Mid- range price-level Brasilian company operating mainly in Brasil and Chile
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• Mid-range price-level • Brasilian company operating mainly in Brasil and Chile • Cosmetics and skin care • Flagship store in paris • Distribution through sales-personnel Our vision: create a world-known brand for cosmetics appropriate for mass market distribution Natura‘s-strategy: sell upper quality products through low investments without stores • well-being-well“ approach • Brand and products follow „all natural“ expectations by customers • Great importance given to cosmetics • Easy distribution-system • easy ordering for the customer • low costs for the company • customer relation system in Russia
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in Russia. well-being-well“ approach Brand and products follow „all natural“ expectations by customers Great importance given to cosmetics Easy distribution-system easy ordering for the customer low costs for the company customer relation system. Mid- range price-level - PowerPoint PPT Presentation
Transcript of Mid- range price-level Brasilian company operating mainly in Brasil and Chile
• Mid-range price-level• Brasilian company operating
mainly in Brasil and Chile• Cosmetics and skin care• Flagship store in paris• Distribution through sales-
personnel
Our vision: create a world-known brand for cosmetics appropriate for mass market distribution
Natura‘s-strategy: sell upper quality products through low investments without stores
• well-being-well“ approach• Brand and products follow „all
natural“ expectations by customers • Great importance given to cosmetics• Easy distribution-system• easy ordering for the customer• low costs for the company • customer relation system
in Russia