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Mika Waris
Towards Better Practices in Innovation ProcessTowards Better Practices in Innovation Process
- IdeaPilot- IdeaPilot
Mika WarisMika Waris
WIPO-Italy International Convention on Intellectual Property and Competitiveness of Micro, Small and Medium-sized Enterprises (MSMEs), Rome, Italy, December 10 and 11, 2009
Mika Waris
1.1. The IP-system and the Innovation ProcessThe IP-system and the Innovation Process
2.2. The Patent System and some findingsThe Patent System and some findings
3.3. The Objectives and the Strategy of IdeaPilotThe Objectives and the Strategy of IdeaPilot
PresentationPresentation
Mika Waris The essential part of innovation environmentThe essential part of innovation environmentis the IP-systemis the IP-system
Innovation-friendly
environment
Ideas, entrepreneurship
Employment
Productive business, competitiveness,
growth
- financing- support services - environment of know-how- network of expertise
- IP-system- information sources- ways of protection
IdeaPilot
EnterpriseFinland
EnterpriseEuropeNetwork
INTEGRATIONInnovation environment
Mika Waris
idea
product/servicemarket
entrpreneurship
R & D
commercialization
technical information
formal protection
competitor information
environment
IP-systemIP-system
• means to empower marketing
• tool for product development
• necessity for networking
• means to control the business
informal protection
Mika Waris
Lähde:
Innovation processInnovation process
NPD = New Product DevelopmentNPD = New Product Development
TSG = Technology Stage GateTSG = Technology Stage Gate
ConceptConceptplanningplanning ProductionProduction
DetailedDetailedplanningplanning
MarketingMarketing
AfterAftersalessales
Fuzzy-front-endFuzzy-front-end
Mika Waris
The patent systemThe patent system
The patent system is an information dissemination system; it exists for the purpose of promoting the technological progress
The essential thing in the pursuit of this goal is
the new technical information disclosed in patent publications.
IP as a Business Tool
The idea of the system is to stimulate R & D
Mika Waris
To get a patent:To get a patent:
The invention must
• be novel
• industrially applicable
• involve an inventive step
IP as a Business Tool
Mika Waris
Patent informationPatent information
• based on patent publications
• detailed descriptions of technical solutions
• more than 60 000 000 publications
• the largest source of technical information in the world
• grows rapidly
• 80 – 90 % of the information is not found in any other source
IP as a Business Tool
Mika Waris
Applied and granted patents - 92 - 01domestic companies in Finland
0 %
10 %
20 %
30 %
40 %
50 %
60 %
70 %
80 %
90 %
100 %
1 2 3 4 5 6 7 8 9 10
MyönnettyGranted
Mika Waris
11 77511 775
23 %23 % withdrawnwithdrawn
33,2 %33,2 % lack of lack of noveltynovelty
89,6 %89,6 % existingexistingstate-of-artstate-of-art
10,4 %10,4 % no state-of-artno state-of-art
ApplicationsApplications11 77511 775
Granted patentsGranted patents5 1445 144(43,7 %)(43,7 %)
Domestic patent applications 2000 - 2005Domestic patent applications 2000 - 2005
4 609 4 609 kplkpl
537 537 kplkpl
IP LandscapeIP Landscape
Mika Waris
Conclusions
1) Insufficient use of relevant information
2) Inadequate understanding of Intellectual Asset Management
3) Solution: By developing relevant information services
and service providers Remarkable improvement effects are expected to company, branch and macro
level performance of industries
In particular, the improvement of competitiveness of SMEs is expected
Mika Waris
Finnish National IPR-strategyFinnish National IPR-strategy
These conclusions led
to remarkable contributions
in
Mika Waris
The Objectives of IdeaPilot:The Objectives of IdeaPilot:
IP as a Business Tool
To create good practices for bringing IP-system and it´s services to use for SME´s
Mika Waris
1.1. Embedding IP-matters to everyday business Embedding IP-matters to everyday business
planning for SMEsplanning for SMEs
2.2. Integrating IP-services to Public Business Integrating IP-services to Public Business
ServicesServices
The strategy of IdeaPilot:The strategy of IdeaPilot:
IP as a Business Tool
Mika Waris
FEED-BACKDEVELOPMENT
New Business Literacy = Intellectual Asset Management
IDEATechnical development
Commercialization, marketing
Screening
State-of-art Searchfor
technical solution
Technologysurveys
Competitorsurvey
Freedomto
operate
Partnerssearch
Patent,design,
trade mark
LicencingNoveltysearch
Oppositionsearch
Control strategy
Trade secrets Copyrights
Informal protection
MARKETMOB-
decisionsCompetitorfollow-up
IMPLEMENTATION
EMBEDDING IP-MATTERS TO BUSINESS
IdeaPilot
Mika Waris
1) Training Programme:1) Training Programme:
INTEGRATION TO PUBLIC SERVICES
Intermediaries
Public Business Advisors
Private Business Consultants
2) Building new profession: information service providers2) Building new profession: information service providers
NBPR
VTTStart-ups.SMEs
Information ServiceProviders
Public Business AdvisorsPrivate Business Consultants
Quality control,licensing
PUBLIC-PRIVATE-PARTNERSHIP
IdeaPilot
Mika Waris
R&D in ROWR&D in ROW
99,3 %99,3 %
0,7 %0,7 %R&D in FinlandR&D in Finland
Closed Innovation vs.Closed Innovation vs.
Open InnovationOpen Innovation
competitor?
partner?
Mika Waris
New Business LiteracyNew Business Literacy
Intellectual Asset ManagementIntellectual Asset Management
Mika Waris
Thank you!Thank you!
Mika Waris
IPeuropAware
Mika Waris
Introduction/ IPeuropAware
• “IPeuropAware” is the main project in the IP field funded by the EC. Duration Nov 2007 – Nov 2010. Budget 7,7 M€
• The general approach should be flexible and open, allowing a fluid interaction with the Commission services. This could mean the organisation of additional activities or adapting of the proposed activities in response to EC recommendations
Mika Waris
Participants/IPeuropAware
• 19 National Patent Offices including Finland• 4 reputable research organisations with broad experience in this kind of project (University of Alicante, Centre de Recherche Public Henri Tudor, Estonian Patent Library and Institute Européene Enterprise et Propiété Intellectuelle)• 1 Innovation Agency (Innolux) specialised in the IP field• 1 Textile Technology Centre (CETEMMSA) with wide experience in analysis of sectoral issues, and a specific interest in IP• 1 Non-profit trade organisation, dedicated to the promotion of the European textile and apparel industry (EURATEX)
Mika Waris
Objectives/IPeuropAware
• To significantly raise SMEs interest and knowledge about Intellectual Property issues• To raise SMEs understanding of the need to integrate IP in their innovation strategies and their business planning• To improve the protection of SMEs’ IP rights and also internationally and increase the use of non-registered protection methods through their effective promotion• To improve protection and enforcement by SMEs of their IP rights from infringement whether this originates from within or outside the EU• To raise SMEs ability to fight counterfeiting and increase knowledge on the methodologies available to detect it