Metalayer now Colayer - Part 3/3 - full Presentation

U R ONLINE and U R not alone !

... none of us is as smart as all of us.

COMPLETE METALAYER PRESENTATION - PART 3

WHAT IS A TIMES-PAGE?

Aggregates contextual information…

…presents it in a personalized view…

FILTER

Capturing Knowledge, saving Time..The Times-Page “tells you stories” in context !

N E W

N E W

N E WN E W

…Continuously updated each time

you visit.

YES, News

…but not stupid eMail Fragments !

Metalayer has unique key advantages over its competitors.The META-TIMES CONCEPT is fundamentally transforming Interaction and Communication in today‘s wired enterprise.

META-TIMES

Comm

unity discussion

remain in context

On top of all communities, the Personal Portal (MPP) integrates increasing Numbers of e-Releationships through different Metalayerbased Communtiy-Hubs. (MCH)

The MPP is collecting all relevant interactions and Contributions (XML-Data) from different WebSites / Communites using MCH Enterprise, MCH Standard or MCH Light, building your unique Personal Workplace.

Metalayer is CONTEXT DRIVEN and community based. With single login you can have the cockpit view of all the ongoing Discussion, Project ...etc.

XML [ XSLT]

Technology for Collaboration

Leading companies will make strategic decision to movetoward creating “highly collaborative value networks”. Based on new community technologies and completely new working models that can differentiate the response

to each individual !

Metalayer is a set of XML-based collaboration solutions that can be blended into an existing environment. They allow both the support of multiple communities and the creation of individualised portals aggregating the content of different communities.

XML collaborationfunctionalities can be integrated in any existing:- WebSites, - Portals, - Inter- Intra- or Extranet - Marketplaces.

Example Portal

INTEGRATION +PERSONLIZATION:

METALAYER is not a fixed,self-contained Web-Application.

Main differentiator and competitive advantage: Collaboration Software Solutions are hardly to compare. While most of them are [self-contained collaboration applications], Metalayer provides the infrastructure for the creation and management of multiple communities.

Set of Collaboration Tools

File Sharing

Real Time Collaboration

Asynchronous Collaboration

Other functionalities

Exisitng Collaboration / Sharing Software in themarket

On client side, any HTML device is able to get the full functionallity

• Pure HTML for all functions.• No Appletts/ActiveX or any local

installation needed.• HTML is generated within ASP

(Standard Edition), JSP and JavaBeans (Enterprise edition) and is currently rebuilt into a XML/XSLT architecture.

• Metalayer is fully functionally, wherever HTML can be viewd – Windows, Mac, Unix, Linux etc.

• Any HTML based security technology works with Metalayer (VPN, SSL etc.)

Personal Portal

(HUB) Multiple Collaboration Communities

On the client side, any HTML device is able to get the full functionality

• Pure HTML for all functions.

• No Appletts/ActiveX or any local installation needed.

• HTML is generated within ASP (Standard Edition), JSP and JavaBeans (Enterprise edition) and is currently extended into a XML/XSLT architecture.

• Metalayer is fully functionally, wherever HTML can be viewd – Windows, Mac, Unix, Linux etc.

• Any HTML based security technology works with Metalayer (VPN, SSL etc.)

INTERNET BROWSERS

PHONES, PADS

DEVICES WIRELESS

TV’s

CARSXML [XSLT]

Enterprises should focus on easy repurposing of content for delivery in multiple formats and on multiple platforms and devices.

The Metalayer Competitive advantage: XML - EXTENSIBLE Markup Language - as a product philosophy !

Other than most of today’s state-of-the-art applications, which use XML as an Information exchange standard only, Metalayer is using this new technology to store knowledge and as an [application philosophy throughout the product].

This provides the Metalayer products with a [flexibility], which no other current standard technology can provide.

XML XML

XML - PHILOSOPHYXML - PHILOSOPHYXML - PHILOSOPHYXML - PHILOSOPHY

FORRESTER RESEARCH spoke with 50 Fortune 1000 executives responsible for Communication in Product Development to ask how they collaborate internally and with partners. (externally)

What is the most frequent cause of problems in yourproduct development process ?

Source: Forrester Research

36%32%

26%

18%12%

8%

Not enough upfront planning

Misalignmentsof

expectations

CommunicationSilos

InsufficientResources

PoorSupply Chaincoordination

TechnicalProblems

FORRESTER RESEARCH spoke with 50 Fortune 1000 executives responsible for Communication in Product Development to ask how they collaborate internally and with partners.

To what degree do you collaborate with yourbusiness partner today and in 2002 ?


Little or none

Occasionally

Frequently

Extensively

Don’t know

32%

18%

2%

18%

30%

TODAY

18%

6%

26%

40%

10%

Year 2002

Percent of 50 Fortune 1000 companies interviewed (multiple responses accepted)

What tools do you use to collaborate for product development ?

Source: Gartner Group

FORRESTER RESEARCH spoke with 50 Fortune 1000 executives responsible for Communication in Product Development to ask how they collaborate and communicate internally and with partners.

eMail

Phone, Fax, Conference Call

Meetings

Document sharing

Other

82%

12%

2%

Percent of 50 Fortune 1000 companies interviewed (multiple responses accepted)

Project ManagementApplications 16%

90%

92%

Web-based tools

26% The Internet remains untapped for web-based interaction and communication.

Despite communication and documentation struggles, firms have not yet used the Web.

Communities of Interest Networks will play a big role of corporate wide

communication, Knowledge andLearning Strategies.

To be competitive in this new economy companies need to harness the power of the Internet. The Web becomes our daily Knwoledge-Workplace ..

Based on interviews with 50 Fortune 1000 CompaniesForrester Research concludes that :

Product development is increasingly cross-departmental.And it is becoming cross-enterprise.

Pressure to condense cycle time will intensify.Companies will try to reduce the alreadycompressed development process.

Bring more partners into the mix.Firms must collaborate with anever-larger number of globallydistributed customers, suppliersand partners.

.. and speed is becoming the most important factor in today’s business.

Design

Make

Sell

Manage Business

Buy

Care

Product development and communication is increasingly cross-departmental. And it is becoming cross-enterprise.

CONCLUSION

What is the most frequent cause of problems in your product development process ?

How many departments are involvedin a typical development project ?

The Internet remains untapped for intelligent interaction and communication. Despite communication and documentation struggles, firms have not yet used the Web as a tool !

What tools do you use to collaborate for product development ?

To what degree do you collaborate with business partner today and in 02?

eMail as a Problem Contributor:

eMai

l sen

t p

er D

ay (

in M

io)

US

1995 1999 2002

1000

2000

3000

4000

5000

6000

7000

8000

300Mio

8000Mio

3500Mio

How many eMails do you want today ? eMail as a Problem Contributor in theKnowledge-Industry. eMail will just not be the system to handle our relationships in future and to improve Knowledge and Innovation between Groups of PEOPLE .

- Fragmentation of Information / Knowledge- Taken out of the context (No Knowledge)- Not (really) researchable for others- Unorganized value Content- Noise Medium … a lot of JUNK !!- Self-Centric and (Blind Copy Behavior)


?

?

?

??

Enterprise e-Mail Systems Are No Longer EnoughE-mail systems no longer meet the needs of most users. E-mail is not just about the enterprise any more – it is about global communication and collaboration among an increasingly diverse population of participants and devices:

eMail is a PROBLEMContributor !

Most People [especially Knowledge-Worker] understand the value of online communities in today’s networked marketplaces.

eMail will just fail - in our data intensive networks of Human Interactionsand collaborative Relationships. Conversational Environments will change existing Messaging.

Collaborative -Business is defferent:

Community-Business is defferent:

eMail often frustrate Knowledge workers !

Email will never reach collaborative harmony !EMAIL IS JUST NOT ENOUGH FOR C-BUSINESS

Email is ubiquitous and widely accepted. It is good for asynchronous single exchange between two people (private) but it has fundamental shortcomings for virtual collaboration and intelligent communication in the networked business economy.

A It lacks the ability to easily structure a discussion among a group of people.

B It lacks the ability to organize discussions - other than by attempting to remember to file associated items in the same folder, or with the same

keywords or title. C It is fundamentally a noisy medium. GartnerGroup estimates that the

increase in email may lead to knowledge workers spending two hours a day sorting through and reading their email, with a significant **signal to noise ** problem.

D It clearly lacks the ability to easily incorporate business rules

and structures, so as to move a collaborative process forward step by step, or to permit people to have different, clearly defined roles and

responsibilities vis a vis the process.

Are you overloaded with information and never find the documents again?

You need central point of communication (a portal), as you are currently wasting time checking and structuring your emails, not knowing what your partners, suppliers and customers around the world want from you and – even worse - not knowing

what they know! Your business is losing money having employees hanging in front of their computers, trying to structure their emails and not knowing what is going on out there!

Funct

ionalit

y(D

isp

lay o

f co

nte

nt

in c

onte

xt,

Rele

vance

deci

sion o

n

rece

iver‘

s si

de, Poss

ibili

ty t

o inte

gra

te p

eop

le o

uts

ide

the o

rganiz

ati

on, A

synch

ronous

and

synch

rounous

tools

, C

onte

nt

Ag

gre

gati

on/S

earc

h f

unct

ion)

Time for grasping the relevant information

YOU

Using email and not web-based intranets

A web-based collaboration tool

Create

Capture

Organize

Access

Use

Share

The Knowledge Managing Enterprise

Collaborate Innovate

Knowledgesharing

KnowledgeApplication

KnowledgeSharing

ProcessBarriers

BusinessValue

KnowledgeCreation

KnowledgeApplication

KnowledgeSharing/

Discussion

The Knowledge Managing Enterprise

The highest return occurs when all three enterprises dynamics and all five KM activities are successfully activated.

Highly collaborative communityof exptertice and interest.

Interaction based Knowledgetransfer and discussion

1

2

3

5

4

Corporate culture should promote sharing, collaboration and innovation on highly interactive knowledge communities.

COIN

Online Communities offer a ready conduit for building massive networks of ideas. The real « killer application » of the Net is likely to be people communicating and sharing ideas.

When entierly new informatoin flows between previously unconnected groups of people are created, new ideas, concepts, philosopies or, more practically, new solutions to problems are often developed.

COIN : Communities Of Interest Network

Business models in the networked economy will be based on fundamental facts of doing Business: (Offline or Online)

Long-term Company success comes from driving conversion and participation (..and not only from transaction !)

Collaborative processes represent the information-commerce required for a successful eBusiness implementationas opposed to the transactional commerce.

At its core an overall Business implementationrequires that all participants have the ability to interact on a fully personalized level.

Transactional

Relationship

Transformational

Relationship

The future is about acquiring and acting on collaborative Knowledge

Working and learning will be the same thing

It is now the right time for organizations to rethink their existing inter- and extra- organizational communication strategy.It is now the right time for organizations to build their value-Networks. It is now the right time for organizations to move to the 3rd imperative of eBusinessIt is now the right time to communicate and Collaborate in a much smarter way !

Intelligent People interaction is just anotherstep toward TRANSACTION and RELATIONSHIP.Timing is everything on the NET

Enterprises should speed-up and invest over the next years in eTransform themselves towared a Knowledge-Workplace.

1995 2005

Knowledge

1985

Software

Hardware HARDWARE

SOFTWARE

Time

KNOWLEDGE

With c-business being the primary driver of Knowledge Management, the challange for companies is to meet their web-audienceexpectations in terms of developing a personalized Knowledge-Experience.

Definition of Knowledge Management:

KM is a formal “process” that evaluates a company’s organizational process, people, and technology and develops a solution that leverages the relationships between these components to collect, share and discussthe right information with the right people at the right time in order to improve productivity.

Source: IDC

We offer a framework to analyze product capabilities and help define requirements.

There are currentlyno KM products that

provide all the functions of Knowledge

Management.

Enterprises are faced with the challenge of selecting between overlapping and incomplete products, and a top-down business-driven design is the only viable approach.

Bottom Line:

Storage mechanisms

Access to existing information

UI (user interface) tools

Collaboration + Community Networks

Decision support

Development platforms

Beyond prod. Supporting storage

KnowledgeManagement

Products

1

2

3

4

5

6

7

Navigation trough the jungle of marketing labels to find products relevant to a Knowledge-Management Program can be a major challenge:

The knowledge cycle, as shown, provides a process model that can be used to assess the relevance and applicability of applications or technology to knowledge-management. The knowledge cycle is supported in total by collaboration, the process that deals with the “daily interaction among and between people.” Such interaction is typically required in all stages of the knowledge cycle.

Create

Capture

OrganizeAccess

Use

KNOWLEDGE

CYCLE

Create: Discover, Realize, ConcludeArticulate, Discuss

Capture: Digitize, Document, Extract, Represent, Store

Organize: Structure, Catalog, AbstractAnalyze, Categorize

Access: Present, Display, Notify,Profile, Find, Locate

Use: Make, Improve, PerformService, Learn

KM provides most benefit when leveraging people, not removing them.

M E

T A

C

O L

L A

B O

R A

T I

O N

Source: Gartner Group

KM not to be considered

as independent system.

Do not build isolated Knowledge

island

DesignSystems

CustomerRelationshipManagement

Marketingand Sales

CaseManagement

CallCenters

WorkflowDocument

Management

Transactions

Content Management

VerticalIntegration

HorizontalTools

Tactical Guideline:

By treating KM as an integration project rather than requiring implementation of new free-standing applications, enterprises will ensure leverage of information assets avoiding creation of new islands of knowledge. Action item:

Knowledge Management applications should not be considered independent systems installed alongside others, rather KM will be delivered by integration of specific process logic with other systems, creating a coherent environment supporting user tasks.

EXAMPLE

Cross-Collaborative Community-LAYER

C-Commerce

Knowledge Management and Business Applications.KM is not a self-contained bussiness initiative

Knowledge Management

[KM-communities]

Companies, whether they like it or not, will be forced to customize interaction with their key constituents. Customization of interactions in the E-conomy is no longer a luxury or even a nice-to-have; it’s a must-have !

Design

Make

Sell

Buy

Care

Customer

Partner

Supplier

EmployeeKnowledge

Manage Business

Collaborative KNOWLEDGE Worker

Design

Make

Sell

Manage Business

Buy

Care

Planning an effective overall Web-Strategy starts with the realization that the real power of your enterprise resides in peoples’ brains.

Constant improvement and peak performance !

Technology, learning, knowledge, content, collaborative interactionand the management of these things are all only the means to the end we seek:

Community-Hub

Focus on New

Knowledge

Focus onExisting

Knowledge

Process Focus

Content Focus

1.

2.

Captu

ring

and

Locatin

g

Transf

er a

ndShar

ing

3.

Creatin

g and

highly colla

boratin

g

KNOWLEDGE

A Model of Company Knowledge Development. Collaboration in Knowledge Management is focused on getting the users not only to use the systems but also become highly active contributors of Content and Knowledge.

Source: University of St. Gall

Prof. Georg Von KroghProfessor of Management at the University of St.Gall

{Advisory Board Member]Professor Von Krogh's current research is in the areas of strategic management and cooperative strategies including knowledge and competence development.

KnowledgeCOMMUNITIES

InternalKnowledge

Internet

Publicknowledge

Subscribedknowledge

Customers

Competitors

Delivery and Supply Chain

Partners

Commercially Purchased Data

messages

Companies beginn to rely on extensive use of external content and Knowledge from external sources. With this expanded «universe » of information and expertise, enterprises must extend their digital visions to include all external sources of information.

The E-conomy has created a growing class of consumers addicted to the thrill of being able to get perfect products, perfect service, and perfect information and interaction almost a matter of course.

The internet audience insist on being treated as valued partners, as discerning members of a community in which they have rights!

QUESTION:

How can enterprises sucessfully manage and intelligently get most value out of 100 multiple, globaly distributed Communities ?

New META-COMMUNITY NETWORK CONCEPTS will seamlessly integrate one-to-one, one-to-many and broadcasted-interactions into one META-COIN, which gathers all relevant information from multiple enterprise Community-Hubs all over the Globe.

META-COMMUNITY HUB

Supplier-Comty Internal-ComtyCLIENT-Comty

Partner-Comty

A cultural Learning, Knowledge-Sharing and context-driven Discussion Framework is key for

successful KM !

Building a culture of sharing, collaboration and innovation is a critical success factor of any Business.

Innovate

Enterprise KM

Dynamics

Enterprises cannot drive the cultural dynamics of KM through management directives.

Share

Operational Foundation for KM

Operational Rolesand Responsibilities

Incentives and Recognition

Time and Space forCapture, Collaboration

People Education Change Leadership

CollaborateCommunity-Members

Inter-EnterpriseCOIN‘sare the

Killer-Apps ofthe Future

INDUSTRIAL COMPANY

They’re ALL Brains, No Body.

LARGE BODY

SMALL BRAINS

KNOWLEDGE COMPANY

ALL BRAINS

NO BODY

IntangibleAssets

Example: Research and Development Department

Organization charts “prescribes” that work and information flow in a hierarchy…

ThomasSenjor Executive

RosaSecretary

AlbertManager

EricManager

MarthaManager

MartinManager

SusanManager

Roger

Sharon

Gandice

Leena

Anne Nancy

Kathi

William

Hans

(External entities not included in Thoma’s organization chart)

RegulatorAgencies

ComputerDatabase

Vendors CustomerSalesDept.

MarketingDept.

FinanceDept.

Prescribedhierarchical flow of work & information

REAL ORGANIZATION

ThomasSenjor Executive

RosaSecretary

AlbertManager

EricManager

MarthaManager

MartinManager

SusanManager

Roger

Sharon

Gandice

Leena

Anne Nancy

Kathi

William

Hans

(External entities not included in Thoma’s organization chart)RegulatorAgencies

ComputerDatabase

Vendors CustomerSalesDept.

MarketingDept.

FinanceDept.

ALL BRAINS

NO BODY

IntangibleAssets

KNOWLEDGE - WORKER

“Real Organization” work and information flow through a vast web of informal channels

The Community Networkis just a Part of KM

In our view, leading companies will make strategic decision to movetoward creating “highly collaborative value networks”.

They will leverage new community technologies and completely new working models that can differentiate the response

to each individual !

Success of companies in the network rests on their ability to managethe individual and match them profitably with capabilities to

serve, educate and retain them over a long term.

ability to managethe individual and match them profitably

WEB-SITE

WEB-PORTAL

MARKETPLACE

WEB-SITE

Metalayer‘s vision is that email, as it is today, will be dead soon. Our two software Porducts, Metalayer Community Hub (MCH) and Metalayer Personal Portal (MPP) with it‘s people-centric approach strongly improve and fundamentally change the exisiting communication and interaction strategies in today‘s networked economy.

Suppliers Customer Partner Employee Distributor Counselor

eMail

Information pull Information pullInformation pull

http://www.nokia.com/phones/9210/index.html

WEB-SITE

WEB-PORTAL

MARKETPLACE

WEB-SITE

Enterprises will provide Community-Hub‘s to bundle their visitors in groups of interest and to manage communites. Community Hubs will be implemented in most Portals, Marketplaces and WebSite to ensure People Relationships.


CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

WEB-SITE

WEB-PORTAL

MARKETPLACE

WEB-SITE

And finally, [a Metalayer of collaboratoin] will integrate all your personal e-relationships to peolpe and to the different global communities.


Personal Portal

Personal Portal

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

CommunityHUB

Example how the consulting industry is managing eRelationships over highly interactive communities.

MCH MCH

MCH

MPP

Inter-Enterprise Meta-Community-Hub‘sThere is nothing more personalized and powerful than highly collaborative “micro-communities” within all Enterprise business live-cycles on a Collaboration Network.

Design

Make

Sell

Manage Business

Buy

Care

COIN

MCHMPP = META-COMMUNITY NETWORK CONCEPTS seamlessly integrates one-to-one, one-to-many and broadcasted-interactions into one META-HUB (personal Portal MPP, which gathers all relevant information from multiple enterprise Community-Hubs all over the Globe. (THIS WE CALL THE LAYER)

MCH = METLAYER COMMUNITY HUB

MPPMPP = METLAYERPERSONAL

THE META-VISION

PersonalPortal - META-CHAT

- META-SEARCH- META-VOICE- META-BOT’s- META-KNOWLEDGE

MCH

MCH

MCH MCHMCH

MCH

MCH

MCH

MCH

MCH

MCH

MCH

MCHMCH

MCH

On top of all communities, the Personal Portal (MPP) integrates increasing Numbers of e-Releationships through different XML-based Communtiy-Hubs. (MCH)

The MPP is collecting all relevant interactions and Contributions (XML-Data) from different WebSites / Communites using MCH Enterprise, MCH Standard or MCH Light, building yourunique META-Workplace.

The “Killer-App” is born:(Personal Portal + Community Hubs)

Lilly is a leader in the pharmaceutical industry. The company employs more than 31,000 people worldwide and markets its medicines in 179 countries.

Metalayer is running a pan-European Portal for them: www.reopean.com.

www.reopean.com.

• The ReoPro product Community Portal for the European market.• A common workspace currently hosting over 100 active communities, increasing

daily.• An information sharing portal, integrating employees, customers, suppliers,

partners.• A personalized workplace for 250 people inside and outside the organization

simultaneously working in geographically distributed teams.

Eli Lilly: Client Testimonial

ReoPean.com• The REOpro product Community Portal for the

EuroPEAN market

• A common highly cross-collaborative workspace currently hosting over 130 active communities, increasing daily

• An information sharing and innovation portal, integrating employees, customers, suppliers, partners etc.

• A personalized workplace for 250 people inside and outside the organization simultaneously working in geographically distributed teams

… a highly collaborative value network!

…. is a Community Of Interest Network (COIN) which is used to run communication, innovation and share knowledge within

the ReoPro Europe organization.

It is a Inter-Enterprise Community-Hub providing an interactive web working place with functions for information sharing such

as News, Discussion, Hotlinks, File Upload and Voting.

www.reopean.com

“We really have gained speed which becomes more and more the determining factor in our ability to be in close relationship with our stakeholders.

Metalayer gives us a documentation of workin progress which provides the managementwith a never known transparency.

Metalayer has become our centralcommunication tool. “

Juergen Raths Managing Director, ReoPro

Eli Lilly: Client Testimonial

Upside Down ! Community Projects are extensible………

Project

1

2

3

Time

Project

1

2

3

Time

AnalysisRaw-

Design

DetailAnalysis

DetailDesign

DataTransformation

GOLIVE

Analysis

eXtend Analysis

eXtend

Analysis

eXtend

BusinessValueAnalysis

eXtend

BusinessValue

GOLIVE

Analysis

<< A very eXtensible approach >>

COMMUNITYPROJECTS

SoftwarePROJECTS

3) Marketing:

2) Commerce: INCREASE TRUST = INCREASE COMMERCE. If you have stuff to sell, you want to get the right group of PEOPLE hanging out on your site. E-commerce sites are seeing the necessity of building and integrating cross-collaborative community functionalities.

Some SIDE-EFFECTS by driving cross-collaborative Communities on your WebSite / Intranet / Portal / Markeptlace etc. There will be lot‘s of change over the next month. The trend goes from passive content channel readers to active community contributors. Generated CONTENT and ongoing discussion by a specified Audience is the DIGITAL GOLD OF THE NEXT ECONOMY.

1) Traffic: Though the Web grows by 50 percent per year, popular online communities expand at 20 percent per month. Communities are sticky, they're viral, and they drive traffic. Users will spend more time on interactive content pages (communities) than on passive content-channels.

“Banner ads” on Community-Hub’s can cost as much as 100 percent more than “run of the site” banners on search or portals sites such as:

SIDE-EFFECT

SIDE-EFFECT

SIDE-EFFECT

Poor Customer Service Will Erode Online B-To-B Relationships, Says Jupiter Media Metrix

New research reveals that 29 percent of B-to-B companies fail to respond to e-mail customer service inquiries

Jupiter Media Metrix (NASDAQ: JMXI), the global leader in market intelligence, today reports that business-to-business (B-to-B) companies are missing basic customer service capabilities that can drastically improve online customer relationships and build trust.

According to Jupiter analysts, B-to-B companies must improve their customer support competencies by leveraging online Meta-Networks that allow for customers and service staffers to share knowledge.

The low level of accuracy in B-to-B companies' responses will eventually drive customers to other, more costly communication channels and will lower confidence in e-mail as a customer service channel. Collaborative support networks can facilitate customer confidence by providing a repository of knowledge for customers to access."

While 65 percent of B-to-B companies offer online self-service, the WebTrack data show that all but two percent are nothing more than stagnant Frequently Asked Questions (FAQs) pages. Jupiter analysts have found that this type of self-service offers no value to a complex B-to-B site because the pages are often long lists of text, which customers must scan to find their appropriate answer. Instead, Jupiter analysts say companies should leverage online service networks because they act as persistent collaborative knowledge repositories that can be queried by customers and service staffers alike.

"Previous Jupiter research has found that 70 percent of experienced Web users will leave a site if they can't find the information they need. B-to-B buyers will follow the same trend," Daniels said. "A highly collaborative customer-to-customer Meta-Service Network can capture the highly skilled knowledge of a company's clients and take the burden off their costly support engineers. Some companies leveraging similar systems have been able to identify a dozen customer enthusiasts that regularly answer customer support questions."

Mai 2001

Effective leader in the new emerging Collaborative economy are wired. They promote the power of the network. Good leaders in the traditional economy communicated well with subordinates. Net Ready leaders help team members to communicate and collaborate in a intelligent and context-related way with each other within Community-HUB’s.

CPC [Collaborative Product Commerce]

Aberdeen Group analyzed: With so much product-related activity happening outside the product creator’s domain, the question in C-Commerce is how to provide visibility [META-VIEW] to gain additional expert perspective. With the many relevant issues and People Involved which collaborate discuss and contribute both inside and outside the Enterprises the question is how to provide visibility and coordination of the effort. It is no longer viable to continue to architect products in a vacuum. All available Knowledge of the participating players must be brought together to bear during all the Processes: Research, Development, Acquisition, Commercialization Project and Care-Stages.

Community-HubMultiple and cross-collaborativeInter-Enterprise Communities of Interest.(Intranet, Internet and Extranet)

Scanning and analyzing your InternetPortals, WebSites etc. is interesting:

-General Statistic -Page Views-Top Pages -Hits-Top Browsers -Top Exit Page-Demographics -etc. etc.

..SO WHAT

?Community-HUB activity ranking: Date: 28.05. 2001

Animal Health-Community: User Sessions: 3872

28% Partners 53 Files Uploaded 24 Files Downloaded 14 Discussions 3 Voting's12 % Suppliers 3 Files Uploaded 12 Files Downloaded 09 Discussions 1 Voting20 % Customers 4 Files Uploaded 87 Files Downloaded 25 Discussions 5 Voting's30 % Employees 60 Files Uploaded 164Fiels Downloaded 74 Discussions 12 Voting's10 % Visitors 0 Files Uploaded 68 Files Downloaded 12 Discussions 4 Voting's

Most downloaded File: Calcium-approved.doc (72x) 24% Supplier 48% Customer 28% EmployeesCalcium-add-on.pfd (43x) 12% Supplier 68% Customer 20% Employees

Most discussed File: Calcium-add-on.pfd (25x) Link to Comty-Discussion

Expression used:Expression used in CHAT:CHAT-Session:

Voting’s Total: 25

CustomersSupplier

Partner

People

Employee

Understanding and analyzing your Inter-Enterprise COIN brings value:

COIN

….UNDERSTANDING YOUR PEOPLE AROUND AND WITHIN YOUR ENTERPRISE IS MUCH BETTER

PERFORMANCE MANAGEMENT SYSTEMS

New Score Cards and models for a new INTANGLIBLE KNOWLEDGEECONOMY.

TIME

OPERATIVE

PAST PRESENT FUTURE

LOW INTERMEDIATE HIGH

FINANCIALREPORTING

BALANCEDSCORE CARD

INTELLECTUALCAPITAL

STRATEGIC

TRADITIONAL INDUSTRY

KNOWLEDGEINTENSIVE

MARKET VALUE

Knowledge Attitude

Smart Professionals Have an AttitudeVA

LUES

BEL

IEFS

BEH

AVI

OR

S

INDIVIDUALS TEAM ORGANIZATION

SELF-ESTEEM RESPECT TRUST

MY COMPANYBENEFITS FROMMY KNOWLEDGE

MY KNOWLEDGEGROWS WHEN

IT FLOWS THROUGTHE NETWORK

I AM RESPONSIBLEFOR LEARNING

LEARNING SHARING CODIFYING

Smart Professionals Run of Fun

Smart Professionals Run on FunE

FF

EC

TIV

EN

ES

S

PROFESSIONAL LEVEL

FORCE &CONTROLL

APPRAISAL & REWARD

FUN, NETWORKED AND FULLFILMENT

Metalayer providesa complete newway of cockpitview of yourEnterprise.

The balanced Score Cardof tomorrow will go deep inside Collaborative Communication measurements.

Co

nn

ecti

on

Par

adig

m

Extended Enterprise

TraditionalTradingPartners

DepartmentalProductivity

External Transactions

ExtendedMarkets

CollaborativeInteraction

Enterprise

BusinessParadigm

ExternalInformation

eCosystem

Co

nn

ecti

on

Par

adig

m



ExtendedMarkets


Enterprise

BusinessParadigm

ExternalInformation

eCosystem

Extranet

Internet

Intranet

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets


e-Commerce

c-Commerce

Enterprise

BusinessParadigm

ExternalInformation

eCosystem

Extranet

Internet

Intranet

Extended Enterprise


NetworkedeConomy

Co

nn

ecti

on

Par

adig

m



ExtendedMarkets


Company InranetsInformation-Sharing

e-Commerce

c-Commerce

Enterprise

BusinessParadigm

ExternalInformation

eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm

ExternalInformation

(EIP) PortalsInformation-ManagementCollaboraiton, EducationKnowledge-Management

eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

BusinessParadigm

Information WebSitesCompanyContent+InformationMarketing

ExternalInformation


eCosystem

Enterprise

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm


eCommerce-Transaction SitesCompany TransactionContent + Commerce

ExternalInformation


eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm



ExternalInformation

Commercial Trading-Hub‘sMultpiple B2B Transactions / Cross-Commerce + Content


eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets


e-Commerce

c-Commerce

Enterprise

BusinessParadigm

ExternalInformation

eCosystem

Extended Enterprise






Collaborative Trading-Hub‘sMultpiple B2B Transactionenhancd with Collaboration


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm



ExternalInformation




eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm



ExternalInformation




eBUSINESSStrong focus on collaborative

electronic Trading / Commerce

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm



ExternalInformation




eCosystem

Extended Enterprise


Co

nn

ecti

on

Par

adig

m



ExtendedMarkets



e-Commerce

c-Commerce

Enterprise

BusinessParadigm



ExternalInformation




cBUSINESScollaborative multiple Communiy Networks

„Knowledge Workplace of the Future“

Comtyhub

Extended Enterprise


CO-FOUNDERNiki FlandorfereBusiness isn’t just an

army of consultants and technology providers !

Conversational Environments will Change existing

Messaging.

It is much more about the right interaction at the right time and the right participation

between the right groups of people (communities) that drives the networked

economy today!

Still many people believe that the hoarding of knowledge is power, a philosophy that may help (weak, self-centric individuals) but hurts Enterprises. [With or without Internet Networks]

Inter-Enterprise Knowledge-Worker understand and have experimented the immense power of collaborative and collective Knowledge workingenvironments.

Metalayer now Colayer - Part 3/3 - full Presentation

Technology

Transcript of Metalayer now Colayer - Part 3/3 - full Presentation