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Using YourAnimal PhotographyPresenting Your Photos in a Digital WorldWRNC Annual Symposium ~ January 2009

Why THIS Presentation?

• There’s already a lot of good information on how to make presentations and using programs like PowerPoint

• There’s already a lot of good information on public speaking

• However, there’s almost NOTHING available on how to use photography within an effective presentation

What WILL We Cover?aka: The Agenda

1. Obligatory Speaker Intro

2. What You’re Here ForA. Presentation Structure

B. Presentation Photographs

C. Tips & Tricks

3. Q & A

Obligatory Speaker Intro

• Received my first camera before the age of 12• I’ve been digital since around 1998 (Sony Mavica FD-91)

• My first computer was an Atari 800XL (1983)

• Taken over 15,000 photos of animals, most of which were taken at North Carolina wildlife sanctuaries

• I’ve been a volunteer at the Carnivore Preservation Trust in Pittsboro, NC since 1992

• In the last 12 years I have taught over 3,000 people how to use various computer programs

Part 1The Structure of Your Presentation

Why Structure a Presentation?

“Those who fail to plan,plan to fail!”

“The more you sweat in training, the less you bleed in battle!”

Gen George Patton

A bad or mediocre

presentation will destroy the best

material!

You wouldn’t start a medical procedure on one of your animals withoutfirst having everything prepared in advance, would you?

Getting Started:What’s the Purpose?

• Corporate– Training

– Informative

– Sales (Internal)

– Sales (External)

• The Rest of Us– Informative

– Motivational

A GOOD Presentationis A Well-Told Story

• Tell your story like a movie: grow clarity using a simple-to-follow logic tree.– Act 1: Set the Story– Act 2: Develop the Action– Act 3: Conclusion

(sometimes referred to as ‘a call to action’)

Act 1: Set the Story

• Establish the Setting– Wildlife sanctuary

• Name a Protagonist– Endangered plight of an

animal or species

• Describe Imbalance– Habitat encroachment

• Aim for Balance– Habitat maintenance &

recreational use of land

Act 2: Develop the Action• Gather Interest

– Build Drama –or–

– Use Humor

• Stay On Track– Keep to stated purpose

– Support main point(s)

Act 3: Conclusion

• Support Main Point(s)– Anecdotes– Photographs

• Recommend Solution– Additional funding– Volunteerism

• Provide Closure– Ask for the check– Hand out applications

to volunteer

Additional Resource

• Beyond Bullet Points– by Cliff Atkinson

– Microsoft Press

– Over 200 pages

– $24.99 list price

This is not a PowerPoint software manual! It is a manual on how to build a dynamic presentation.

Part 2Photographs in a Digital Presentation

Got ptthhh?

Photography Considerations

When considering photography for a presentation, you have the exact same concerns as when you are capturing the image in the first place!

• Subject Matter

Contrast(Image)

Contrast(On-screen)

• PresentationContrast

Light

Image Resolution

Sony Mavica FD-91.8 Megapixel200k JPEG640 x 48072 Lines Per Inch24 bit RGB

Image Resolution Olympus E-100RS2.4 Megapixel

818k JPEG1360 x 1024

300 Lines Per Inch24 bit RGB

Demo Time!

• Just how much CAN we adjust a photo before inserting it in a presentation?

Note: Due to size considerations, the following 7 image demo is not in the downloadable PDF version of this presentation.

Original:4,093k Tiff1360 x 1024

1,017k JPEG1200 x 904

496k JPEG800 x 603

292k GIF128 Colors800 x 603

235k GIF128 Colors800 x 603

118k GIF32 Colors640 x 483

Original:4,093k Tiff1360 x 1024

118k GIF32 Colors640 x 483

• Composition &Orientation

A Few Quick Points

• Subject Matter– Does it support your

main point?

– Does it move the presentation along?

– Does it add drama or humor?

• Color– Are they acceptable

when projected at a lower resolution than you see on your PC?

– Will the image translate well if the environment is not what you expect it to be?

A Few Quick Points

• Light– Is it too light or dark

for a projector?

– Is it too light or dark for the environment?

– What about the previous or next slides?

• Size (image)– Can it be cropped?

– Can it be enlarged?

• Size (file)– Can the file size be

reduced?

Last Quick Point

• Composition– Will it work with

your ‘template’?– Do the previous &

following images have similar motion and/or levels of action?(i.e. “Lord of the Rings”)

Part 3Digital Presentation Tips & Tricks

a.k.a. “Pulling a rabbit out of a hat!”

When to useMS PowerPoint• Do you need text?

– Try IrfanViewer or imbedding text in the image

• Do you even have it?– OpenOffice.org (FREE)

• Creating for Others– Send as .PPS/PDF

• Kiosk presentations– Try a screensaver

Themes

• Continuity• Integrity• Clarity

What to Include Onscreen

• Background– Template

• Photos• Title• Photos• Bullet Points• Photos

What to Include Off-screen

• Demo equipment (cameras, etc.)• Handouts• Door prizes• Business cards• Organization

Literature

WhatNOT to do

• Multiple Font size• Use multiple fonts• Use multiplemultiple colors

• Excessive Animations

• Multiple slide transition styles

• Video (except where absolutely necessary)

• Sound Effects

Additional Resources

• Microsoft.com• OpenOffice.org• SociableMedia.com• Google the following

– IrfanViewer– Public Speaking– PowerPoint presentations

• TheFoshees.net

The The EndEnd