Rent Employees)- "Airport focus" (UK EU-Rent Employees)

2.1.2 Balanced ScorecardThis diagram represents the (active) balanced scorecard of EU-Rent following the Kaplan/Norton approach.

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Balanced Scorecard Finance

Customer Efficiency

Growth

{percent achieved = 24%}Customer

{criterion = percent of car requests fulfilled.}{initial value = 92}{target value = 98}{actual value = 90}

{percent achieved = -33%}

Car availability

{percent achieved = 79%}

Finance

{criterion = annual revenue}{initial value = 56200000}{target value = 58000000}{actual value = 57800000}{percent achieved = 89%}

Revenue

{criterion = EBITA}{initial value = 3173090}{target value = 3500000}{actual value = 3400000}


Profit

{percent achieved = 48%}Growth

{criterion = number of FTE}{initial value = 81}

{target value = 110}{actual value = 87}


Staff

{criterion = % of employees leaving per year}{initial value = 10}{target value = 5}

{actual value = 6.3}{percent achieved = 74%}

Staff Fluctuation

{criterion = % of customers with more than one rental per year}{initial value = 13}{target value = 30}{actual value = 27}

{percent achieved = 82%}Customer retention

{criterion = average % of cars on rental at any time}{initial value = 90}{target value = 95}{actual value = 91}


Cars on rental

{percent achieved = 34%}Efficiency

{criterion = average processing time per case in minutes}{initial value = 8.3}{target value = 5}

{actual value = 6.7}{percent achieved = 48%}

Case handling time

{percent achieved = 46%}Total score

Balanced Scorecard


Figure 2 - Balanced Scorecard (Motivation Diagram)

2.1.2.1 ObjectivesThis section describes the objectives of diagramm "Balanced Scorecard".Car availabilitydescription During 4th quarter of current year, 98% of customers who ask to rent a

car get one.priority mediumcriterion percent of car requests fulfilled.timeframe End of this yeartarget value 98actual value 90percent achieved -33%last update 11.05.2007 09:50:17owner EU-Rentstatus operationalquantifies goal Service availabilitypart of objective Customercommunity-specific terms - "Fahrzeugverfügbarkeit" (Swiss EU-Rent Employees)


Cars on rentaldescription During 4th quarter of current year, at any time 95% of our cars are on

rental.priority high

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criterion average % of cars on rental at any timetimeframe End of this yeartarget value 95actual value 91percent achieved 20%last update 11.05.2007 08:51:32owner EU-Rentstatus operationalpart of objective Efficiencycommunity-specific terms - "Cars on rental" (UK EU-Rent Employees)

- "Vermietete Fahrzeuge" (Swiss EU-Rent Employees)

Case handling timedescription During 4th quarter of current year, the average processing time per

case is less than 5 minutes.priority mediumcriterion average processing time per case in minutestimeframe End of this yeartarget value 5actual value 6.7percent achieved 48%last update 14.05.2007 11:17:20owner EU-Rentstatus operationalpart of objective Efficiencycommunity-specific terms - "Case handling time" (UK EU-Rent Employees)

- "Fall-Bearbeitungszeit" (Swiss EU-Rent Employees)



Customer retentiondescription At the end of the current year, 30% of customers had more than one

rental per year.

priority lowcriterion % of customers with more than one rental per yeartimeframe End of this yeartarget value 30actual value 27percent achieved 82%last update 29.05.2008 22:56:57owner EU-Rent

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status operationalpart of objective Customercommunity-specific terms - "Customer retention" (UK EU-Rent Employees)

- "Kundenbindung" (Swiss EU-Rent Employees)

Efficiencydescription This represents the "efficiency" perspective of the Balanced

Scorecard.priority hightimeframe End of this yearpercent achieved 34%last update 14.05.2007 18:08:53owner EU-Rentstatus operationalcomposed of objective Case handling time, Cars on rentalpart of objective Total scorecommunity-specific terms - "Efficiency" (UK EU-Rent Employees)

- "Effizienz" (Swiss EU-Rent Employees)

Financedescription This represents the "finance" perspective of the Balanced Scorecard.priority hightimeframe End of next yearpercent achieved 79%last update 14.05.2007 18:08:30owner EU-Rentstatus operationalcomposed of objective Profit, Revenuepart of objective Total scorecommunity-specific terms - "Finance" (UK EU-Rent Employees)

- "Finanzen" (Swiss EU-Rent Employees)

Growthdescription This represents the "growth" perspective of the Balanced Scorecard.priority mediumtimeframe End of this yearpercent achieved 48%last update 14.05.2007 18:09:08owner EU-Rentstatus operationalcomposed of objective Staff Fluctuation, Staffpart of objective Total scorecommunity-specific terms - "Growth" (UK EU-Rent Employees)

- "Wachstum" (Swiss EU-Rent Employees)

Profitdescription To have at least 3'500'000€ EBITA next year.priority highcriterion EBITAtimeframe End of next yeartarget value 3500000actual value 3400000percent achieved 69%last update 11.05.2007 08:47:15

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owner EU-Rentstatus operationalpart of objective Financecommunity-specific terms - "Profit" (UK EU-Rent Employees)

- "Profit" (Swiss EU-Rent Employees)

Revenuedescription To have at least 58'000'000€ annual revenue next year.priority highcriterion annual revenuetimeframe End of next yeartarget value 58000000actual value 57800000percent achieved 89%last update 11.05.2007 08:44:22owner EU-Rentstatus operationalpart of objective Financecommunity-specific terms - "Revenue" (UK EU-Rent Employees)

- "Umsatz" (Swiss EU-Rent Employees)

Staffdescription To have 110 FTEs (Full Time Equivalents) by end of this year.priority mediumcriterion number of FTEtimeframe End of this yeartarget value 110actual value 87percent achieved 21%last update 11.05.2007 08:48:24owner EU-Rentstatus operationalpart of objective Growthcommunity-specific terms - "Staff" (UK EU-Rent Employees)

- "Personal" (Swiss EU-Rent Employees)

Staff Fluctuationdescription To have at most 5% staff fluctuation this year.priority mediumcriterion % of employees leaving per yeartimeframe End of this yeartarget value 5actual value 6.3percent achieved 74%last update 14.05.2007 17:51:04owner EU-Rentstatus operationalpart of objective Growthcommunity-specific terms - "Staff Fluctuation" (UK EU-Rent Employees)

- "Fluktuation" (Swiss EU-Rent Employees)

Total scoredescription This is the total score according to EU-Rent's balanced score card.timeframe End of this year

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percent achieved 46%last update 14.05.2007 11:30:29owner EU-Rentcomposed of objective Customer, Growth, Efficiency, Financecommunity-specific terms - "Total score" (UK EU-Rent Employees)

- "Total" (Swiss EU-Rent Employees)

2.1.3 Car managementThis diagram details our Car purchase & disposal strategy.

Car management

Car purchase & disposal

Equalize use of carsMaintenance schedules

Our Mission

«implements»«implements»

«planned by means of»


Figure 3 - Car management (Motivation Diagram)

2.1.3.1 MissionThis section describes the mission of diagramm "Car management".Our Missiondescription Provide car rental service across Europe and North America for both

business and personal customers.owner EU-Rentstatus operationalmakes vision operative Our Visionplanned by means of strategy

Airport focus, Car purchase & disposal

community-specific terms - "Unsere Mission" (Swiss EU-Rent Employees)- "Our Mission" (UK EU-Rent Employees)

2.1.3.2 StrategiesThis section describes the strategies of diagramm "Car management".

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Car purchase & disposaldescription Manage car purchase and disposal at local area level, with national

(operating country) guidance covering:- What models may be bought from which manufacturers;- Overall numbers and mix of models;- When to dispose of cars, by mileage and age;- Phasing of purchasing and delivery.

owner EU-Rentstatus operationala component of the plan for mission

Our Mission

implemented by tactic Equalize use of cars, Maintenance schedulescommunity-specific terms - "Fahrzeugbeschaffung & -verkauf" (Swiss EU-Rent Employees)

- "Car purchase & disposal" (UK EU-Rent Employees)

2.1.3.3 Tactics of This section describes the tactics of diagramm "Car management".Equalize use of carsdescription Equalize use of cars across rentals so that mileage is similar for cars of

the same car group and age.owner EU-Rentstatus operationalimplements strategy Car purchase & disposalcommunity-specific terms - "Fahrzeugnutzung" (Swiss EU-Rent Employees)

- "Equalize use of cars" (UK EU-Rent Employees)

Maintenance schedulesdescription Comply with car manufacturer's maintenance schedules.owner EU-Rentstatus operationalimplements strategy Car purchase & disposalcommunity-specific terms - "Wartungsintervalle" (Swiss EU-Rent Employees)

- "Maintenance schedules" (UK EU-Rent Employees)

2.1.4 Competition at airportsThis diagram represents the rationale for our Airport focus strategy.

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Competition at airports

«Vision»Our Vision

«Influencer»{influencer source = external}{influencer type = competitor}

Budget airlines

«Strategy»

Airport focus

sales

«Assessment»{assessment type = threat}

Assessment of budget airlines

«Goal»

Customer expectation

«Objective»{timeframe = End of next year}

Customer

«Objective»{criterion = percent of car requests fulfilled.}

{timeframe = End of this year}

Car availability

«Potential Impact»{impact type = Risk}

Loosing customers


«quantifies»

«causes employment of»

«made by»

«identifies»

«judges»

«amplifies»

«part of»

«quantifies»

«assesses effect on»


Figure 4 - Competition at airports (Motivation Diagram)

2.1.4.1 VisionThis section describes the vision of diagramm "Competition at airports".Our Visiondescription Be the car rental brand of choice for business in the countries in which

we operate.CATWOE customer individuals and companiesCATWOE actor EU-Rent branchesCATWOE transformation provide cars for rentalCATWOE owner EU-Rent shareholdersCATWOE environment laws in countries in which we operateowner EU-Rentstatus operationalamplified by goal Long rentals, Customer expectationmade operative by mission Our Missioncommunity-specific terms - "Unsere Vision" (Swiss EU-Rent Employees)

- "Our Vision" (UK EU-Rent Employees)

2.1.4.2 GoalsThis section describes the goals of diagramm "Competition at airports".Customer expectationdescription To have vehicles available for rental when and where customers

expect them.priority high

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owner EU-Rentstatus operationalamplifies vision Our Visioncomposed of goal Service availabilityquantified by objective Customercommunity-specific terms - "Kundenerwartungen" (Swiss EU-Rent Employees)

- "Customer expectation" (UK EU-Rent Employees)

Service availabilitydescription To have vehicles available for rental when and where customers

expect them.priority highowner EU-Rentstatus operationalpart of goal Customer expectationquantified by objective Car availabilityconsidered in assessment Assessment of budget airlinescommunity-specific terms - "Service availability" (UK EU-Rent Employees)

- "Service-Verfügbarkeit" (Swiss EU-Rent Employees)

2.1.4.3 ObjectivesThis section describes the objectives of diagramm "Competition at airports".Car availabilitydescription During 4th quarter of current year, 98% of customers who ask to rent a

car get one.priority mediumcriterion percent of car requests fulfilled.timeframe End of this yeartarget value 98actual value 90percent achieved -33%last update 11.05.2007 09:50:17owner EU-Rentstatus operationalquantifies goal Service availabilitypart of objective Customercommunity-specific terms - "Fahrzeugverfügbarkeit" (Swiss EU-Rent Employees)




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2.1.4.4 InfluencersThis section describes the influencers of diagramm "Competition at airports".Budget airlinesdescription Budget airlines offering low-cost, short-haul flights, often to secondary

airports.influencer source externalinfluencer type competitorowner EU-Rentstatus operationaljudged by assessment Assessment of budget airlinescommunity-specific terms - "Billig-Airlines" (Swiss EU-Rent Employees)

- "Budget airlines" (UK EU-Rent Employees)

2.1.4.5 AssessmentsThis section describes the assessments of diagramm "Competition at airports".Assessment of budget airlinesdescription Budget airlines provide low-cost flights to major cities, but using

secondary airports where EU-Rent does not have branches.assessment type threatmotivation Assessment 'Assessment of budget airlines' is...

... motivated by the analysis of the following Influencers: - Budget airlines [competitor] ... affecting the following Desired Results: - Service availability

owner EU-Rentstatus operationaljudges influencer Budget airlinesassesses effect on desired result


causes employment of means

Airport focus

identifies potential impact Loosing customersmade by organization unit salescommunity-specific terms - "Einschätzung von Billig-Airlines" (Swiss EU-Rent Employees)

- "Assessment of budget airlines" (UK EU-Rent Employees)

2.1.4.6 Potential ImpactsThis section describes the potential impacts of diagramm "Competition at airports".Loosing customersdescription We loose our existing customers that switch from regular to budget

airlines.impact type Riskowner EU-Rentstatus operationalsignificant to assessment Assessment of budget airlinescommunity-specific terms - "Kundenabwanderung" (Swiss EU-Rent Employees)

- "Loosing customers" (UK EU-Rent Employees)

2.1.4.7 StrategiesThis section describes the strategies of diagramm "Competition at airports".

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Airport focusdescription Operate nation-wide in each country of operation, focusing on major

airports, competing head-to-head, on-airport, with other premium car rental companies.

owner EU-Rentstatus operationala component of the plan for mission

Our Mission

assessed in Assessment of budget airlinesrealized by business process

walk-in rental

community-specific terms - "Flughafenfokus" (Swiss EU-Rent Employees)- "Airport focus" (UK EU-Rent Employees)

2.1.5 Pricing strategyThis diagram represents the rationale for our Volume pricing policy.

Pricing strategy

create rental contract

calculate price

R«Operative Rule»

OR03: credit limit

R«Structural Rule»

SR01: total price

corporate marketing

Our Vision {influencer source = internal}{influencer type = management prerogative}

Individual Pricing

Long rentals

{assessment type = opportunity}

Assessment of pricing

Volume pricing

«judges»«assesses effect on»

«governs»

«governs»

«derived from»«derived from»

«made by»

«amplifies»

«motivated by»


Figure 5 - Pricing strategy (Motivation Diagram)

2.1.5.1 VisionThis section describes the vision of diagramm "Pricing strategy".Our Visiondescription Be the car rental brand of choice for business in the countries in which

we operate.CATWOE customer individuals and companies

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CATWOE actor EU-Rent branchesCATWOE transformation provide cars for rentalCATWOE owner EU-Rent shareholdersCATWOE environment laws in countries in which we operateowner EU-Rentstatus operationalamplified by goal Long rentals, Customer expectationmade operative by mission Our Missioncommunity-specific terms - "Unsere Vision" (Swiss EU-Rent Employees)

- "Our Vision" (UK EU-Rent Employees)

2.1.5.2 GoalsThis section describes the goals of diagramm "Pricing strategy".Long rentalsdescription To have an increasing amount of long lasting rentals.priority mediumowner EU-Rentstatus under reviewamplifies vision Our Visionconsidered in assessment Assessment of pricingcommunity-specific terms - "Long rentals" (UK EU-Rent Employees)

- "Lange Mieten" (Swiss EU-Rent Employees)

2.1.5.3 InfluencersThis section describes the influencers of diagramm "Pricing strategy".Individual Pricingdescription Branch managers have authority to offer ad-hoc discounts in reaction

to competitors' offers. They use their discretion in doing so, as the reduced price will affect branch financial performance.

influencer source internalinfluencer type management prerogativeowner EU-Rentstatus under reviewjudged by assessment Assessment of pricingcommunity-specific terms - "Individual Pricing" (UK EU-Rent Employees)

- "Individual Pricing" (Swiss EU-Rent Employees)

2.1.5.4 AssessmentsThis section describes the assessments of diagramm "Pricing strategy".Assessment of pricingdescription Local branch managers know best their markets, so give them the

opportunity to decide their pricing strategy locally.assessment type opportunitymotivation Assessment 'Assessment of pricing' is...

... motivated by the analysis of the following Influencers: - Individual Pricing [management prerogative] ... affecting the following Desired Results: - Long rentals

owner EU-Rentstatus operational

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provides the impetus for directive

Volume pricing

judges influencer Individual Pricingassesses effect on desired result

Long rentals

made by organization unit corporate marketingcommunity-specific terms - "Assessment of pricing" (UK EU-Rent Employees)

- "Assessment of pricing" (Swiss EU-Rent Employees)

2.1.5.5 Business PoliciesThis section describes the business policies of diagramm "Pricing strategy".Volume pricingdescription The rental price must be calculated from the price of the rented car

model, the number of days and a volume discount.enforcement level post-justifiedvolatility weeklymotivation Business Policy 'Volume pricing' is...

...motivated by the following Assessments: - Assessment 'Assessment of pricing' is... ... motivated by the analysis of the following Influencers: - Individual Pricing [management prerogative] ... affecting the following Desired Results: - Long rentals

owner EU-Rentstatus operationalthe basis for business rule OR03: credit limit, SR01: total pricemotivated by assessment Assessment of pricinggoverns business process create rental contract, calculate pricecommunity-specific terms - "Preispolitik" (Swiss EU-Rent Employees)

- "Volume pricing" (UK EU-Rent Employees)

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3 Vocabulary and Fact Diagrams

3.1 Rental VocabularyThis contains all vocabulary elements of the Mini EU-Rent case study.

3.1.1 OverviewThis diagram represents the main concepts EU-Rent's business.

Overview

Core Concepts

amount

portion

count

length

dimension

number

BusinessPartners

customer

distance

rental

credit limit

price per day

total price

car modelcar

mileage

discount

promotiondiscount

renter

country

branch

SBVR

Deutsch

English (active)

open amount

number ofdays

UK EU-Rent Employees (active)

Swiss EU-Rent Employees

advancereservation

walk-in rental

driver license

is blacklisted

is phased-out

is VIP

wants upgradeis valid

books

belongs to

tofrom

is in

has signed

has

has

has

uses

has

is signed by

is upgrade for

has

is in

has

has

has

is booked by

has

«is role of»

«is role of»

«is role of»

«is role of»

Type: Fact Diagram Last Changed By: Ms / 16.06.2008

Figure 6 - Overview (Fact Diagram)

3.1.1.1 Involved CommunitiesThis section describes the involved communities of diagramm "".Deutschdescription This is the root community for German speaking people.speech communities Deutsch

English (active)description This is the root community for English speaking people.speech communities English

Swiss EU-Rent Employeesdescription This represents the German speaking employees working for EU-Rent.speech communities Deutsch

UK EU-Rent Employees (active)description This represents the English speaking employees working for EU-Rent.speech communities English

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3.1.1.2 Noun ConceptsThis section describes the noun concepts of diagramm "Overview".advance reservationdescription A rental that is contracted with EU-Rent at least one day before the

day of the scheduled pickup date/time of the car.plural advance reservationsgender Neutralsource salesowner salesstatus operationalin vocabulary Rental Vocabularyis a rentalfact statement rental wants upgrade

rental books car modelrental from branchrental has promotion discountrental has number of daysrental has expected returnrental has discountrental has agreed durationrental has total pricerental has actual returnrental has start daterenter has signed rentalrental hat rental durationrental is booked by car modelrental is signed by renterrental to branchrental uses car

community-specific terms - "advance reservation" (UK EU-Rent Employees)- "Voraus-Reservation" (Swiss EU-Rent Employees)

amountdescription A quantity of money.plural amountsgender Neutralsource WordNetconcept types roleowner KnowGravitystatus operationalin vocabulary Core Conceptsis role of number

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fact statement number is oddnumber is evenvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "amount" (English)- "Betrag" (Deutsch)- "montant" (Français)

branchdescription A rental organization unit that has rental responsibility.plural branchesgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnfact statement car belongs to branch

rental from branchbranch is in countryrental to branch

community-specific terms - "branch" (UK EU-Rent Employees)- "Niederlassung" (Swiss EU-Rent Employees)- "branch" (English)- "Niederlassung" (Deutsch)

cardescription A vehicle owned by EU-Rent and rented to its renters.synonyms automobileplural carsgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in structural rules R1: rental & carused in operative rules OR01: car assignment, OR02: car return

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is instance of car modelfact statement car is available

car belongs to branchcar has mileagecar is in countrycar requires next service at mileagerental uses car

community-specific terms - "car" (UK EU-Rent Employees)- "Fahrzeug" (Deutsch)- "car" (English)- "Fahrzeug" (Swiss EU-Rent Employees)

car modeldescription A named type of car built to the same specification, e.g., body style,

engine size, fuel type.synonyms model, typeexamples Ford Fiesta, Peugeot 206, ...plural car modelsgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in structural rules R3: rental & car model, SR01: Audi promotion, SR01: total price, SR02:

BMW promotionused in operative rules OR01: car assignment, OR02: phased-outfact statement car model is phased-out

rental books car modelcar model has price per daycar model has service intervalrental is booked by car modelcar model is upgrade for car model

community-specific terms - "car model" (English)- "Fahrzeugtyp" (Deutsch)- "car model" (UK EU-Rent Employees)- "Fahrzeugtyp" (Swiss EU-Rent Employees)

countdescription A number that is the result of counting individual things.synonyms quantityplural countsgender Neutralsource KnowGravityconcept types roleowner KnowGravitystatus operationalin vocabulary Core Conceptsis role of number

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fact statement number is oddnumber is evencount is quantity of verb conceptvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptcount is distinct quantity of noun concept in verb conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "count" (English)- "Anzahl" (Deutsch)- "quantité" (Français)

countrydescription A politically organized body of people under a single government.plural countriesgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyfact statement car is in country

branch is in countrycommunity-specific terms - "country" (UK EU-Rent Employees)

- "Land" (Swiss EU-Rent Employees)- "country" (English)- "Land" (Deutsch)

credit limitdescription The maximum allowed open amount of a renter.plural credit limitsgender Neutralsource sales handbookconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in operative rules OR03: credit limitis a amount

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fact statement number is oddnumber is evenrenter has credit limitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "credit limit" (UK EU-Rent Employees)- "Kreditlimite" (Deutsch)- "credit limit" (English)- "Kreditlimite" (Swiss EU-Rent Employees)

customerdescription Someone who pays for goods or services.synonyms clientplural customersgender Neutralsource WordNetowner KnowGravitystatus operationalin vocabulary Business Partnersis facet of partyfact statement supplier delivers to customer

customer requests from supplierpredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnoun concept is first of noun concept in verb concept

community-specific terms - "customer" (English)- "Kunde" (Deutsch)- "client" (Français)

dimensiondescription A property used to characterize physical objects.plural physical propertiesgender Neutral

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source WordNetconcept types roleowner KnowGravitystatus operationalin vocabulary Core Conceptsis role of numberfact statement number is odd

number is evendimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "dimension" (English)- "Dimension" (Deutsch)- "dimension" (Français)

discountdescription A deduction from the rental price in percent.plural discountsgender Neutralsource sales handbookconcept types roleowner salesstatus change requestedin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a portion

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fact statement number is oddnumber is evenrental has discountvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "discount" (English)- "Rabatt" (Deutsch)- "discount" (UK EU-Rent Employees)- "Rabatt" (Swiss EU-Rent Employees)

distancedescription A measure of the gap between two places.plural distancesgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyis a length

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fact statement number is oddnumber is evendimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "distance" (UK EU-Rent Employees)- "Distanz" (Swiss EU-Rent Employees)- "distance" (English)- "Distanz" (Deutsch)

driver licensegender Neutralowner EU-Rentin vocabulary Rental Vocabularyused in operative rules OR04: driver licensefact statement driver license is valid

renter has driver licensecommunity-specific terms - "driver license" (UK EU-Rent Employees)

- "Fahrausweis" (Swiss EU-Rent Employees)

lengthdescription A dimension of a thing that can be measured. The length of

something is the distance between two ends of the thing.plural lengthsgender Neutralsource SIconcept types roleowner KnowGravitystatus operationalin vocabulary Core Conceptsused in structural rules CCR05is a dimension

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fact statement number is oddnumber is evendimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "length" (English)- "Länge" (Deutsch)- "longueur" (Français)

mileagedescription The current odometer reading of a car.plural mileagesgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR01: car assignmentis a distance

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fact statement number is oddnumber is evencar has mileagecar requires next service at mileagedimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "mileage" (UK EU-Rent Employees)- "Km-Stand" (Deutsch)- "mileage" (English)- "Km-Stand" (Swiss EU-Rent Employees)

numberdescription A quantity belonging to an abstract mathematical system and

subject to laws of succession, addition, and multiplication.plural numbersgender Neutralsource SBVRowner KnowGravitystatus operationalin vocabulary Core Conceptsis a value

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community-specific terms - "number" (English)- "Zahl" (Deutsch)- "nombre" (Français)

number of daysdescription The contractual duration of a rental.plural numbers of daysgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a count

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fact statement number is oddnumber is evenrental has number of dayscount is quantity of verb conceptvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptcount is distinct quantity of noun concept in verb conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "number of days" (English)- "Anzahl Tage" (Deutsch)- "number of days" (UK EU-Rent Employees)- "Anzahl Tage" (Swiss EU-Rent Employees)

open amountdescription The sum of all outstanding amounts of a renter.plural open amountsgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: open amountused in operative rules OR03: credit limitis a amount

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fact statement number is oddnumber is evenrenter has open amountvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "open amount" (UK EU-Rent Employees)- "offener Betrag" (Deutsch)- "open amount" (English)- "offener Betrag" (Swiss EU-Rent Employees)

portiondescription Something determined in relation to something that includes it.plural portionsgender Neutralsource WordNetconcept types roleowner KnowGravitystatus operationalin vocabulary Core Conceptsis role of number

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community-specific terms - "portion" (English)- "Anteil" (Deutsch)- "portion" (Français)

price per daydescription The list price for renting a specific car model for one day.synonyms daily rate, rateplural prices per daygender Neutralsource sales handbookconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a amount

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fact statement number is oddnumber is evencar model has price per dayvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "price per day" (English)- "Preis pro Tag" (Deutsch)- "price per day" (UK EU-Rent Employees)- "Preis pro Tag" (Swiss EU-Rent Employees)

promotion discountdescription An amount deducted from the rental price.plural promotion discountsgender Neutralsource salesconcept types roleowner salesstatus change requestedin vocabulary Rental Vocabularyused in structural rules SR01: Audi promotion, SR01: total price, SR02: BMW promotionis a amount

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fact statement number is oddnumber is evenrental has promotion discountvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "Aktionsrabatt" (Swiss EU-Rent Employees)- "promotion discount" (UK EU-Rent Employees)- "special discount" (English)- "Aktionsrabatt" (Deutsch)

rentaldescription A contract with a renter specifying use of a car of a car model for a

number of days to drive from branch to branch.synonyms rental contractplural rentalsgender Neutralsource sales handbookowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules R1: rental & car, R2: rental & renter, R3: rental & car model, SR01: Audi

promotion, SR01: open amount, SR01: total price, SR02: BMW promotion, SR02: positive penalty, SR03: negative penalty

used in operative rules OR01: blacklist, OR01: car assignment, OR02: car return, OR02: phased-out

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fact statement rental wants upgraderental books car modelrental from branchrental has promotion discountrental has number of daysrental has expected returnrental has discountrental has agreed durationrental has total pricerental has actual returnrental has start daterenter has signed rentalrental hat rental durationrental is booked by car modelrental is signed by renterrental to branchrental uses car

community-specific terms - "rental" (English)- "Mietvertrag" (Deutsch)- "rental" (UK EU-Rent Employees)- "Miete" (Swiss EU-Rent Employees)

renterdescription A person contractually responsible for a rental.synonyms customerplural rentersgender Neutralsource sales handbookowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules R2: rental & renter, SR01: open amountused in operative rules OR01: blacklist, OR03: credit limit, OR04: driver licenseis a customerfact statement renter is blacklisted

renter is VIPrenter has credit limitrenter has open amountrenter has driver licenserenter has signed rentalrental is signed by rentersupplier delivers to customercustomer requests from supplierpredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnoun concept is first of noun concept in verb concept

community-specific terms - "renter" (English)- "Mieter" (Deutsch)- "renter" (UK EU-Rent Employees)- "Mieter" (Swiss EU-Rent Employees)

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total pricedescription The final amount that a renter owns EU-Rent for a specific rental.synonyms final priceplural total pricesgender Neutralsource sales handbookconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: open amount, SR01: total price, SR02: positive penalty, SR03:

negative penaltyis a amountfact statement number is odd

number is evenrental has total pricetotal price is decreased by penaltytotal price is increased by penaltyvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "total price" (English)- "Gesamtpreis" (Deutsch)- "total price" (UK EU-Rent Employees)- "Gesamtpreis" (Swiss EU-Rent Employees)

walk-in rentaldescription A rental that is contracted with EU-Rent on the day that the car is

picked up.plural walk-in rentalsgender Neutralsource salesowner salesstatus under reviewin vocabulary Rental Vocabularyis a rental

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community-specific terms - "walk-in rental" (UK EU-Rent Employees)- "Sofort-Miete" (Swiss EU-Rent Employees)

3.1.2 Special RolesThis diagram focuses on various "is role of" verb concepts in EU-Rent's vocabulary.

Special Roles country

destination branch

branch

owning countrycurrent location originating branch

total price

amount

penalty expected return actual return

timepoint

rentalrental duration

less than 7 days between 7 and 13days

at least 14 days

is increased by

has has

is decreased by

hat

«is role of» «is role of» «is role of» «is role of»

«is role of» «is role of» «is role of»


Figure 7 - Special Roles (Fact Diagram)

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3.1.2.1 Noun ConceptsThis section describes the noun concepts of diagramm "Special Roles".actual returndescription A timepoint (date) at which a car of a rental is actually brought back.gender Neutralconcept types roleowner EU-Rentin vocabulary Rental Vocabularyused in structural rules SR02: positive penalty, SR03: negative penaltyis role of timepointfact statement rental has actual return

timepoint is after timepointtimepoint is after or the same as timepointtimepoint is before than timepointtimepoint is before than or the same as timepointpredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnoun concept is first of noun concept in verb concept

community-specific terms - "actual return" (UK EU-Rent Employees)- "tatsächliche Rückgabe" (Swiss EU-Rent Employees)


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at least 14 daysgender Neutralowner EU-Rentin vocabulary Rental Vocabularyis instance of rental durationcommunity-specific terms - "at least 14 days" (UK EU-Rent Employees)

- "mehr als 14 Tage" (Swiss EU-Rent Employees)

between 7 and 13 daysgender Neutralowner EU-Rentin vocabulary Rental Vocabularyis instance of rental durationcommunity-specific terms - "between 7 and 13 days" (UK EU-Rent Employees)

- "zwischen 7 und 13 Tagen" (Swiss EU-Rent Employees)

branchdescription A rental organization unit that has rental responsibility.plural branchesgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnfact statement car belongs to branch


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current locationdescription The country that acts as the current location of a car.plural current locationsgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnis role of countryfact statement car is in country

branch is in countrycommunity-specific terms - "current location" (UK EU-Rent Employees)

- "Standortland" (Swiss EU-Rent Employees)- "Standortland" (Deutsch)- "current location" (English)

destination branchdescription The branch that acts as the destination of a rental.plural destination branchesgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnis role of branchfact statement car belongs to branch


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community-specific terms - "destination branch" (UK EU-Rent Employees)- "Zielniederlassung" (Swiss EU-Rent Employees)- "Zielniederlassung" (Deutsch)- "destination branch" (English)

expected returndescription A timepoint (date) at which a car of a rental is expected to be

brought back.gender Neutralconcept types roleowner EU-Rentin vocabulary Rental Vocabularyused in structural rules SR02: positive penalty, SR03: negative penaltyis role of timepointfact statement rental has expected return


community-specific terms - "expected return" (UK EU-Rent Employees)- "erwartete Rückgabe" (Swiss EU-Rent Employees)

less than 7 daysgender Neutralowner EU-Rentin vocabulary Rental Vocabularyis instance of rental durationcommunity-specific terms - "less than 7 days" (UK EU-Rent Employees)

- "weniger als 7 Tage" (Swiss EU-Rent Employees)

originating branchdescription The branch that acts as the origin of a rental.plural originating branchesgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyis role of branchfact statement car belongs to branch


community-specific terms - "originating branch" (UK EU-Rent Employees)- "Ausgangsniederlassung" (Swiss EU-Rent Employees)- "Ausgangsniederlassung" (Deutsch)- "originating branch" (English)

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owning countrydescription The country in which the owning branch of a car resides.plural owning countriesgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnis role of countryfact statement car is in country

branch is in countrycommunity-specific terms - "owning country" (UK EU-Rent Employees)

- "Eigentumsland" (Swiss EU-Rent Employees)- "Eigentumsland" (Deutsch)- "owning country" (English)

penaltydescription An amount that has to be paid in addition to the total price of a

rental, if a car is not returned on time.gender Neutralconcept types roleowner EU-Rentin vocabulary Rental Vocabularyused in structural rules SR02: positive penalty, SR03: negative penaltyis role of amountfact statement number is odd

number is eventotal price is decreased by penaltytotal price is increased by penaltyvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "penalty" (UK EU-Rent Employees)- "Zuschlag" (Swiss EU-Rent Employees)

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rental durationgender Neutralowner EU-Rentin vocabulary Rental Vocabularyfact statement rental hat rental durationcommunity-specific terms - "rental duration" (UK EU-Rent Employees)

- "Dauer der Miete" (Swiss EU-Rent Employees)

timepointdescription A particular point in time when something will or did happensynonyms tempsplural timepointsgender Neutralsource KnowGravityowner KnowGravitystatus operationalin vocabulary Core Conceptsused in structural rules CCR03, CCR04

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is a positionfact statement timepoint is after timepoint

timepoint is after or the same as timepointtimepoint is before than timepointtimepoint is before than or the same as timepointpredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnoun concept is first of noun concept in verb concept

community-specific terms - "timepoint" (English)- "Zeitpunkt" (Deutsch)- "moment" (Français)


negative penaltyis a amountfact statement number is odd

number is evenrental has total pricetotal price is decreased by penaltytotal price is increased by penaltyvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

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3.2 Car LogisticsContains rules on how to manage cars.

3.2.1 Car Logistics

Car Logistics

car

branch

country

mileage

rental

car model

service interval

is available

belongs tohas

is in

requires next service at

uses

has


Figure 8 - Car Logistics (Fact Diagram)

3.2.1.1 Noun ConceptsThis section describes the noun concepts of diagramm "Car Logistics".branchdescription A rental organization unit that has rental responsibility.plural branchesgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR02: car returnfact statement car belongs to branch



cardescription A vehicle owned by EU-Rent and rented to its renters.synonyms automobileplural carsgender Neutralsource logisticsowner logistics

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status operationalin vocabulary Rental Vocabularyused in structural rules R1: rental & carused in operative rules OR01: car assignment, OR02: car returnis instance of car modelfact statement car is available

car belongs to branchcar has mileagecar is in countrycar requires next service at mileagerental uses car

community-specific terms - "car" (UK EU-Rent Employees)- "Fahrzeug" (Deutsch)- "car" (English)- "Fahrzeug" (Swiss EU-Rent Employees)









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mileagedescription The current odometer reading of a car.plural mileagesgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyused in operative rules OR01: car assignmentis a distancefact statement number is odd

number is evencar has mileagecar requires next service at mileagedimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "mileage" (UK EU-Rent Employees)- "Km-Stand" (Deutsch)- "mileage" (English)- "Km-Stand" (Swiss EU-Rent Employees)




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service intervaldescription The recommended distance between two maintenance services.plural service intervalsgender Neutralsource logisticsconcept types roleowner logisticsstatus operationalin vocabulary Rental Vocabularyis a distance

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fact statement number is oddnumber is evencar model has service intervaldimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "service interval" (UK EU-Rent Employees)- "Service-Interval" (Swiss EU-Rent Employees)- "service interval" (Deutsch)- "service interval" (English)

3.3 PricingContains rules on how to determine the total price of a rental.

3.3.1 Pricing

Pricing

number ofdays



rentalcar model

discount promotiondiscount

price per day

total price

has has

is booked by has

has hasis upgrade for


Figure 9 - Pricing (Fact Diagram)

3.3.1.1 Involved CommunitiesThis section describes the involved communities of diagramm "".Swiss EU-Rent Employeesdescription This represents the German speaking employees working for EU-Rent.

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speech communities Deutsch

UK EU-Rent Employees (active)description This represents the English speaking employees working for EU-Rent.speech communities English

3.3.1.2 Noun ConceptsThis section describes the noun concepts of diagramm "Pricing".car modeldescription A named type of car built to the same specification, e.g., body style,



rental books car modelcar model has service intervalcar model has price per dayrental is booked by car modelcar model is upgrade for car model


discountdescription A deduction from the rental price in percent.plural discountsgender Neutralsource sales handbookconcept types roleowner salesstatus change requestedin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a portion

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fact statement number is oddnumber is evenrental has discountvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "discount" (English)- "Rabatt" (Deutsch)- "discount" (UK EU-Rent Employees)- "Rabatt" (Swiss EU-Rent Employees)

number of daysdescription The contractual duration of a rental.plural numbers of daysgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a count

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fact statement number is oddnumber is evenrental has number of dayscount is quantity of verb conceptvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptcount is distinct quantity of noun concept in verb conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "number of days" (English)- "Anzahl Tage" (Deutsch)- "number of days" (UK EU-Rent Employees)- "Anzahl Tage" (Swiss EU-Rent Employees)

price per daydescription The list price for renting a specific car model for one day.synonyms daily rate, rateplural prices per daygender Neutralsource sales handbookconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: total priceis a amount

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fact statement number is oddnumber is evencar model has price per dayvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "price per day" (English)- "Preis pro Tag" (Deutsch)- "price per day" (UK EU-Rent Employees)- "Preis pro Tag" (Swiss EU-Rent Employees)


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negative penaltyis a amount

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fact statement number is oddnumber is evenrental has total pricetotal price is decreased by penaltytotal price is increased by penaltyvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept


3.4 Promotion DiscountContains rules that deal with special sales promotions.

3.4.1 Promotion DiscountsPromotion Discounts

KnowEnterprise Library::Core Concepts

date duration amount

VW

car model rental

promotion discountagreed durationstart dateBMW Audi

has has has

books

«is role of»


Figure 10 - Promotion Discounts (Fact Diagram)

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3.4.1.1 Noun ConceptsThis section describes the noun concepts of diagramm "Promotion Discounts".agreed durationdescription The agreed duration of a rental in days.plural rental durationsgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: Audi promotion, SR02: BMW promotionis a durationfact statement number is odd

number is evenrental has agreed durationperson has age durationdimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "agreed duration" (UK EU-Rent Employees)- "Mietdauer" (Swiss EU-Rent Employees)


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Audidescription The car model named "Audi".plural Audisgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: Audi promotionis instance of car modelcommunity-specific terms - "Audi" (UK EU-Rent Employees)

- "Audi" (Swiss EU-Rent Employees)

BMWdescription The car model named "BMW".plural BMWsgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in structural rules SR02: BMW promotionis instance of car modelcommunity-specific terms - "BMW" (UK EU-Rent Employees)

- "BMW" (Swiss EU-Rent Employees)


engine size, fuel type.

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synonyms model, typeexamples Ford Fiesta, Peugeot 206, ...plural car modelsgender Neutralsource logisticsowner logisticsstatus operationalin vocabulary Rental Vocabularyused in structural rules R3: rental & car model, SR01: Audi promotion, SR01: total price, SR02:




datedescription A particular day specified on the basis of the Gregorian calendar.plural datesgender Neutralsource KnowGravityowner KnowGravitystatus operationalin vocabulary Core Conceptsis a timepointfact statement timepoint is after timepoint

timepoint is after or the same as timepointtimepoint is before than timepointtimepoint is before than or the same as timepointpredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnoun concept is first of noun concept in verb concept

community-specific terms - "date" (English)- "Datum" (Deutsch)- "date" (Français)

durationdescription A dimension to measure the difference between two timepoints in the

past, the present or the future.plural durationsgender Neutralsource SIconcept types roleowner KnowGravitystatus operational

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in vocabulary Core Conceptsused in structural rules CCR07is a dimensionfact statement number is odd

number is evenperson has age durationdimension is measured in unitvalue is larger or equal than valuevalue is larger than valuevalue is smaller or equal than valuevalue is smaller than valuepredicate has argument conceptfunction has result conceptconcept is conceptconcept is different from conceptconcept is one of collectionconcept is same as conceptnumber is sum of function in collectionnumber is average of function in collectionnumber is number plus numbernumber is maximum of value in verb conceptnumber is number divided by numbernumber is number times numbernumber is number minus numbernumber is minimum of value in verb conceptvalue is between value and valuenoun concept is first of noun concept in verb concept

community-specific terms - "duration" (English)- "Dauer" (Deutsch)- "durée" (Français)


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start datedescription The agreed pick-up date of a rental.synonyms pick-up dateplural rental start datesgender Neutralsource salesconcept types roleowner salesstatus operationalin vocabulary Rental Vocabularyused in structural rules SR01: Audi promotion, SR02: BMW promotionis role of datefact statement rental has start date


community-specific terms - "start date" (UK EU-Rent Employees)- "Übernahmedatum" (Swiss EU-Rent Employees)

VWdescription The car model named "VW" (Volkswagen).synonyms Volkswagenplural VWsgender Neutralsource logistics

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owner logisticsstatus operationalin vocabulary Rental Vocabularyis instance of car modelcommunity-specific terms - "VW" (UK EU-Rent Employees)

- "VW" (Swiss EU-Rent Employees)

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4 Rule Sketches

4.1 Rule SetsThis contains all rule elements of the Mini EU-Rent case study.

4.1.1 Rule SketchThis diagram summarizes the result of the rule elicitation workshop held on 25 October 2007.

Rule Sketch

Cars must not be given to drunken drivers.

Blacklisted customers may not rent cars.

Phased-out cars must not be rented.

The rental price must be calculated from the price of the rented car model, the number of days and a volume discount.

A renter must always get a car of the selected car model with the least mileage.

A car that is in another country than its owning branch must be transferred back to its origin country by a rental, if possible.

Sales Rules Car Logistics

Type: Rule Sketch Last Changed By: Ms / 16.06.2008

Figure 11 - Rule Sketch (Rule Sketch)

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5 Rule Maps

5.1 Rule SetsThis contains all rule elements of the Mini EU-Rent case study.

5.1.1 Rule MapThis diagramm illustrates the dependencies of our rules on our vocabulary.

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Rule Map

«Vocabulary»Rental Vocabulary

RR1: rental & car

RR2: rental & renter

«Rule Set»Sales

«Rule Set»Pricing

DT01: Volume Discount

Promotion Discount

RSR01: Audi promotion

RSR02: BMW promotion

RSR01: total price

RSR02: positive penalty

RSR03: negative penalty

ROR01: blacklist

ROR02: phased-out

ROR04: driver license

RSR01: open amount

ROR03: credit limit

«Rule Set»Car Logistics

ROR01: car assignment

ROR02: car return

«Vocabulary»Core Concepts

RMini EU-Rent Models::Business Model::Rental Vocabulary::R3: rental & car model

«requires vocabulary»








Type: Rule Map Last Changed By: Ms / 16.06.2008

Figure 12 - Rule Map (Rule Map)

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5.1.1.1 Rule SetsThis section describes the rule sets of of diagramm "Rule Map".Car Logisticsdescription Contains rules on how to manage cars.categories policycontained rules OR01: car assignment, OR02: car returnreferenced vocabularies Rental Vocabularyreferenced noun concepts rental, car, car model, mileage, current location, branch, owning

country, destination branchcommunity-specific terms - "Car Logistics" (UK EU-Rent Employees)

- "Fahrzeuglogistik" (Swiss EU-Rent Employees)

DT01: Volume Discountdescription This rule set is a decision table that is maintained via Prologa as an

external editor.volatility monthlynotes ___ ___________________________ ________

| | | || A: | false | true ||___ |________ ________ ________ |________ || | | | | || B: | < 7 | 7...13 | >= 14 | --- ||___ |________ ________ ________ |________ || | | | | || C: | 0% | 5% | 10% | 10% ||___ |________ ________ ________ |________ |

A: renter has signed rental and renter is VIPB: rental has number of daysC: rental has discount

owner EU-Rentstatus under reviewruleset inputs signed rental & VIP, duration of rentalruleset outputs 0% discount, 5% discount, 10% discountreferenced vocabularies Rental Vocabulary, Core Conceptsreferenced noun concepts renter, rental, false, true, number of days, between 7 and 13 days, at

least 14 days, less than 7 days, discountcommunity-specific terms - "DT01: Volume Discount" (UK EU-Rent Employees)

- "DT01: Mengenrabatt" (Swiss EU-Rent Employees)

Pricingdescription Contains rules on how to determine the total price of a rental.categories policycontained rules SR01: total price, SR02: positive penalty, SR03: negative penalty, SR01:

Audi promotion, SR02: BMW promotionreferenced vocabularies Rental Vocabularyreferenced noun concepts total price, rental, number of days, price per day, car model,

discount, promotion discount, penalty, actual return, expected return,Audi, start date, agreed duration, BMW

community-specific terms - "Pricing" (UK EU-Rent Employees)- "Pricing" (Swiss EU-Rent Employees)

Promotion Discountdescription Contains rules that deal with special sales promotions.

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categories policyowner KnowGravitycontained rules SR01: Audi promotion, SR02: BMW promotionreferenced vocabularies Rental Vocabularyreferenced noun concepts car model, rental, Audi, start date, promotion discount, agreed

duration, BMWcommunity-specific terms - "Promotion Discount" (UK EU-Rent Employees)

- "Aktionsrabatt" (Swiss EU-Rent Employees)

Salesdescription Contains sales rules.categories policycontained rules OR01: blacklist, OR02: phased-out, OR03: credit limit, OR04: driver

license, SR01: open amount, SR01: total price, SR02: positive penalty, SR03: negative penalty, SR01: Audi promotion, SR02: BMW promotion

referenced vocabularies Rental Vocabularyreferenced noun concepts renter, rental, car model, open amount, credit limit, driver license,

total price, number of days, price per day, discount, promotion discount, penalty, actual return, expected return, Audi, start date, agreed duration, BMW

community-specific terms - "Sales" (UK EU-Rent Employees)- "Verkauf" (Swiss EU-Rent Employees)

5.1.1.2 VocabulariesThis section describes the vocabularies of diagramm "Rule Map".Core Conceptsdescription This vocabulary contains a set of reusable concepts provided by

KnowEnterprise. Please do should not modify the contents of this vocabulary as it will be overwritten by the next update of KnowEnterprise!

owner KnowGravitystatus operationalcontained noun concepts "A", "cd", "K", "kg", "m", "mol", "s", "°C", "°F", abstraction, amount, amount

of substance, bag, collection, concept, count, current, date, description, dimension, duration, facet, false, frequency, function, length, location, luminous intensity, mass, name, noun concept, now, number, portion, position, predicate, role, set, temperature, text, thing, time, timepoint, true, truth, unit, value, verb concept

contained rules CCR01, CCR02, CCR03, CCR04, CCR05, CCR06, CCR07, CCR08, CCR09, CCR10, CCR11, CCR12

referenced vocabularies Core Conceptsreferenced noun concepts value, timepoint, length, "m", mass, "kg", duration, "s", current, "A",

temperature, "K", "°C", "°F", amount of substance, "mol", luminous intensity, "cd"

controlling community English (active)community-specific terms - "Core Concepts" (English)

- "Kernkonzepte" (Deutsch)- "Concepts Fondement" (Français)

Rental Vocabularydescription This contains all vocabulary elements of the Mini EU-Rent case study.

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contained noun concepts actual return, advance reservation, agreed duration, at least 14 days, Audi, between 7 and 13 days, BMW, branch, car, car model, country, credit limit, current location, destination branch, discount, distance, driver license, expected return, less than 7 days, mileage, number of days, open amount, originating branch, owning country, penalty, price per day, promotion discount, rental, rental duration, renter, service interval, start date, total price, VW, walk-in rental

contained rules R1: rental & car, R2: rental & renter, R3: rental & car modelreferenced vocabularies Rental Vocabularyreferenced noun concepts rental, car, renter, car modelcontrolling community UK EU-Rent Employees (active)community-specific terms - "Rental Vocabulary" (UK EU-Rent Employees)

- "Mini EU-Rent Vokabular" (Swiss EU-Rent Employees)

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6 Structural Rules

6.1 Rental VocabularyThis contains all vocabulary elements of the Mini EU-Rent case study.R1: rental & carrule statement It is necessary that each rental uses at most one car.rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus change requestedreferenced noun concepts rental, carreferenced vocabularies Rental Vocabularycommunity-specific terms - "R1: rental & car" (UK EU-Rent Employees)

- "R1: Miete & Fahrzeug" (Swiss EU-Rent Employees)

R2: rental & renterrule statement It is necessary that each rental is signed by exactly one renter.rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus agreedreferenced noun concepts rental, renterreferenced vocabularies Rental Vocabularycommunity-specific terms - "R2: rental & renter" (UK EU-Rent Employees)

- "R2: Miete & Mieter" (Swiss EU-Rent Employees)

R3: rental & car modelrule statement It is necessary that each rental books exactly one car model.rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus agreedreferenced noun concepts rental, car modelreferenced vocabularies Rental Vocabularycommunity-specific terms - "R3: rental & car model" (UK EU-Rent Employees)

- "R3: Miete & Fahrzeumodell" (Swiss EU-Rent Employees)

6.2 SalesContains sales rules.This rule set is part of Rule Sets

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SR01: open amountrule statement It is necessary that the open amount of each renter is sum of the total

price of each rental that is signed by the renter.rule language SBVRalethic modality necessityvolatility nevereffective from 01-JAN-2007source salesowner salesstatus operationalreferenced noun concepts open amount, renter, total price, rentalreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR01: open amount" (UK EU-Rent Employees)

- "SR01: Offener Betrag" (Swiss EU-Rent Employees)

6.3 PricingContains rules on how to determine the total price of a rental.This rule set is part of Sales

6.3.1 Fact Diagrams of Ruleset PricingPricing

number ofdays



rentalcar model

discount promotiondiscount

price per day

total price

has has

is booked by has

has hasis upgrade for


Figure 13 - Pricing (Fact Diagram)

6.3.2 Rules of Ruleset PricingSR01: total pricerule statement It is necessary that the total price of each rental is the number of days

* price per day of the car model that is booked by that rental * (100 -discount of that rental) / 100 - promotion discount of that rental.

rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus operationalreferenced noun concepts total price, rental, number of days, price per day, car model,

discount, promotion discountreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR01: total price" (UK EU-Rent Employees)

- "SR01: Gesamtpreis" (Swiss EU-Rent Employees)

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SR02: positive penaltyrule statement It is necessary that the total price of each rental is increased by a

penalty of 20 * (actual return - expected return), if actual return is after expected return.

rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner EU-Rentstatus under reviewreferenced noun concepts total price, rental, penalty, actual return, expected returnreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR02: positive penalty" (UK EU-Rent Employees)

- "SR02: positive Strafen" (Swiss EU-Rent Employees)

SR03: negative penaltyrule statement It is necessary that the total price of each rental is decreased by a

penalty of 5 * (expected return - actual return), if actual return is before than expected return.

rule language SBVRalethic modality necessityvolatility yearlyeffective from 01-JAN-2007source salesowner EU-Rentstatus under reviewreferenced noun concepts total price, rental, penalty, expected return, actual returnreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR03: negative penalty" (UK EU-Rent Employees)

- "SR03: negative Strafen" (Swiss EU-Rent Employees)

6.4 Promotion DiscountContains rules that deal with special sales promotions.This rule set is part of Pricing

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6.4.1 Fact Diagrams of Ruleset Promotion Discount

Promotion Discounts KnowEnterprise Library::Core Concepts

date duration amount

VW

car model rental

promotion discountagreed durationstart dateBMW Audi

has has has

books

«is role of»


Figure 14 - Promotion Discounts (Fact Diagram)

6.4.2 Rules of Ruleset Promotion DiscountSR01: Audi promotionrule statement if all of the following conditions are true:

the car model of the rental is Audi the start date of the rental is between 01.06.2007 and

30.06.2007then set the promotion discount of the rental to the agreed

duration of the rental * 5 display the message: The rental is eligible for the Audi pre-

summer promotion.rule language ILOG BALalethic modality necessityvolatility monthlyeffective from 01-JUN-2007source salesowner salesstatus agreedreferenced noun concepts car model, rental, Audi, start date, promotion discount, agreed

durationreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR01: Audi promotion" (UK EU-Rent Employees)

- "SR01: Audi-Aktion" (Swiss EU-Rent Employees)

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SR02: BMW promotionrule statement if all of the following conditions are true:

the car model of the rental is BMW the start date of the rental is between 01.07.2007 and

15.07.2007then set the promotion discount of the rental to the agreed

duration of the rental * 7 display the message: The rental is eligible for BMW pre-summer

promotion.rule language ILOG BALalethic modality necessityvolatility monthlyeffective from 01-JUN-2007source salesowner salesstatus under reviewreferenced noun concepts car model, rental, BMW, start date, promotion discount, agreed

durationreferenced vocabularies Rental Vocabularycommunity-specific terms - "SR02: BMW promotion" (UK EU-Rent Employees)

- "SR02: BMW-Aktion" (Swiss EU-Rent Employees)

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7 Operative Rules

7.1 Car LogisticsContains rules on how to manage cars.This rule set is part of Rule Sets

7.1.1 Fact Diagrams of Ruleset Car Logistics

Car Logistics

car

branch

country

mileage

rental

car model

service interval

is available

belongs tohas

is in

requires next service at

uses

has


Figure 15 - Car Logistics (Fact Diagram)

7.1.2 Rules of Ruleset Car LogisticsOR01: car assignmentrule statement It is obligatory that a rental uses a car that is available

and that rental books a car model and that car is an instance of that car model and that car has mileage that is minimum of mileage of each car thatis available.

rule language SBVRdeontic modality obligationenforcement level post-justifiedvolatility monthlyeffective from 01-JAN-2007source logisticsowner logisticsstatus under reviewreferenced noun concepts rental, car, car model, mileagereferenced vocabularies Rental Vocabularycommunity-specific terms - "OR01: car assignment" (UK EU-Rent Employees)

- "R7: Fahrzeugzuordnung" (Swiss EU-Rent Employees)

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OR02: car returnrule statement For each rental all of the following conditions must always be met:

1. if all the following conditions are met:- rental uses car- car is in current location- car belongs to branchbranch is in owning countrycurrent location is same as owning countrythen, all of the following conditions must be met as well:- rental to destination branch- destination branch is in owning country.

rule language KGRLdeontic modality obligationenforcement level pre-authorizedvolatility monthlyeffective from 01-JAN-2007source logisticsowner logisticsstatus under reviewreferenced noun concepts rental, car, current location, branch, owning country, destination

branchreferenced vocabularies Rental Vocabularycommunity-specific terms - "OR02: car return" (UK EU-Rent Employees)

- "R10: Fahrzeugrückgabe" (Swiss EU-Rent Employees)

7.2 SalesContains sales rules.This rule set is part of Rule SetsOR01: blacklistrule statement It is prohibited that a renter has signed a rental, if that renter is

blacklisted.rule language SBVRdeontic modality prohibitionenforcement level post-justifiedvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus under reviewreferenced noun concepts renter, rentalreferenced vocabularies Rental Vocabularycommunity-specific terms - "OR01: blacklist" (UK EU-Rent Employees)

- "OR01: Schwarze Liste" (Swiss EU-Rent Employees)

OR02: phased-outrule statement It is prohibited that a rental books a car model, if that car model is

phased-out.rule language SBVRdeontic modality prohibitionenforcement level pre-authorizedvolatility yearlyeffective from 01-JAN-2007source logistics

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owner logisticsstatus operationalreferenced noun concepts rental, car modelreferenced vocabularies Rental Vocabularycommunity-specific terms - "OR02: phased-out" (UK EU-Rent Employees)

- "OR02: Auslaufmodell" (Swiss EU-Rent Employees)

OR03: credit limitrule statement It is prohibited that a renter has a open amount that is larger than the

credit limit of that renter.rule language SBVRdeontic modality prohibitionenforcement level pre-authorizedvolatility yearlyeffective from 01-JAN-2007source salesowner salesstatus operationalreferenced noun concepts renter, open amount, credit limitreferenced vocabularies Rental Vocabularyderived from business policy

Volume pricing

community-specific terms - "OR03: credit limit" (UK EU-Rent Employees)- "OR03: Kreditlimite" (Swiss EU-Rent Employees)

OR04: driver licenserule statement It is obligatory that a renter has a driver license that is valid.rule language SBVRdeontic modality obligationenforcement level pre-authorizedvolatility yearlyeffective from 01-JAN-2007source lawowner EU-Rentstatus operationalreferenced noun concepts renter, driver licensereferenced vocabularies Rental Vocabularycommunity-specific terms - "OR04: driver license" (UK EU-Rent Employees)

- "OR04: Fahrausweis" (Swiss EU-Rent Employees)

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8 Decision Tables

8.1 PricingContains rules on how to determine the total price of a rental.

8.1.1 DT01: Volume DiscountDT01: Volume Discountdescription This rule set is a decision table that is maintained via Prologa as an

external editor.volatility monthlynotes ___ ___________________________ ________

| | | || A: | false | true ||___ |________ ________ ________ |________ || | | | | || B: | < 7 | 7...13 | >= 14 | --- ||___ |________ ________ ________ |________ || | | | | || C: | 0% | 5% | 10% | 10% ||___ |________ ________ ________ |________ |

A: renter has signed rental and renter is VIPB: rental has number of daysC: rental has discount

owner EU-Rentstatus under reviewruleset inputs signed rental & VIP, duration of rentalruleset outputs 0% discount, 5% discount, 10% discountreferenced vocabularies Rental Vocabulary, Core Conceptsreferenced noun concepts renter, rental, false, true, number of days, between 7 and 13 days, at

least 14 days, less than 7 days, discountcommunity-specific terms - "DT01: Volume Discount" (UK EU-Rent Employees)

- "DT01: Mengenrabatt" (Swiss EU-Rent Employees)

Description of Decision Table Expressionssigned rental & VIP renter has signed rental and renter is VIPduration of rental rental has number of days0% discount rental has discount 0%5% discount rental has discount 5%10% discount rental has discount 10%

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9 Business Processes

9.1 Business ProcessesDescribes the business processes of EU-Rent.

9.1.1 check customercheck customer

sales

get renter details

check renter's rentalhistory

{IT support = supported}

«Organizational Unit»

Type: Business Process Diagram Last Changed By: Ms / 16.06.2008

Figure 16 - check customer (Business Process Diagram)

9.1.1.1 Business ActivitiesThis section describes the business activities of diagramm "check customer".check renter's rental historydescription - check how many rentals this renter had within the last 36 months

- check how many of these rentals lead to damages- check how many of these rentals were paid late or not at all- decide whether this renter's creditability is OK or not

postcondition The renter's creditability is knownestimated duration 1secIT support supportedowner salesstatus operationalcommunity-specific terms - "check renter's rental history" (UK EU-Rent Employees)

- "Mieterhistorie prüfen" (Swiss EU-Rent Employees)

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get renter detailsdescription Get name and address of the renter by asking him/her.goal We need to clearly identify the renterpostcondition The renter may be looked-up in our recordsestimated duration 20secowner salesstatus under reviewcommunity-specific terms - "get renter details" (UK EU-Rent Employees)

- "Mieterdetails erfassen" (Swiss EU-Rent Employees)

9.1.2 create rental contract


sales

create contract


calculate price

{IT support = automated}



Figure 17 - create rental contract (Business Process Diagram)

9.1.2.1 Business ActivitiesThis section describes the business activities of diagramm "create rental contract".calculate pricedescription Calculation of the total costs to be paid by the renter for a particular

rental (including a potential penalty).postcondition The total price for a rental is definedestimated duration max. 30sec.IT support automatedowner salesstatus operationalgoverned by business policy

Volume pricing

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community-specific terms - "calculate price" (UK EU-Rent Employees)- "Preis berechnen" (Swiss EU-Rent Employees)

create contractdescription - Create a rental contract according to the renter's needs

- Print the rental contract- Send it to the renter

postcondition A rental contract is sent to the renterestimated duration max. 1minIT support supportedowner salesstatus operationalcommunity-specific terms - "create contract" (UK EU-Rent Employees)

- "Vertrag erstellen" (Swiss EU-Rent Employees)

9.1.3 walk-in rentalThis diagram describes the overall process of a walk-in rental from the initial booking until its clearing. Large parts of this process are shared with the process of an advance reservation.

walk-in rental

EU-Rent

sales

make offer

{IT support = none}

check availability



AND Gateway

ready to handover car


logistics

logistics

book car model

assign car



«Organization»

renter

customer wants to rent a car

express requirements

acceptable?

rental contract

{artifact type = document}

customer not interested

renter

«Role»

rental request

«involves»«involves»

no

yes



Figure 18 - walk-in rental (Business Process Diagram)

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9.1.3.1 Business EventsThis section describes the business events of diagramm "walk-in rental".book car modeldescription A firm request to reserve a particular car of a specified car model for

a particular rental.occurrence burstfrequency up to 6000 per day in Europeowner logisticsstatus operationalcommunity-specific terms - "book car model" (UK EU-Rent Employees)

- "Fahrzeugtyp buchen" (Swiss EU-Rent Employees)

customer not interesteddescription The fact or state that a renter is no longer interested in a rental.occurrence episodicowner rentercommunity-specific terms - "customer not interested" (UK EU-Rent Employees)

- "Kunde nicht interessiert" (Swiss EU-Rent Employees)

customer wants to rent a cardescription The fact or state that a renter is interested in a rental of a car within

the same day.occurrence burstfrequency up to 2000 per day in Europeowner rentercommunity-specific terms - "customer wants to rent a car" (UK EU-Rent Employees)

- "Kunde will Fahrzeug mieten" (Swiss EU-Rent Employees)

ready to handover cardescription The information that a particular car is ready for a rental.occurrence burstfrequency up to 6000 per day in Europeowner logisticsstatus operationalcommunity-specific terms - "ready to handover car" (UK EU-Rent Employees)

- "Fahrzeug bereit zur Übergabe" (Swiss EU-Rent Employees)

rental requestdescription An information received by EU-Rent that a customer wants to rent a

car.occurrence burstfrequency up to 10000 per day in Europeowner salesstatus operationalcommunity-specific terms - "rental request" (UK EU-Rent Employees)

- "Mietanfrage" (Swiss EU-Rent Employees)

9.1.3.2 Business ActivitiesThis section describes the business activities of diagramm "walk-in rental".assign cardescription - Check needed cars

- Compare with available cars- Assign available cars to rentals

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goal We cars need to reserve cars for rentals.postcondition All rental starting the following day have cars assignedestimated duration max. 1min per rentalIT support automatedowner logisticsstatus operationalsupported by use case handover carcommunity-specific terms - "assign car" (UK EU-Rent Employees)

- "Fahrzeug zuordnen" (Swiss EU-Rent Employees)

check availabilitydescription - Check needed car

- Compare with available cars- Reserve matching car for rental

goal Identify available cars for this walk-in rentalpostcondition cars available for this walk-in rental request are knownestimated duration 1minIT support supportedowner salesstatus under reviewcommunity-specific terms - "check availability" (UK EU-Rent Employees)

- "Verfügbarkeit prüfen" (Swiss EU-Rent Employees)

create rental contractdescription (see detailed process)goal The renter may sign the rental contractprecondition The renter's details are known and the renter's creditability is OKpostcondition A rental contract is sent to the renterestimated costs 50cent (material costs only)estimated duration max. 1minowner salesstatus operationalrefined by child diagram create rental contractsupported by use case create contractgoverned by business policy

Volume pricing

community-specific terms - "create rental contract" (UK EU-Rent Employees)- "Mietvertrag erstellen" (Swiss EU-Rent Employees)

express requirementsdescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "Bedarf formulieren" (Swiss EU-Rent Employees)

- "express requirements" (UK EU-Rent Employees)

make offerdescription List the available cars to the renter, as well as their availability

(duration) and price per day including potential discounts.goal We want to rent a car to this potential customerpostcondition The customer knows what we have to offerestimated duration 3minIT support noneowner sales

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status change requestedcommunity-specific terms - "make offer" (UK EU-Rent Employees)

- "Offerte machen" (Swiss EU-Rent Employees)

9.1.3.3 ArtifactsThis section describes the artifacts of diagramm "walk-in rental".rental contractdescription This is the signed document that defines the conditions for a rental.artifact type documentowner salesstatus operationalcommunity-specific terms - "rental contract" (UK EU-Rent Employees)

- "Mietvertrag" (Swiss EU-Rent Employees)

9.1.4 advance reservationThis diagram describes the overall process of an advance reservation from the initial booking until its clearing. Although modeled for London, the process for Zürich is the same.

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advance reservation

EU-Rent

London

sales

check renter

customer ok?


car available

payment

{artifact type = value}

car

[on rental]

{artifact type = material}

car

[returned]

{artifact type = material}

reject rental


renter

rental request

invoice




logistics

handover car

{IT support = none}

check car

{IT support = ...

assign car


book car model

car change


daily


accounting UK

calculate price


accept payment


car damaged

end of rental

create invoice

{IT support = ...



«Organization»

renter

rejection

rental contract


pay car

return car

drive car

pick-up car

book car

rental date

customer wants to book a car

rental completed

«Role»


yes

no


Figure 19 - advance reservation (Business Process Diagram)

9.1.4.1 Business EventsThis section describes the business events of diagramm "advance reservation".book car modeldescription A firm request to reserve a particular car of a specified car model for

a particular rental.occurrence burstfrequency up to 6000 per day in Europe

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owner logisticsstatus operationalcommunity-specific terms - "book car model" (UK EU-Rent Employees)

- "Fahrzeugtyp buchen" (Swiss EU-Rent Employees)

car changedescription The event that the availability of some cars has changed.occurrence burstfrequency up to 12000 per day in Europeowner logisticsstatus under reviewcommunity-specific terms - "car change" (UK EU-Rent Employees)

- "Bestandsänderung" (Swiss EU-Rent Employees)

car damageddescription An information that a car has been found damaged after its return

from a rental.occurrence sporadicowner logisticsstatus operationalcommunity-specific terms - "car damaged" (UK EU-Rent Employees)

- "Fahrzeug beschädigt" (Swiss EU-Rent Employees)

customer wants to book a cardescription The fact or state that a renter is interested in a rental of a car within

the next few weeks or months.occurrence burstfrequency up to 8000 per day in Europeowner rentercommunity-specific terms - "customer wants to book a car" (UK EU-Rent Employees)

- "Kunde will Fahrzeug buchen" (Swiss EU-Rent Employees)

dailydescription Every day at midnight.occurrence periodicfrequency dailyowner EU-Rentstatus operationalcommunity-specific terms - "daily" (UK EU-Rent Employees)

- "täglich" (Swiss EU-Rent Employees)

end of rentaldescription The fact or state that a rental of a car is completed from the

perspective of EU-Rent.occurrence burstfrequency up to 6000 per day in Europeowner EU-Rentstatus operationalcommunity-specific terms - "end of rental" (UK EU-Rent Employees)

- "Miete erledigt" (Swiss EU-Rent Employees)

ready to handover cardescription The information that a particular car is ready for a rental.occurrence burst

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frequency up to 6000 per day in Europeowner logisticsstatus operationalcommunity-specific terms - "ready to handover car" (UK EU-Rent Employees)

- "Fahrzeug bereit zur Übergabe" (Swiss EU-Rent Employees)

rejectiondescription An information that a rental request from a customer has been

rejected by EU-Rent.

occurrence sporadicowner salesstatus operationalcommunity-specific terms - "rejection" (UK EU-Rent Employees)

- "Rückweisung" (Swiss EU-Rent Employees)

rental completeddescription The fact or state that a rental of a car is completed from the

perspective of the customer.occurrence burstfrequency up to 6000 per day in Europeowner rentercommunity-specific terms - "rental completed" (UK EU-Rent Employees)

- "Miete abgeschlossen" (Swiss EU-Rent Employees)

rental datedescription The day when the start date of a rental is achieved.occurrence burstfrequency up to 10000 per day in Europeowner salesstatus operationalcommunity-specific terms - "rental date" (UK EU-Rent Employees)

- "Miet-Startdatum" (Swiss EU-Rent Employees)

rental requestdescription An information received by EU-Rent that a customer wants to rent a

car.occurrence burstfrequency up to 10000 per day in Europeowner salesstatus operationalcommunity-specific terms - "rental request" (UK EU-Rent Employees)

- "Mietanfrage" (Swiss EU-Rent Employees)

9.1.4.2 Business ActivitiesThis section describes the business activities of diagramm "advance reservation".accept paymentdescription - accept payment from renter

- compare payment with total price of rental- register payment

goal We know, which renters have paidpostcondition payment registeredestimated duration 30sec

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IT support supportedowner accounting UKstatus operationalsupported by use case accept payment, update renter's credentialscommunity-specific terms - "accept payment" (UK EU-Rent Employees)

- "Zahlung entgegennehmen" (Swiss EU-Rent Employees)

assign cardescription - Check needed cars

- Compare with available cars- Assign available cars to rentals

goal We cars need to reserve cars for rentals.postcondition All rental starting the following day have cars assignedestimated duration max. 1min per rentalIT support automatedowner logisticsstatus operationalsupported by use case handover carcommunity-specific terms - "assign car" (UK EU-Rent Employees)

- "Fahrzeug zuordnen" (Swiss EU-Rent Employees)

book cardescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "book car" (UK EU-Rent Employees)

- "Fahrzeug buchen" (Swiss EU-Rent Employees)

calculate pricedescription Calculation of the total costs to be paid by the renter for a particular

rental (including a potential penalty).postcondition The total price for a rental is definedestimated duration max. 30sec.IT support automatedowner salesstatus operationalgoverned by business policy

Volume pricing

community-specific terms - "calculate price" (UK EU-Rent Employees)- "Preis berechnen" (Swiss EU-Rent Employees)

check cardescription - check return time

- check the car for potential damages- register any damages

goal We need to know whether we need to charge any penaltyprecondition car back in branchpostcondition New damages on the car are registeredestimated duration 2minIT support supportedowner logisticsstatus operationalsupported by use case handover car

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community-specific terms - "check car" (UK EU-Rent Employees)- "Fahrzeug prüfen" (Swiss EU-Rent Employees)

check renterdescription (see detailed process)goal We want to know whether we may do business with this customerpostcondition The renter's creditability is knownestimated duration 30secowner salesstatus operationalrefined by child diagram check customersupported by use case update renter's credentials, create contractcommunity-specific terms - "check renter" (UK EU-Rent Employees)

- "Mieter prüfen" (Swiss EU-Rent Employees)

create invoicedescription - Create an invoice according to the actual completed rental

- Print the invoice- Send it to the renter

precondition total price of a rental determinedpostcondition An invoice is sent to the renterestimated duration 20secIT support automatedowner accounting UKstatus operationalcommunity-specific terms - "create invoice" (UK EU-Rent Employees)

- "Rechnung erstellen" (Swiss EU-Rent Employees)

create rental contractdescription (see detailed process)goal The renter may sign the rental contractprecondition The renter's details are known and the renter's creditability is OKpostcondition A rental contract is sent to the renterestimated costs 50cent (material costs only)estimated duration max. 1minowner salesstatus operationalrefined by child diagram create rental contractsupported by use case create contractgoverned by business policy

Volume pricing

community-specific terms - "create rental contract" (UK EU-Rent Employees)- "Mietvertrag erstellen" (Swiss EU-Rent Employees)

drive cardescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "drive car" (UK EU-Rent Employees)

- "Fahrzeug fahren" (Swiss EU-Rent Employees)

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handover cardescription - meet the renter

- walk to the car- explain the car to the renter- handover keys

goal The car may be used by the renterprecondition The rental contract is signed and the car is readypostcondition The car is unavailableestimated duration 5minIT support noneowner logisticsstatus under reviewsupported by use case handover carcommunity-specific terms - "handover car" (UK EU-Rent Employees)

- "Fahrzeug übergeben" (Swiss EU-Rent Employees)

pay cardescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "pay car" (UK EU-Rent Employees)

- "Miete bezahlen" (Swiss EU-Rent Employees)

pick-up cardescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "pick-up car" (UK EU-Rent Employees)

- "Fahrzeug übernehmen" (Swiss EU-Rent Employees)

reject rentaldescription Inform renter via email or telephone.goal The customer goes to out competitor ;-)precondition The renter's creditability is not OKpostcondition The renter is informed about our decisionestimated duration 20secIT support supportedowner salesstatus operationalsupported by use case create contractcommunity-specific terms - "reject rental" (UK EU-Rent Employees)

- "Miete zurückweisen" (Swiss EU-Rent Employees)

return cardescription This activity is carried-out under the responsibility of the renter.owner renterstatus operationalcommunity-specific terms - "return car" (UK EU-Rent Employees)

- "Fahrzeug retournieren" (Swiss EU-Rent Employees)

9.1.4.3 ArtifactsThis section describes the artifacts of diagramm "advance reservation".

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cardescription This is the actual car to be rented.artifact type materialowner logisticsstatus operationalcommunity-specific terms - "car" (UK EU-Rent Employees)

- "Fahrzeug" (Swiss EU-Rent Employees)

invoicedescription This is the document sent to the renter to get the payment for a rental.artifact type documentowner accounting UKstatus operationalcommunity-specific terms - "invoice" (UK EU-Rent Employees)

- "Rechnung" (Swiss EU-Rent Employees)

paymentdescription This is the money transferred to pay a rental.artifact type valueowner accounting UKstatus operationalcommunity-specific terms - "payment" (UK EU-Rent Employees)

- "Zahlung" (Swiss EU-Rent Employees)

rental contractdescription This is the signed document that defines the conditions for a rental.artifact type documentowner salesstatus operationalcommunity-specific terms - "rental contract" (UK EU-Rent Employees)

- "Mietvertrag" (Swiss EU-Rent Employees)

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10 Organization Structure

10.1 OrganizationDescribes the organization structure of EU-Rent.

10.1.1 Organization StructureThis is EU-Rent's current organization structure and staffing.

Organization Structure

{staff = Caroline}{percent = 60%}

sales 2

{head = Cliff}accounting UK

{staff = Peter}scheduler UK

{staff = Bob}motor mechanic 1

{staff = (vacant)}motor mechanic 2

{staff = Linda}accountant 1

{staff = Céline}accountant

{staff = Patrick}motor mechanic

{staff = Bruno}{percent = 50%}

scheduler

{head = John}sales

{head = Barbara}logistics

{head = Rolf}sales

«Organization» {head = Jason}EU-Rent

{head = Jim}London

{staff = Christoph}sales assistant

{head = Beatrice}Zürich

{head = Ron}service

{head = Fraser}corporate marketing

{staff = Caroline}{percent = 80%}

marketing assistant

{staff = John}sales 1

{staff = Tom}purchaser

{staff = Vincent}IT

cooperates with

Type: Organization Structure Last Changed By: Ms / 16.06.2008

Figure 20 - Organization Structure (Organization Structure)

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10.1.1.1 OrganizationsThis section describes the organizations of diagramm "Organization Structure".EU-Renthead Jasonowner EU-Rentstatus operationalcommunity-specific terms - "EU-Rent" (UK EU-Rent Employees)

- "EU-Rent" (Swiss EU-Rent Employees)

10.1.1.2 Organizational UnitsThis section describes the organizational units of diagramm "Organization Structure".accounting UKhead Cliffowner EU-Rentstatus operationalis located in EU-Rent Londoncommunity-specific terms - "accounting UK" (UK EU-Rent Employees)

- "Buchhaltung UK" (Swiss EU-Rent Employees)

corporate marketinghead Fraserowner EU-Rentstatus operationalmakes assessment Assessment of pricingis located in EU-Rent Londoncommunity-specific terms - "corporate marketing" (UK EU-Rent Employees)

- "Zentrales Marketing" (Swiss EU-Rent Employees)

logisticshead Barbaraowner EU-Rentstatus operationalis located in EU-Rent Londoncommunity-specific terms - "logistics" (UK EU-Rent Employees)

- "Logistik" (Swiss EU-Rent Employees)

Londonhead Jimowner EU-Rentstatus operationalis located in EU-Rent Londoncommunity-specific terms - "London" (UK EU-Rent Employees)

- "London" (Swiss EU-Rent Employees)

saleshead Johnowner EU-Rentstatus operationalis located in EU-Rent Londoncommunity-specific terms - "sales" (UK EU-Rent Employees)

- "Verkauf" (Swiss EU-Rent Employees)

KNOWENTERPRISE


saleshead Rolfowner EU-Rentstatus operationalmakes assessment Assessment of budget airlinesis located in EU-Rent Zurichcommunity-specific terms - "sales" (UK EU-Rent Employees)

- "Verkauf" (Swiss EU-Rent Employees)

servicehead Ronowner EU-Rentstatus operationalis located in EU-Rent Londoncommunity-specific terms - "service" (UK EU-Rent Employees)

- "Garage" (Swiss EU-Rent Employees)

Zürichhead Beatriceowner EU-Rentstatus operationalis located in EU-Rent Zurichcommunity-specific terms - "Zürich" (UK EU-Rent Employees)

- "Zürich" (Swiss EU-Rent Employees)

10.1.1.3 PositionsThis section describes the positions of diagramm "Organization Structure".accountantstaff Célinetelephone 31owner EU-Rentcommunity-specific terms - "accountant" (UK EU-Rent Employees)

- "Buchhalter" (Swiss EU-Rent Employees)

accountant 1staff Lindatelephone 4234owner EU-Rentstatus operationalcommunity-specific terms - "accountant 1" (UK EU-Rent Employees)

- "Buchhalter 1" (Swiss EU-Rent Employees)

ITstaff Vincentowner EU-Rentstatus operationalcommunity-specific terms - "IT" (UK EU-Rent Employees)

- "IT" (Swiss EU-Rent Employees)

marketing assistantstaff Carolinepercent 80%telephone 4232

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owner EU-Rentstatus operationalcommunity-specific terms - "marketing assistant" (UK EU-Rent Employees)

- "Marketing-Assistent" (Swiss EU-Rent Employees)

motor mechanicstaff Patricktelephone 33owner EU-Rentstatus operationalcommunity-specific terms - "motor mechanic" (UK EU-Rent Employees)

- "Mechaniker" (Swiss EU-Rent Employees)

motor mechanic 1staff Bobtelephone 4233owner EU-Rentcommunity-specific terms - "motor mechanic 1" (UK EU-Rent Employees)

- "Mechaniker 1" (Swiss EU-Rent Employees)

motor mechanic 2staff (vacant)telephone 4233owner EU-Rentstatus operationalcommunity-specific terms - "motor mechanic 2" (UK EU-Rent Employees)

- "Mechaniker 2" (Swiss EU-Rent Employees)

purchaserstaff Tomowner EU-Rentstatus operationalcommunity-specific terms - "purchaser" (UK EU-Rent Employees)

- "Einkäufer" (Swiss EU-Rent Employees)

sales 1staff Johntelephone 4231owner EU-Rentstatus operationalcommunity-specific terms - "sales 1" (UK EU-Rent Employees)

- "Verkäufer 1" (Swiss EU-Rent Employees)

sales 2staff Carolinepercent 60%telephone 4231owner EU-Rentstatus operationalcommunity-specific terms - "sales 2" (UK EU-Rent Employees)

- "Verkäufer 2" (Swiss EU-Rent Employees)

sales assistantstaff Christoph

KNOWENTERPRISE


telephone 34owner EU-Rentstatus operationalcommunity-specific terms - "sales assistant" (UK EU-Rent Employees)

- "Verkaufsassistent" (Swiss EU-Rent Employees)

schedulerstaff Brunopercent 50%telephone 32owner EU-Rentstatus operationalcommunity-specific terms - "scheduler" (UK EU-Rent Employees)

- "Disponent" (Swiss EU-Rent Employees)

scheduler UKstaff Petertelephone 4235owner EU-Rentstatus operationalcommunity-specific terms - "scheduler UK" (UK EU-Rent Employees)

- "Disponent UK" (Swiss EU-Rent Employees)

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11 Geographical Distribution

11.1 SitesDescribes the geographical distribution of EU-Rent.

11.1.1 Site MapThis map illustrates the geographical distribution of EU-Rent's geographical distribution.

Site Map

EU-Rent London

EU-Rent Zurich

EU-Rent Berlin

EU-Rent Madrid

EU-Rent Rome

EU-Rent Stockholm

manages manages

manages

manages

manages

Type: Site Map Last Changed By: Ms / 16.06.2008

Figure 21 - Site Map (Site Map)

11.1.1.1 SitesThis section describes the sites of diagramm "Site Map".EU-Rent Berlinaddress Berlincountry Germanyowner EU-Rentstatus change requested

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community-specific terms - "EU-Rent Berlin" (UK EU-Rent Employees)- "EU-Rent Berlin" (Swiss EU-Rent Employees)

EU-Rent Londonaddress Londoncountry United Kingdomowner EU-Rentstatus operationallocates London, sales, corporate marketing, logistics, service, accounting UKcommunity-specific terms - "EU-Rent London" (UK EU-Rent Employees)

- "EU-Rent London" (Swiss EU-Rent Employees)

EU-Rent Madridaddress Madridcountry Spainowner EU-Rentstatus operationalcommunity-specific terms - "EU-Rent Madrid" (UK EU-Rent Employees)

- "EU-Rent Madrid" (Swiss EU-Rent Employees)

EU-Rent Romeaddress Romecountry Italyowner EU-Rentstatus under reviewcommunity-specific terms - "EU-Rent Rome" (UK EU-Rent Employees)

- "EU-Rent Rom" (Swiss EU-Rent Employees)

EU-Rent Stockholmaddress Stockholmcountry Swedenowner EU-Rentstatus historicalcommunity-specific terms - "EU-Rent Stockholm" (UK EU-Rent Employees)

- "EU-Rent Stockholm" (Swiss EU-Rent Employees)

EU-Rent Zurichaddress Zürichcountry Switzerlandowner EU-Rentstatus operationallocates sales, EU-Rent, Zürichcommunity-specific terms - "EU-Rent Zurich" (UK EU-Rent Employees)

- "EU-Rent Zürich" (Swiss EU-Rent Employees)

Mini EU-Rent Business Model - KnowGravity EU-Rent BU.pdf · Mini EU-Rent BU.DOC Markus Schacher 1...

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Transcript of Mini EU-Rent Business Model - KnowGravity EU-Rent BU.pdf · Mini EU-Rent BU.DOC Markus Schacher 1...