Mind the Gap, Please. Connected Products and their Context
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Transcript of Mind the Gap, Please. Connected Products and their Context
MIND THE GAP, PLEASE CONNECTED PRODUCTS AND THEIR CONTEXT
MARTIN SPINDLER | @mjaysMARTIN SPINDLER | @mjays
1.5 GFLOPS
1.5 GFLOPS
2.9 GFLOPS
INTERNET OF THINGS INDUSTRIAL INTERNET INTERNET OF EVERYTHING
INDUSTRY 4.0 INTERNET OF CUSTOMERS WEB SQUARED
CHIPS EVERYWHERE!
“Boil your kettle with your smart phone, anywhere
in your home.”
Masdar City
New Song-Do City
TITLE TEXT !
MARTIN SPINDLER | @mjaysX10 Powerhouse
for C64 1986
TITLE TEXT !
MARTIN SPINDLER | @mjays
“By the summer of 2012, the majority of the televisions you see in stores will have Google TV embedded.”
FRIDGES 14 YEARS CARS 12 YEARS SMART PHONES 2 YEARS
REPLACEMENT CYCLES
5MB in the mid-70s !
!
How much does your software update weigh?
“Today I would insist on doing hardware with a service. I’m involved in two new hardware companies, […] both of them rely on services attached to a device. In my opinion, a service attached to a device is the main reason to go into hardware.”
— Christoph Maire, Angel Investor
“By the summer of 2012, the majority of the televisions you see in stores will have Google TV embedded.”
“I sort of regard the network as being like the next generation of electricity: it will end up hitting all products sooner or later. But we won’t really think about them as being “networked products,” in the way we don’t think about things as ‘electrical products.‘”
— Matt Webb, BERGcloud
BE MINDFUL WHERE YOU PUT THE SMARTS
1/3
SOLVE A PROBLEM FROM DAY ONE
2/3
DON’T SELL CONNECTIVITY SELL A BETTER PRODUCT
3/3
THANK YOU, AND GOOD LUCK.
MARTIN SPINDLER MARTIN SPINDLER | @mjays