Microsoft\'s \'The Big Easy Offer 9\'
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Transcript of Microsoft\'s \'The Big Easy Offer 9\'
1 Microsoft US SMB Offers – Partner Confidential
Big Easy Offer 9Microsoft Partner Subsidy OfferOctober 1st – December 31st 2012
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Contents
• The Big Easy Offer 9 overview• Offer Pillars• Payout schedule• Cloud Easy Offer review• Offer logistics• Sales & positioning tips• Resources
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What is Big Easy 9? The Big Easy offer 9 provides partner subsidy fund to customers when they make qualifying Microsoft volume license purchases. The offer is valid from October 1 – December 31, 2012. (During this time, Cloud Easy offer will remain in market for qualifying purchases of online services.)
What’s in it for Customers and Partners? Customers who make qualifying Microsoft volume license purchases can earn partner subsidy funds which can be utilized with their choice of an eligible partner to purchase additional Microsoft software or for associated services.
In addition to providing partners with cross and up sell opportunities, the Big Easy offer 9 solidifies the partner’s role as a trusted advisor by encouraging customers to return to their chosen partner for solution implementation.
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Big Easy & Cloud Easy help partners accelerate sales of the latest Microsoft products
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Offer Pillars
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1• Open Annuity licenses are paid out at 3X Non- Annuity
licensesOpen Annuity
• Online Services included in the FY13 Q2 (Oct – Dec) Cloud Easy Offer, which runs parallel to Big Easy Offer 9
Online Services
• Richer incentives for low – share or non-Core productsIncubation & Growth Products
• Microsoft Windows Server 2012 payouts for both Annuity & Open L
• Office & Exchange 2012/2013 payouts for AnnuityCore Products
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FY13 Q2 Offer Payout Schedule (Oct 1 – Dec 31, 2012)
15% (of annual subscription fee)
Office 365Dynamics CRM Online
Windows Intune
Cloud
Note: Subsidy payout is a percentage of ERP
9%GrowthSQLSharePointDynamics CRMDeveloper ToolsProject & Visio
11%IncubationSystem CenterWS Data CenterLync
--Core AOffice Standard/Pro PlusExchangeWindows Client
Open L
Annuity
Big Easy(On-premises)
7%27%33%
3%Core BWindows Server
9%
-- 3X ANNUITY PAYOUT RATE --
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Cloud Easy Offer available in FY13 Q2
The Cloud Easy Offer is a condensed version of the popular Big Easy Offer that provides partner subsidy funds to customers when they make qualifying Microsoft Online Services subscription purchases. The offer will be available from October 1, 2012 through December 31, 2012. Visit the Cloud Easy site http://aka.ms/cloudeasy
Customers can utilize the earned partner subsidy funds with their choice of an eligible Microsoft partner for implementation of their Microsoft software, Online Services subscriptions or associated services.
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Redeem online within 30 days of purchase
Purchase from the list of qualifying products/subscriptions by December 31, 2012. The full list of qualifying SKUs will be made available on https://www.microsoftincentives.com/bigeasy9 and https://www.microsoftincentives.com/cloudeasy ** Note that non-qualifying SKUs will NOT be approved for subsidy payment
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2Spend their subsidy check with their nominated Microsoft partner within 90 days of issue
Offer Logistics:
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Sales & positioning tips
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Tip 1- Sell SA and Open Value
Sell OPEN Value• 5 licenses are required to begin an
agreement • Perpetual licenses • Software Assurance included • 3 year agreement • One price level • Upfront or spread annual payments • Licenses are managed at: https://
www.microsoft.com/licensing/servicecenter
Sell Software Assurance• Technology
• New Version Rights• Windows 7 Enterprise• Home Use Program
• Services• Desktop, SharePoint & Exchange
Deployment Planning Services
• Support• 24x7 Business Critical Support for Problem
Resolution• eLearning
Licensing Content: https://mspartner.microsoft.com/en/us/pages/licensing/get-licensing-ready.aspxSA Benefits Chart: http://www.microsoft.com/en-us/download/details.aspx?displaylang=en&id=1732
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• Offer Terms & Conditions• Parts list• Partner FAQs• Customer ready flyer• Customer banner ads• Messaging framework
BOM will be available at http://aka.ms/bigeasyoffer on October 1st, 2012
To find the subsidy calculator go to
https://www.microsoftincentives.com/bigeasy9 (will go live on October 1st, 2012)
Available Offer Bill of Materials
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•Know the offer•Land the message•Drive the business
Call to Action!
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© 2012 Microsoft Corporation. All rights reserved. The information contained in this document represents the current view of Microsoft Corporation on the issues discussed as of the date of publication and is subject to change at any time without notice to you. This document and its contents are provided AS IS without warranty of any kind, and should not be interpreted as an offer or commitment on the part
of Microsoft, and Microsoft cannot guarantee the accuracy of any information presented. The information in this document represents the current view of Microsoft on the content.
MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED, OR STATUTORY, AS TO THE INFORMATION IN THIS DOCUMENT.
The descriptions of other companies’ products in this document, if any, are provided only as a convenience to you. Any such references should not be considered an endorsement or support by Microsoft. Microsoft cannot guarantee their accuracy, and the products may change over time. Also, the descriptions are intended as brief highlights to aid understanding, rather than as thorough coverage. For authoritative descriptions of these products, please consult their respective manufacturers.
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Start Date: October 1, 2012
End Date: December 31, 2012
Target Audience: Small and Midsize Organizations in the United States
Market Segments: Commercial and Local Government Organizations
Products Included: • Designer and Developer Tools
• Microsoft® Dynamics CRM• Microsoft Exchange®
Server• Microsoft® WinSvr Data
Center
• Microsoft® Forefront™ UAG
• Microsoft Lync™ Server• Microsoft® Office System • Microsoft® Visio®• Microsoft® Project• SharePoint® Server
• Microsoft® SQL Server®
• Microsoft® System Center
• Microsoft® Windows Server®
• Microsoft® Windows Client
Microsoft Volume Licensing Programs and
License Agreement Types
This promotion is available for the following Volume Licensing programs and license agreement types:• Microsoft Open License and Microsoft Open License for Government• Microsoft Open Value and Microsoft Open Value for Government (except Level C)• Microsoft Open Value Subscription and Microsoft Open Value Subscription for Government
(except Level C)
Customer Eligibility Requirements:
Customers must make a qualifying purchase as defined in the offer Terms and Conditions.
Offer: Customers who make a qualifying purchase during the offer purchase period will earn a partner subsidy check that can be used for implementation of their Microsoft software or associated services with their choice of an authorized Microsoft partner. Customers who purchase annuity agreements and from the growth and emerging product categories can earn higher payout amounts.
Promotion SKU List: Will be posted to http://aka.ms/bigeasyoffer
How to Participate: • Customer Website: https://www.microsoftincentives.com/bigeasy9 • Partner Website: http://aka.ms/bigeasyoffer
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Big Easy Offer 9 Eligible Products
Developer & Designer Tools
Expression Studio Web Professional
Visual Studio LightSwitch
Visual Studio Premium w/MSDN
Visual Studio Team Foundation Svr
Visual Studio Test Pro w/MSDN
Visual Studio Ultimate w/MSDN
Microsoft® Dynamics® CRM
Dynamics CRM CAL
Dynamics CRM ESS CAL
Dynamics CRM External Connector
Dynamics CRM Full Use Add CAL
Dynamics CRM Limited CAL
Dynamics CRM Limited Use Add CAL
Dynamics CRM Svr
Dynamics CRM Svr (5 CALs)
Dynamics CRM Workgroup Svr
Microsoft® Exchange Server
Exchange Server – Enterprise/Standard
Exchange Small Business
Microsoft® Data Center Windows Server Data Center
Microsoft® Lync Lync Server Enterprise/Standard
Microsoft® SharePoint Server
SharePoint Server
Microsoft® Office System
Desktop Small Business
Office Professional Plus/Standard
Professional Desktop
Project
Project Professional
Visio Premium/Professional/Standard
Microsoft® SQL Server®
SQL Server Enterprise Edition
SQL Server Enterprise Edition (Per Proc)
SQL Server for Small Business
SQL Server Standard Edition
SQL Server Standard Edition (Per Proc)
SQL Server Web Edition (Per Proc)
SQL Server Workgroup Edition
SQL Server Workgroup Edition (Per Proc)
Windows Client
Win Pro 7 – Enterprise
Win Pro 7 – Platform
Win Pro (MDOP)
Win Pro 8
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Big Easy Offer 9 Eligible Products
Microsoft® System Center
Sys Ctr Config Mgr Svr
Sys Ctr Config Mgr Svr wSQl
Sys Ctr Data Prtcn Mgr Svr ML Ent
Sys Ctr Data Prtcn Mgr Svr ML Std
Sys Ctr Essentials
Sys Ctr Essentials wSQL
Sys Ctr EssentialsPlusCltMgmtLicSte
Sys Ctr EssentialsPlusSvrMgmtLicSte
Sys Ctr ops Mgr Svr
Sys Ctr Ops Mgr Svr wSQL
Sys Ctr Svc Mgr Svr
Sys Ctr Svc Mgr Svr wSQl
Sys Ctr VMM Wkgrp
Microsoft® Windows Server
Win Small Bus Svr Essentials
Win Small Bus Svr PremAddon
Win Small Bus Svr Standard
Windows Server Datacenter
Windows Server Enterprise
Windows Server Standard
Windows Web Server
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Eligible Online ServicesMicrosoft Windows Windows Intune Direct
Microsoft® Dynamics® CRM Online Microsoft Dynamics CRM Online Professional & R4
Office 365
Exchange Online (Plan 1)
Exchange Online (Plan 2)
Exchange Online Kiosk
Microsoft Office 365 (Plan E1)
Microsoft Office 365 (Plan E2)
Microsoft Office 365 (Plan E3)
Microsoft Office 365 (Plan E4)
Microsoft Office 365 (Plan K1)
Microsoft Office 365 (Plan K2)
Microsoft Office 365 (Plan P1)
Office 365- SharePoint SharePoint Online (Plan 1)
SharePoint Online (Plan 2)
Office 365 – Web Apps Office Web Apps with SharePoint Plan 1
Office Web Apps with SharePoint Plan 2
Office 365 - Lync Lync Online (Plan 1)
Lync Online (Plan 2)
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US Offers and Incentives Resources Offer information
For customers:https://www.microsoftincentives.com/bigeasy9
http://aka.ms/bigeasyofferhttp://aka.ms/Cloudeasy More reseller promotions online at http://aka.ms/usresellerpromos
Join the U.S. Partner Community http://aka.ms/uspcommunityStay informed http://aka.ms/uspstayinformed
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Take advantage of other channel incentives & Microsoft financing
VAR Rebate Program – opportunity to earn rebates on sales of qualifying Open Value agreements.
The program provides increased earnings opportunities by helping customers recognize the benefits of many Microsoft solutions, including System Center, SQL, and Windows Server Datacenter.
To participate in this Microsoft rebate program, VARs must sign up for the Microsoft FY13-H1 U.S. VAR Rebate Program prior to December 14, 2012 by completing the registration form located at http://www.oneview.ms/VAR
Microsoft Financing - Drive more sales and reduce discounting by offering flexible financing options for your customers. The Microsoft Financing program gives you the ability to provide a single financing resource for your customers' IT needs - including software, services, and your product offerings. Financing options are convenient as they allow customers to spread the cost of their solution over an extended period of time, thus preserving important cash resources and overcoming budget barriers.