Michael Danowski

State Online Membership Chairman

Online MembershipOur tool for the Future

Make us always aware that as your Knights we are constantly observed, our faith judged and our order appreciated. 1

Agenda: 15 minutes is all it takes

•Background•Performance•Promotion•Discussion

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Why Online Member

• A Faster Way to Join –“I don’t have time.”

• Digital Experience –new experience tailored to busier men

• Low-pressure – digital experience meets men where they are

• An Amplified Message –Backed by a marketing campaign.

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Rights and Privileges of an Online Member

• Right to attend local, state, and Supreme Council events• Eligibility to attend local council meetings as nonvoting participants• Right to receive fraternal benefits• Eligibility to purchase Knights of Columbus financial products and

services• Receipt of Columbia magazine and other Supreme Council

publications

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Who should be looking at this?

• Me• District Deputies• Grand Knights• Financial Secretary

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Stats for the State from Supreme…

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Promotions: Not your fathers fish fry…

• Rely on your team! Brainstorm! • What’s your marketing & social media “foot print”• Branch out! Redefine blitz. • Respond to the community: Charity/Unity/Fraternity/Patriotism• Actually use the online training material• Leverage your council’s Fraternal Benefits Advisor• How can we help

Make us always aware that as your Knights we are constantly observed, our faith judged and our order appreciated. 7

Come have lunch with Ron & Co.

• Lets brainstorm• Look at officers online• Discuss concerns• Tell me how you really fraternally feel• I will tell you what I fraternally think

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Backup

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Do You Resist New Tech at the Office? Wall Street Journal Sue Shellenbargerhttps://www.wsj.com/articles/do-you-resist-new-tech-at-the-office-11560159001

More Information

• https://www.kofc.org/en/members/online-membership/index.html#/• https://www.kofc.org/un/en/resources/membership/online-

membership-handout.pdf• https://www.kofc.org/au/apps/oo/cm/en/odr/online-

membership/index.html#1• https://www.kofc.org/pkmslogout• https://www.kofc.org/un/joinus/en/index.html• https://www.kofc.org/un/en/members/resources/social-

media/index.html

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https://www.globaldirective.com/read-news/manufacturers-get-social-with-millennials

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We need to shift our thinking• Stick to our core values as an order

• Encourage research on marketing

• Ask Lectureres to discuss generational

changes in the Church

• Team with parish for outreach

• Evaluate how we present ourselves

• BE AUTHENTIC

• Not just targeting Millennials

• Don’t burn out the young guys….

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Gen Z is Coming to Your Office, Wall Street JournalBy Janet Adamy, Visuals by Tyler Paige and Jieqian Zhang Published Sept. 6, 2018https://www.wsj.com/graphics/genz-is-coming-to-your-office/?mod=searchresults&page=1&pos=1

The Code(s)

Generated by: https://www.the-qrcode-generator.com/

https://www.kofc.org/un/joinus/en/index.html

http://www.kofc-md.org/

https://www.kofc.org/apps/joinus/en/registration/index.html

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If you re going to use QRC, some tips

• QRC codes can be malicious• Use a generator you trust

• Ask your website provider• Use a code reader you trust (I use McAfee’s reader)

• Avoid putting it as a stand alone item on a flyer• Add some reference: “Join us at Council #Awesome”• Have a website include on the material• Really only reaches the technosavy crowd.

• Don’t overdo it.

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LEX ORANDI LEX CREDENDI(Lose translation: As we pray, so we believe)

Our Lady, Queen of the Knights, bless all the activities of our order.

Keep us true to the pledge to extend the Kingship of the Divine Son on earth.

Through thine intercession, win for us the grace ever to exemplify in our public and private lives the virtues which should characterize those specially dedicated to the service of the heavenly court.Make us always aware that as your Knights we are constantly observed, our faith judged and our order appreciated. Accept O Mary this renewed pledge of fealty and devotion of the servants, the Knights of Columbus.

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Officer's Desk Reference: Online Member• Background (source: https://www.kofc.org/au/apps/oo/cm/en/odr/online-membership/index.html#1)

• At its meeting in April 2017, the Board of Directors, pursuant to Section 4 of the Charter of the Knights of Columbus, and Sections 9 and 37 of the Constitution and Laws, voted to allow men to be initiated into the Knights of Columbus by completing an online application and ceremonial. These men would then be Associate Members under the jurisdiction of the State Council of the state in which they reside.

• At its meeting in June 2017, the Board of Directors, pursuant to Section 4 of the Charter of the Knights of Columbus, and Sections 9 and 37 of the Constitution and Laws, voted to establish an online ceremonial by which candidates for membership are initiatedinto the Order as Associate Members, without having to take the First Degree. The Board further voted to establish a state division under the jurisdiction of each state council of the Knights of Columbus. These divisions shall be composed of members who are initiated into the Order as Associate Members through the online ceremonial and who reside within each respective state council's jurisdiction.

• The online membership initiative required two relatively minor changes to the Laws of the Knights of Columbus, which were accomplished by means of resolutions passed by the Board of Directors at its meeting in July 2017, and submitted to the Supreme Council. On August 3, 2017, the Supreme Council adopted the two resolutions: (1) Resolution 349, amending Section 120, permitting men who have entered the Order through the online initiation to purchase insurance, even though they have not taken the First Degree; and (2) Resolution 350, amending Section 240, authorizing the Supreme Secretary to issue membership cards to men who have entered the Order through the online initiation.

• By virtue of the actions set forth above, every state council is now authorized to accept members through the online membership initiative, with no need to amend the state council by-laws. The Supreme Council office will administer the state divisions, including the collection of dues and the issuance of membership cards.

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