Miche history -online Shopping Store
Click here to load reader
-
Upload
aileenklueber -
Category
Retail
-
view
33 -
download
1
description
Transcript of Miche history -online Shopping Store
Endless Possibilities
About Miche
• It all started in 2004 when Michelle Romero spilled on her favorite handbag.
• She wished that she could just change the outside of the bag without transferring the contents.
• The Idea of a Bag with changeable covers popped into her mind.
• She then made the very first prototype with super glue and stained fabric.
• Michelle then set out on a mission to bring life to Miche Bag.
Journey Together• Michelle showed the prototype to Annette Cavaness,
who immediately loved the idea.• Annette an accessories buyer worked with Michelle
on developing the business plan and product perfection.
• In April 2005 they started the process and formed Miche Bag LLC.
• And the name “Miche” was suggested after the nickname Michelle’s mother-in-law gave her.
Wear It. Change It. Love It.THE ORIGINAL INTERCHANGEABLE MICHE BAG
Miche Today
• Today Miche is a rapidly growing international business.
• Its success is largely due to strong enterprising women- Independent Miche Representatives.
• They market the unique handbag concept, accessories and jewelry collection to style lovers.
And to think. . .
It all started with a spill!
For More Details visit: -www.miche.com
Thanks for Watching!