Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4...

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July 23-24, 2016 Milwaukee Avenue, North to Paulina Chicago, IL For more information & a package tailored to your specific needs, please contact: Wicker Park Bucktown Chamber of Commerce P: 773-384-2672 x212 | E: [email protected] 70,000+ people | 40+ bands | 3 stages | 100+ unique vendors SPONSORSHIP OPPORTUNITIES

Transcript of Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4...

Page 1: Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4 per day) · Inclusion in sponsor scroll Silver Sponsor · Inclusion in sponsor scroll

July 23-24, 2016 Milwaukee Avenue, North to Paulina

Chicago, IL

For more information & a package tailored to your specific needs, please contact:

Wicker Park Bucktown Chamber of Commerce

P: 773-384-2672 x212 | E: [email protected]

70,000+ people | 40+ bands | 3 stages | 100+ unique vendors

S P O N S O R S H I P O P P O R T U N I T I E S

Page 2: Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4 per day) · Inclusion in sponsor scroll Silver Sponsor · Inclusion in sponsor scroll

As one of Chicago’s most anticipated summer

festivals, and dubbed "Chicago's Best Street Festival of the Summer " by the Chicago Tribune, Wicker Park Fest is one of Chicago’s top-drawing festivals, attracting visitors from across Chicagoland and the country with its fantastic music line-up.

The fest reflects the neighborhood’s rich musical heritage, vibrant nightlife and acclaimed

restaurants. Building on the area’s unique character, the weekend celebrates the neighborhood with eclectic music (over 40 bands on three stages), great local food, arts and crafts, a kids’ area, and retail vendors.

Attendance: 70,000+

Presenter: Wicker Park Bucktown Chamber

of Commerce

Location: Milwaukee Avenue –

North Avenue to Paulina Street,

Chicago, IL

Dates: Saturday, July 23 & Sunday, July 24

Time: 12 noon – 10 pm daily

Cost: $10 donation at the gate

Beverages: Beer, wine, sangria, water & soda

Food: Numerous local restaurants

Retail: Businesses and retail vendors from

the Wicker Park Bucktown area.

Music: 40+ bands on 3 stages

Media

Partners: WXRT, Red Eye, Metromix, Do312, & more

Page 3: Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4 per day) · Inclusion in sponsor scroll Silver Sponsor · Inclusion in sponsor scroll

EXCELLENT EXPOSURE FOR YOUR BRAND OR BUSINESS! On-site: As an event sponsor, your business name/logo appear on

numerous banners at the event, providing direct exposure to thousands

of patrons. Sponsorship gives you the opportunity to interact with, sell

and sample directly to thousands of consumers.

Public Relations Campaign: Press releases will be sent to hundreds of

local and national press contacts. With nearly 40 million media

impressions on TV, radio, print and online, Wicker Park Fest is one of the

most successful annual festival PR campaigns ever with an annual

media value well over $500,000!

Print and Online Marketing: Your logo/name (depending on

sponsorship level) will appear on a diverse advertising and branding

plan for the event, and on the sponsor page of wickerparkfest.com

with a link to your website. In 2015, PR and marketing included:

WXRT Radio Schedule $8,000 value

WPF/WPB Chamber $4,000 value

WPF Social Media $4,000 value

Do312.com $6,000 value

Metromix.com* $5,000 value

Pitchfork.com* $2,000 value

500 posters $2,500 value

15,000 flyers $1,500 value

Chicago RedEye (4) ¼ page digital banners $4,000 value

(2) ½ page digital ads $4,000 value

Chicago RedEye ¼ page $2,000 value

Music Guide

Facebook (2) ads $3,000 value

22 million impressions

* Received 200,000 impressions + .40% click-through rate (0.15% is average).

2015 Sponsors received a direct advertising value

of up to $40,000!

Page 4: Milwaukee Avenue, North to Paulina Chicago, IL...· (8) 60-second advertisements on video screen (4 per day) · Inclusion in sponsor scroll Silver Sponsor · Inclusion in sponsor scroll

Presenting Sponsorship · Name with title: “Presented by: Your Company”. · Category exclusivity.†

· Special PR release announcing sponsorship.

· Name with title in Fest radio spots.

· First tier logo placement in all event-related printed materials, including Fest map.

· (40) 60-second advertisements on video screen (20 per day) · Name and logo with title in sponsor video scroll

· A special e-blast advertising the event with a message from your company.

· Name in title, logo, link and message from your company on Fest website.

· Selling, sampling, display and promotional rights from 10’X30’ fully equipped booth.

· Named sponsor of (1) stage, promoted in relevant print & digital promotions & on Fest website.

· Prominent placement on backdrop banner on (1) stage.

· First tier logo placement on sound wing stage banners on (3) stages.

· Up to thirty 3’x5’ banners* onsite.

· Name in title and logo included on Fest welcome banner at main entrance.

· Forty passes to VIP tent daily.

Platinum Stage Sponsorship · Category exclusivity.†

· Second tier logo placement, just behind Presenting Sponsor, in all print ads, collateral & online.

· Logo placement in all print and online advertising, including Fest map.

· Logo and link on Fest website.

· Selling, sampling, display and promotional rights from 10’X20’ fully equipped booth.

· Named sponsor of (1) stage, promoted in relevant print & digital promotions & on Fest website.

· Prominent placement on sound wing stage banner on (3) stages.

· Up to twenty 3’x5’ banners* onsite, including gate welcome banners.

· Thirty passes to VIP tent daily.

Gold Stage Sponsorship · Category exclusivity option available.†

· Logo placement in all print and online advertising, including Fest map.

· Logo and link on Fest website.

· Selling, sampling, display and promotional rights from 10’X10’ fully equipped booth.

· Up to fifteen 3’x5’ banners* placed onsite.

· Signage on the front of (1) stage.

· Logo placement on gate welcome banners.

· Twenty passes to VIP tent daily.

Silver Event Sponsorship · Name/Logo in all print and online advertising. · Logo and link on Fest website.

· Selling, sampling, display and promotional rights from 10’X10’ fully equipped booth.

· Up to ten 3’x5’ banners* onsite.

Event Booth Sponsorship · Display & promotional rights from 10’X10’ booth (sponsor provides tent/tables/ chairs).

· Logo and link on Fest website.

* Sponsor provides all 3’ x 5’ corporate banners, with grommets on 4 corners. To be approved in advance.

† Category exclusivity options begin at $15,000

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VIDEO SPONSORSHIP

Boost exposure for your brand with advertisements on our jumbo LED screen! In 2016,

sponsors will have the opportunity to display video content during the festival on a

15’W x 9’H high-definition screen. Video screen benefits are exclusive to sponsors and are

available at no extra cost to Presenting Sponsors.

Presenting Sponsor

· (40) 60-second advertisements on video screen (20 per day) · Name and logo with title in sponsor scroll

Platinum Sponsor · (24) 60-second advertisements on video screen (12 per day)

· Name and logo included in sponsor scroll

Gold Sponsor · (8) 60-second advertisements on video screen (4 per day)

· Inclusion in sponsor scroll

Silver Sponsor · Inclusion in sponsor scroll

Sponsor provides all video content. Format & content to be approved by July 11, 2016.

Pilot program contingent upon Sponsor interest.

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Sponsor Name: ___________________________________________________________

Sponsorship Amount: ______________________________________________________

Sponsorship Level: _________________________________________________________

Please list any contractual changes to the benefits outlined in the sponsorship package.

______________________________________________________________________________________

______________________________________________________________________________________

____________________________________________________________________________________________

____________________________________________________________________________________________

____________________________________________________________________________________________

Agreed by:

_______________________________________________________ | ________________________ Print name - Official representative for Sponsor Date

_______________________________________________________ | ________________________ Signature - Official representative for Sponsor Date

_______________________________________________________ | ________________________ David Stearns– Vice President of the Board, WPB Chamber Date

Sponsorship Fee Payment Due by July 1, 2016 Payable to: Wicker Park Bucktown Chamber of Commerce 1414 N. Ashland Ave, Chicago, IL 60622

T: 773-384-2672

Thank you for sponsoring

Wicker Park Fest 2016!