Mimecast Partner Day

Supporting Partner Demand Gen

massdistraction

Justin [email protected]@mimecast.com

Mimecast Partner DayFebruary 10th 2011

http://www.flickr.com/photos/sharynmorrow/

Entrepreneur: 10+ Years

on2wheelz

http://www.flickr.com/photos/jarcher/

Paul Wicks

How did I get here?

http://www.flickr.com/photos/paulwicks/

Not the train

Andrew®

http://www.flickr.com/photos/waldenpond/

Or my Brompton

Ben Cooper

http://www.flickr.com/photos/cycleologist/

nep

It was... 7 years running a VAR

http://www.flickr.com/photos/nep/

ParaScubaSailor

and...

http://www.flickr.com/photos/parascubasailor/

Analyst Blogger

Community Manager

Social Media Influence

Three Things Today

canonsnapper

http://www.flickr.com/photos/canonsnapper/

Social Media

Alexandre.Formagio

http://www.flickr.com/photos/alexandre_formagio/

Blogging Dagger

Customer Community

http://www.flickr.com/photos/bloggingdagger/

Partner Events

Codeworks

http://www.flickr.com/photos/codeworks/

Social Media

Alexandre.Formagio


The World is Changing

stevecadman

http://www.flickr.com/photos/stevecadman/

Maggie Osama

Like in Egypt

http://www.flickr.com/photos/maggieosama/

Phil Dowsing / eco-photography

Including your prospects

http://www.flickr.com/photos/phildowsing/

markhillary

Bring their buying habits to work

http://www.flickr.com/photos/markhillary/

Social = Great SEO

Who’s using social media?

Alexandre.Formagio



To find prospects?


Twitter

Relevant Searches

Get involved with Linkedin

Social Q&A Sites

Lars Plougmann

Enable Customers to find you

http://www.flickr.com/photos/criminalintent/

http://www.flickr.com/photos/criminalintent/

Powerful: Third Party Validation

TheTruthAbout

http://www.flickr.com/photos/thetruthabout/

Don’t Reinvent- Reuse our Content

snowcat

http://www.flickr.com/photos/abraxas/

In recognition of the changing world…

stevecadman

http://www.flickr.com/photos/stevecadman/

Blogging Dagger

We’ve created a Customer Community

http://www.flickr.com/photos/bloggingdagger/

What’s it for?

Daniel Mohr

http://www.flickr.com/photos/danielmohr/

Help with Mimecast

Dimitri N.

http://www.flickr.com/photos/dimi3/

http://www.flickr.com/photos/dimi3/

Raise Cases

newrambler

http://www.flickr.com/photos/newrambler/

Vote on Feature Requests

Cle0patra

http://www.flickr.com/photos/cle0patra/

Even…. Praise!

Daniel Slaughter

http://www.flickr.com/photos/danielslaughter/

Improve Customer Satisfaction

iconsam

http://www.flickr.com/photos/iconsam/


Medium Term: Attract Prospects


And will help your prospects buy

Shayan (USA)

http://www.flickr.com/photos/ssanyal/

http://www.flickr.com/photos/ssanyal/

Beta: Early Success

lisatozzi

http://www.flickr.com/photos/lisatozzi/

But you’re also Customers

Wen Nag (aliasgrace)

http://www.flickr.com/photos/aliasgrace/


Potential Prospects… Ground Rules


No Pitching!

labanex.com

http://www.flickr.com/photos/labanex/

matthewbradley

Rules Policed!

http://www.flickr.com/photos/mjb/

Partner Events

Codeworks

http://www.flickr.com/photos/codeworks/

Speaking

Cloud Adoption

tipiro

http://www.flickr.com/photos/galego/

Bamboozling them!

jessicafm

http://www.flickr.com/photos/jessicafm/

Pretty Pictures

zoutedrop

http://www.flickr.com/photos/zoutedrop/

Compelling Arguments

Dave ®

http://www.flickr.com/photos/dave-rogers/

bionicteaching

Facts and Figures

http://www.flickr.com/photos/bionicteaching/

Strategy

To embrace the Cloud

Conor Keller | fortysixtyphoto.com

http://www.flickr.com/photos/conorkeller/

http://www.flickr.com/photos/conorkeller/

Significant Success with Partners

kwc

http://www.flickr.com/photos/kwc/

Particularly Multi-Vendor Events

Can we do more events together?

ElenahNeshcuet

http://www.flickr.com/photos/elenahneshcuetphotography/

I’m Available!

20 Attendees Minimum

stev.ie

http://www.flickr.com/photos/winton/

Questions?

massdistraction

Justin [email protected]@mimecast.com

Mimecast Partner DayFebruary 10th 2011

http://www.flickr.com/photos/sharynmorrow/

Mimecast Partner Day

Technology

Transcript of Mimecast Partner Day