Mid- range price-level Brasilian company operating mainly in Brasil and Chile

1
Mid-range price-level Brasilian company operating mainly in Brasil and Chile Cosmetics and skin care Flagship store in paris Distribution through sales-personnel Our vision: create a world-known brand for cosmetics appropriate for mass market distribution Natura‘s-strategy: sell upper quality products through low investments without stores well-being-well“ approach Brand and products follow „all natural“ expectations by customers Great importance given to cosmetics Easy distribution-system easy ordering for the customer low costs for the company customer relation system in Russia

description

in Russia. well-being-well“ approach Brand and products follow „all natural“ expectations by customers Great importance given to cosmetics Easy distribution-system easy ordering for the customer low costs for the company customer relation system. Mid- range price-level - PowerPoint PPT Presentation

Transcript of Mid- range price-level Brasilian company operating mainly in Brasil and Chile

Page 1: Mid- range price-level Brasilian company operating mainly  in Brasil  and  Chile

• Mid-range price-level• Brasilian company operating

mainly in Brasil and Chile• Cosmetics and skin care• Flagship store in paris• Distribution through sales-

personnel

Our vision: create a world-known brand for cosmetics appropriate for mass market distribution

Natura‘s-strategy: sell upper quality products through low investments without stores

• well-being-well“ approach• Brand and products follow „all

natural“ expectations by customers • Great importance given to cosmetics• Easy distribution-system• easy ordering for the customer• low costs for the company • customer relation system

in Russia